PowerPoint LinkedIn MBT

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MBT. Love the way they make you feel.

Transcript of PowerPoint LinkedIn MBT

MBT. Love the way they make you feel.

It’s a question of balance

Since 1996, our philosophy has been to keep the body in motion. We believe motion is key to helping find and maintain the right balance in life. At MBT, we can help achieve this through our unique shoe design that combines a perfect balance of function with style.

Natural Movement

The positive effect of the MBT is based on the principle of "natural instability". An effect which can, in fact, be achieved by simply walking barefoot on soft, uneven, natural ground such as sand. However, in today's thoroughly modern world this is not always easy to do. So we set out to develop a new kind of footwear, one that would mimic walking on soft, uneven ground. When walking in MBTs, the ground no longer feels flat and stable, so the body has to compensate and create stability.

Principle

The key to the patented MBT footwear is the sole construction with the Masai Sensor at its heart. It is located directly beneath the heel and sinking into the sensor provides a comfortable heel strike and creates a natural instability that can help the body generate muscle activity in the lower limbs. The curved sole with its integrated balancing area requires an active and controlled rolling movement that can help the body to improve balance and posture while standing and walking.