Press conference presentation - Greenpeace #SaveTheArtic
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Transcript of Press conference presentation - Greenpeace #SaveTheArtic
savethearctic.org
GREENPEACE
‣ environmental NGO
!OUR GOAL
‣ ensure the ability of the Earth to nurture life in all its diversity and focuses our campaigning on worldwide issues
!OUR VALUES
independence non-violence international stakes
savethearctic.org
GREENPEACE
investigation
proposals & consultations
information & pressures
‣ inform the public
‣ put pressure on policy makers
‣ lobbying
‣ participate in the negotiation of the international agreements
OUR METHODES
legal action
savethearctic.org
IMPORTANT ?
‣ reflection of the sunlights on the poles
‣ disappearing of the wildlife
‣ global temperature & weather stabilization
‣ climat changes
‣ no more bio alimentation
THE PROBLEMATIC
savethearctic.org
‣ 13% of the oil reserve under the arctic
‣ easier due to the Arctic melting
‣ high risk of spilling oil
‣ no solution to avoid catastrophe
OIL DRILLING
savethearctic.org
THE CAMPAIGN
ACTIONS
June 2012 Start of the campaign
July One million signatures
August Activists occupied 15 hours the Prirazlomnaya oil rig
! April 2013 Successful week of ski touring Arctic, « Flag of the future »
June Couleur Café festival
July Climbing near the headquarters of Shell Oil Company
August Confrontation with a boat equipped with seismic equipment
savethearctic.org
THE CAMPAIGN
CREATE THE BUZZ
‣ Spot TV
‣ On the Internet :
websites
videos
social networks
#savethearctic & #freethearctic30
savethearctic.org
#FREETHEARCTIC30
18th september action
26th september pirates
23rd october hooligans
‣ worldwide movement
16th november International Day of Protest
!21st november release with bail of 45.000 €
!
‣ communicate what’s going on
savethearctic.org
BRIEFINGBuild up a campaign to continue Save the Arctic
!GOAL
‣ have more people who want to join our cause
!GROUP
‣ 5 people !DEADLINE
‣ 29/12/13
!BUDGET
‣ self estimation
Question time.
savethearctic.org
greenpeace.org
Facebook :
/greenpeace.international
/arctic.rising
Twitter :
#freethearctic30
@Greenpeace
@artic_rising