Presentation1w2

79
1 1 December 2008 Proposal for India Dealer Management System Tata Consultancy Services Ltd. Submitted by

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Transcript of Presentation1w2

Page 1: Presentation1w2

11 December 2008

Proposal

for

India Dealer Management System

Tata Consultancy Services Ltd.

Submitted by

Page 2: Presentation1w2

21 December 2008

Contents

Solution outline

Maintenance and operation

Field support service

Training and helpdesk

Compatibility of STAR

Business operation flow

Indicative Project Schedule

About TCS

TCS‟ in Manufacturing & Automotive Industries

TCS‟ Range of Services

TCS‟ SAP Relationship & Value Proposition

TCS‟ Experience on DMS in India – A Case Study

TCS‟ SAP Shared Services Support Model

TCS‟ Relationship with Nissan

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31 December 2008

Solution Outline

1 Basic profile

1-1 Company name Tata Consultancy Services Ltd.

1-2 Partner company name SAP India Private Limited

1-3 Number of option 1

2 Solution pattern

2-1 Use Package software? Yes

2-2 Product name and version SAP CRM 2007, SAP DBM 6.0, SAP BI 7.0

2-3 ASP basis? Yes

2-4 Only on Web? Partially

2-5 Client server? Yes

2-6 Stand-alone basis? No

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SAP DBM Basic Architecture: DBM Order Engine

Order

Creation

Parts

Allocation

Order

ConfirmationInvoicing

Service

Scheduling

Process

steps

(DBM)

DBM orderSales, Service, Parts

Expert and tailored

user interfaces

Material

Mgmt.

Sales &

DistributionFinancials Controlling

Logistic

Exec.HR

DBM core

Action concept- Pricing, costing

- Printing, messages

- Log, history

- Document flow

- Documents

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Exhaustive Process Coverage

顧客特定Marketing

顧客特定Vehicle Sales

顧客特定Order Mgt. & Delivery

顧客特定

Procurement & Planning

顧客特定Financial

顧客特定

Service shop/Parts Sales

顧客特定Warranty

顧客特定Marketing

顧客特定Forecasting

顧客特定Order Mgt. & Delivery

顧客特定

Procurement & Planning

顧客特定Parts Sales

顧客特定After SalesService

顧客特定Warranty

Campaign

Sales Activity

Orders

Delivery

Invoice

Payment

Service

Call

Claim

New Car info

Forecast

Orders

Delivery

Parts OrdersDelivery

Claim

Supply Commit

Delivery

Orders

Delivery

Parts Orders

Claim

Distributor/OEM

Supplier

Customer Information

Owner Information

Vehicle Information

Parts Information

HR Information

Warranty Information

Field technical Info.Recall/Campaign

Dealer/Branch

Customer

Real time information

Real time information

DMS

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SAP for Automotive – Dealer Business Management

This solution addresses workshop management in larger dealerships or

dealership organizations, vehicle sales, parts sales & vehicle repair. Quick and reliable services that include an efficient handling of service requests,

allow appointment planning on real-time data.

Dealer

Management

System

Master Data

Vehicle and customer data, parts and prices, labor operations and packages, catalog integration

Processes at Dealership

New and used car sales

Service parts sale including cash desk

Service order fulfillment

Multi Resource Scheduling

Warranty claim creation integrated

SAP ERP based

Fully integrated into SAP Controlling and Accounting

Supports building an enterprise using flexible org. structure for logistics, accounting and HR

Shared services for HR, Purchasing, Inventories, Controlling, Accounting, Analytics, etc. at dealerships

Interface Technology

SAP NetWeaver as basis for tight integration to OEM and other external systems and services

User Interfaces

New

Car

Sale

Used

Car

Sale

Service

Parts

Sale

SAP ECC 6.0

SAP NetWeaver

SAP FOR AUTOMOTIVESAP DEALER BUSINESS MANAGEMENT

Service

Fulfill-

ment

Warranty

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SAP ECC 6.0

NMIPL OEM SAP/Legacy Instance NMIPL Dealer Landscape

Dealer Company Codes

Standard ERP Modules

FI/CO MM SD

Vehicle sales

Vehicle Service

Spare parts Sales

Warranty Claim

NMIPL Chart of Accounts

NMIPL Cost Center Structure

NMIPL Master Data Records

Dealer Chart of Accounts

Dealer Cost Center Structure

Dealer Master Data Records

Sales Order

Purchase

Order

Delivery From

NMIPL

Billing From

NMIPL

Payment

Warranty

Claims

Proposed Solution Landscape

DBM

Business Warehouse (BI 7.0)

Role Based SAP GUI / Browser Access

Tally Accounting

/ Legacy system

Customer Analytics

Lead Management

Campaign Management

Inquiry

Call Center

SAP CRM

2007

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Proposed Landscape

Who is hosting this?

How are dealers

connected?

Is there a OEM

component of

DBM?

How is this

effected? Web

Services?

What are all the system

requirements at dealers‟ end?

Is this a hosted

solution i.e. one

instance will be

there for all the 78

dealers?

Specify the internet

access methods

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Tune Your Business Processes to Deliver Improved Profitability

Synchronize and Automate OEM/Dealer Activities

OEM/Dealer Integration

FINANCE,CONTROLLING & BACK OFFICE

PARTS & SERVICE POINTS

VEHICLE INVENTORY

CUSTOMER MANAGEMENT

• Increases profitability through

synchronized factory/dealer activities that

integrate sales and service, warranty,

leasing and finance, insurance parts

• Lowers dealer operating costs, with the

automation of business-critical processes

and the reduced need for multiple, disparate

dealer applications

• Improves operating efficiency by providing

a single system that supports shared

services across accounting, HR, purchasing

and reporting

• Lets dealers use technology to innovate,

drive growth and profitability at their

pace—not the DSP‘s

Dealer/Dealer Integration

3rd PARTY

OEM

LEASING &

FINANCE

SERVICE

PARTS VEHICLE

DEMANDBRAND &

CUSTOMER WARRANTY

SALESMARKETING

BACK OFFICE

FINANCE PARTS

WARRANTY

MANUFACTURING

IMPORTERSIMPORTERS

DEALERSHIP

LEASING &

FINANCE

BRAND &

CUSTOMER

Customer

Management

Vehicle Sales/

Administration

Vehicle

Services

Accounting Parts

Management

A U T O SDEALERSHIP

LEASING &

FINANCE

BRAND &

CUSTOMER

Customer

Management

Vehicle Sales/

Administration

Vehicle

Services

Accounting Parts

Management

A U T O S

DEALERSHIP

LEASING &

FINANCE

BRAND &

CUSTOMER

Customer

Management

Vehicle Sales/

Administration

Vehicle

Services

Accounting Parts

Management

A U T O S

CUSTOMER

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Maintain DMS to fit with Indian dealer requirement

1400 Of customers use SAP ECC (=ERP) in India. These solutions are localized for Indian requirements

(e.g. tax regulation)

SAP Dealer Business Management (DBM) is built on this platform and can re-use the proven localization

DBM itself has a flexible architecture (workflow engine called DBM order engine, see next slides for

details; as well as user interface flexibility) that delivers standard business processes and allows to insert

additional process steps and other adaptation of this workflow. The domain experts from TCS (DMS and

India requirement knowledge) will use the flexible architecture of DBM to configure a DMS specific for

India (based on the existing global DBM best practices) and will take care of Nissan specific requirements

(e.g. specific fields, workflows, authorization, …)

SAP Automotive Retail Best Practice

DBM, CRM, (DP, VMS), …

ECC*

NW

Nissan India “Best Practice” Layer

Nissan India Layered Dev.

