Presentation1 infosys

8/7/2019 Presentation1 infosys

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Content : -

1) About the Company2) Marketing Aspects

- Development of products

- Marketing policy- Competition

3) Views on the Company

4) References.


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ABOUT THE COMPANY

Infosys Technologies Ltd is an information technology (IT) ServicesCompany founded in Pune, (India) in 1981 by N. R. Narayana Murthy and

six of his colleagues. In 1983, Infosys moved its headquarters to Bangalore,

the capital of Karnataka. It operates nine development centers in India and

has over 30 offices worldwide. Infosys is India second largest outsourcing

company with more than $4 billion in annual sales. It was the first Indian

company to get listed on NASDAQ (in 1999)." It was among the first

companies to adopt Western business practices, such as Six Sigma protocolsfor efficiency. Infosys emphasizes every aspect of IT. It provides software

development and engineering through a network of development centers in

Asia, Europe, and North America. It also provides data management,

systems integration, project management, support, and maintenance

services. Its Infosys BPO subsidiary offers business process outsourcing

(BPO) services, and US-based Infosys Consulting provides strategic

consulting. Infosys has rapidly expanded its presence in internationalmarkets, particularly in North America, which accounts for more than 60%

of sales.


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I

nfosys Technologies results for the quarter ended 30thJune 2009

Q1 revenues grew by 12.7% YoY.

Income was Rs. 5,472 crore for the quarter ended June30, 2009; YoY

growth was 12.7%Net profit after tax was Rs. 1,527 crore for the quarter

ended June 30,

2009; YoY growth was 17.3%

Earnings per share increased to Rs. 26.66 from Rs. 22.75

in thecorresponding quarter of the previous year; YoY growth

was 17.2%


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Awards and R ecognition

Reputation Institutes Global Reputation Pulse 2009 ranked Infosys

among the worlds top 50 most respected companies. It has been rated the Best Outsourcing Partner for the third

consecutive year by the readers of Waters magazine in its annual

survey on best service providers to banking and capital markets firms.

Infosys BPO won the ASTD Excellence in Practice Award that

honors a practice of diversity for enhanced performance, and

recognizes corporate programs to address issues on intercultural,gender or sexual orientation.

Infosys BPO also earned the highest rating, Level 5, for the e-

Sourcing Capability Model (eSCM-SP: v2.0) from Carnegie Mellon

University's IT Services Qualification Center.

Industries Business solutions and services help accelerate innovation, increase productivity,

reduce costs, and optimize asset utilization.

The services offered by Infosys are

IT Services

They create IT-enabled business solutions for their clients by leveraging

their domain and business expertise along with a complete range of services.


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IT ServicesThey create IT-enabled business solutions for

their clients by leveraging

their domain and business expertise along

with a complete range of services.

Engineering ServicesWe provide concept-to-market R&D and

engineering services to improve

your product operations. Our services address

the complete engineering value

chain spanning various industry verticals.

Consulting Services

Our consulting services ensure that you

become stronger, more competitive

and capable of managing global business.


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BPO Services

Infosys BPO combines domain expertise, process skills and technology

to deliver world-class process outsourcing.Other industries covered by them are Engineering

Enterprises Financial Services Healthcare Life SciencesManufacturing Retail & Consumer Packaged Goods Banking and

Capital Markets Travel and Leisure Media and EntertainmentTechnology Telecom Transportation Aviation Utilities & Energy

Enterprise Solutions Business process Outsourcing (BPO).

Products and PlatformsThe Transformation Solution, Banking Solutions and platforms provide a holisticand integrated Our Transformation Solution, Banking Solutions and platforms

provide a holistic and integrated transformation approach, complete with solutionsand services.

Collaborative Analytics

Infosys' solutions in Collaborative Analytics help Consumer PackagedGoods companies and retailers achieve sales and marketing

effectiveness by leveraging demand insights to shape sense and respondprofitably in time.

Finacle

It is our Universal Banking Solution addressing the core banking, e- banking, Islamic banking,treasury, wealth management, and CRM requirements of retail, corporate and global banks

Infosys Active Desk


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It is a comprehensive optimization solution for Customer ServiceRepresentatives enabling them to manage customer calls efficiently,

enhance customer experience, increase revenue per customer throughcross-selling, and track their own performance as well.

Infosys iProwe

Infosys iProwe is a patent-pending Web Accessibility AssessmentProduct from the Web 2.0 Research Lab ofInfosys SET Labs. iProwe

uses built-in intelligence to analyze and address accessibility issues ofwebsites for enhanced Web accessibility and usability.

Infosys mConnect

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t is a context-aware, real-time mobile transaction middleware thatenables mobile services for websites and e Commerce platforms.

Infosys Unified Communications and Collaboration (UC)

This solution enables communication between a companys employees,customers and suppliers through e-mail, voice, chat, video, web and

instant messaging.Infosys also launched Customer Communications Management Portal

for Enterprise Communications. It launched it in Australia and NewZealand .Consumers can opt for eco-friendly SMS, email and tweets

potentially saving millions in printing costs for corporate.


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A key marketing strategy for Infosys has been "always believe in doing

unusual stuff, and thereby be in a position to secure our future and

growth".

Right from the beginning, they realised they had to focus on selling more

and more in the marketplace. So they hired smart people to sell in the

markets in the US, Europe etc.

They were the first Indian company in the software industry to create a

wonderful global customer meet,"

They benchmark their proposals with the best in the world.

The value proposition they give to the customer is generally world class.

The people that they put in front of the customer right from day one to the

last is generally top class, well prepared, they have done due diligence,

crossed and are extremely customer-friendly, very competent.

They try and look at business value to the customer.

Tremendous focus on quality within the company. They get into details on

how they are improving productivity, quality, and cycle time.

They focus is on reusability, reusing the knowledge on the database

systems.

Marketing

strategies


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Competition

Industries Where Infosys Competes

Computer Services.

Information Technology Services( prim ary) .

Business Services.

Consulting.

Staffing Outsourced Human Resources

Services.

Infosys competitors include:

Satyam

Tata Consultancy

wipro


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Future plan s

Infosys Technologies is planning to acquire IT

companies serving energy

and health care sectors in geographies as

diverse as Latin America,Europe and Australia. The company has set

aside US$450-500 million

for the purpose.

The acquisition will help Infosys to diversify its

client base, especially at

a time when growth has been flat fromtraditional revenue streams like

banking, financial services and insurance

sector, besides retail and

manufacturing.


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Infosys Technologies wishes to expand its

presence in Hyderabad in 550

acres of land in the next 10 years to create a

new state-of-the-art campus.

The Government of Andhra Pradesh hasalready identified 150 acres for

Infosys and the balance of 400 acres will be

identified in the near future.

They intend toinvest Rs. 1250 crore. Infosys

plans to invest Rs. 450

crore in the first phase of the project and

invest Rs. 400 crore each, in the

second and third phases of the project.

Infosys Technologies Limited plans to go to

campus recruitment across

the country next year. The company plans to

hire 25,000 people with

nearly 18,000 people to be hired from various

campuses in the country,

taking the total number of employees from the

present 91,187 to over

100,000.


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Presentation1 infosys

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