Product Development & Management Approach & Phases Operations & Business Support System for Wireless...

Product Development & Management Approach & Phases

Operations & Business Support System for Wireless Broadband

Agenda

Objective

Setting the Background

O/BSS for Wireless – Business Portfolio & Product Line

O/BSS for Wireless Broadband –Theme & Roadmap Planning

O/BSS for Wireless Broadband - Requirements Management

O/BSS for Wireless Broadband – Planning, Development & Launch

Objective

A Product Management Case Study –OSS BSS for Wireless Broadband

SPM aspects from an OSS BSS perspective

Product Standards Referred & considered : E TOM & TAM

Representation of OSS BSS portfolio identified & touch base on major

feature functions of the OSS BSS solution.

Portfolio Management

• Key decisions on the product strategy –Market, Product / Solution

• Will have input on Resources, Budget , Strengths & Weakness

• Product Line identification - Functions & Modules

Product Road mapping

• Identify Themes and Roadmap features expected to be part of the Product based on the product Line

• Helicopter view of Product roadmap with anticipated budget, resource and release timelines

Requirements Management

• Gathering, identifying and revising functional requirements and organizing them with respect to Roadmap , product lines and themes finalized

Release planning

• Requirements prioritizing; release planning; construction & validation of release requirements document; and scope management.

• Involve requirements Management for next releases

Bud

get A

ppro

val

Requirements gathering and identification, prioritizing requirements based on business needs, driving schedules and functional specifications with development.

Understand market, identify the opportunity, develop and market an appropriate piece of software

•Market Trends

•Competitor Analysis

•Internal Resources , Budget factors & Time Lines

Internal Research InputsContracts Related factor from PartnerInputs from Sales,Feedback from CustomersForums & Standards

Delivery & Support Engineering &

QA

Product Management Stages & Interfaces

Portfolio Management &

Product Line Identification

Product Management

OSS BSS for Wireless –Portfolio Management & Product Line Identification

Market Trends •Time to come is of Big Data •Industry moving towards LTE & 4G which is Data Centric•Mobile Internet via broadband, which reached 1,190 million subscribers in over 160 countries at the end of 2011. •Data traffic doubles every year and in 2015 will be 95% of total mobile traffic

CSP Priorities•Customer self care•Billing and Account management•Catalog•Real time Charging & Policies•Dynamic discounting•Multi channel support•Partner Settlement

Invest in OSS BSS for Wireless•SWOT Analysis• Revenue Forecast• Strategic Plans • Background in OSS /BSS Space• Resource Competencies• Sales Intelligence

Internal Stakeholders –Strategic & Market Inputs

External Market Research & analysts Inputs

Product Portfolio :OSS/BSS for Wireless Broadband

Product Line: CSM, Catalog, Inventory, Fulfillment, Real

Time Charging , Billing & Payment Management

OSS BSS for Wireless Broadband –Theme & Roadmap PlanningMarket Research Document providing the guidelines for O/BSS Roadmap & Theme Finalization•Discussions with various Stakeholders : Management , Sales, Marketing, Engineering, Delivery & Support to arrive at the Theme & Roadmap vis a vis O/BSS for Wireless Broadband• Reference Models : E-TOM & TAM 4.0

Operations & Support Management

• E2E Customer & Subscription Management • Product & Service Catalog• Device Inventory Management• Partner Management

Product & Service Life

Cycle Management

• Define Service specifications & management of service

• Design , Develop and launch new products• Ready to market products by operations Team.