Nissan India Process Config.

DMS

*India Legal requirements (e.g. taxation)

SAP DBM flexibility used to

accomplish Nissan India DMS

requirements that deviate from pre-

configured SAP DBM Best

Practices

India Legal Requirements

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Maintenance and operation –

Implementation & Rollout Approach

Phase I:

Define DBM Roadmap

Solution Development-

Vehicle Sales, Service and

Spares Mgmt

Phase III:

Application Maintenance and

Support

Phase II:

Roll-Out to

dealerships

Pilot Launch

Launch Roll-out

Key Roll-Out Activities:

Capture Local requirements such as site-specific processes and differences with centralized

NMIPL process.

Develop local interfaces programs, as applicable

Conduct Super User/Users Training for DBM system for dealers and OE M

Desktop/Printer and application setup at dealer terminals

Testing the Connectivity at dealer terminals

Handholding

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Maintenance and operation – Implementation

In line with ASAP Implementation Methodology

Define the scope and project plan Define project goals and high level issues to be resolved Establish the project organization and standards Perform technical & security planning Ramp-up Team Setup technical infrastructure Identify tools, templates, documentation standards for the project Preliminary strategy and approach, estimation Conceptualize the new system

Business Process Analysis Develop BPR strategy, change management plan Security profiles Finalize the Project Scope Review – Effort, Cost & Time

Initiate Impact Analysis, Custom Developments Test Scripts – Collections Prepare DEV Environment

Design new business processes Business Blueprint Workshops System Configuration Training and Testing Strategy Define add-on functionality to be developed Test Case Preparation Custom Development – Req. Analysis Training Materials – Start Preparation GUI Rollout / Desktop Strategy

Define main new business processes Complete System Configuration, test Design customizations, development and unit testing Prepare master data Create business migration plan, training plan Execute Integration Testing Final testing of system, system and performance testing Prepare Training Material, conduct user training Create operation manuals

Online & Offline Backups “Train-the-Trainer” / end user training

User acceptance testing Go-Live Check lists Complete Migration preparation Prepare for Go-Live Set up – Go-Live Help Desk

Mock Cutovers Mock Cutover Analysis

Cut Over to Production System Critical Business Process Testing Go - NO GO decision Post Go live support Issue resolution Post Go live support Issue resolution

Pre-Project Preparation

Project Preparation

Business BlueprintRealization

Cutover PreparationProduction Cutover and Support

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Maintenance and operation –

Organization Plan

TCS Project Team

Experts from SAP

TCS Rollout Team IDM

TCS Program Manager- NMIPL Program Manager

NMIPL

Dealers

Support Services Group

SAP Product Support

TCS CRM CoE

Steering Committee(NMIPL Management, TCS Management, SAP)

Subject Matter Experts

QAG

SEPG

Interface Application Group

SAP DBM SMEsSolution Architect

SAP Basis/DBA

Training Experts DBA & Network Specialist

Dealer System AdministratorIntegration

Expert

Project Manager

Lead Trainer

Project Coordinator

Integration Expert

SAP UI ConsultantsSAP DBM Technical

Consultants

SAP BI Consultants

SAP DBM SMEs/QA SAP DBM Technical Consultants

Pre Deployment

SEPG: TCS‟ Software Engineering & Performance Group QAG: TCS Quality Assurance Group IDM: TCS Infrastructure Development & Management

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Maintenance and operation –

Organization Plan

TCS Support Team

IDM

TCS Project Manager- NMIPL Project Manager

NMIPL

Dealers

Support Services Group

TCS CRM CoE

Steering Committee(NMIPL Management, TCS Management, SAP)

Subject Matter Experts

QAG

SEPG

Dealer System Administrator

Lead Trainer

Front Desk Executives

SAP DBM SMEs

SAP DBM Technical Consultants

SAP Product Support

Post Deployment

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Maintenance and operation –

Communication Plan

TCS TEAMProject ManagerSolution ArchitectDBM Consultants

• Project Issues and Risks to be

addressed in meeting.

• Project Schedule related issue to

be discussed

Frequency : Weekly

NMIPL Project Manager

TCS MANAGEMENTProject Manager NMIPLTCS Management Representatives

• PM to Report Status & Progress of

Project in meeting.

• Problems/Issues in Project to be

discussed.

• Resource Requirement Plan &

Resource Availability to be

discussed.

• PM to submit a fortnightly

progress report

STEERING COMMITTEE TCS Project Manager

TCS Management RepresentativesNMIPL Project Manager

NMIPL Management Representatives

SAP Representative

• Major issues needing immediate action

• Change Requests needing immediate

action

• Changes to the schedules, if any

• Problems encountered and corrective

actions taken

• Any decisions on technical matters.

• Activities completed against planned

• Milestones achieved

Frequency : Fortnightly Frequency : Bi-Monthly

• Review Progress of Project

• Discuss Any issues and risks pending for

resolution, change management, schedule.

PROJECT MANAGERSTCS Project ManagerNMIPL Project Manager

Frequency : Weekly

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Field support services

TCS‟s presence across multiple cities of India can be leveraged towards field

service support.

Field Support (installation and reinstallation of client software for PC Clash or

additional PC) can be provided by Help Desk support as L1 and L2 support.

SoP (Standard Operating Procedures) can be prepared to guide new users for

various IT and business processes related support

e-Learning/CBT to be leveraged to ensure uniform and faster learning across

geographic spread

Remote software to be leveraged to support remote sites

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Training and Helpdesk - Training

Training Approach

Gather Training

Requirements

Training Need

Identification

Analysis

Training Plans

and Schedule

Development

Define Training

Tracks

Training Material

Preparation

Training

Environment

Setup

Training

Administration

and Logistics

Set up Training

Management

Process

Deliver Training

Documents to

NMIPL

Train the Trainer

Initial Training for

Dealers and

OEMs pre

deployment

Update Training

Plans /

Documents

Ongoing Training

on need basis to

NMIPL post

deployment

Computer Based Training for online Self-Learning

Quick reference guide

Basic computer training (1*8 hours)

DBM Training - Instructor Led Class Room Training for Three days (3*8 hrs)

Batch size - 15

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Helpdesk – NMIPL - TCS – SAP Support Structure (SAAS)

- Customer Message Flow

End-CustomerSAASScreen-access or on-site

Using DMS (=SAP DBM, SAP ERP, …, TCS Layers)

Working on:1st-3rd for SAAS DMS

(ERP, DBM, …, TCS Layers)

1st Level

2nd Level

3rd LevelWorking on:

Any SAP product

Message

= Message flow

SLA between

TCS and Nissan

SLA between TCS and SAP

TCS

SERVIC

E

SAL

ES

DEALER

1st Level

2nd Level

3rd Level TCS/Nissan Layer

Full DMS

= SLA

Message (Back-to-back agreement)

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Training and Helpdesk - Helpdesk

Options for Helpdesk

• Product vendor helpdesk

• Business helpdesk - Level 1 support on 24*7 basis

• TCS Helpdesk on need basis (8*5)

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SAP, TCS and STAR

SAP is closely following and supporting the need to standardize the

communication between OEMs, National Sales Centers, Dealerships and

other parties involved in Automotive Retail

SAP has proven that the SAP platform can be used for STAR communication.

