FIZZUP YOUR LIFE!

PRESS KIT 2017

ONLINE FITNESS TRAINER

WHAT’S FIZZUP?

We could tell you that in order to get in shape and really see results, it takes a lot of sweat and tears, but we’re sure you’ve heard that before and know that this is just an approach that doesn’t last.

We all have our limits and our own stories, but what we all share is the desire to change, to evolve, to improve our image and our physical fitness.

FizzUp is working to create a new fitness experience: one that listens to your body and helps you get moving at your own pace. And since there’s no ideal pace, we’re convinced that everyone has their own. FizzUp easily becomes a lasting part of your everyday routine, with workouts that are right for your current fitness level, goal and lifestyle. As a comprehensive and personalized fitness training method, it capitalizes on the latest research in the physiology of exercise with the full support of the French Ministry of Education and Research. These are the innovations that we offer to stand by our promise that you can get in shape in just six weeks with FizzUp.

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FIZZUP IN FACTS AND FIGURES:

6,000Registrations / day

2,020,000 Users

200,000Fans & Followers

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HOW TO GET STARTED ON THEFIZZUP ADVENTURE

Just a few seconds... that’s all it takes to sign up and create your profile, choose your goal and specify your fitness level. Your FizzUp trainer will then evaluate your physical potential using three simple exercises to estimate the strength and endurance in four areas of your body: chest, legs, arms and back. Once you’ve finished your evaluation, you’ll get a workout program with 45 levels and stages divided into weeks. Your first goal will be to do six weeks’ worth of workouts, representing the first three FizzUp levels, which is enough time to get you in shape.

And the workouts? They couldn’t be easier. Just tap "START" and let the FizzUp trainer be your guide. All the exercises include a video demonstration as well as how-to instructions from the trainer. Having trouble? No worries. Check out the tips to learn how to do the exercise correctly and avoid injury. You can do your entire workout at your own pace according to your fitness level and goal, which you entered after signing up and before starting your FizzUp program.

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You can work out using any smart device: your computer, tablet or smartphone, which is the most widely used for FizzUp workouts. And we didn’t forget about your TV. If you have a smart TV, you can enjoy the advantage of viewing your workouts on the big screen in your living room.

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WHAT’S THE RHYTHM?

The idea is simple: we want to give your life a healthy rhythm. How? By helping you get into a lasting fitness routine with three FizzUp workouts a week. But this means you have to make FizzUp part of your everyday lifestyle.

Why three workouts a week? Because that’s the number of times your body needs to be put to the test in order for it to progressively adapt to the physical effort needed to reach your goal and get you lasting results.

Before and after every workout, FizzUp shows you how often you and your friends exercise using a circle with a score inside

called the Rhythm. When you work out regularly and stick with your fitness training schedule, your Rhythm turns green and your score goes up. As you accumulate the workouts over time, you’ll gain even more fitness experience and earn badges for the progress you make.

The effort you make during every workout also plays a part in helping you establish your Rhythm.

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Getting into the right Rhythm, YOUR Rhythm, guarantees that you’ll reach your goal and get lasting results.

Your Rhythm score is dropping

Your Rhythm score is increasing

You’ve achieved the right Rhythm

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HOW TO REACH YOUR GOAL FASTER

FizzUp fitness training is completely free. Our mission is to help as many people as possible change their bodies by getting into a healthy new lifestyle.

Supercharge your results and live a more comprehensive fitness training experience with FizzUp PRO, an extra service we offer. Add equipment with the “Build Muscle with Equipment” goal or train your body for another sport with the “Become an Athlete” goal. You’ll also get the Single Workouts that add more variety to your fitness training. Try a Focus program at any time of day that’s best for you. These mini-workouts only take five minutes and target any muscle group you want. Want to spice up your workout routine? Then put your athletic skills to the test with the Challenges. With core strengthening, cardio and strength training, there’s something for every fitness fan! Need to relieve stress and boost your flexibility? Our Stretching circuits will align your body and mind.

Because 80% of your results depend on your eating habits, FizzUp PRO gives you access to the FizzUp Nutrition Guide, with over 150 tips, tricks and recipes that are right for your fitness goal. Our approach to nutrition is simple: you continue to eat normally while we take on the task of changing your eating habits. FizzUp offers you nutritional coaching without restrictions and frustration.

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How did FizzUp see the light of day? FizzUp is the solution to a simple problem that its founder and president, Julien Lavault, had himself been faced with: “How can I can get back into regular physical activity to get in shape and live a healthy lifestyle?”