Order Management &

Fulfillment

• Multi Channel Customer Interface Management• Order Management & Handling• Service Configuration & activation• Inventory/Device Provisioning& Tracking• Partner request Management

Service Assurance & SLAs• Trouble Ticketing

• Device complaint Tracking & resolution

• Partner /Dealer Problem reporting & Management

Revenue Management

• Real Time Collection & Global Billing Mediation • Convergent Rating Engine• Billing , Invoicing & Payments Management• Partner /Dealer Invoicing/Commission & settlement

Product Theme : NG-Integrated Revenue & Customer Management

Roadmap Plan : NG-ICRM - Roadmap for 2 Years with Interim Release Milestones

Product Roadmap : NG-ICRM –E2E Release

Plan to includes

Scope , Risk, Mitigation,

Effort, Resource & Milestone

Interim Milestones to cover up functional features across modules identified

OSS BSS for Wireless Broadband –Theme & Roadmap Planning

e TOM Mapping of NG-ICRM

Operations Operations Support & Readiness

Fulfillment Assurance Revenue Management

Customer Relationship Management

CRM Support & readiness

Customer Interface

Management

Selling

Order Handling

Customer Interface Management

Problem Handling

Customer QOS/SLA Management

Customer Interface Management

Charging

Bill Invoicing

Bill Payments

Retention & Loyalty

SM & Operations SMO Support & ReadinessService Configuration &

activationService Problem Management Billing Mediation

RM & Operations RM & O Support & Readiness Resource Provisioning Resource Trouble ManagementResource Data Collection &

Distribution

Supplier & Partner relationship

ManagementSPRM Support & Readiness

SP Request Management

SP Interface ManagementSP Interface Management SP Settlements & Payments

Strategy Infrastructure & product Strategy & CommitInfrastructure Life cycle Management

Product Life Cycle Management

Marketing & Offer Management Product & Offer Development & Retirement

Service Development & Management Service Development & Retirement

Resource Development & Management

Supply Chain Development & Management

OSS BSS for Wireless Broadband Roadmap – For Release v.1

Op

erat

ion

s

Op

en

Fra

mew

ork

Billing and FinancialsReal Time Collection & Charging

Mediation

Balance Management Promotions & Loyalty

Recharge / Top-Up VMS

Bill Calculation Payments

Cross Discounts QA Bill Dunning

Taxation Credit

CollectionDiameter

Ledger

Network Interfaces

NG-Integrated Revenue & Customer Management

POS Partner Portal

Web Portal

EBPP

Services Products

Contracts Promotions

Product & Service Catalog

Customer Management Service Assurance & Fulfillment

Order EntryAccount

ManagementTrouble Ticketing

Customer Interactions

Workflow Management

Inventory

Collection OCS

CORBA SOAP Validation

Correlation

Enrichment

Transformation

Customer Channels

2013 Q2 Release)

• Target Solution for Phase-I release to include the …….• Effort Estimate – (Req. Mgmnt, Rel. Mgmnt stages) –X Man Days• Anticipated Time Line – Q2 2013• Resource Estimate – X Resource

Op

en

Fra

mew

ork

`


Mediation


Recharge / Top-Up

VMS

Bill Calculation Payments


Taxation Credit

Collection

Active Mediation

Diameter RADIUS

Ledger

Network Interfaces


POS Partner Portal

Web Portal

Mobil Self CareEBPP

Op

erat

ion

s

Services Products



Customer ManagementService Assurance

& Fulfillment

Order EntryAccount Management

Trouble Ticketing


Workflow Management

Inventory

Provisioning

Workforce Management

Collection OCS

CORBA SOAP

Partner Dealer Management

Settlement

Partner Management

Invoicing

Validation

Correlation

Enrichment

Transformation

Commission Interactions

Customer Channels

OSS BSS for Wireless Broadband –Roadmap – For Release v.2

2013 Q4 Release)

• Target Solution for Phase-II release to include additionally …….

• Effort Estimate – (Req. Mgmnt, Rel. Mgmnt stages) –X Man Days

• Anticipated Time Line – Q4 2013• Resource Estimate – X Resource


Mediation


Recharge / Top-Up VMS Notifications

Bill Calculation PaymentsInvoice Design


Taxation Credit

Collection

Active Mediation

OSA /Parlay Diameter RADIUS

IPDR

Ledger

Network Interfaces


POS Partner Portal

Web Portal

Mobil Self Care

EBPP

Op

erat

ion

s

Op

en

Fra

mew

ork

Services Products





Trouble Ticketing


Workflow Management

Inventory

Provisioning


Collection OCS

CORBA SOAP

PCRF


Settlement

Partner Management

Invoicing

Validation

Correlation

Enrichment

Transformation


Customer Channels

OSS BSS for Wireless Broadband –Roadmap - For Release v.3

• Target Solution for Phase-III release to include additionally …….• Effort Estimate – (Req. Mgmnt, Rel. Mgmnt stages) –X Man Days• Anticipated Time Line – Q2 2014• Resource Estimate – X Resource

