Press 2015 artos

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2015 e 25 years old Hungarian luxury swimwear label is innaugurating the15th participation at the Mode city in Paris this year. A brief presentation of the company: Rebecca Ltd. was founded in 1990 as a family enterprise in Budapest. In the beginning it was a small swimwear manufacturer company with few workers. e two sisters, Ágnes and Éva Várakozó previously dealing with art craſt, were deeply inspired and willing to express their talent through something new. As a result of their 24 years of hard work, Rebecca Swimwear branded products are sold in 40 countries today, in more than 500 retail points worldwide. In the past 14 years the company followed a consistent strategy to build up a distribution rate in Europe and all around the world. Currently focusing on the expansion in the USA and Middle-East markets Rebecca goes ahead with determined sales aims. e secret of the success lies in the unique design, elegant, yet outstanding styled, high-quality swimwear and beachwear e owner-desinger team recognized that there is only way to cope with the current global situation: dedicating the most accurate development and hand-work to each single product. is trio: development&hand work&style makes Rebecca Swimwear recognizable around the World. e 4 collections under Mythos, Episode and Art Collection and the newest BB by Rebecca range were born following the market demands of the wide spread clientele. Sales point references:  the brand is sold in the Galleries Lafayette Dubai Mall, Levant Couture Dubai, Estel Adoni luxury lingerie chain in Russia, Lingerie Perdu Saudi Arabia, Blue Salon Qatar

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Transcript of Press 2015 artos

Page 1: Press 2015 artos

2015The 25 years old Hungarian luxury swimwear label is innaugurating the15th participation at the Mode city in Paris this year.

A brief presentation of the company:

Rebecca Ltd. was founded in 1990 as a family enterprise in Budapest. In the beginning it was a small swimwear manufacturer company with few workers. The two sisters, Ágnes and Éva Várakozó previously dealing with art craft, were deeply inspired and willing to express their talent through something new. As a result of their 24 years of hard work,  Rebecca Swimwear branded products are sold in 40 countries today, in more than 500 retail points worldwide.In the past 14 years the company followed a consistent strategy to build up a distribution rate in Europe and all around the world. Currently focusing on the expansion in the USA and Middle-East markets Rebecca goes ahead with determined sales aims.

The secret of the success lies in the unique design, elegant, yet outstanding styled, high-quality swimwear and beachwear The owner-desinger team recognized that there is only way to cope with the current global situation: dedicating the most accurate development and hand-work to each single product. This trio: development&hand work&style makes Rebecca Swimwear recognizable around the World.The 4 collections under Mythos, Episode and Art Collection and the newest BB by Rebecca range were born following the market demands of the wide spread clientele.

Sales point references:  the brand is sold in the Galleries Lafayette Dubai Mall, Levant Couture Dubai, Estel Adoni luxury lingerie chain in Russia, Lingerie Perdu Saudi Arabia, Blue Salon Qatar

Page 2: Press 2015 artos

Myth - tale of gods, goddess, divine heroes, nature and human phenomenons connecting the past with the present… this is what the greek word means. What Mythos means in Rebecca Swimwear collection? The evolution of style…non forgetting the past but melting it into the expectations of present, reaching an outstandingly pure and extravagant, sexy and shy, clean and elegant style which enables to seduce the gentleman’s and lady’s hearts too. The Mythos collection is the INSIGNIA of Rebecca Swimwear.The highlight of SS15 collection is the play with different fabrics-colours-structures-surfaces.Colours following the SS15 trends and previewing SS16 already:beige-brown, gold-black, coral-black, turquoise-silver, shades of blue: royal, marine, inox, still mint green but new SS15 tone: CNCS 082 70 17. Fucsia, fluo pink&orange and fiery red give real passion to this collection.3D effects reflecting throught the collection: with laser cutted and layered fabrics, pleating, embroidery like effect with Swarovski crystals, cups with Swarovski&drapery make sure to be „in fashion” for the next season.

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Event or just an intermezzo? Year after year the Episode collection is a real flash-back on latest trends in printed fabrics reflecting the news of catwalks around the world. It is not the opposite of Mythos collection but an additional part with its dynamism, colors and designs.SS15: for the first time 100% of the printed patterns are exclusively designed by Rebecca desinger Eva Varakozo and developed in collaboration of an Italian textile designer. Inspirations from chesterfield style sofa, art deco pattern, animal skin, ethno drawings, neoclassical paintings, embroideries, pois&piedes de poule. Colours reflects almost overwhelming positive feeling or extreme glamour: all colours of a flower fields, blue and turquoise of lagoons, shades of warm brown, turning to the classical colour combinations of elegance: beige&black, red&white&black, beige&white, turquoise&white, ivory&ink blue.

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„The NEW WAY of loving Rebecca Swimwear”

Collecting the latest years absolute best seller models and cleaned them up, the 4th Rebecca Swimwear subcollection was born 2 years ago, called „Best Basics by Rebecca”, or simply „BB by Rebecca”. The SS15 collection contains monocoloured fabrics: royal blue, cruise style blue&white, coral, mint green realized the in best selling shapes.The other „love forever” of Rebecca fans is the plissé fabric bikinies: next summer they can choose between 2 eye catching-shocking colours: fluorescent orange and pink and utmost sensual styles.

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„Be woman, be chic&unique!”

Art and fashion were walking along during the centuries, complementing or integrating each-other.

Rebecca’s Art Collection was created to enrich the beloved bikini with a more artistic, refinied style. Each year the Art collection comes up with limited edition masterpieces of different art epochs&styles:Renessaince pattern or folk motif, Tiffany or art deco style, ancient or futuristic it does not matter, the quintessence of this collection is the graceful feminine beauty, modest extravagance, intended uniqueness, because each piece has its own serial number made of Swarovski crystals.

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REBECCA BEACHWEAR