Product and Marketing tasks for Workshop
23
lingualeo.com Workshop Design Process at Lingualeo
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Transcript of Product and Marketing tasks for Workshop
lingualeo.com
WorkshopDesign Process at Lingualeo
We believe in our Jungle.Let’s make it cool!
Task 1: Product
More than 250 000 items of content and our expert
system recommends you the best
The Jungle
Text
Audio
Video
Content of the Jungle
The current version of the Jungle's main page with the TED promo
The current version of the Jungle main page.Without promo
The current version of the Jungle SERP
Jungle on the Mobile
Sell Gold status on 23 February.Simply. Quickly. Gaily.
Task 2: Marketing
We sell unlimited access to the service using marketing
and PR campaigns
The Gold Status
Advertising campaign Cosmonautics Day
Advertising campaign Halloween
Space VS Halloween
Complexity Revenue
New landing page has too radical style
Our product illustrations guidelines
Creativity is great but try not to drop metrics.Previous page of the Gold status
The new page of the Gold status
Time limit increased sales
Landing
Label
Social pics
Necessary tasks for a campaign
The idea and style are the same
The text really matters
The Gold status selling letters.The same design but different header
facebook.com/tonguglya
Anton GuglyaHead of Design at LinguaLeo
Any questions?
Ok, now what?