2014 Q2 Release)

OSS BSS for Wireless Broadband –Requirements Management

Objective : Research & prepare the Product Research Document with functional , Non functional, &

operations requirements against the Roadmap published

• Core product group formed with involvement from Design & Engineering , Sales ,Marketing and lead by product management will identify functional requirements•PRD Preparation based on

• High Level blue print of functional requirements from TM Forum Telecom Application Map (TAM)• Supplemented & Detailed based on

• Research done by Product Team• Marketing /Sales Team Inputs• Analysts Reports• RFP/RFI from sales• Customer Feedbacks• Forums & Specifications

Eg: Mapping of Operations Support

Vertical Group of e TOM against TAM functionality

Index

Research & Requirement Identification

Product Management

Product Requirement

Document : NG - ICRM

OSS BSS for Wireless Broadband –Development , Release & Launch

Objective : The phase in which the Product Requirements will get materialized with filtering & sign off followed by

hand over to engineering & design team to start development and deliver the products to Product Management

• Product Management to share Product Requirements after necessary

filtering and prioritization.

•Prior to that , the release definition & Release validation business use

cases to be prepared

• Product Requirement set to Includes Design Suggestions (SID, TM Forum

Interface spec) as well

•The interim milestones will be applicable in this phase with prioritized

requirements across functions identified based on e TOM & TAM

frameworkx

• Product Management to monitor and track the development of product

and will perform the validation of the QA completed product with respect

to the Product Requirement set.

•Requirement analysis for subsequent phases to kick start during this phase

Priorities Requirem

ent

Phased Development as per

plans

Track and Validate the Developme

nt;

Requirement

Analysis-Phase x+1

Product Management

OSS BSS for Wireless Broadband –Development , Release & Launch

Prioritization

Finalize Requirements

Release Definition for the phase under development

Release validation for scheduled product

Launch Release

Sco

pe C

hang

e

RoadmapRoadmap

Business CasesBusiness

Cases

Design & Development

Delivery/Support/Customer/Sales

Release Process - Flow


Mediation





Taxation Credit

Collection

Active Mediation


IPDR

Ledger

Network Interfaces


POS Partner Portal

Web Portal

Mobil Self CareEBPP

Op

erat

ion

s

Op

en

Fra

mew

ork

Services Products





Trouble Ticketing


Workflow Management

Inventory

Provisioning


Collection OCS

CORBA SOAP

PCRF


Settlement

Partner Management

Invoicing

Validation

Correlation

Enrichment

Transformation


Customer Channels

Portfolio Management• Key decisions on the product strategy

–Market, Product / Solution

• Will have input on Resources, Budget , Strengths & Weakness

• Product Line identification - Functions & Modules

Product Road mapping

• Identify Themes and Roadmap features expected to be part of the Product based on the product Line

• Helicopter view of Product roadmap with anticipated budget, resource and release timelines

Requirements Management

• Gathering, identifying and revising functional requirements and organizing them with respect to Roadmap , product lines and themes finalized

Release planning

• Requirements prioritizing; release planning; construction & validation of release requirements document; and scope management.

• Involve requirements Management for next releases

Bud

get A

ppro

val


Mediation





Taxation Credit

Collection

Active Mediation


IPDR

Ledger

Network Interfaces


POS Partner Portal

Web PortalMobil Self Care

EBPP

Op

en

Fra

mew

ork

Services Products





Trouble Ticketing


Workflow Management

Inventory

Provisioning


Collection OCS

CORBA SOAP

PCRF


Settlement

Partner Management

Invoicing

Validation

Correlation

Enrichment

Transformation


Customer Channels

Thank You

Biju M ROSS BSS Consultant & Functional [email protected]+ 91 9447006924

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