The “SAP Business Package for STAR” offers support for some STAR

documents (details see next slide)

As OEM interfaces and other interfaces (e.g. to national vehicle registration

centre) are key for effective DMS, the strategic partnership of TCS and SAP

has the goal to deliver the required interfaces and necessary ongoing

maintenance and updating for major brands on a global level (see next slide).

Based on a “message hub”, various types of interfaces will be built by SAP

and TCS as part of this proposed “interface factory”. The goal is to work

towards STAR standard compliance, while considering the need for non-STAR

interfaces also in some brands/countries as well.

All required interfaces can be provided within the implementation project. SAP‟s system is open for

integration and SAP integration tools (Netweaver XI) will be leveraged to accomplish the required OEM

integration.

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SAP Business Package for STAR

The SAP BUSINESS PACKAGE FOR STAR includes XI Mappings and XI BPM to support the STAR standard (Standard for Automotive Retail Rev. 2.0) plus XI SOAP-Adapter. Processes currently supported are:

Category Version

Parts Order to Invoice 2.0

Vehicle Service History 2.0

Sales Lead 3.0

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SAP Automotive Retail Best Practice

“Message Hub”

Interface Factory – TCS-SAP Partnership

Nissan India Nissan UK

Nissan global

OEM 2 India OEM 2 UK

OEM 2 globalLocal solutions

(e.g. vehicle evaluation, eBay)

SA

P X

I

DBM, CRM, DP, VMS, …

ECC

NW

Nissan “Best Practice” Layer

Nissan Layered Dev.

Nissan Process Config.

DMS

*Note: The TCS/SAP message

hub uses STAR where applicable

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241 December 2008

Increase Profitability and Focus on Multi-Brand –

Vehicle Sales

LEASING &

FINANCE

BRAND &

CUSTOMER

DEALERSHIP

Customer

Management

Vehicle Sales/

Administration

Vehicle

Services

Accounting Parts

Management

A U T O S

New

Car

Sales

Used

Car

Sales

Service

Parts

Sales

Service

Fulfill-

ment

Warranty

Used Car Sales

All information in one screen,

including customer, vehicle, warranty,

inventory, and so on

Used cars process is implemented as

a return and buy-back process

Consolidated view of available

inventory

Improved order delivery velocity

New Car Sales

Common database for vehicles and

customers

Multi-brand capable

Event-specific tracking of vehicle

inbound logistics

Detailed pricing information, direct

posting into accounting, and

document flow

Value Drivers

Customer

Satisfaction

Visibility of

Vehicle Inventory

Multi-brand

Capability

Common Vehicle &

Customer Database

Cost control for

Distribution & Sales

Upload of external

Documents

Vehicle Evaluation &

Price Determination

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Business operation flow –

Vehicle sales processSales Order Billing

• Create, post and print billing docs

• Integration into accounting, tax decl.

• profitability anaylsis

Purchase of New Vehicles

• Vehicle Ordering via OEM system

• Receive OEM confirmation +

updating vehicle data

• Creation of purchase order in DBM

Vehicle Inbound Logistics

• Move Vehicle into inventory, status

• Receive incoming invoice

Integration to accounting

Quotation

•Create vehicle

•Assign customer

•Create quotation

Sales Order• Convert quotation or create a new sales order

• Search vehicle

• Check + Complete Customer & Vehicle data

• Order & Pricing details

• Check credit limit

• Print sales order

Delivery and Goods Movements

• Inventory Management

• Status Tracking

• Print of Shipping Doc.

Vehicle sales

+ Down payment

Down payment

•Create Downpayment request

•Post Down pament request

•Clear down payment

Service order

• Create a service order for preparation

for vehicle sales.

•release, confirm and create billing for the

vehicle

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261 December 2008

Business Scenario Map

(Customer – Dealer interaction)

CustomerSales

(Dealer)Business benefitsOEM

Accept quotation / order the vehicle

Create vehicle

Create quotation

Create DBM order

Order confirmation

Assign customer to vehicle

Create quotation / pre-order

Request for quotation

Execute vehicle configuration

Create down payment request

Down payment request

Post down payment request

Check down payment request

Check down payment

Down payment to the dealer

Business benefits

Consistent vehicle

data management

across sales and

service

Transparency of

sales process with

both customer and

vehicle-centric

views

Down payment

process integrated

in DBM order and

accounting

Consistent vehicle

and order

configuration

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271 December 2008

Business Scenario Map

(Dealer – OEM Interaction)

Order confirmation

Purchase order

Post goods issue

Post goods issue

Create billing document

Update vehicle /assign VIN

Create serviceorder

Bill

Payment

Create billing document

Goods receipt

Create incoming billing

CustomerSales

(Dealer)Business benefitsOEMBusiness benefits

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OEM Payment

Business operation flow –

Parts ordering (ERP Procurement)

Creation of Parts Master Data

Easy to use material master

maintenance transaction

Parts master data creation

and change via interface

Parts Procurement

Create Purchase Order with Part

number, quantity, price, delivery

dates to a OEM.

Delivery and Goods Movements

Receipt of Advice note. GR.

Vendor Invoice verification

Vendor invoice verification done

based on PO and GR.

Based on the agreements,

payments are made.

Dealer - OEM

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Cash Desk

Business operation flow –

Parts sales process

Creation of Parts Master Data

Easy to use material master

maintenance transaction

Parts master data creation

and change via interface

Service Parts Sale

Order, vehicle and pricing details

Standarized catalog interface

Credit limit check

Part supersession and availability check

Print order

Delivery and Goods Movements

Inventory Management

Print of Shipping Document

Service Parts Sales Order Billing

Create, post and print billing docs

Integration into accounting,

profitability anaylsis, etc.

