Presentation by Amanda Rigali

BAFA Conference, Edinburgh

Friday 8th November 2013

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Aims and objectives

• To develop an enterprising culture in which income generation is placed at the heart of an arts organisation’s business model and ethos

• To ensure more income is generated for the arts from private giving and businesses

• To develop the skills of individuals and organisations seeking to fundraise from the private sector and individual donors

• To achieve a demonstrable change in the professionalism of the arts fundraising sector by building on, and sharing, existing good practice across the third sector

• To build a peer-to-peer leadership community which positions arts fundraising as a desirable career and which retains and develops talent

• To maximise learning through knowledge-exchange, resources and thought leadership

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Consortium Partners

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Sector Partners

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The Programme

1.Fundraising and development training

2.Fundraising traineeships

3.Peer-to-peer leadership community

4.Research and digital development

5. Innovation, enterprise and programme

development

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Headlines from our Arts Fundraising Training Survey

We had 200 responses, roughly 25% of which were from freelancers.

We’ve published an Analysis of responses on our website.

Some key themes which emerged:

• We can provide the training, but attendees need to give their time and some financial resources

• Go light on theory, heavy on practice

• It’s all about communication

• It’s lonely out there ….6

Fundraising and development training

• Half-day, full day and residential training sessions

• Taking place across England

• Expert trainers

• Targeted at people at different stages of their career / working on different scales – from independent creatives through to CEOs and Chairs of Trustees

• A range of course fees

• Sessions will be constantly evaluated and adjusted in response to feedback

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Training sessions open for booking

Trustee Leadership in Arts Fundraising and Philanthropy • Led by Matthew Bowcock, Sir Thomas Hughes-Hallett and Sir Vernon Ellis

• For Trustees and members of executive to attend together

Fundraising and enterprise training sessions• Led by David Dixon, Michelle Wright, Sarah Gee, Ruth Jarratt, Patricia Castanha, Frances

Tipper

• An Introduction to Donor Networking and Relationship Management

• Developing Strong Individual Donor Relationships and Networks

• Planning a Fundraising and Income Generation Strategy for Arts and Education Programmes

• Practical Digital Fundraising for the arts

• Unlocking Major Grants from Trust and Statutory Sectors

• Effective Audience and Visitor Fundraising

• Fostering an Enterprise Culture

More information and booking details on our website, www.artsfundraising.org.uk

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• Eleven Fellows now in place in host organisations in London and the North of England

• Four new Fellowships appointed in the South West

• Fellows will participate in a dedicated training programme, accredited by University of Leeds

Graduate Arts Fundraising Fellowships

Developing the next generation of talented arts leaders who are ‘fearless’ about fundraising and income generation.

• Largest coaching programme in the arts – to test resilience and knowledge sharing

• ‘The Resilient Leader’ residential course

• Action-learning sets (in each of five Arts Council regions)

• Co-mentoring

• Skype fundraising surgeries

Peer-to-Peer Leadership Support

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Three main strands:

1. AMA – extending CultureHive include fundraising

2. Good People – Digital network for fundraising/ philanthropy

3. Arts Fundraising and Philanthropy information sharing – www.artsfundraising.co.uk

Alongside a linked programme of research and action-research.

Digital development

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• Reaching 3,500 organisations and individuals through our arts partners

• Working with Arts Council staff and Development Directors in every region to promote the Programme

• Participating in key industry conferences: BAFA, ISAN, TMA, ABO, AMA

• Directly organising other national events with partners, e.g. The Audience Agency, Royal Academy, Free Word

Networks and events

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1. Opportunities for international exchange – British Council

2. Leadership opportunities with partners across the third sector

3. Higher education models – CASE Europe

4. Testing new models - ESA

Innovation and International

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• University of Leeds evaluating the Programme

• All training participants will be asked to complete pre-and post-training questionnaires

• Evaluation will be iterative, and will influence the Programme’s continuing development

• Team led by Dr David Platten, Pro-dean Arts Faculty University of Leeds

• AMA are leading on creating National Occupational Standards for Fundraising (equivalent to the Arts Marketing Standards)

Evaluation and Monitoring

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Website: www.artsfundraising.org.uk

Sign up for our Newsletter via our website

Twitter: @Artsfundraising

Amanda RigaliHead, Arts Fundraising and Philanthropy ProgrammeAmanda.rigali@cause4.co.uk

Keep in touch!

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