prity dabur

8/14/2019 prity dabur

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-INDUSTRY RETAIL

:PRESENTED BYPRITY MITTAL


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- .E O M R S U N ILD U G G A L

t had started operationsn 1884 as an .yurvedic medicines company


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In order to drive its retail subsidiaryH&B Stores Ltd, Dabur hasappointed Peter Gerard Baker as the Chief Executive Officer.

As part of the growth initiative of this brand, the company plans toset up 350 retail stores across India in 5 years and expand it to over

1,000 stores by its 10th year of operation.

The newu brand image presents a new dimension to lifestylebranded retail in India, designed by Pikefell, UK-based brand agency.

Accenture is the technology partner for newu retail operations.

RETAILRETAIL


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Contribution of ProductCategories Of Dabur


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Hair Oils. .air Oils market estimated by ORG at Rs 14 2 bn Dabur%olds 19 share with product offerings in allcategories

ategories Value added products having herbalS Poil, perfumed hair oil with amla extract Dabur s largest-rand Vatika Hair Oil Coconut based hair oil with added,erbs one of the fastest growing brands in hair oil-arket Anmol Mustard Amla Hair Oil newly launched on


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Shampoos

Shampoo category

estimated by ORG at

Rs.9 bn Value growth

slowing down due to

price cuts DaburEntered Shampoo

category in 1997-98,

now hold 6% share

Dominating the


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Oral Care

One of the largestpersonal carecategories estimated at

Rs.21 bn. Toothpowders account for20% of the categoryDabur holds 28% sharein toothpowder marketwith Dabur Red Toothpowder LaunchedDabur Red Toothpastein 03-04

An Ayurvedic product

Captured 1% share of


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Health Supplements

Chyawanprash largestAyurvedic medicine with

.market size of about Rs 2billion

%Dabur is market leader with 65share

Efficacy studies at leadingresearch centers supportproduct effectiveness

Aggressive marketing inputsbeing aimed at category

expansion


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Digestives %a b u r h o ld s 2 9 o f th e o ve ra ll d ig e stiv e s m a rke t.stim a te d a t R s 4 b illio n

%e a d e r in th e h e rb a l d ig e stiv e s ca te g o ry w ith 9 0arket sh arero d u cts in clu d e &a jm o la Ta b le t C a n d y ( , & )u d in H a ra liq u id ca p su le e ffe rv e sce n t p o w d e r in g o li

o st o f n e w p ro d u ct in tro d u ctio n s u n d e r H a jm o la b ra n d


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Baby Care & Skin Care

a b u r s b a b y ca re ra n g e in clu d e s b a b y o ils a n d to n ics a b u r La l Ta il a b a b y m a ssa g e o il w ith y u rv e d ic fo rm u la tio n a b u r Ja n m a G h u n ti A y u rv ed ic to n ic fo r in fa n ts -rip e W a te r D ig e stiv e to n ic fo r b a b ie s -a b u r B a b y O liv e O il H e rb e n rich e d o liv e o il fo ra s sa g e o f in fa n ts a b u r s S k in ca re ra n g e in clu d e s - ,a b u r G u la b a ri R o se W a te r a n a tu ra l a strin g e n t a n dk in to n e r -u la b a ri Fa ce P a ck b le n d o f sa n d a la n d ro se in a fa cep a c k a tik a F a irn e s s F a ce P a c k


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Manufacturing Facilities in India


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DABUR-WORLD WIDE


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Global Strategy

xpand business in South East,sia Middle East and Africa

imilar consumer preferences and.edia spill over % /romote 100 subsidiariesoint ventures to overcomeariff barriers

arge potential markets for/ .erbal Ayurvedic Offerings et up distribution alliancesor entering main stream herbal.egments

argeting to increase overseas revenues from% %0 to 15 in next 3 years


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inancialsY 2003 04


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Key Highlights : 200304

v . %et Profit of the company increased by 40 6v . %ales recorded growth of 9 5v abur India posted negative net working capital coming at par

ith best in FMCG industryv . % . %eturn on Capital Employed went up to 34 9 from 27 2v . % . %eturn on Net Worth increased to 38 6 from 32 3v % . .1 reduction in debt from Rs 817 mn to Rs 398 mnv . % . %BIDTA margin went up to 12 0 from 10 6v %ighest ever turnover of 4 from new products launcheduring the yearv ( ) . .conomic Value Added EVA increased from Rs 406 mn to Rs 680.n


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BUSINESS STRATEGYBUSINESS STRATEGY


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RAND AMBASSADOR OF DABUR


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BOARD OF DIRECTORS

Chairman Vice-Chairman

Dr. Anand

Burman

Mr. Amit

Burman

Mr. P.D. Narang Mr. Sunil Duggal Mr. Pradip Burman


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01/04/10 Sample footer 21

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