Presentation 'Duurzaam Doen' 2012
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Transcript of Presentation 'Duurzaam Doen' 2012
WORKSHOP B2
Sustainability in Project ManagementGilbert Silvius en Ron Schipper
11.30 – 12.30 uur / zaal F1.26
Sustainability in Projects
and Project Management
Research Centre forInnovations in Health Carewww.kenniscentrumivz.hu.nl
What makes a project a project?• A temporary nature or temporary organization;
• Most often across organizational structures and boundaries;
• A defined deliverable or result, logically or preferably linked to the organization’s strategy or goals;
• Specified resources and budget.
Research Centre forInnovations in Health Carewww.kenniscentrumivz.hu.nl
Projects as instruments of change
BenefitsOperation Performance
Operations Management
Stra
tegi
c M
anag
emen
t
GoalSetting
PerformanceEvaluation
Project Portfolio Mgt
ProjectDelivery
Project Management
ProjectResources
ProjectDelivery
Project Management
ProjectResources
ProjectOutputs
ProjectDelivery
Project Management
ProjectResources
Assets
Resources
Temporary organization
Permanent organization
unsatisfactory
Research Centre forInnovations in Health Carewww.kenniscentrumivz.hu.nl
Sustainabilityneeds
Changeis organized in
Projects
Research Centre forInnovations in Health Carewww.kenniscentrumivz.hu.nl
‘In essence, sustainable development is a
process of change
in which the exploitation of resources, the direction of investments, the orientation of technological development and institutional change are all in harmony and enhance both current and future potential to meet human needs and aspirations’ (UN, 1987)
Research Centre forInnovations in Health Carewww.kenniscentrumivz.hu.nl
The challenge
How to live a comfortable life with 9 billion people on
the planet?
Research Centre forInnovations in Health Carewww.kenniscentrumivz.hu.nl
Our businesses
Digging up the earth to produce waste
TAKE
MAKE USEWASTE
Research Centre forInnovations in Health Carewww.kenniscentrumivz.hu.nl
We need to change
MAKE USE
MAKE
USE MAKE
USE
Research Centre forInnovations in Health Carewww.kenniscentrumivz.hu.nl
We need to change
USE USE
USE
USE USE
USE
Research Centre forInnovations in Health Carewww.kenniscentrumivz.hu.nl
Sustainabilityneeds
Changeis organized in
Projects
Research Centre forInnovations in Health Carewww.kenniscentrumivz.hu.nl
Sustainabilityneeds
Changeis organized in
Projects?
Research Centre forInnovations in Health Carewww.kenniscentrumivz.hu.nl
Sustainable development
World Commission on Environment and Development (the Brundtland Commission): "forms of progress that meet the needs of the present without compromising the ability of future generations to meet their needs."
Research Centre forInnovations in Health Carewww.kenniscentrumivz.hu.nl
The Triple Bottom line
Research Centre forInnovations in Health Carewww.kenniscentrumivz.hu.nl
People, Planet, Profit
Research Centre forInnovations in Health Carewww.kenniscentrumivz.hu.nl
ISO 26000
Research Centre forInnovations in Health Carewww.kenniscentrumivz.hu.nl
The 6 key principles of Sustainability
Sustainability is about…• …balancing or harmonizing social, environmental and economical interests
• …both the short term and the long term
• ...local and global
• …consuming income, not capital
• ...transparency and accountability
• ...personal values and ethics
Research Centre forInnovations in Health Carewww.kenniscentrumivz.hu.nl
Corporate Responsibility
Van Minder slecht
Naar: Goed
Less poluting resourcesBetter isolated buildingsBetter safety clothingBusiness Resources
BusinessProcessen
BusinessModel
Producten/diensten
Research Centre forInnovations in Health Carewww.kenniscentrumivz.hu.nl
Research Centre forInnovations in Health Carewww.kenniscentrumivz.hu.nl
The 6 key principles of Sustainability
Sustainability is about…• …balancing or harmonizing social,
environmental and economical interests
• …both the short term and the long term
• ...local and global
• …consuming income, not capital
• ...transparency and accountability
• ...personal values and ethics
What is the implication of these principles for….
The content of projects?
The management of projects?
The competences of the project manager?
Research Centre forInnovations in Health Carewww.kenniscentrumivz.hu.nl
Research Centre forInnovations in Health Carewww.kenniscentrumivz.hu.nl
The 6 key principles of Sustainability
Sustainability is about…• …balancing or harmonizing social,
environmental and economical interests
• …both the short term and the long term
• ...local and global
• …consuming income, not capital
• ...transparency and accountability
• ...personal values and ethics
What is the implication of these principles for….
What criteria?
Research Centre forInnovations in Health Carewww.kenniscentrumivz.hu.nl
Sustainability criteria
You cannot change what you cannot manageyou cannot manage what you cannot measure
Research Centre forInnovations in Health Carewww.kenniscentrumivz.hu.nl
The Global Reporting Initiative
Research Centre forInnovations in Health Carewww.kenniscentrumivz.hu.nl
Sustainability criteria??
