Portfolio Linnea Våglund

Sjöbanan

Linnea Våglund Karin Bodin Harsha Cheemakurthy Johan Fridström Urban Andrén Simon Eklund

How can we get the long distant commut-ers in Stockholm to leave their car at home and instead travel together at sea? It needs to be easy, fast and flexible. Sjöbanan is a boat train that will be pow-ered by one locomotive-boat. It could vary in size to fit the routs and number of pas-sengers. It will cover routs from different parts of the big islands around Stockholm to commuter hubs in the city like Slussen.

All wagons have the same outer de-sign. The locomotive boat has space for an engine and control panel in trade of seating. They are conected in a joint where a hard floor will be extended from the bow and stern when coupled. From the stern a rubber bellow folds out to cover. Solar panels on the roof will power the electricity onboard.

8.5 m

4.2

m

3. Sustainable Design Moving Leaves

13. Context Based Design with Brand Focus

5. Lightning for Crisis Situations

15. Recycling System and Station

7. Choosing Organic A research Study of Änglamark

17. Material Study Corrugated Carboard Chair

9. Narrative Design Restless Cabinet

19. Electric Toothbrush

11.Public Transit on Water

21. New Meetings Triangular Table

Spring 2014

Fall 2013 Fall 2012

Spring 2013

Spring 2012

This is a project, by my classmate Sabine Offerlind Thunberg and me, in a sustainability course, about moving leafs in a more sustainable way than with a leaf blower. We decided to work with the leaves in the parks of Stockholm, so we started by visiting parks. We found that there were fewer people in the parks in the autumn (the season of movable leaves), but when they visited, the main attraction was activities, today mostly for kids. So we wanted to develop a way of both collecting the leaves and creating a meeting point for neighbours.

We made three concepts: - A glowing net roof collecting the leaves that you can hang out under.- Neighbours meet and use rakes to move the leaves together.- Activities in the park that uses the leaves to make art together.

We decided to focus on a single park, Vasaparken, to later inspire others. It’s a concept that we call “Our park – Vasaparken”, mainly for residents of Vasastan (the area around the park). They will be given a bigger responsibility

and influence on the park, and get the certain freedoms to make it their own.

The residents will grow, harvest and take care of the park together, to realize our responsibility for the natural cycle. Today, we live in a very individualistic society where mine is mine and yours is yours. The attitude makes it difficult to create a sustainable society, where collaboration is crucial to make a change. This project is about changing the mindset on how we want to engage with nature.

We were inspired by The Transition Handbook, a book on building a sustainable society together. The book focuses on smaller rural communities but we applied the ideas in a small scale in the city parks (summarised in an image below).

To keep the spirit up, two festivals will be held each year, a cultivation and a harvest festival. At the harvest festival you harvest the crops of the year and also collect leaves into the compost, which will be transformed to soil. At the cultivation festival you will farm in the soil from the compost. The parks will have equipment according to season, that will be publicly

available between 8 am and 8 pm.After an interview with a family from Vasastan (see image below), we wanted to make all residents to feel included and the project to be long termed. We made an example of a flyer for resident mailboxes, to personally invite them to the project. The flyer invites to a startup meeting and a Facebook group, where project communication takes place and effort feedback is given. It is also a way to maintain engagement and strengthen (and publicly display) the environmental identity of the participants. We used the system requirements of the organization Natural Step, to ensure that the project is sustainable:

- The project uses minimal material and energy consumption.- It does not remove anything from the natural cycle, the leaves are re-used instead of removed.- It is an eye-opener to the fact that we need to cooperate to face the environmental issues.- It encourages us to take care of the environment outside of the park because an ecological identity is created.

Sustainable Design - Moving Leaves

This is a project by my school-mates, Christoffer Ohlander, Liisa Widstrand Lili-Ann Laan and me, about developing new solutions for simple lightning during an emergency, such as rapidly inflating conflicts, nat-ural disasters and storms like the one in the Philippines this autumn. It’s important that the solutions are low cost and lightweight. We developed tree different concepts, that are all designed for the common citi-zen, but with different points of view.

Bendy, long-term solution, ver-satileThe primary function of this lamp is to work in the construction phase after a crisis, where it is important to be able to return to everyday life. People will be able to do homework

and their normal chores even if they don’t have electricity from the power grid. It is possible to alternate between directed - and general light trough an optional faceted lens. A solar cell on the top of the lamp charges it during the day.

