Evaluation Question Two - How effective is the combination of your main product and ancillary texts?

Part B – Poster;This year for A2 Media Studies I was required to make a short film between three and five minutes long to go alongside ancillary texts; a film poster and a magazine review. The travel/wanderlust genre was the genre I chose to cover this year in A2; therefore I had to research codes and conventions of this genre or of similar genres. The research I conducted was essential when producing my ancillary texts especially, I had to ensure that I knew the codes and conventions of texts such as film posters and reviews before even considering starting my own.

Before delving into the creation of my own film poster, I had to conduct some research into other film posters of similar genres or those that had similar elements to what I wanted mine to have. Firstly, I researched the posters for Gravity. I mainly did this as the majority of them were of the landscape orientation, for example; Within this poster for 'Gravity' both the title and

credits are aligned to the right causing the main focus of the poster to be the image of the two main characters, Sandra Bullock and George Clooney. By doing this, the poster accentuates the main theme of the film. By putting all of the titles, credits and tagline in white, clearly readable font it causes the viewers to be drawn to them.The colour scheme of the image used for this specific Gravity poster is highly similar to my own; as the colours used are all quite sombre and low in tone. This could have been done to ensure that all of the text; title, tagline, credits etc. all stood out fully to the viewers of the poster.

By placing the tag line 'DON'T LET GO' just above one of the main actors in the film, it gives the viewers and insight to what the film may be about in more depth. By placing the tagline in block capitals enhances its importance and therefore again, draws the audiences attention to it and causes them to ask questions.The poster in its entirety is quite simple and this is what I aim to do with mine. I aim to keep my poster simple and easily viewable my film its self is rather simple.

By placing the title of the film 'The Grand Budapest Hotel' in an arch-like shape over the idyllic it reiterates the fact that the film its self is based around a hotel. The colours used are all very pastel and calm; which is quite contrasting to the films actual narrative.

The idyllic background placed behind the text is something that I plan to do with my own poster; I want to show off the landscape whilst allowing the credits and title to dominate the eyes of the viewer.

Another poster that I briefly looked into was the poster for ‘The Grand Budapest Hotel’ like with Gravity, I decided to look into this poster as it was landscape and as well as this, it had an interesting colour theme and background.

I ensured that my title was in large font so that it would attract the attention of the viewers; ironically however, I also wanted to make the title as subtle as possible. I wanted to make the title of the film blend with the landscape behind it and I did so by ensuring that when I created the title in Photoshop it was on a transparent background and the text was in white.

I wanted to ensure that credits were included in my poster, however I wanted to make sure that they did not dominate the poster itself in the slightest; by using the small font size it allowed me to put the credits in a smaller area – the lower right hand corner and by using a white font, it also allowed me to ensure that viewers could still see the credits.

I also decided to use a similar colour scheme to the Gravity poster in the previous slide; the colours used are all quite sombre and low in tone. I wanted to do this to reflect the rawness of my product.