Economic Sustainability
Return on Investment - Direct financial benefits - Net Present Value
Business Agility - Flexibility / Optionality in the project - Increased business flexibility
Environmental Sustainability
Transport - Local procurement - Digital communication - Traveling - Transport
Energy - Energy used - Emission / CO2 from energy used
Waste - Recycling - Disposal
Materials and resources - Reusability - Incorporated energy - Waste
Social Sustainability
Labor Practices and Decent Work
- Employment - Labor / Management relations - Health and Safety - Training and Education - Organisational learning - Diversity and Equal opportunity
Human Rights - Non-discrimination - Freedom of association - Child labour - Forced and compulsory labor
Society and Customers
- Community support - Public policy / Compliance - Customer health and safety - Products and services labeling - Market communication and Advertising - Customer privacy
Ethical behaviour - Investment and Procurement practices - Bribery and corruption - Anti-competition behaviour
Research Centre forInnovations in Health Carewww.kenniscentrumivz.hu.nl
Research Centre forInnovations in Health Carewww.kenniscentrumivz.hu.nl
The 6 key principles of Sustainability
Sustainability is about…• …balancing or harmonizing social,
environmental and economical interests
• …both the short term and the long term
• ...local and global
• …consuming income, not capital
• ...transparency and accountability
• ...personal values and ethics
What is the implication of these principles for….
What is the scope?
Research Centre forInnovations in Health Carewww.kenniscentrumivz.hu.nl
Labuschagne and Brent
Research Centre forInnovations in Health Carewww.kenniscentrumivz.hu.nl
Projects as a ‘system’ of realising organizational change
BenefitsOperation Performance
Operations Management
Stra
tegi
c M
anag
emen
t
GoalSetting
PerformanceEvaluation
Project Portfolio Mgt
ProjectDelivery
Project Management
ProjectResources
ProjectDelivery
Project Management
ProjectResources
ProjectOutputs
ProjectDelivery
Project Management
ProjectResources
Assets
Resources
Temporary organization
Permanent organization
unsatisfactory
Research Centre forInnovations in Health Carewww.kenniscentrumivz.hu.nl
BenefitsOperation Performance
Operations Management
Stra
tegi
c M
anag
emen
t
GoalSetting
PerformanceEvaluation
Project Portfolio Mgt
ProjectDelivery
Project Management
ProjectResources
ProjectDelivery
Project Management
ProjectResources
ProjectOutputs
ProjectDelivery
Project Management
ProjectResources
Assets
Resources
Temporary organization
Permanent organization
unsatisfactory
Projects as a ‘system’ of realising organizational change
Research Centre forInnovations in Health Carewww.kenniscentrumivz.hu.nl
BenefitsOperation Performance
Operations Management
Stra
tegi
c M
anag
emen
t
GoalSetting
PerformanceEvaluation
Project Portfolio Mgt
ProjectDelivery
Project Management
ProjectResources
ProjectDelivery
Project Management
ProjectResources
ProjectOutputs
ProjectDelivery
Project Management
ProjectResources
Assets
Resources
Temporary organization
Permanent organization
unsatisfactory
Projects as a ‘system’ of realising organizational change
Research Centre forInnovations in Health Carewww.kenniscentrumivz.hu.nl
BenefitsOperation Performance
Operations Management
Stra
tegi
c M
anag
emen
t
GoalSetting
PerformanceEvaluation
Project Portfolio Mgt
ProjectDelivery
Project Management
ProjectResources
ProjectDelivery
Project Management
ProjectResources
ProjectOutputs
ProjectDelivery
Project Management
ProjectResources
Assets
Resources
Temporary organization
Permanent organization
unsatisfactory
Projects as a ‘system’ of realising organizational change
Research Centre forInnovations in Health Carewww.kenniscentrumivz.hu.nl
BenefitsOperation Performance
Operations Management
Stra
tegi
c M
anag
emen
t
GoalSetting
PerformanceEvaluation
Project Portfolio Mgt
ProjectDelivery
Project Management
ProjectResources
ProjectDelivery
Project Management
ProjectResources
ProjectOutputs
ProjectDelivery
Project Management
ProjectResources
Assets
Resources
Temporary organization
Permanent organization
unsatisfactory
Projects as a ‘system’ of realising organizational change
Research Centre forInnovations in Health Carewww.kenniscentrumivz.hu.nl
BenefitsOperation Performance
Operations Management
Stra
tegi
c M
anag
emen
t
GoalSetting
PerformanceEvaluation
Project Portfolio
Mgt
ProjectDelivery
Project Management
ProjectResources
ProjectDelivery
Project Management
ProjectResources
ProjectOutputs
ProjectDelivery
Project Management
ProjectResources
Assets
Resources
Temporary organization
Permanent organization
unsatisfactory
Projects as a ‘system’ of realising organizational change
Research Centre forInnovations in Health Carewww.kenniscentrumivz.hu.nl
Potential areas of impact
• Project context• Stakeholders• Project content• Business case• Materials and procurement• Project reporting• Risk management• Project team• Organizational learning
Praktische toepassingSmartRemote
Case SmartRemote
Wie heeft er meer dan 4 remotes?
