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Feeling the news for profitable trades
www.acuitytrading.com
1851Reuters established, publishing global news using carrier pigeons and telegraph system
1870-1970Reuters established, publishing global news using carrier pigeons and telegraph system
1882Dow Jones launches news bulletins hand-delivered throughout the day to traders at the stock =exchange
1987The Edison Ticker, the first ‘real time’ newswire
1923Reuters develops the use of radio to transmit news internationally
1966Dow Jones pioneered the use of satellites to transmit newspaper pages
1990Bloomberg News is launched
2006Twitter Launched
2000Reuters announces major initiatives to exploit the internet
2006Reuters and Dow Jones launch machine-readable news feed
2013Acuity Trading is Launched
2015Acuity LaunchesMarket Alerts widget
Our Appetite for Market News
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www.acuitytrading.com
1851 1892 1897 1923 1966 1990 2000 2006 2013
Reuters established, publishing global news using carrier pigeons
and telegraph system
Dow Jones launches news bulletins hand-delivered
throughout the day
The Edison Ticker, the first ‘real time’
newswire
Reuters develops the use of radio to transmit news internationally
Bloomberg News is launched
Reuters announces major initiatives to exploit the
internet
Twitter isLaunched.
Dow Jones & Reuters launch machine-readable news feed
New
s V
olu
me
Acuity Trading is launched
26 million news articles30,000 financial news wire articles
500 million tweets daily
Dow Jones pioneered the use of satellites to transmit newspaper
pages
www.acuitytrading.com
Since 2014, Acuity Trading has been discovering the tonality of global investor mood to address ‘infobesity’ and provide directional alerts in the financial markets.
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Acuity Trading, the “Sentiment Thicker”
What does this mean exactly?
We help investors and traders find information pertinent to their trading strategies and identify prevailing sentiment trends to signal what might happen next.
www.acuitytrading.com
Through the adoption of Natural Language Processing (NLP), finding patterns in the unstructured, online exchange of market news and opinions, Acuity Trading is helping traders surface trade ideas that traditional tools would otherwise miss.
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Finding Structure in Choas
www.acuitytrading.com
What’s in a Story?
Index
Sentiment at sentence level
Sentiment at word level
Associated personnel
Sentiment strength
Novelty rating
Source/Author
Entity
Geography
www.acuitytrading.com
“ The overabundance of information on the internet ”
“ The result of a poor media diet with a negative impact on the mind’s clarity ”
“ Just as our eyes are sometimes larger than our stomachs, our interest can be significantly greater than our brain capacity “
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News Analytics helps tackle ‘INFOBESITY’
90% of the world’s data was created in the last 2 year
90%
26 million news articles daily
30,000 financial news wire articles daily
500 million tweets daily
www.acuitytrading.com
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Quick recap
Investor mood drives market movement
Explosion in the volume of financial news
Previously, fragmented, unstructured data meant impossible to find meaningful trends
NLP technology tackling infobesity – finding relevant news items in the ‘noise’
Trends in investor mood now identifiable
www.acuitytrading.com
09
Trade tool tribulation
€100KEstimated cost
Brokers spend on average €100,000 per year on trade tools for their clients.
1%Client usage
However many retail traders consider these tools to be too complicated with an estimated 1% only of brokers’ clients using them regularly.
90%100%
100%
100%
Offer news from either Dow Jones, Reuters, Bloomberg
offer an economic calendar
Offer MT4
Offer Technical Analysis from Trading Central or Auto chartist
www.acuitytrading.com
How I use the “Sentiment Thicker”
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Look for trade ideas
Identify trends in investor mood
Monitor my assets
www.acuitytrading.com
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Application in Retail Brokerage
Differentiate
• Enhance existing tools
• Create something bespoke
Attract new clients
• New product marketing
• Market trade alerts
Improve Utilisation
• Make products easier to use
• Give traders confidence
Increase trade volumes
• Trade alerts generate interest
• Confidence & success in trading
Retain
• More clients who are more successful in their trading
Reward
• Top tier clients with cutting edge tools
www.acuitytrading.com
12
Application in Retail Brokerage
Differentiate
Attract New Clients
Improve Utilisation
Increase Trade
Volumes
Retain Clients
Reward Clients
More clients who are more successful in their trading
Greater confidence & success in trading
Top tier clients with cutting edge tools
Generate tradeinterest
Improve trader confidence
Enhance existingtools
Create something bespoke
New product marketing
Market tradealerts
Make products easier to use
Improve trader confidence
www.acuitytrading.com
13
Key Metrics
26M Social messages
500MNews stories
80%AssessmentAccuracy
12Types of sentiment
We scan 26 million news stories every day, PLUS…
500 million social messages every day
Our machines correctly score a news story for 80% accuracy
We measure 12 different types of sentiment