Presentation #7
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Transcript of Presentation #7
![Page 1: Presentation #7](https://reader036.fdocuments.net/reader036/viewer/2022083105/587bbfb91a28abb8258b75bf/html5/thumbnails/1.jpg)
![Page 2: Presentation #7](https://reader036.fdocuments.net/reader036/viewer/2022083105/587bbfb91a28abb8258b75bf/html5/thumbnails/2.jpg)
Mothers and Business People: Time-saving Simultaneous use with other
tasks (take care of children) Ability to buy large amounts
at a discounted price
Millennials: Personalized service Meaningful search
Value Propositions
![Page 3: Presentation #7](https://reader036.fdocuments.net/reader036/viewer/2022083105/587bbfb91a28abb8258b75bf/html5/thumbnails/3.jpg)
Value Attributes
Online Registration
Price
Delivery time
Ease of use
Friendly interface
Convinience
AvailabilityBrand Value
Credibility
Capability
![Page 4: Presentation #7](https://reader036.fdocuments.net/reader036/viewer/2022083105/587bbfb91a28abb8258b75bf/html5/thumbnails/4.jpg)
Value curve
Online R
egistr
ation
Price (
Freem
ium)
Delivery
Spee
d
Ease o
f Use
Frien
dly Inter
face
Convenien
ce
Availab
ility
Brand Valu
e
Credibilit
y
Capab
ility
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Value CurveGift a Gift Amazon
Attributes
![Page 5: Presentation #7](https://reader036.fdocuments.net/reader036/viewer/2022083105/587bbfb91a28abb8258b75bf/html5/thumbnails/5.jpg)
Hypothesis (in)validation
H4.1* – We believe that 45% of people will be willing to use Gift a Gift instead of other platforms, since we provide a time saving tool, for a personalized and meaningful search when our survey reaches 100 responses.Test: when our surveyValidation: 45% of answers reaches 100 responses
![Page 6: Presentation #7](https://reader036.fdocuments.net/reader036/viewer/2022083105/587bbfb91a28abb8258b75bf/html5/thumbnails/6.jpg)
Hypothesis (in)validation
H2.1 – We believe our clients will be willing to pay online with a credit card or a debit card when we prove our partners have a secure payment method by having a survey to their customers that reaches 90% positive answers.Test: Survey 100 clients of our potential partnersValidation: 90% of positive responses
![Page 7: Presentation #7](https://reader036.fdocuments.net/reader036/viewer/2022083105/587bbfb91a28abb8258b75bf/html5/thumbnails/7.jpg)
Hypothesis (in)validation
H7.1 – We believe that our website will generate more sales than our app when our survey reaches 65% of positive responses from our potential clients.Test: Survey to 200 potential clientsValidation: 65% of positive responses
![Page 8: Presentation #7](https://reader036.fdocuments.net/reader036/viewer/2022083105/587bbfb91a28abb8258b75bf/html5/thumbnails/8.jpg)
Hypothesis (in)validation
H2.2 – We believe that, by offering gifts to orphanages and other social organizations, we will boost at least 25% of our sales/revenues/brand awareness when our survey reaches 60% of positive responses.Test: surveyValidation: reaches 60% of positive responses
![Page 9: Presentation #7](https://reader036.fdocuments.net/reader036/viewer/2022083105/587bbfb91a28abb8258b75bf/html5/thumbnails/9.jpg)
Validation Board