• Winners of Priceza Thailand eCommerce Awards

• eCommerce Leaders in Thailand Share 2017 Trends & Insights

• What Millennials Want

See all images; http://www.pricezagroup.com/2017/gallery-priceza-ecommerce-awards-2016/

AWARDS CRITERIAAward winners are chosen based on three criteria:

User SurveyA survey was conducted during October to November 2016, engaging both our

website and application users to submit their votes. The survey was open to both our registered members and guest users.

Product Search and PopularityShoppers' preference data were aggregated, consisting of the frequency at which each

merchant's products were searched and clicked on our platform during January to November 2016.

Merchant Rating and ReviewCustomers' reviews and ratings during January to November 2016 for merchants

featured on Priceza were collected to see the level of satisfaction from actual buyers.

See all images; http://www.pricezagroup.com/2017/gallery-priceza-ecommerce-awards-2016/

What Millennials Want

eCommerce Leaders in Thailand Share 2017 Trends & Insights

Quality and reliability of online shopping services are

potentially some of the important factors that would help to

drive growth and the acceptance rate of eCommerce models

in the region. ”

There is still huge potential for the market share of online

shopping and omni-channel strategies would help to strike

a good balance between physical retail stores and online

shops. ”

Consumers in Thailand may currently still prefer cash on

delivery (COD) and direct bank transfer. Acceptance of

online payment as an alternative options is still one of the

challenges for Thailand. ”

For the millennial shopper, things such as direct interaction

with the sellers, and being able to contribute more than just

making the online payment during the buying process are

important. ”

The millennial shopper are consumers who spend time to

search for options, and will spend a lot of time researching

before deciding to buy something. They will read reviews;

they will want to know more about the product details and

benefits.”

As a business owner, it becomes very important to follow

millennial trends and keep watch on anything viral.

Millennials look for convenience, speed and the most

important thing is after sale service. ”

Until Next Time!