Easy to use cash desk for cash

and credit card payments OTC

Integration into accounting

Cashing-Up

Printing of sales checks

Dealer - Customer

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301 December 2008

Improve Operating Efficiency –

Warranty Claims

LEASING &

FINANCE

BRAND &

CUSTOMER

DEALERSHIP

Customer

Management

Vehicle Sales/

Administration

Vehicle

Service

Accounting Parts

Management

A U T O S

New

Car

Sales

Used

Car

Sales

Service

Parts

Sales

Service

Fulfill-

ment

Warranty

Customer

SatisfactionVehicle Recalls Cost Control

Warranty Claims

Administration

Warranty

Online check for vehicle‘s

warranty status and applicable

recall campaigns

Integration of service order

processing to SAP Warranty

claims processing

Claim creation for selected

service order items and jobs

Status tracking of claims process

Separated bills and cost

settlement per warranty, good-will

and billable services

Value Drivers

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311 December 2008

Business operation flow –

Warranty Claim ProcessAnalytics

Claim Entry

Master warranty

Catalog integration

Recall and technical campaigns

Warranty Claim Processing

Claim evaluation and validation

Claim split

Mass processing

Return parts monitoring

IntegrationIntegration in financials and

logistics (Distribution and Dealer System)

Channel Partners

Claim submission

Claim tracking

Return parts including label printing

Credit and debit memos

Failure pattern for parts

Returned parts analysis

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Concept of Warranty Claim Processing

Claim

Dealer Service Order Importer / OEM OEM/Vendor

Price

Claim

Validate

ClaimSAP ERP

Financials

Doc.

Send

Claim

SAP ERP

Financials

Doc.

...

CLAIM CREATION CLAIM PROCESSING CLAIM REIMBURSMENT

Generate

Claims with

Defect Codes /

Repair Code

Create

Service

Order

SAP ERP

Financials

Doc.

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331 December 2008

Business Scenario Map – General Ledger

Business Benefits Actual PostingsPeriodic

ProcessingReporting Business Benefits

The General Ledger

Accounting

component is used for

managing and

supervising your

posted documents

and your cash

situation. Basis for

the cash situation is

the Balance Sheet /

Profit and Loss

Statement.

Display Compact

Document Journal

Display Document

Journal

Post General Ledger

Documents with and

without splitting

Display Accounts

Balances

Display Document

Predefined reports are

available for General

Ledger Accounting.

These reports are

arranged in a standard

report tree. The reports

enable you to evaluate the

posted data according to

various criteria.

Reporting

Reporting

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341 December 2008

Business Scenario Map – Accounts Receivable

Business Benefits Actual Postings Periodic Processing Reporting Business Benefits

Run the Dunning

Program

Set / Check Credit

Limit

Start Interest

Calculation

Reporting

Predefined reports are

available for Accounts

Receivable. These reports

are arranged in a standard

report tree. The reports

enable you to evaluate the

posted data according to

various criteria.

The Accounts Receivable

component is used for

managing and supervising

customer postings like

invoices, down payments

and so on.

Down Payment

Request

Posting Customer

Invoice

Down Payment

Clearing

Post Payment using

the Payment Program

Post Down Payment

with Payment

Program

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351 December 2008

Business Scenario Map – Accounts Payable

Business Benefits Actual Postings Reporting Business Benefits

The Accounts Payable

component is used for

managing and supervising

vendor postings like

invoices, down payments

and so on.

Predefined reports

are available for

Accounts Payable.

These reports are

arranged in a

standard report tree.

The reports enable

you to evaluate the

posted data

according to various

criteria.

Reporting

Down Payment

Request

Posting Vendor

Invoice

Down Payment

Clearing

Post Payment using

the Payment Program

Post Down Payment

with Payment

Program

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361 December 2008

Business Scenario Map – Cash Journal

Business BenefitsCash Journal

PostingReporting Business Benefits

Posting Customer

Invoice

Posting Incoming

Payment

Clearing Customer

Invoice

Print Cash Journal

The system provides a

standard report for

printing receipts.

The system provides a

standard report for

printing the cash journal.

The Cash Journal

component is used for

managing and supervising

cash hold at the company.

The system allows you to

post your incoming and

outgoing cash to cost

centers, profit centers, etc.

You can directly post to

tax accounts. You can use

one-time accounts.

You should run a separate

cash journal for each

currency.

Print out a Receipt

Page 36: Presentation1w2

371 December 2008

Put the Customer in the Center

of Your Business with CRM

LEASING &

FINANCE

BRAND &

CUSTOMER

DEALERSHIP

Customer

Management

Vehicle Sales/

Administration

Vehicle

Services

Accounting Parts

Management

A U T O S

New

Car

Sales

Used

Car

Sales

Service

Parts

Sales

Service

Fulfill-

ment

Warranty

Common Customer

& Vehicle database

Information

Available at Hand

Increase Share of

Wallet

Customer

Analytics

Customer Management

Customer-centricity embedded in

all scenarios

Proactive engagement via Fact

Sheet and Memo Pad

Sales activities (e.g., Lead

Management)

Complaint Management

Lean Marketing

Value Drivers

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381 December 2008

Business operation flow

S&M/CRM information sharing with OEM

Customer Dealer OEM

Monitor

Pipeline

Create LeadInquiry

Do Follow-up

Win / lose

Analyse

Customer related

information

Capture

customer information

Launch Campaigns

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391 December 2008

Increase Customer Retention and Fixed Operations

with better Service

LEASING &

FINANCE

BRAND &

CUSTOMER

DEALERSHIP

Customer

Management

Vehicle Sales/

Administration

Vehicle

Services

Accounting Parts

Management

A U T O S

New

Car

Sales

Used

Car

Sales

Service

Parts

Sales

Service

Fulfill-

ment

Warranty

End-to-end

Process

Value Drivers

Customer

Satisfaction

Catalog

Integration

Multi-brand

Capability

Warranty

Claims

Cost

Control

Optimization of

Parts Stock

Utilization of

Workshop Personnel

Inventory and

Availability Check

Service Fulfillment

Appointment & Service order

scheduling engine: service dates,

technicians, tools, bays, and

utilization reports

Easy one-screen navigation for

vehicle and service-related data

Integration of warranty claim creation

Catalog integration for labor

operations, parts, and defect codes

Detailed part pricing and availability

check

Service Parts Sales

Easy-to-use transaction to sell service

parts including a cash desk for over-

the-counter sales

OEM parts master

Online availability check during order

creation

Stock overview across dealer sites and

central purchasing

Parts pricing information online

Page 39: Presentation1w2

401 December 2008

SAP DBM: Service Process

(Booking, Receiving, Delivery)

Quotation for Service Order

• Check and complete customer and vehicle data

• Enter service order data, jobs, and item details

• Check parts availability and credit limit

• Warranty and recalls

• Evaluate pricing

• Print quotation

Service Order Processing• Convert quotation or create service order

• Check and complete customer and vehicle data

• Enter service order data, jobs, and item details

• Check parts availability, credit limit, warranty, and recalls

• Evaluate pricing online

• Print quotation

• Release order for scheduling and execution

Service Order Confirmation

• Record spent time/

working units and material

consumption

Service Order Split

• Split service order, items or jobs

warranty/good will, internal order, CCs

• Create warranty claim

• Claim sending, receiving and processing

• Check return parts

• Evaluate detailed pricing

• Print service order and claim

Service Order Billing

• Create, post and print billing docs

• Integration into accounting,

profitability analysis, tax decl.