As a former avid athlete, Julien had to give up competing in sports to complete his higher education and start his working life. A few years later, he felt the need to get back the athletic physique he once had. He tried many different methods, from going to the gym to reading books that focus on fitness, but he wasn’t really convinced. Whether because it meant traveling, or buying special equipment, Julien didn’t find what he was looking for in the methods that were already on the market because they weren’t adapted to his lifestyle and the constraints of his everyday life. So he decided to bring together a number of renowned fitness trainers and researchers to develop a new approach to physical activity: a virtual approach that’s right for everyone.

It took four years of research and development to create the new fitness training programs and the associated algorithms that made this technical achievement possible. Launched in April 2015, FizzUp offers fitness training that goes where you go, that anyone of any fitness level can do thanks to high-quality workouts.

Giving yourself the best tools is key if you want to get the most out of life. For Julien, the best tool is staying in shape. Exercise plays an important role in personal empowerment, improving your physical fitness and building your self-confidence. With FizzUp, Julien wants to give everyone the means to evolve, be happy and feel free in their own body.

ONCE UPON A TIME THERE WAS… FIZZUP

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How can you get back into regular physical activity to get

in shape and live a healthier lifestyle?PR

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A CLOSER LOOK AT FIZZUP FITNESS TRAINING

The FizzUp fitness training programs are based on the results of scientific research that have proven their effectiveness. FizzUp makes the most of billions of pieces of data to create its revolutionary workout programs.

Comprehensive Fitness TrainingFizzUp varies the demands on your body to maximize your results. After a warm-up, FizzUp takes you through several types of training: from strength strengthening to circuit training to cardio, not to mention abdominal exercises, core strengthening and a peaceful return to rest with stretching. These different blocks of exercises are put together according to your goal, current fitness level and starting evaluation to give you a workout that’s right for you.

Functional TrainingWith FizzUp, all you need is your body weight to make progress. Take control over your body with natural movements that are beneficial for your physique. Over 200 equipment-free exercises will guide you as you build your muscular strength. Function exercises are worth doing because they can help you perform everyday activities and make a great supplement to a variety of other sports. You can correct many postural problems, avoid back pain and improve your physical fitness.

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HIIT (High-Intensity Interval Training)Seven minutes of continuous physical effort are enough to build your cardiovascular endurance. Great for losing weight or toning your muscles, HIIT generates the EPOC effect (excess post-exercise oxygen consumption), which in turn leads to the breakdown of fat by the body for up to 48 hours after exercise. Seven minutes of HIIT enable you to burn as much fat as running for a significantly longer period of time.

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FIZZUP’S RHYTHM UNITES ITS USERS

Giving your life a positive rhythm to make you feel more liberated and fulfilled is a team effort with FizzUp. FizzUp’s very active community is here to support and encourage you using our original feature called the boost. Add your friends on FizzUp and you’ll immediately see their Rhythm score, which shows you whether or not they’ve been working out regularly. Does one of your friends have a low Rhythm score? Send them a boost to give them some extra motivation to work out!

The boost is a way for users to get more involved in the FizzUp community and work out regularly thanks to their own network of friends. Every day, tens of thousands of boosts are sent by FizzUp users. Keeping a friendly eye on regular exercise has become a habit that brings the community together through collective cooperation.

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THE FIZZUP STAFF

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We’re a team of fitness fanatics (including a former Olympic finalist) fully committed to creating a wider access to physical activity and making it available to as many people as possible. One thing that makes us unique is that we have our own corporate gym, called the FizzUp Box. Regular physical activity is an integral part of our corporate culture. Everyone on the FizzUp Staff works out together every day at lunchtime. Not only does this unite us, but above all, it means that we live the FizzUp experience on a daily basis, making it possible to use our own product and test new workout ideas in real life.

FizzUp is actively striving toward making fitness at home and work more widely available in today’s society. We regularly open the doors to the FizzUp Box to give our visitors a backstage glimpse of the amazing company culture that we love!

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MAILING LIST

Keep up-to-date with all the news from FizzUp and join our mailing list by sending your contact details to press@fizzup.com. Let us know what topics interest you and we’ll be happy to tell you more.

TAKE IT TO THE NEXT LEVEL

Want to try FizzUp fitness training yourself? Contact us for free access to FizzUp PRO after you sign up via our website http://www.fizzup.com/en or via the app, available on the App Store and Google Play.

MEDIA CONTACT

HUGO BOURGEOISMedia Relations Manager, 10 place de la Gare

68000 Colmar, FranceEmail: press@fizzup.comTel: +33 (0)3 89 29 44 85

FURTHER INFORMATION

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