ANALYZE CORPPREDICTING BETTER CUSTOMERS USING BIG DATA ANALYTICS

REDUCING COSTS, INCREASING ROI

3554 Chainbridge Rd., Suite 402, Fairfax, VA 22030 http://analyzeclients.com 703-273-1900 x29

Analyze Auto Clientell is a user-friendly Software-as-a-Service Platform for the Business to Consumer Enterprise

Reducing Sales, Advertising, and Marketing Costs & Increasing your Return on Investment

• Do you really know what your current customers look like?

• You would hope they are all Happy Customers like these!

• Now how do you know which one's are the most likely to be like your customers?

Analyze Auto Clientell measures and scores the sociometrics, psychographics, demographics, and 360+ dataset characteristics about consumers.

If a data analyst were to profile your current customer database by hand, it would probably take weeks if not months, to figure out what your best customers may look like.

Sample Report of Ford Owners in (1) Zip Code Area of Northern VA

Using proven Data Science & Math, called Predictive Analytics, compare

your current customers to future prospects that look just like them.

Using your direct-mail campaign, target only to those that look like

your current customers.

Based on Propensity to be similar to your current customers, Capacity to

be able to Purchase, and Lifetime Value of being a repeat customer.

Case Study

• Targeted Marketing Leads to Sales and Impressive ROI

• Numerous successes from focused customer acquisition and retention efforts.

• Direct mail marketing campaign conducted over a four-month period and involved four consistent mailings to thetargeted prospects

• • Impressive Return on Investment: 743% return ($249,000 in Gross Profit) on their investment of $33,500 in direct-mail

campaign.

• New Vehicle Sales: Toyota Dealership sold 135 new vehicles to customers whose names and addresses matched those on the targeted list.

• Customer Loyalty: 65% of the vehicles sold were to existing customers.

• New customer acquisition: 35% of the vehicles sold were to first-time dealership customers – an important group with the potential to become long-term repeat customers.

* Polk Case Study

Predictive Analytics (Big Data) results in a highly refined, highly targeted consumer that mirrors what

your customers look like.

Don't we all want our future prospects to look more like our customers who've bought!

Burning Cash, Losing Money, low-to-no gross profit from LeadGen's,

Poor Sales Follow-Up, and Guessing?

Find the best prospects, and proactively target these consumers, making them your own. Before they find the

competition and do their own internet research on website's.

Make these consumers loyal to your dealership, reducing all the other mass marketing expenses and costs, and increase gross profit.

IncomeAgeGeographic areaOwn a homeActive in finance & investingActive investorAfrican American ProfessionalAttend theaterAvid collectorAvid music fanBe Christian familyBuy audio booksBuy auto parts & accessoriesBuy baby care productsBuy big & tall men's apparelBuy books & magazinesBuy booksBuy children's apparelBuy children's productsBuy consumer electronicsBuy cosmetic productsBuy electronics for home officeBuy health & beauty productBuy infant & toddler apparel Buy items online Buy learning toys for children Buy luggage Buy men's apparel Buy military memorabilia & weaponry

Buy petite women's apparel Buy pet supplies Buy photo & video equipment Buy plus size women's apparel Buy religious & inspirational items Buys DVD's or videos Buy value-priced items Buy women's apparel Buy young men's apparel Buy young women's apparel Career focused Collect antiques Collect art Collect coins Collect moviesCollect music Collector lifestyle Collect sports memorabilia Collect stamps Crafts & hobbies lifestyle Credit card user Do aerobics Donate by mail Donate to animal welfare Donate to arts & culture Donate to children's causes Donate to community causes

Invest in stocks & bonds Live cultured or artistic lifestyle Mail order buyer Mail order responder Make charitable donations Make donations Make foreign investments Money seekers Own a computer Own a dog Own a horse Own high end appliances Own jewelry Own music player Own residential investment property Participate in membership clubs Participate in online education Participate in sweepstakes Play musical instrument Play tennis Prefer natural foods Premium card holder Professional women in household Read about science & spaceRead audio books