* Workshop / Body shop / Repair order

also have similar process flow

Page 40: Presentation1w2

411 December 2008

MRS, Appointment Scheduling

and Time RecordingMonitor execution

Customer calls for appointment

• Customer call received

inquiring about cost and

time slot available

Workshop accepts and executes repair

• Workshop employee accepts

and executes

• Time recording started

• MRS supervisor monitors job

execution and reacts upon

resource and part

delays/shortages

Identify customer/work

• Customer gets created or

identified in the database

• Identify required work

Create order and make an appointment

• Rough job scheduling

• Planned durations

• Rough team assignment

• Replacement vehicle

• Service advisor assignment

Create assignments and resolve conflicts• Service teams

• Detailed assignment of technician/team

• Fine scheduling

• Assignment of tool resources

• Execution monitoring

Page 41: Presentation1w2

421 December 2008

CustomerService Advisor

(Dealer)

Technician/Parts

Employee (Dealer)

Warranty Clerk

(Dealer)

Customer comes

for 20,000 KM

serviceCreate/update

service order

Check credit limit

Check warranty

Check recalls

Add recall items

Add 20,000 KM

package

Customer

receives info

Complains about

―noise‖Adds operation

Save service order

Print work

confirmationSigns work

confirmation

Detailing jobs

Vehicle data

management

Business Benefits Business Benefits

Vehicle history

record through

VMS action controls

Flexible process

control through

DBM order engine

Service package is

read from master

data and can be

created according

to OEM standards.

Options to select

the required parts

via Supersession

Parts availability

& Supersession

Vehicle Service and Recalls:

Business Map (1)

Page 42: Presentation1w2

431 December 2008

Check claim data

Test drive

Create split

Create claim

Vehicle repair

Confirmation &

goods issue

Additional part

search

Confirmation &

goods issue

Forward claim to

OEM (reimburser)

Stock overview

Vehicle data

management

Service order

splitting for multiple

bill-to parties

Costs of goods

issue and service

confirmation is

booked

Warranty claim

creation and

monitoring can be

done within service

order.

Release order

Technical

completion of

jobs

CustomerService Advisor

(Dealer)

Technician/Parts

Employee (Dealer)

Warranty Clerk

(Dealer)Business Benefits Business Benefits

Vehicle Service and Recalls:

Business Map (2)

Page 43: Presentation1w2

441 December 2008

Receive claim

response

Create version IV

Create invoice

Pick up vehicle

PaymentCash document

Check vehicle

data

Post to SAP ERP

Financials

Cash desk

processing

Vehicle data

management

Integration with

SAP ERP

Financials

Warranty claim

creation and

monitoring can be

done within service

order

Check claim

status in service

order

CustomerService Advisor

(Dealer)

Technician/Parts

Employee (Dealer)

Warranty Clerk

(Dealer)Business Benefits Business Benefits

Vehicle Service and Recalls:

Business Map (3)

Page 44: Presentation1w2

451 December 2008

Business operation flow –

Parts supersession

Order Supersession

Order Supersession takes place

automatically in the background

based on Master data and

Configuration settings

Supersession selection

Available multiple superseding

materials with validity and

quantity.

Quantity can also be adjusted

based on appropriate material

selection

Quantity Split

The quantity split can be split

into several items based on

the Supersession chain

Materials used on orders

The order processing uses

the superseding materials,

relevant pricing in the order

process cycle.

Page 45: Presentation1w2

461 December 2008

Business Operation Flow –

Supersession

DBM supports the supersession functionality

Order supersession takes place automatically in the background

Example, part A must be replaced by part B, this replacement creates a relationship between part A and part B.

When you create a new parts item, you can choose one of the two materials displayed in a dialog box. Supersession takes place based on the quantity, in other words, the order quantity is used.

When you create a new parts item, you can choose one or both of the materials displayed in a dialog box. By selecting the appropriate material , the user can adjust the quantity as required.

Page 46: Presentation1w2

471 December 2008

Business operation flow - ETA

Available To Promise

RequestNissan

Dealer?

!

Companies use predefined rules to optimize the decision-making process for choosing between

alternatives such as products, locations, or production process models. It is possible to confiugure

Forward scheduling or Backward scheduling based on the business needs. It is also possible to configure

Consumption based planning also.

Available To Promise

Response

Page 47: Presentation1w2

481 December 2008

Business Operations Flow –

Availability and Parts Ordering

Check ATP

At plant / storage location

At nearest plant / storage location

Across all plants / storage locations

SupersessionSystem provides list of parts which

can be superseded, including the stock

information

Trigger Purchase requisitionDocument flow

Controlling integration for external services

Goods receipt integrated into service order

Reservation Creation

System creates reservation for non-

purchased and stock-relevant part

items

Online availability check during order

creation

Stock overview across dealer sites and

central purchasing

Parts price information online

Trigger procurement from the parts order

Supersession capabilities

Page 48: Presentation1w2

491 December 2008

SAP NetWeaver – One integrated Platform

SAP NetWeaver™

Co

mp

osit

e A

pp

lic

ati

on

Fra

me

wo

rk

PEOPLE INTEGRATION

Multi channel access

Portal Collaboration

INFORMATION INTEGRATION

Bus. Intelligence

Master Data Management

Knowledge Mgmt

PROCESS INTEGRATION

Integration

Broker

Business

Process Mgmt

APPLICATION PLATFORM

J2EE

DB and OS Abstraction

ABAP

Life

Cyc

le M

gm

t

A single user

across the

stack

Compose

apps across

the stack

―Save as

iView‖

Data integrity

across exist.

messaging

layer

Collaborate

anywhere,

anytime

Monitor all

technologies

and apps from

1 location

Doc. Workflow

integrated w/

processes

Page 49: Presentation1w2

501 December 2008

SAP NetWeaver Process Integration Capabilities

Process Integration

Enterprise Services Repository

Enhanced Design Capabilities

Service Enabling

Services Registry – UDDI V3.0

Additional WS Standards

WS Reliable Messaging

WS Policy

WS Security and SAML

High Volume Support

Reduced sizing

Improved performance for ccBPM

Message bulking

Prioritized message processing

Local processing in Adapter Engine

Value Proposition

Save operational costs

Enable process-transparency

Integrate SAP & Non SAP

Leverage open standards

Reliable Messaging & Queuing

Software Lifecycle

Security

User Management

Scalability

High Availability

Archiving

Configuration

Monitoring

Administration

Dynamic Routing Transformation Connectivity

Infrastructure Services JEE5 / ABAP

BAMProcess

Automation

Process Integration

Service Bus

User Interaction (Task Management etc.)

B2B Partner3rd Party

Middleware3rd Party

ApplicationSAP

Reliable Messaging & Queuing

Software Lifecycle

Security

User Management

Scalability

High Availability

Archiving

Configuration

Monitoring

Administration

Dynamic Routing Transformation Connectivity

Infrastructure Services JEE5 / ABAP

BAMProcess

Automation

Process Integration

Service Bus

User Interaction (Task Management etc.)

B2B Partner3rd Party

Middleware3rd Party

ApplicationSAP

Page 50: Presentation1w2

511 December 2008

Business Scenario Map – Profitability Analysis

Business Benefits ERP System Planner Business Benefits

The planner is able to enter

manual corrections.The system provides the planner

automatically with historical data

as a basis for the planning.

