Press release vulcain tribute to france e

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VULCAIN 50s PRESIDENTS’ WATCH «EDITION FRANCE»

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Uhren & Schmuck Hangl Dorfstrasse 11 7563 Samnaun-Dorf Switzerland www.hangl.ch

Transcript of Press release vulcain tribute to france e

Page 1: Press release vulcain tribute to france e

VULCAIN 50s PresIdeNts’ WAtCh «edItIoN FrANCe»

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50s PresIdeNts’ WAtCh «edItIoN FrANCe»

VULCAIN PAYs trIBUte to FrANCe

the Manufacture Vulcain pays tribute to France in a 50-piece limited edition of its famous alarm timepiece, the 50s Presidents’ Watch. A fine way of celebrating the long-established ties between the swiss brand and the land of luxury, elegance and refinement.

France has always held a special place in Vulcain’s history

since it was founded in 1858. Creations by the Manufacture

soon achieved impressive success on this market. In 1889,

at the World’s Fair held in Paris at the foot of the recently

erected Eiffel Tower, Vulcain attracted attention with its rich

range of simple or complicated pocket-watches. These in-

cluded the “La Vallée de l’Arve” Grande Complication model

with grand strike, minute repeater, perpetual calendar and

moon phases that won a bronze medal.

France also played a key role in the birth of the Cricket cali-

bre that earned Vulcain international fame. In 1943, at a time

when Vulcain’s Managing Director Robert Dittisheim was

seeking to develop the first genuinely functional wristwatch

capable of awakening even the deepest sleeper, French

physicist Paul Langevin paid him a visit in La Chaux-de-

Fonds.

During a stroll through the garden, the latter assured him

that of a tiny creature like the cricket could make a sound

that was audible from a distance of 30 metres, a small case

housing a complex mechanism must be able to match such

a performance. Buoyed by this scientific support, Robert Dit-

tisheim pursued his research that was to lead in 1947 to the

launch of the calibre with twin calibres (one for the move-

ment and the other for the alarm) named the Cricket as a

nod to the insect’s strident song.

Robert Ditisheim 1898 - 1987

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VULCAIN PAYs trIBUte to FrANCe

The Cricket watch appealed to many prominent statesmen,

including Truman, Eisenhower, Nixon and Johnson – a fact

that earned it the famous moniker as “The watch of Presi-

dents” or “The Presidents’ Watch”.

It was also a great success in France, even starring on the

wrist of Eddie Constantine in Votre dévoué Blake, a film di-

rected by Jean Laviron and released in 1954.

Since Vulcain’s return to the forefront of the watchmaking

scene, the French market has always been among the lead-

ing followers of the brand and of its new models. French

retailers have also proven extremely active in supporting this

renewal, and the Manufacture is keenly aware of the daily

significance of their backing.

50s PresIdeNts’ WAtCh «edItIoN FrANCe»

1947: Cricket, the first alarm watch with a strident chirping sound that amazed the world

Président Dwight Eisenhower

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A stYLIsh LIMIted serIes

In homage to France and to the enthusiasm for the brand

shown by French customers, Vulcain is innovating by intro-

ducing its first ever watch specifically dedicated to a nation.

This 50-piece limited edition of the iconic 50s Presidents’

Watch features a 42 mm steel case housing the legendary

mechanical manually-wound Cricket V-16 alarm movement

equipped with the brand-patented Exactomatic system en-

suring improved rating regularity on the wrist. Particular care

has been lavished on the polished and satin-brushed finish

of the case that lends a chic and vintage touch. The sunburst

silver-toned dial with applied hour-markers is distinguished

by its aura of elegant understatement expressed through

hours, minutes and seconds hands along with a date window

at 6 o’clock. Finally, the owner of this limited-edition time-

piece can precisely adjust the alarm time thanks to a central

hand tipped with a black arrow gliding across the graduated

scale around the outer rim of the dial.

The case-back is engraved with the name of the watch, the

individual series number as well as a crown of laurels – a

symbol of strength, of victory and accomplishment – as well

as of peace, knowledge and creativity. One also notes the

choice of the colour blue for the Vulcain logo, the sweep

seconds hand and the alarm markings. The sapphire crystal

window provides an admirable view of the refined movement

finishing (Côtes de Genève, anthracite treatment, blued

screws and openworked ratchet-wheel), topped by the V for

Vulcain.

Each of the watches in this special edition comes with its

individual certificate.

AteLIer dU BrACeLet PArIsIeN - ABP

Paying tribute to French expertise, tradition and excellence,

the Manufacture Vulcain has chosen to associate with the

famous ABP company located in Paris on the Marché-Saint-

Honoré. “Leather artisan, time machine, zoo or travel agen-

cy”: the Atelier du Bracelet Parisien (ABP) is all of that rolled

into one. Above all, it is a firm dedicated to hand crafts-

manship.

All the straps and other products are entirely made in the

Parisian workshop. Enthusiasts can choose from a vast ar-

ray of hides, colours, shapes, tanning processes and thick-

nesses. Each strap is thus entirely hand-crafted according to

the most stringent quality criteria.

50s PresIdeNts’ WAtCh «edItIoN FrANCe»

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50s PresIdeNts’ WAtCh «edItIoN FrANCe»50-piece limited edition

CAseCase: 316L steel

Case-back: sapphire crystal featuring the stylised

V for Vulcain

Dial: sunburst silver-toned with rhodiumed hour-markers

Diameter: 42.00 mm

Thickness: 12.40 mm

Glass: domed glareproofed sapphire crystal

Water resistance: 50 metres /5 ATM

MANUFACtUre VULCAIN CrICKet CALIBre V-16Movement: 12-lignes mechanical hand-wound movement

with date, finely crafted Côtes de Genève finishing, 22

jewels, 191 parts, twin barrels equipped with Exactomatic

system, 48° angle of lift

Decoration: meticulous finishing with anthracite treatment,

blued screws, openworked ratchet-wheel

Functions: central hours, minutes and seconds, alarm, date

window at 6 o’clock

Frequency: 18,000 vibrations per hour

Power reserve: 42 hours

Alarm duration: approx. 20 seconds

ABP strAPStrap: chestnut brown alligator leather with large scales,

seamless grained calfskin lining

Dimensions: 22/18 mm

Buckle: steel pin buckle

50s PresIdeNts’ WAtCh «edItIoN FrANCe»

50s PresIdeNts’ WAtCh «edItIoN FrANCe»

50-piece limited edition160151.323L

PRESS CONTACT VULCAIN: Danielle Jordi

[email protected] / +41(0)32 930 80 10

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