In the design of the lamp, we trust in human creativity and open up for as many uses as possible. The flexible joint can be bent to hang, stand, attach to various objects or hold in your hand.

Petlamp, low cost recognizable shape.The lamp is designed for the critical first days of a crisis. It will be on the readiness centre and distributed to the needy, i.e. to help out with the search for missing people.

The great advantage of this

flashlight is the extremely low cost of production, based on the same raw materials and production process as a PET bottle. The lamp inherits various positive features of the PET bottle as durability, water resistance and that it floats. The shape is easily recognizable to people in a stressful situation to immediately understand how to use it.

Bioluminescent, Environmen-talA luminescent biological fluid is transported to a crisis zone where you use what you can find to create light sources. In our example, a PET bottle on a bamboo stick has become the guiding light for streets and important places in a tent camp.

The use of biological light and reusing whats around has considerable environmental benefits.

Lightning For Crisis Situations

This project is a proposal for the Swedish grocery retail chain Coop, by my classmate Christoffer Ohlander and me, to make their customers choose more organic articles. We worked with strengthening Coops organic brand “Änglamark” and with storytelling through product design. Because the design conveys a lifestyle, we hope that people adopt an organic mindset not only when they are shopping, but also in their homes and everyday life.

We have developed a concept of farming in a Tetra Pak. The pack contains nutritious soil and a seed that is already sown, but not yet sprouted. When the user opens the pack and adds water, the plant begins to grow. The packaging is supernormal; the user knows exactly how to open it and there is a strong connection to food. The product creates a relationship between the organically grown products on the shelf and the organically homegrown crop.

We have created five different packages: carrots, blueberries, radish, mint and lettuce. Together they form a play of colors, but they are also attractive by themselves.

To further emphasize the pack as a home décor item, we developed a tiny windowsill greenhouse with room for 5 Tetra Paks. In addition to the practical advantages of growing in a greenhouse, it raises the status of the

growing packs by giving them a proud and important place in the home. Investing in the greenhouse becomes a long-term commitment to ecology. The front of the package communicates simple product information. The customer also gets the first connection to where the seeds and the other Änglamark organic products come from, The Änglamark Farm (Änglamarksgården). This is an attempt to bridge the metabolic rift. The customer should understand that buying organic products is very close to growing the crops yourself; a process free from additives and pesticides.

The short sides declare the plant type and display a large Änglamark logo, with a subtle coloring to give value to the logo as a decorative item. In the greenhouse, this is the presented side. The back has a text describing more deeply the link between Änglamarks organic products and cultivating at home, as well as instructions for use.

ProcessWe started out by conducting interviews to get an indication of what people think about Änglamark compared to other brands. We had a conversation about several packages of chopped tomatoes from different brands. By having the packages present, the participants could easier express thoughts and recall memories.

Learning from the interviews, we wanted to create a clearer packaging with a unique look and use storytelling

as a means of showing that Coop cares for the environment.

To create a unique visual identity for our product, we let participants put key words on three different mood boards and motivate their choices. The different looks were:- Japanese design. Packaging has a higher value in the Japanese culture than in the Swedish.- Änglamark today. What should we change and what should be preserved?- 50s/retro. A packaging trend in recent years in Sweden.

After this, we chose to go ahead with the Japanese appearance because the words that people used to described it, were the words that we valued in the new design, such as personal, appealing and modern. Watercolor was described as “close to nature” because of its color shifting, and undyed carton as “kind to the environment”. We also discovered that a sense of being handmade felt organic.

Some lessons were learned from the other profiles, like using the feeling of the materials instead of a photomontage of greenery on a white backdrop. We also wanted to accentuate the Änglamark logo and strive for something new instead of using the retro look, which participants described as outdated.

Being inspired by Japanese packaging design would be an entirely new direction for Änglamark.

Choosing OrganicA Research Study of Änglamark

Mood board

I was born restless. The restlessness is a power that is always on its way up, forward and out of me. It bubbles and sparkles in my whole body and is a great source of joy. It makes me positive, enterprising and productive. I am always on my way and all new ideas are good ideas. The restlessness goes hand in hand with curiosity; I want all the information, preferably at once.

