How effective is the combination of

your main product and ancillary texts?

Me and my partner used Adobe Premier Pro to create the beginning of our video in black and white and then transition slowly into colour.

The reason we chose to start the video with the black and white effect, is to match our meaning, which is a transition between our models feelings of being sad with her relationship and missing her boyfriend, and then a gradual realisation that she’s happier without him, moving on.

This also matches our Ancillary texts which are in black and white, with our models face doubled up, one looking back and one looking forward.

This shows the video as it had progressed to colour, which shows our artist as she is getting over her relationship.

We chose to start our video with a shot of our artist walking towards the camera, which is in black and white and we decided to end the video, with her walking away, which emphasises the use of a circular narrative, and also highlights the idea that at the end of the video our artist has closure, and is moving on from her relationship.

I think our main product is effective with Ancillary task 1 because it is clear we are showing a main connection between the black and white theme of the video with our CD Digipack. We have themed our artists song names on the back cover to show a stage of progression through getting over her relationship, for example: Just Before Goodbye- our song in our main task, No Interest- a stage of being angry at her boyfriend, The Hardest Part- her emotionally coping through the break up, The Apple Tree- (a random name choice) but we wanted it to show her reflecting on memories from their relationship, The Outcome- her finally realising she’s better without him, and eventually moving on. The decision to choose these names for the album links with the main task, as the video shows a black and white transition to colour, black and white symbolising her reflecting on her relationship in a bad stage of coping, and colour connoting her getting over him, better on her own.

Our Ancillary Task 2, links with out main task and Ancillary Task 1, as we have again used a black and white theme to show the meaning of our video. We have also used the same main photograph as our front cover on the Digipack and the same fonts and effects as on the Digipack, to show continuity between the products and a clear sign to the audience that our products go together. For example on both products we have included, YouTube, Twitter and Facebook links, to show our audience other media platforms where they can find our artist.