Pre Qualification Document CB -Cr

Prequalification & Company Profile

Managing Your Space is our Business

www.cherrybrowninteriors.com

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INDEX

1. Introduction 3

1.2 Mission 4

1.3 Vision 4

1.4 Sustainability 4

2. Cherry Brown and the Environment 4

2.1 Our Commitment 5

2.2 Disposal and Recycling 5

2.3 Sustainability in our Supply Chain 5

3. General Information 6

3.1 Location Map 6

4. Interior Scope we Provide 7

5. Services we provide 7

6. Organization Chart 8

7. Quality & Safety 9

8. Some of our works 9

9. Some of our other clients 30

10. Contact Details 31

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1. Introduction

Since its establishment in 2012 in Dubai (UAE), Cherry Brown Interiors has built a solid reputation as a leading interior design consultant and Turnkey Fit out company and as a supplier of high end furniture and accessories in the Middle East region. Today, our impressive base of clients reflects our consistency in maintaining the highest perfection and exquisite interior design environment in every project we execute. Whether it’s classical, modern, or just contemporary interior; we give life to any designs.

Beyond three dimensions, our exquisite identity and luxurious touch is distinctively communicated in the work that we accomplish. Over the years, we have successfully completed over countless number of interior turnkey solutions projects in collaboration between architects, designers and high skilled technicians to ensure excellent finish and décor.

Cherry Brown specializes in extensive turnkey interior fit-outs with the highest standard of workmanship where extreme care is taken for minute details. Be it from wall-to-wall or floor to ceiling, we deliver quality fixed joinery and special luxury finishes to our clients, including doors and frames, metal works and timber panelling. In addition to our own operations, we are supported by prominent suppliers worldwide, ensuring that all client requirements are efficiently met.

We have the full resources to manage the entire interior project, from concept to execution, giving customers total peace of mind and satisfaction. Cherry Brown offer the most complete interior design, furniture solutions, and retail service available in the region. Our service ranges from site feasibility studies, conceptual design, production of technical drawings and managing of tender process all the way to execution of project on behalf of clients, working alongside building owners, contractors and relevant authorities.

At Cherry Brown Interiors, we work in partnership with our Customer which is key to years of continuous success.

Cherry Brown's success lies in its most important asset “PEOPLE”. Having made total quality management as an organizing principle since inception, we at Cherry Brown were able to achieve the experience, skill and resources to tackle the most challenging projects under the most demanding schedule. Our core strength i.e. our people have been well structured into various divisions within our corporate structure to provide a full gamut of project related services. The divisions namely Marketing, Design, Technical, MEP, Estimation/ Pre Contracts, Post Contracts and Project Management work in coordination until completion of the project.

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1.2 Mission

At Cherry Brown Interiors we strive to provide exquisite interior design and Fit Out services in addition to supplying high end furnishing and finishing solutions. We value the importance of our relationships with clients and work in partnership thus taking pride in our ever-expanding achievements.

1.3 Vision

At Cherry Brown Interiors we look forward in gaining a leading position in the market by providing exquisite interior design and fit out services and high end furniture and finishing products. 1.4 Sustainability At Cherry Brown, we believe sustainable design and construction is about being a good citizen locally and globally. Integrating the environmental, economic and health benefits of sustainability practice into our projects requires a multidisciplinary team approach. We strive to achieve a full commitment from clients, designers, sub-contractors and suppliers to maximize operational energy use, provide quality interiors and limit the environmental impact of construction and operation. Cherry Brown invests substantially in research and leads cross disciplinary initiatives on understanding and reducing energy use, the lifecycle impact of the products, their packaging and transport to site, as well as end-of-life reusability. We are continuously trying to evolve various tools to create turnkey solutions that maximize the sustainable value of every project. We support each opportunity to help our clients reach achievable environmental, social, aesthetic and economic solutions posed by the challenges of their specific project.

2 Cherry Brown and the Environment

Cherry Brown Interiors aims to set a higher standard in the interior fit out industry and find a balance between environmental impact, social well-being and stakeholder values. We are working towards certification process to measure our carbon footprint and will be committed in reducing the carbon emissions associated with our business operations on an annual basis. Process to work with external specialist to measure our current carbon footprint has begun. We are committed to reducing the carbon emissions associated with our business operations on an annual basis.