But I also find it difficult to relax and make time. It is impossible to reflect on and complete projects entirely and I have a feeling that I need to renew myself at express speed. After a project I always feel empty because everything passed by so quickly without me thinking of what I did during the process. Everything around me is messy and I never take time to clean up before I fill my emptiness with a new project.

I have made a cabinet that conveys my restlessness. During the project I have tried not to rush the results. The cabinet form comes from words out of my own description of restlessness. I decided to make a square cabinet where the sides are trying to escape out of the original shape, it bubbles and can not really control itself. The cabinet is in metal because metal is magnetic. The restlessness and curiosity attracts information, people and ideas like magnets. The doors of the cabinet also uses the magnetism to create several possible ways to open it. It demands creativity from the user. When the doors are wide open the cabinet looks like a big mouth that devours everything in its way. The hole in the middle of the doors creates a sense of curiosity. On the bottom shelf there is a jumble of things and information. Things that I like but have not taken the time to sort and structure, either in my head or in reality. Being messy is something that I almost experience as synonymous with being restless. The top shelf is empty like the emptiness I feel after a project.

Narrative Design - Restless Cabinet

This is an indivual assignment about letting a cabinet tell a story, my story is about my restlessness.

Sjöbanan

Linnea Våglund Karin Bodin Harsha Cheemakurthy Johan Fridström Urban Andrén Simon Eklund

How can we get the long distant commut-ers in Stockholm to leave their car at home and instead travel together at sea? It needs to be easy, fast and flexible. Sjöbanan is a boat train that will be pow-ered by one locomotive-boat. It could vary in size to fit the routs and number of pas-sengers. It will cover routs from different parts of the big islands around Stockholm to commuter hubs in the city like Slussen.

All wagons have the same outer de-sign. The locomotive boat has space for an engine and control panel in trade of seating. They are conected in a joint where a hard floor will be extended from the bow and stern when coupled. From the stern a rubber bellow folds out to cover. Solar panels on the roof will power the electricity onboard.

8.5 m

4.2

m

Sjöbanan

Linnea Våglund Karin Bodin Harsha Cheemakurthy Johan Fridström Urban Andrén Simon Eklund

How can we get the long distant commut-ers in Stockholm to leave their car at home and instead travel together at sea? It needs to be easy, fast and flexible. Sjöbanan is a boat train that will be pow-ered by one locomotive-boat. It could vary in size to fit the routs and number of pas-sengers. It will cover routs from different parts of the big islands around Stockholm to commuter hubs in the city like Slussen.

All wagons have the same outer de-sign. The locomotive boat has space for an engine and control panel in trade of seating. They are conected in a joint where a hard floor will be extended from the bow and stern when coupled. From the stern a rubber bellow folds out to cover. Solar panels on the roof will power the electricity onboard.

8.5 m

4.2

m

Sjöbanan

Linnea Våglund Karin Bodin Harsha Cheemakurthy Johan Fridström Urban Andrén Simon Eklund

How can we get the long distant commut-ers in Stockholm to leave their car at home and instead travel together at sea? It needs to be easy, fast and flexible. Sjöbanan is a boat train that will be pow-ered by one locomotive-boat. It could vary in size to fit the routs and number of pas-sengers. It will cover routs from different parts of the big islands around Stockholm to commuter hubs in the city like Slussen.

All wagons have the same outer de-sign. The locomotive boat has space for an engine and control panel in trade of seating. They are conected in a joint where a hard floor will be extended from the bow and stern when coupled. From the stern a rubber bellow folds out to cover. Solar panels on the roof will power the electricity onboard.

8.5 m

4.2

m

Sjöbanan

Linnea Våglund Karin Bodin Harsha Cheemakurthy Johan Fridström Urban Andrén Simon Eklund

How can we get the long distant commut-ers in Stockholm to leave their car at home and instead travel together at sea? It needs to be easy, fast and flexible. Sjöbanan is a boat train that will be pow-ered by one locomotive-boat. It could vary in size to fit the routs and number of pas-sengers. It will cover routs from different parts of the big islands around Stockholm to commuter hubs in the city like Slussen.

All wagons have the same outer de-sign. The locomotive boat has space for an engine and control panel in trade of seating. They are conected in a joint where a hard floor will be extended from the bow and stern when coupled. From the stern a rubber bellow folds out to cover. Solar panels on the roof will power the electricity onboard.