Wie heeft er een universele remote?
Wie heeft er meer dan 3 remotes in de kast?
Ligt uw smartphone(s) naast u tijdens TV-kijken?
Case SmartRemote
Praktische toepassing - issues
• 1. Duurzaamheid wordt niet meegenomen in het project
• 2. Teveel project oriëntatie
• 3. Corporate identiteit bepaalt de realistische acties
Stappen
Identiteit organisatie
MVO Visie
Waarden en normen
Inzicht
De werkelijke verandering
Life cycle & Waardeketen
Alle mogelijkheden
Interne scope
Externe scope
Analyse bevindingen
Interne scope
Externe scope
Selectie van interventies
Korte / lange termijn
Verantwoordelijk / beïnvloeden
Identiteit organisatie
• Missie: “We help our customers achieve long lasting competitive benefits by successfully implementing best of breed IT-solutions
• MVO: They help charity foundation by donating 700 hours of software development
• Four core values are listed: Smart, Balanced, Dedicated and Reliable
Amsterdam Beijing
Van identiteit naar sustainability principles
• Passende principes:• A balance in People, Planet and Profits aspects;• Both a short term and long term view;• An emphasis on personal values and ethics;• Transparency and accountability.
Inzicht: Werkelijke verandering
Natural resources
Transport and produce
TV + remote
Distribution to retailer
Buying by consumer
Use by consumer
Disposal by consumer
Waste
Collecttranspor
t
Waste destroyment
Final waste
Seperate (integrated
) remote
Inzicht: Life cycle “old remote”
Design & engineer remote
service
Design and engineer service
opperation
Application including
infrastructure
Download application
Use Open Remote application by
consumer
Delete open remote
application by consumer
Inzicht: Life cycle “SmartRemote”
Agile approach to cope with uncertainty and complexity
Use of digital communication to prevent travelling
Reusability of (generic built) software components
Possibility for positive diversity in staff hire
Express leadership on social working circumstances
Business agility
Transport
Good labor practise
Economical
Environ-mental
Social
Transferring knowledge work from Europe to Asia means potential problem for European staff.
Employ-ment
Smart Remote Broader angle
Possibility for employement of knowledge workers
Organizational learning for future projects
Training and eductation possibilities for staff including combining individual learing goals with project task assignments
Material and
resources
Interne oriëntatie
ROI
Profitable sustainable smartphone service with less waste
No cradle to cradle for old remotes
Possibility to enhance service into more services making life easier
OpenRemote gives no waste (except the used smartphone and the IT-Infrastructure of the service)
Possibility of eco-friendly design of the IT infrast
Less energy used to produce each instance
Less transportation for consumers to obtain the remote
Privacy aspects should be taken into account with use of accessible smartphone
Business agility
Waste
Transport
Society and customer
Economical
Environmental
Social
Manufacterers offer no flexibility resulting in waste
Smartphone addiction, no cradle to cradle concept; results in waste
Waste
Manufacterers offer no flexibilityBusiness
agility
Reduction of manufacturers labor
Labor employ-ment
SmartRemote Broader angle
Externe oriëntatie
Selecteren van realistische actie
Realistische interventies
Sustainability principles van de organisatie
Alle mogelijke sustainability interventies
Verantwoordelijk vs beïnvloedbaar
Selecteren van realistische opties
Delivery of the SmartRemote service.
Generic software componentsECO-friendly ICT infratsructure
Privacy protectionExpress leadership
Use digital communication techniques
Balance TBLShort term & Long
termValues and ethicsTransparency and
accountability
Alle mogelijke sustainability interventies
Verantwoordelijk vs Beïnvloeding
Research Centre forInnovations in Health Carewww.kenniscentrumivz.hu.nl
Sustainabilityneeds
Changeis organized in
Projects
Research Centre forInnovations in Health Carewww.kenniscentrumivz.hu.nl
The 6 key principles of Sustainability
Sustainability is about…• …balancing or harmonizing social, environmental and economical interests
• …both the short term and the long term
• ...local and global
• …consuming income, not capital
• ...transparency and accountability
• ...personal values and ethics
Research Centre forInnovations in Health Carewww.kenniscentrumivz.hu.nl
Mind shiftTaking responsibility
for sustainable development
Having a holistic perspective onmanaging change
Paradigm shift
Scope shift
Managing social, environmentaland economical impact
Research Centre forInnovations in Health Carewww.kenniscentrumivz.hu.nl
We need to change the way we view things
In order to change the way we do things
Nelmara Arbex
Research Centre forInnovations in Health Carewww.kenniscentrumivz.hu.nl
Sustainability in Projectsand Project Management
• Are we taking responsibility?• Should we take responsibility?
Sustainability in Projects
and Project Management