Enter planning data

Provide historical data

The system provides automated

plan functionalities.

A plan/actual comparison allows

the adaptation of the plan data.

Forecast

Revaluate

Plan/Actual comparison

Adapt planning data

Page 51: Presentation1w2

521 December 2008

Which are the largest and

fastest growing customers?

Did the sales force reach their

contribution margin goal?

What was the success of the

most recent sales promotion

for a product line?

What is the impact of a pricing

strategy for a group of customers?

Profitability Analysis

Contribution of

individual market

segments

Margin goals of

individual

sales entities

Revenue

and

cost structure

Success of

marketing

activities

Page 52: Presentation1w2

531 December 2008

Prebuilt Business Content & Integration

Packaged data models and reports give companies a head start with analysis in specific

industries and functional areas. – Forrester

Page 53: Presentation1w2

541 December 2008

SAP Analytics, built on SAP NetWeaver - Best

Practices, packaged as composite analytical apps

Page 54: Presentation1w2

551 December 2008

Page 55: Presentation1w2

561 December 2008

Customer Fact Sheet

Page 56: Presentation1w2

571 December 2008

Dashboard for Dealer Group Manager

Page 57: Presentation1w2

581 December 2008

Analytics: Warranty Claims

Page 58: Presentation1w2

591 December 2008

Overview on claims

($/No. of claims ) +

bar chart

Claim key figures per car

model + bar chart

Detailed figures per defect code of

selected model and yearc

Claim figures recent years

Warranty Supervisor

Model selection

Top 5 defects at a

glance

Page 59: Presentation1w2

601 December 2008

Dealer Network Manager

Top 5 configurations (based

on occurrence) of selected

car modelDetailed figures per

model incl. pie chart

Selection of year for

display

Pie chart of net

sales per region

All dealers of selected region (or

all regions) are displayed with

their net sales figures and no. of

sold vehicles

Overview on sales figures

($ and no. of vehicles per

region)

Page 60: Presentation1w2

611 December 2008

Accounting system in line with Indian Taxation

SAP is currently installed in over 110 countries around the world. The

Country Version India (CIN) is a special commitment from SAP that

addresses India-specific statutory requirements.

The solution is seamlessly integrated with standard R/3 functions and

comprehensively covers tax requirements such as excise, centralized

value-added tax (CENVAT), sales tax, tax deduction at source (TDS),

service tax, and octroi.

India Localization facilitates data capture at transaction and master level

and offers separate register files with serial number generation. Excise as

well as sales tax registers and returns can be generated from the system.

The solution also provides data download facility for use of third-party tools

for reporting.

Page 62: Presentation1w2

631 December 2008

SAP Dealer Business Management (DBM)

2005 Today What‘s Next

Dealer Business

Management is the strategic

topic for the Automotive

Business Unit

DBM seen among highest

priorities within Discrete

Industries overall (high

investment in the last years

as well as in the coming

years)

SAP for Automotive is a

safe investment on the long

run for our customers

Negotiation of global

partnerships for mass

market entry & penetration

SAP with no product offer for

the automotive retail segment

before 2005

Announcement of „DBM“ in

January

Launch of first release DBM

5.0 in July

Start of first projects with early

adopters in selected countries

Ramp-up of DBM 6.0

successfully finished in

November 2007

Further focus on passenger car

segment, countries, and large

accounts required

The partnership with early

adopters has proven to be very

beneficial for SAP and the

solution SAP Dealer Business

Management

André Lacroix, Inchcape plc Group CEO, said:

“This leading-edge software solution will provide

key operational support to our growth agenda.

It will strengthen our existing businesses

around the world through greater productivity

and freeing up our people to spend more time

with customers.

It will also be a platform for the fast and efficient

integration of new businesses as we execute

our expansion strategy in developed and

emerging markets around the world.”

SAP in the Automotive Retail Business

Page 63: Presentation1w2

641 December 2008

Indicative Schedule

Project Phases \ Months 1 2 3 4 5 6 7 8 9 10 11 12

Project Preparation

Business Blue Print

Realisation

Final Preparation

Go- Live & Support

Overlapping Period

Go - Live Milestone

Page 64: Presentation1w2

651 December 2008

• Founded in 1968…Industry Leader to this

day

• 1,11,000+ associates globally

• FY 2007-08 revenues of $5.7 B

• Global presence – Operations in

34 countries, 153 offices across

the globe

• Creator of the Offshore Delivery Model for

software development

• First company in the world to receive an

integrated enterprise-wide CMMI® Level 5

and PCMM ® Level 5 assessment

• 8-10% of Revenue spent on Training and

R&D

• CoE based business model for Technology,

Domain and Relationships.

TCS has been positioned in the Leaders Quadrant for Offshore Applications Services – Gartner Report 2006

About TCS

Page 65: Presentation1w2

661 December 2008

Industry Verticals in TCS

IT Services

Business Solutions

Outsourcing

Solutions & Services

Ind

us

try S

olu

tio

n U

nit

s

En

erg

y R

es

ou

rce

s &

Uti

liti

es

.

Me

dia

Reta

il &

CP

G

Tra

ve

l &

Ho

sp

ita

lity

Te

lec

om

Ph

arm

a &

Hea

lth

ca

re

Ma

nu

fac

turi

ng

Hi-

Te

ch

& C

om

p. S

erv

ice

s

Aerospace

Chemicals

and Process

Industrial

Manufacturing

Automotive

Consistently leveraging our cross vertical spread to deliver „best practices‟ to our clients

Partner of choice for manufacturing organizations seeking

evolution to „next generation IT enabled business

solutions‟

Go

vt.

& P

ub

lic

Se

rvic

es

Ban

kin

g &

Fin

an

cia

l S

erv

ice

s

Ins

ura

nc

e

Page 66: Presentation1w2

671 December 2008

Asset Based Solutions Global Consulting

BPOIT Infrastructure

Engineering & Industrial

ServicesIT Services

Application DevelopmentMaintenance Re-engineering

TestingPackaged Software Implementation

System Integration

Inbound Call Centers,Back Office, Support,Engineering Services,

Clinical Data ManagementStatistical Analysis & Medical Writing

IT Outsourcing, Network,Consulting and Integration

Hardware Support and Installation,Infrastructure Management,

Database Services

Product and Process Engineering,Embedded Systems,

Plant Automation Services,Enterprise Asset Management

IT Consulting,Business Consulting,Quality Consulting

IT Products,Product Based Services

1,11,000+ Worlds best trained IT Consultants located in 50 countries

Servicing Ur needs

TCS‘ Range of Services

Page 67: Presentation1w2

681 December 2008

Key Client List

Arvin Meritor

BMW

Cummins Engine Co.