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Cherry Brown is preparing for ISO 14001 and has appointed internal environmental coordinators to ensure that environmental best practice remains a priority. 2.1 Our Commitment We are committed in delivering our products and services with the highest quality and transparency. We understand the value and importance of quality and transparency in all walks of life and we strive to maintain the same in every area of our operations. It is our promise that every customer will receive only quality products and services. We design and execute artistic interiors with great emphasis towards a greener planet. We do not compromise on ethical and moral standards. 2.2 Disposal and Recycling Cherry Brown removes damaged and broken materials from sites for disposal for which we follow strict procedures. All reusable materials are returned to our warehouse and stripped back to component form. This allows us to re-build approximately 5% of the materials into other useable products. The remaining components and materials are sorted and disposed of via the most efficient and environmentally-sound methods available. All metal and plastic components are recycled. A minimal amount of non-recyclable elements remain and are collected by the approved waste disposal contractor. The re-built materials are sometimes used as a loan product for clients awaiting new materials, or are donated to worthy causes. 2.3 Sustainability in our Supply Chain We make it an important that all our partners share our environmental ethos by striving to reduce their own impact on the environment and implementing sound manufacturing processes and policies. In order to ensure a greener procurement, we encourage our supply partners in ensuring their waste-sorting practices are in line with the latest methods and waste is avoided wherever feasible and recycled whenever possible. Additionally, some of our suppliers also take the lead in knowledge-sharing about environmental issues.

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3. General Information

Legal Name Cherry Brown Technical Services LLC Company Type Limited Liability Company Trade Licence # 675952 Telephone +971 4 2956990 / +971 4 4329383 Fax +971 4 2956914 / +971 4 4329382 Email [email protected] Website www.cherrybrowninteriors.com Mobile No +971 567346091 P.O.Box 12548 Office Address Business Village – Office 742 – Deira – Dubai Warehouse Address Golf Park Building – Garhoud – Dubai Year of Establishment 2012 Activity Turnkey Fit Out, Design and Build, Maintenance Bank Name Union National Bank Bank Address Dubai – UAE Account # 011075602116 IBAN AE960450000011075602116 Account Name Cherry Brown Technical Service

3.1 Location Map

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http://www.cherrybrowninteriors/

4. Interior Scope we undertake

Commercial Residential Specialist Infrastructure

Hotels Apartments Schools Airport Terminals

Luxury Hotels Flats Educational Institutes Duty Free Shops

Offices Villas Yachts & Super

Yachts Hospitals

Banks Show Flats Cruise Ships Clinics

F&B (Restaurant Etc) Mock Up Rooms Themed Interiors Metro

Unique Interiors Amusement Parks

SPA’s Museums

5. Services we provide

Turnkey Fit Outs

From wall to wall and floor to ceiling we offer a total end to end solution focusing on taking the pressure of our client.

Design & Build

We work with a panel of world class designers for our Design and Build Projects.

Project Management

Our Project Management team overseas every aspect of the Fit-out process. We exceeds client expectations and deliver projects within time and budget

Procurement Our in-house contract material solutions team solve the issues of Procurement for big and small projects right from flooring to finish

Fit Outs The scale of our projects range from providing the finest finishing touches to a single room through to the bespoke fit out of an entire building

MEP Services Our specialist mechanical and electrical engineers constitute the MEP division. The mechanical engineers design and oversee the heating, ventilation & air conditioning (HVAC), plumbing and rain gutter systems. Our fire protection engineers design active fire protection systems for small or complicated projects. Our electrical engineers are responsible for the project's power distribution, telecommunication, fire alarm, lighting protection, lighting systems as well as control systems.

Refurbishment A true understanding of how your business operates, careful planning, and professional, experienced installation teams ensures that we have one of the best reputations in the industry for delivering successful refurbishment projects to our clients

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6. Organization Chart

Director

Operation Manager

Procurement

Procurement Manager

Purchase Manager

Interior Contracting

Design

Architects

3D Visualisers

Designers

FF & E Coordinators

Contracts

Estimation Manager

Estimators

Contracts Manager

Post Contracts

Civil

Masonry

Gypsum Works

Painting

Quality Control

Joinery & Upholstery

Carpentry

Fabrication

Soft Furnishing & Upholstery,

Painting

Installation

Quality Control

MEP

HVAC

Electrical

Plumbing

Fir Fighting

IT

Glass

Fabrication

Site Installation

Quality Control

Solid Surface

Fabrication

Site Installation

Quality Control

Finance Manager

Accountants

Payroll Bill Collectors

Business Development

Sales & Marketing

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7. Quality & Safety Promise of providing high quality services is our philosophy. Cherry Brown offers Turnkey services from concept to completion be it a small design assignment to huge renovation projects. Throughout the years, Cherry Brown has developed a program of stability, professional performance, quality recognition, and client satisfaction. We are driven to provide unique aesthetic values to each and every project, creating a style unlike any other while adding an element of substance and meaning. We do more than provide great interiors, we go one better by creating the ability to evoke emotion by the visitor, beckoning them to return again and again.

Cherry Brown specializes in the interior fit-out of a variety of destinations, including retail and mixed-use developments, restaurants, hotels and corporate office environments. Our projects have involved uncommon strategies and innovative designs to meet our clients' goals

The cornerstone of our business is the strong relationships we have built with our clients. One reason our clients keep coming back time after time, is because each project undertaken by Cherry Brown is given the same individual attention so as to not compromise on the quality

We pride ourselves on the excellence of our workforce and their commitment to success on every project. Quality control and safety represent important concerns for Cherry Brown.

