Any time Anywhere, Always be with you

• 1st MALAYSIA BRAND• MADE IN JAPAN• EST SINCE 2014• HOME SETTING BUSINESS• MAIN IDEA: BRING CONVENIENT TO OUR HUMAN RACE

Our Products

5000 MAH 10000MAH

Characteristic of PROMAX

TARGET MARKET

BUSINESSMAN

WE NEED POWER BANK

COMPETITORS

EXAMPLE :

Established in 2007 Established in 1994

MARKETING STRATEGY

• PROMOTIONAL ACTIVITIES

• PSYCHOLOGICAL PRICING

• ADVERTISING

• SERVICES

PROMOTIONAL ACTIVITIES

• EXPO

• SINGER OR ACTOR

• AUTOGRAPHS SECTION

PSYCHOLOGICAL PRICING

• RM 79.99 ( BIG BANK )• RM 129.9 ( SMALL BANK )

EXAMPLE:

ADVERTISING

• HIRE ACTORS OR SINGER TO CASTING

SERVICES

• PROVIDE FREE GPS TRACKING SERVICE (BIG BANK)

• 6 MONTHS WARRANTY ( SMALL BANK)

• 1 YEAR WARRANTY ( BIG BANK )

HOW DO WE PLAN TO GROW OUR BUSINESS ?

“New Customers come from the actions of past customers”

• Word of Mouth• As a side effect of product usage

Financial Management

Sales & Marketing

Management

Operations Management

Human Resources

Management

Management Organisation Chart

Financial Management

• Analysing competitors and market trends

• Managing budgets• Formulating strategic and long-term business plans

• Business Intelligence

Human Resources Management

• Consult with top executives on strategic planning

• Serve as a link between an organization's management and its employees

• Coordinate the administrative functions of an organization

• Recruiting, interviewing, and hiring of new staff

Operation Management

• Inventory Control• Job costing• Production Management• Project management• Work order management• Researching new technologies or methods of efficiency

Sales & Marketing Management

• Customer Relationship Management

• Order Entry• Pont Of Sale• Quoting• Supervise and co-ordinate the work of salespeople

Start – up funding

Start- up expenses to fund RM390000

Start- up assets to fund RM480000

Total funding required RM870000

Assets

Cash requirements from start- up RM480000

Cash balance on starting date RM480000

Total assets RM480000

Capital

Investor RM1000000

Total planned investment RM1000000

Loss at start ( start up expenses ) RM390000

Total capital RM480000

Total funding RM870000

START- UP FUNDING

PROFIT & LOSSYear 1 Year 2 Year 3

Sales RM2,354,250 RM4,106,250

RM11,861,587

Expenses

Advertise RM442,000 RM665,000 RM1,000,000

Carriage Inwards

RM25,000 RM50,000 RM100,000

Total operating expenses

RM467,000 RM715,000 RM1,100,000

Profit RM1,887,250 RM3,391,250

RM10,861,585

PROFIT & LOSS IN 3 YEARS

REFERENCE

• “The Lean Startup”, Published in 2011, by Eric Ries, Page 201, 202.

• “School For Startups”, Published in 2011, by Jim Beach, Chris Hanks, David Beasley, Page 97,98.

• Karen Collins, Lehigh University (2012) Exploring Business, First Edition edn., : Karen Collins, Lehigh University.

• JOE’S Lecture