Interest in casino gaming Interest in cell phones & telecom Interest in collectibles & antiques Interest in collectibles Interest in computer games Interest in consumer electronics Interest in current political affairs Interest in dieting or weight loss Interest in DIY projects Interest in home improvement Interest in house plants Interest in military history Interest in motorcycles Interest in movies & music Interest in parenting Interest in reading Interest in scuba diving Interest in self improvement Interest in sports & leisure Interest in video games Invest in real estate

Hold American Express Gold card Hold bank card Hold bank cards Hold credit card of unknown type Hold Discover card Hold Discover Gold card Hold gas or retail card Hold Master Card gold cardHold MasterCard Hold newly issued credit card Hold premium gas or retail card Hold upscale retail card Hold Visa card Hold Visa Gold card Home improvement lifestyle Home living lifestyle Household composition Hunt for sport Intend to purchase home improvement Intend to purchase satellite dish Interest in auto repair Interest in antiques Interest in art Interest in aviation Interest in boating & sailing Interest in camping & hiking Interest in career improvement

Read financial newsletters Read magazines Read religious & inspirational books Read science fiction Runner or jogger Senior adult in household Shop for home and garden supplies Shop for home furnishing & decor Single parent Smoke pipe, cigars, or tobacco Subscribe to magazines Take a pleasure cruise Travel and entertainment card holder Travel for fun Travel internationally Travel in the U.S. Travel Use home office for work Watch auto racing Watch baseball Watch basketball Watch football Watch hockey Watch nascar Watch soccer Watch sports on tv

Donate to conservative organizations Donate to environmental causes Donate to health causes Donate to international aid Donate to liberal organizations Donate to other types of charities Donate to political organizations Donate to religious charities Donate to veterans causes Donate to wildlife causes Enjoy board games & puzzles Enjoy cooking & food preparation Enjoy cooking Enjoy crafts Enjoy fishing Enjoy food & wine Enjoy golf Enjoy gourmet cooking Enjoy hunting Enjoy music at home Enjoy outdoors Enjoy photography Enjoy reading Enjoy sewing, knitting, or crochet

Enjoys gardening Enjoy skiing Enjoy walking Enjoy woodworking Exercise & healthy living Gamer's Gas Department Retail Card Holder Has high net worth Have a cat Have a computer & home office Have a DIY lifestyle Have a pet (other) Have a satellite dish Have cable television Have children's interests Have fitness health or medical interest Have grandchildren Have personal investments Have sports hobby Have sports lifestyle Have upscale lifestyle Have veteran in household Have young adult in household Highbrow lifestyle High tech lifestyle Hold American Express card

Dataset Characteristics using Bivariate Regression

Profile the Auto Shopper using Consumer Analytics.

Know more about the walk-in's, fresh-ups, and lot-up's, giving you a strategic advantage in closing the deal or following-up.

Find out more about the Internet Lead's, so salespeople will have an upper-hand, and an advantage to pursue following-up instead of giving up and settling for 7% internet closing ratio's.

Want to know more about the customers who call (phone-up), and see if they can use a little help? ex. 2nd Chance Credit

Target your best Service Clients, and clone those prospects mostly likely to spend high dollar $$$, and be loyal service drive

customers.

Mirror-image After Market customers, and proactively prospect potential consumers who are highly likely to upgrade their current automobiles.

Find F&I customers, and prospect to new highly desirable Finance, Insurance, Warranty, and Auto Awards customers.

Would you rather bring in these highly targeted auto shoppers?

50% closing ratio on prospecting targeted shoppers.

Or spend more time waiting on window shoppers?

20% closing ratio on walk-in's

What do these retailers all have in common?

They've been predicting consumers for a while now.

For a Complimentary Analysis of your Customer Database and a Full Report.

Contact Peter Lee

peter.lee@analyzecorp.com703-273-1900 x29

For More Info

Dealer Marketing Magazine August Issue on Big Data