Safety during the construction project is influenced in large part by decisions made during the planning and design process. This is where our safety engineers, in collaboration with the project managers, devise methods to execute the designs to the detail while providing maximum safety to our work force.

8. Some of our works

We are enthusiasts..

passionate about work and driven to achieve the visions of our clients

and we let some of our interior works talk about it......

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Project Kera la K i tchen Restaurant Our Scope Turn Key Fi tout (Design, Drawings, Approva l , C iv i l , MEP, K i tchen, Co ld Store, Jo inery,

FF&E etc . in Hamza Mal l - Kha l id b in waleed Road - Dubai - UAE Websi te www.kera lak i tchenuae.com

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Project Kera la K i tchen Restaurant

Party Hall / Meeting Room

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Front View - Wooden Panels

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Our Scope Turn Key Fi tout (Design, Drawings, Approva l , C iv i l , MEP, K i tchen, Co ld Store, Jo inery, FF&E etc . in Hamza Mal l - Kha l id b in waleed Road - Dubai - UAE

Websi te www.kera lak i tchenuae.com

Washroom

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Custom made Kitchen - with Indian, Chinese and Continental Options

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Custom made furniture's

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Design with details

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Inside view

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Project Stud io - HBA Of f ice Our Scope Turn Key Fi tout (Drawings, Approva l , C iv i l , MEP, Jo inery, FF&E etc. in 30th Floor - I r ise

Bu i ld ing - TECOM - Duba i - UAE Websi te www.hba.com

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Custom made door handles with HBA Logo for main door

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Project Stud io - HBA Of f ice Our Scope Turn Key Fi tout (Drawings, Approva l , C iv i l , MEP, Jo inery, FF&E etc . in 30th Floor - I r ise


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Custom made door handle with HBA Logo for main door

Office Corridor with special lights and parquet

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Conference room with special lights

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MEP

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Washrooms

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Pro ject

Lodha Sa les Center and Show F lat

Our Scope Turn Key Fi tout (Drawings, Approva l , C iv i l , MEP, Jo inery, FF&E etc . in Boulevard P laza - Emaar Square- Dubai - UAE

Websi te www. lodhagroup.com

Lodha Group is India's premier real estate developer, based in Mumbai. Lodha Group is into housing and commercial projects. The Group is currently developing in excess of 35 million sq.ft. of real estate, with over 30 projects in and around Mumbai, including the World's Tallest Residential Towers (The World Towers, Mumbai), Trump Towers etc

Set in South Mumbai – The Park – Trump Tower Mumbai will stand over 75 storey's tall, dazzling the city with its shimmering golden façade.

Cherry Brown has been awarded the contract for Turn Key Fitout for Lodha's Sales Center and Show Flat in Dubai

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Project Lodha Sa les Center and Show F lat Our Scope Turn Key Fi tout (Drawings, Approva l , C iv i l , MEP, Jo inery, FF&E etc . in Boulevard P laza -

Emaar Square- Dubai - UAE Websi te www. lodhagroup.com


Sales Center

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Show Flat

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Show Flat

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Sales Center - Meeting Rooms and Cabin

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9. Some of our other clients include

1) Abdulla Al Bulooki General Trading LLC- Dubai World Trade Centre 2) Radisson Blu Hotel 3) Raffles hotel 4) Emaar 5) Permasteelisa Gartner Project 6) Khalidiya Mall –Abudhabi 7) Cinnabon –Ibn Battuta Mall 8) Green Community Villa 9) One & Only Royal Mirage 10) Delta Financial Service Center 11) Joy Alukkas, Deira 12) Santinos Pizza, Ibn Battuta Mall 13) Royal Furniture Al Ghurair Mall 15) Wadi Doan Restaurant, Al Garhoud 16) Electio Middle East FZE. 17) Cavendish Maxwell, Marina Plaza, Dubai 18) Pacific Prime, Platinum Tower, JLT, Dubai. 19) Nidhi Gems, JLT, Dubai 20) Sugoi Sushi, IBN Battuta Mall 21) Linde Health Care Middle East LLC, Abudhabi. 22) AMEC Turnkey Fit Out Office, Tower 1, TECOM, Dubai. 23) Sugoi Sushi- Dubai Mall 24) Tidjoori Restaurant, JBR 25) Dish Dash Yas Mall, Abudhabi. 26) DMCC Office,JLT 27) Marriott Hotel, Business Bay 28) Ushi Spa, Al Ain 29) Sugoi Sushi, Abudhabi 30) UAE Exchange Center

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10. Contact Details

Cherry Brown Interiors Post Box No 125428 Golf Park Building Dubai - UAE Telephone 00971 432 9383 Mobile 00971 567346091 Email [email protected] [email protected] Website www.cherrybrowninteriors.com

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Pre Qualification Document CB -Cr

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