Presentation Structure

Alarming FactsDefinition & Indications of Meal

Replacement (MR)Why?Requirements of an Ideal MRThe Product’s F & BCompetition Comparison

Alarming Facts

By 2030 Asia is expected to have 190 million Diabetes cases, more than half of them in India & China

Alarming Facts

World Health Organizationestimates that 60 % of the cardiac patients in the world will be Indian by 2010.

Alarming Facts

Scientists say that the percentage of overweight / obese people in India is on track to rise from 9% in 1995 to 24% in 2025

Alarming Facts Walking - decreased by 60%.

Exercise and Jogging - decreased by 50%

Games and sports as recreational activities reduced by 50%

Low activity entertainment such as computers, DVD use has gone up

Desk job increased by 80%

Weight loss clinics

Gym

Yoga

DrugsSurgery

Quest for Wellness

INDIAN DIET

Rich in carbohydrates & fats

Low in protein

What is Meal Replacement?

A healthy, wise alternative to a meal which provides most of the nutrients of normal diet without adding the unwanted calories.

Helps body draw extra energy from fat stores.

In the long term, the body burns fat and loses weight.

What happens when we diet?

Improper dieting - muscle loss leading

to protein loss - problems such as diabetes

due to insulin resistance.

Lack of professional guidance

may prove counter productive leading to

further weight gain.

Deprive body of essential nutrients

early aging of body and loss of stamina and energy.

Why Meal Replacements?

To manage weight better thru fat loss yet stay healthy and energetic

Obesity

Health conscious

To maintain a healthy lifestyle

Difference between MEAL Supplement / Meal Replacement?

Meal Supplement is taken in addition to a meal to fill the nutritional gaps

Meal Replacement is taken as a substitute for normal meal without compromising on the nutrients and energy.

What is the energy per GRAM of Protein, Fat & Carbohydrate?

Each gm. of Protein and Carbohydrate gives 4 calories

Each gram of Fat gives 9 calories

What is Protein Concentrate& Isolate

Protein concentrate is pure form of protein with 70-85% protein content and balance amounts of fat and lactose

Protein isolate is purest form of protein with 92% and above pure protein and negligible amounts of fat and lactose

What is PDCAAS?

“Protein Digestibility Corrected Amino Acid Score”

A Protein with PDCAAS value of 1.0 is considered a GOLD standard for protein quality

Whey & Soya Protein have a PDCAAS value of 1.0 - provide all the important amino acids

A PDCAAS value of 1.0 indicates that all the amino acids are well digested and absorbed by the body

What are Essential & Non-Essential Amino Acids

20 amino acids are required by the body

9-12 amino acids - produced by the body

non-essential amino acids

8-11 amino acids - to be obtained thru

external sources such as whey protein,

soy protein, egg, milk etc., - essential amino acids.

Requirements of an IDEAL MEAL REPLACEMENT

High protein – multiple protein - low carbohydrate – low fat

suited for Indian diets

Quality protein – PDCAAS 1.0

Most essential vitamins/mineral blend

Suited for diet patterns of the targeted population

Tasty with milk as well as water

Fiber

Value for money

LEAN COMPLETE

LEAN COMPLETE Lean Complete is a deliciously satisfying meal

replacement that helps you manage weight and

leaves you feeling full and satisfied while

promoting a lean, healthy body

Contains most of the recommended daily

requirements for vitamins and mineral

Balanced with right nutrients, tasty vanilla

shake that helps you lose weight by burning

fat

LEAN COMPLETE

Provides 10 gms of protein ( whey/soya protein isolate and whey protein concentrate ) per serving of 18gms

Provides 3.35 g of fiber per serving to help give a fuller feeling until your next meal

Contains 13 essential vitamins and mineral to keep your body working at peak performance

LEAN COMPLETE

Provides 63.75 kcal per serving of 18gm - 63% energy comes from protein.

Unique Protein Matrix with 3 different types of high quality proteins with PDCAAS 1.0

These different absorption rates ensures that body receives a constant supply of high quality protein – preventing the break down of your existing lean muscle mass.

LEAN COMPLETE

High-protein, low-carbohydrate meal replacement that provides required nutrients and helps to keep you full until your next meal

The high protein helps body preserve lean muscle mass and draw extra energy from fat reserves thus resulting in fat loss - weight loss

Specially designed keeping Indian diets in mind which are rich in carbohydrates

The excess carbohydrates stored in the body as glycogen and fat in adipose tissues is converted to energy

LEAN COMPLETE

A tasty Vanilla flavored shake with high quality protein matrix with PDCAAS value of 1.0

Provides essential & non-essential amino acids

Has 63% energy obtained from protein to enable body to draw extra energy from fat reserves.

Does Lean Complete meet the Requirements?

High protein – multiple protein - low carbohydrate

Quality protein – PDCAAS 1.0

Most essential vitamins/mineral blend

Suited for Indian diet patterns

Tasty with milk as well as water

Fiber

Value for money

LEAN COMPLETE Meal options:

Breakfast or Lunch substitute

For better results, may be substituted for dinner

Instructions:

Combine 2 scoops ( 18 gm) of Lean Complete with 230 ml of water or skimmed milk and enjoy. May add fruits such as banana, strawberries etc.,

Would you like to taste?

Do You want Lean Complete launch Promotion?

DP - 1740

MRP – 2400

Launch DP – 1550 Launch MRP – 2400

Retail Profit - 850

LEAN COMPLETE

DP - 1550MRP – 1990PV - 20

Competition Comparison

  Lean Complete Competitor 1 Competitor I1

Serving Size 18 g 25 g 25 g

Protein per serving 10 g 9 g 8.2 g

Energy from Protein 40 K cal 36 K cal 32.8

Fiber per serving 3.35 g 3.0 g 3.1 g

Sugar per serving 0.34 g 8.9 g 13.3 g

1 pack duration 30 days 20 days 20 days

Types of Proteins 3 1 2

Protein matrix yes no no

Per day cost 52 60 55

Cost of protein/serving Rs. 5.2 Rs. 6.7 Rs. 6.8

Per month cost 1550 1800 1710

DISCLAIMER

UNICITY products are not intended to diagnose, treat, cure or prevent any disease. The information is intended for educational purpose only. It is not designed in whole or in part, as medical advise. Consumers with specific medical conditions, should consult their physician.

Thank You!