Chrysler

Daimler

Delphi

Eaton

Ford

Ferrari

General Motors

Honda Motor Co. NA

Johnson Controls

Nissan

Toyota Financials

Tata Motors

TRW

Volkswagen

WABCO

TCS‘ Automotive Business Profile

Business Solutions for OEM’s, Tier 1’s, Dealers & Service

Providers & Auto Finance Companies

Automotive Services Solution Enablers

• Business Transformation

• Breakthrough domain consulting

• „Value Chain‟ Solutions

• „Board room to Shop floor‟ Integration

• Differentiation through customer experience

• Manufacturing Analytics

• Extracting Value out of Product Life Cycle

• Squeeze Cost out of the Supply Chain

• Consultants with hands-on

experience across the

value chain

• Automotive Center of

Excellence with rich

industry business &

process knowledge

• Automotive focused

vertical solutions

• Over 2000 technology

automotive consultants

• Close to 45% of

Manufacturing revenue in

TCS from automotive

Embedding Automotive Expertise in the DNA of the

IT Solutions & Services

Page 68: Presentation1w2

691 December 2008

Program Execution Model –

Global Manufacturing Business Unit

Manufacturing

Solution

Centers

Technology

Excellence

Team

Domain

Excellence

Team

Customer

Relationship

Team

Customer Alignment

Business Creation

Strategic Partnership

Solution Design

Best Practices

Build Competency

Business Alignment

Process Expertise

Thought Leadership

Fulfillment

Solution Delivery

Delivery Assurance

Structured to Deliver the Results!

Page 69: Presentation1w2

701 December 2008

TCS‘ Services in ManufacturingFunctions

Product Design & Development Manufacturing Post Manufacturing

ProcessesProduct Management Operations Execution Customer Experience Processes

Value Chain

ServicesApplication Development, Management and Maintenance

Engineering & Industrial Services

Infrastructure Management

Business Process Outsourcing

IT Strategy & Governance

Full Technology Services Stack

Horizontal Value Chain Coverage

Tier1

Supplier

Contract

Mfr

Stores Warehouse

Distributors

& Resellers

End Users

Logistics

In house

Mfg. unit

Inbound

Logistics

Regulatory Info.Quality Info.

Supply Chain Mgt.

Employees

Employees

Technology

Management

Knowledge

Management

Facilities

Management

Corporate

Management

Employees

Develop

TestCompliance

Launch

Design

Vertic

al D

ep

thSCADA

PLC

MES

Page 70: Presentation1w2

711 December 2008

Pro

ce

sses

Product Introduction & Life Cycle Mgt.

Business Operations Execution

Customer Experience Management

TCS‘ Automotive Industry Experience – Client SpreadB

usin

ess

Solu

tions

Technolo

gy

Solu

tions

Engin

eering

Solu

tions

BI / B

PO

/ IS

Product Design

& Development

Sourcing &

Vendor

Management

Manufacturing &

Supply Chain

Sales &

Marketing

Distribution &

Logistics

Customer

Service

Warranty &

Parts

*Bubbles indicate area of work coverage only and are not indicative of the size of the business

Product Life

Cycle

Management

Product

Introduction

Honda

Cummins

JCI

JCI

Ferrari

Daimler

Chrysler

Cummins

Cummins

JCI

JCI

Cummins

JCI

Cummins

JCI

Lucas TVS

WABCO

Lucas TVS

Delphi

GM

Chrysler

Ford

Chrysler

Nissan

Eaton

Tata Motors

VW

Chrysler

TAFE

Tata Motors

Tata Motors

Tata Motors

TAFE

Eaton

Chrysler

Cummins

Cummins

BMW

Toyota Financial

Chrysler Financial

Cummins

Honda

JCI

Chrysler

Cummins

FIAT India

Chrysler

FIAT India

Toyota Financial

Page 71: Presentation1w2

721 December 2008

SAP HCM software

Global education agreement for 20.000

mandays training from SAP

All top 5 TATA Group companies are SAP

clients, plus a significant number of other

group companies

SAP is customer of TCS in multiple areas:

SAP IT, SAP Managed Services, SAP

Active Global Support, Business By

Design (SaaS), others

Regular top management alignment

Development partnerships, e.g. Manu-

facturing Integration & Intelligence (SAP MII),

Product Lifecycle Management (SAP PLM)

1st SAP Global Service Partner in Asia (2006)

Co-Innovation: SAP ESC, Industry Value

Networks, Co-development, Composites

TCS ranked between 3rd - 7th among global

partners (depending on criteria)

Global preferred partner for ‚Perfect Plant„

Global & regional SAP Partner Awards for

TCS (Pinnacle Awards 2007 & 2008,

multiple India ‚partner of the year„ awards

Collab. with SAP„s Rapid Prototyping Lab

TCS active in SAP space since 1994

SAP business is ‚Growth Engine„ for TCS

with significant above-average growth rates

(+80% p.a.)

5200+ SAP consultants, to grow to 10.000+

in next 2 years

Alignment of TCS global industry units with

10+ SAP Industry Business Units existing or

in process (incl. IBU Automotive & BU

Service & Asset Mgmt)

TCS as partner of SAP TCS as customer of SAP

SAP as partner of TCS SAP as customer of TCS

TCS / SAP 360°Relationship

360 °

Page 72: Presentation1w2

731 December 2008

Evolution of TCS/SAP Relationship

2007

TCS wins SAP‘s Pinnacle Award 2007 (‗Perfect Plant‘) and announces „Perfect Plant CoE‟

TCS member of SAP Industry Value Networks: Chemicals (2006), Travel & Transportation (2007)

2008

TCS wins SAP Pinnacle Award 2008 (‗Collaborative Revenue Growth‘)

TCS expands its office @ SAP headquarters (Walldorf, Germany)

TCS develops and launches SAP-based industry solution for law firms

TCS is SAP‘s development partner for several cross-industry ‗Value Scenarios‘

Time Line

First SAP

Project in

Germany (R/2)

Relationship

with SAP

First Global

Project

First E2E

Implementation

Center of

Excellence

Upgrades

Global

Competency

Center

Large

Implementation &

Global Rollout

R/3 v4.7 E2E

Implementations

TCS at Partner

Port in Walldorf ;

Co-development

with SAP Labs

Adaptive

Manufacturing

Business

Innovation Lab

First Asian IT

company to

become Global

SAP Services

Partner

'Perfect Plant'

Initiative

• TCS expands

office in Walldorf

• TCS develops

Industry solution

for law firms

based on SAP

1994 1996 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008

Page 73: Presentation1w2

741 December 2008

TCS – SAP Value Proposition

- 74 -

Understanding of Indian Operating

Conditions

Proven Solution

Local Support

Multiple Commercial Options

Solution Scalability & Flexibility

Solution Adaptability to Other Markets

Long Term Partnership

Critical Success Factors

With experience of deploying DMS solutions in India as

also its rich automotive industry domain knowledge,

gives the team a heads tart in building the solution for

Nissan

The SAP Solution is a proven global model built on

robust platform

TCS brings in the local SI, Delivery and Support

experience

We propose to place multiple commercial options at the

appropriate time in the discussions so as to deliver the

least TCO to the dealer

The SAP solution built on proven platforms can easily be

extended to add additional functionality in subsequent

upgrades

Being an SAP platform solution, it can be easily adapted

to other countries if required

TCS-SAP have a long term partnership. And TCS, as the

largest Indian IT Service provider has a long term

commitment to the market

Why TCS - SAP?

TCS key enablers and Global presence will drive up quality.

Page 74: Presentation1w2

751 December 2008

SAP DBM Messages and Proof Points

SAP DBM is the only solution from one provider that lets

you drive customer-centricity & dealership profitability with

a single, cost effective solution that reduces complexity by

giving decision makers an integrated view of the business

Increased profitability with

synchronized factory dealer

activities

Customer-centricity as an integrated

part of every core process

Improved operating efficiency

with a single system and

integrated processes

AMAG Retail

Switzerland's largest vehicle importer. representing

Volkswagen, Audi, Seat, Skoda and Porsche since 1945

with over 4200 employees and 70 dealerships

KEY BENEFITS RECOGNIZED

•Integrated, automated and standardized business processes enabling better decision making and improved customer service

•Improved Master Data Management resulting in current,

accurate and actionable data across all dealerships to

support high levels of customer service

•Lower total cost of ownership due to replacement of

multiple, fragmented dealer applications with a scalable

centrally maintained solution

•Easy to use interfaces for improved usability and reduced

training time

Proton EDAR

National car manufacturer of Malaysia with 10,000 employees,

three manufacturing locations and 370 branches and dealers

KEY BENEFITS REGOGNIZED

•Consistent audit proof and real time business process across entire Proton EDAR organization

•Improved control over business operations

•Higher level of business and data transparency, including traceability, inventory control, financial reporting and reduced manual interaction

•Improved Data Quality with consistent and accurate master data

•Increased organizational efficiency with real time integration of all business areas

•State of the art technology protecting today‟s investment and enabling future innovation

Page 75: Presentation1w2

761 December 2008

- 76

-

TCS Experience in DMS in India – A Case Study

The Business Challenge

Client Profile• Leading Asian Auto Manufacturer.

Business Challenge• No common customer data base across 1600 dealers

• Rapid channel expansion - doubled in 3 years

• Non standardized distributed systems

• Fragmented data on various legacy systems - not amenable

for holistic analysis

• Customer product linkage absent

• Lack of uniform information between various departments

within the company and the channel – resource wastage,

contradictory signals to customers

Scope of the Engagement

• Create Central and updated customer database

• Escalation mechanisms for customer complaints

• System support for marketing and sales processes

• Information dissemination to sales channel

• Consolidated Sales pipeline visibility

• Visibility to Retail Stock of Dealers

• Responsive service help to customers and channel

• Monitoring of service jobs / Vehicle history updation

• Quick Warranty & Claims Settlement

• Spare parts management / Updated spares catalog

Benefits to the Customer

• Vehicle Inventory & Spares Management

• Warranty & Claims Settlement

• Data Feed to Financial Accounting Systems

• Vehicle Sales Target Setting & Monitoring

• Centralized, real time 360o view of Customer, Dealer &

Vehicle information

• Streamlined workflow to enhance customer service and

improve efficiency

• Lower Lead times of dealer responsiveness

• Enhanced channel capacity to handle volumes

The TCS Solution

• Centrally hosted & Web-enabled solution

• Integrated Customer Facing Functions of Dealers - Vehicle

Sales, Service and Spare Sales

• Integrated Back-office Functions of Dealers

• Building interfaces to ERP

• Post implementation support

• Dashboards, MIS Reports and Run-time Analytical Charts

for Senior Management

Page 76: Presentation1w2

771 December 2008

TCS‘ SAP Shared Services SupportWider support window

Reduced dependency on

Individuals

Sharing of best

practices/templates/knowledge

across projects / customers

Accumulated expertise & knowledge base

to ensure quicker support

Cost of part FTEs

Quick ramp-up/down for small & mid-

sized developments

SLA-based support with

improving targets

Tailored processes for

Shared Services

Dedicated PL for each

customer

Continually improving services while controlling operating cost

Page 77: Presentation1w2

781 December 2008

TCS SAP Shared Services Support Delivery Model

Shared Support Model

Shared Offsite Support

Team

Leveraging Expertise, Sharing Cost and Deriving Value

CustomersShared Delivery

Coordinator for Clients

• Shared offsite support team

•Each consultant is equipped to

support multiple customers

•Each customer can be supported

by multiple consultants

Billing Structure

• Fixed-priced with a cap on call

volume/efforts per month OR

• „Pay as you use‟ with minimum

commitment (# of FTEs) per module

• …

Offsite Support Team

Page 78: Presentation1w2

791 December 2008

TCS-Nissan Relationship

Governance Model:

Relationship Strategies:

• Well planned and transparent Outsourcing roadmap

– Preferred vendors by areas

– Outsourcing Load Projections

– Co-planning for future areas of engagement

Competency Building:

• Systematic training to help strategic partner acquire

“tribal design knowledge”

• Continuous Improvement– SEDAC methodologies

Body Engineering:Design Support

• BIW and Interiors & Exteriors

• Vehicle Production Engineering

Simulation

• Power train component casting simulation

• Harness brackets CAE

• Plant layout simulation

Design Data Creation

• Body Engineering, Power train, Harness

Electrical and Electronics:

Research and Development

• Code analysis

• Auto code generation

Design and Development

• Battery controller ECU software development

• Battery controller Hardware design

• OBD and MCD application development

Requirements Modeling

• Modeling and Specification

Delivery Excellence:

On time delivery

First Time

Right

Rework Effort /

Total Effort

Target: >99%Achieved:

99.4%(M) /

99.1%(E)

Target:

>97%(M) /

>96%(E)

Achieved: 97%(M) /

97.5%(E)

Target: <3% (M)/

<5%(E)Achieved: 0.9%(M)/

0.6%(E)

Target: 1.00 Achieved: 0.99

Actual Effort /

RFQ Effort

Page 79: Presentation1w2

801 December 2008

Geographies: Japan, USA, Europe, India

0

100

200

300

400

500

2005 2006 2007 20082005 2007 2008

• Japan relationship started in Oct, 2004

• Selected Global Vendor for CAD

services & Electronics

• Relationship start – Europe

• Activities added:

– Vehicle Engineering

– Ergonomics

– Relationship Start - USA

2006

• Powertrain CAD support

activity added

– Vehicle benchmarking

– Successful completion

of two years

relationship

• CFD activities for

battery pack analysis114

310 330

450

MECHANICALEMBEDDED

Requirements

Modeling

Detailed

Design

Verification &

Validation

Support &

Sustenance

2005

• Body electronics

• Vertical dynamics

• Lane departure prevention system

• Hybrid vehicle battery controller

• Automatic transmission

• Diagnostics data recorder

• Body electronics

• Engine management system

• Chassis electronics

• Suspension control system

• Power train system

• Utilities & tools development

Phases

CAD Support

Design

Support & Die

Design

Analysis

Product

Design

2007 2005

• Vehicle Development

Program

• Structural & Fluidic Analysis

• Design of Dies for manufacturing

of skin panels

• Part modeling

2007

Expansion of Service Portfolio

Benefits to the Client

• Near 6 Sigma quality

• Lower Development Costs

• Enhanced reliability

Roadmap & Ramp up

TCS-Nissan Relationship