8.5 m

4.2

m

Sjöbanan

Linnea Våglund Karin Bodin Harsha Cheemakurthy Johan Fridström Urban Andrén Simon Eklund

How can we get the long distant commut-ers in Stockholm to leave their car at home and instead travel together at sea? It needs to be easy, fast and flexible. Sjöbanan is a boat train that will be pow-ered by one locomotive-boat. It could vary in size to fit the routs and number of pas-sengers. It will cover routs from different parts of the big islands around Stockholm to commuter hubs in the city like Slussen.

All wagons have the same outer de-sign. The locomotive boat has space for an engine and control panel in trade of seating. They are conected in a joint where a hard floor will be extended from the bow and stern when coupled. From the stern a rubber bellow folds out to cover. Solar panels on the roof will power the electricity onboard.

8.5 m

4.2

m

This is a project that my classmate Karin Bodin and I did together with students from the Royal Institute of Technology in Stockholm about constructing a public transit system on water. We started out with three concepts: Bike on Water, Line Ferry and The Blob. After that we developed the final result “Sjöbanan” which has a design similar to the Stockholm metro. It also uses the same payment system as the metro and similar boarding procedures. All to make it as recognizable, easy to understand and easy to use as possible.

How can we get the long distance commuters in Stockholm to leave their car at home and instead travel together at sea? It needs to be easy, fast and flexible.

Sjöbanan is a boat train that will be powered by one locomotive-boat. It could vary in size to fit different routes and number of passengers. It will cover routes from various parts of the big islands around Stockholm to commuter hubs in the city, such as Slussen.

All wagons have the same outer design. The locomotive boat has space for an engine and control panel in trade of seating. They are connected in a joint where a hard floor will be extended from the bow and stern when coupled. From the stern a rubber bellow folds out to cover. Solar panels on the roof will power the electricity onboard.

Public Transit On Water

I was given the task of developing a product and an advert for Sony. I started by making a mood board to determine what I think the company should stand for. Then I developed the product and the ad.

Even thought we walk on our feet each day, we have no intimate relationship with them. Out of every part of the body, the feet are the furthest from the brain. This distance makes experiencing through the feet similar to watching something from afar. Before we humans had shoes, the impact from our feet was much more striking, we felt the smallest needle and stone. Through my product, I want to re-establish the feet as an important source of emotional impressions.

After a hard day at the office, where you’ve been in front of the computer all day and only had contact with your surroundings through the brain and the fingers, you often like to relax with a movie or some music. You can now also experience your surroundings through the feet, and thus obtain a more physical presence. You put your feet into the feet experience machine and it registers the surroundings: sound, light and atmosphere. Then it treats your feet accordingly.

For example, if you are playing a video game and your character is walking on wet grass the machine will form itself so that you get the feeling that you are also walking on grass. If you’re watching a horror movie, it might grab around your ankles suddenly.

AliveCaptivatingInnovative

Context Based Design with Brand Focus

Mood Board

This is a proposal for a new kind of re-cycling station and system for the Swed-ish Service Organization for Recycling (Förpacknings och Tidningsinsamlin-gen (FTI)). A collaboration between my schoolmates Thomas Forsberg Sofia Bergfeldt and me.

The problems with the existing system includes: people find the stations and handling of the recycling material disgusting, it’s hard to understand the correct container for a certain material, users lack a feeling of purpose in their recycling, the current containers are not flexible enough to be used in various different areas and there are reports of break ins in search for cans and bottles with a deposit.

Our approach was to attract people to use the new system by making it more playful, likeable, motivating, welcoming and intuitive.

From research we found that one of the causes to the problem of not finding the correct container was that the symbols representing the material types are hard to distinguish from one another. The symbols also contain too many objects, which led the users to believe that the symbol was a complete list of the accepted objects, instead of interpreting them as examples of what could be recycled in the container. To resolve this, we designed new symbols, all with unique colors and patterns. We also reduced the number of objects per symbol to a single one that serves as an icon for the material type which it represents.

To make people feel that their recycling has a purpose and that they are part of something

bigger, we conceived a feedback mechanism that informs about the current recycling status (nationally and locally) and the environmental impact recycling has. FTI will send out six small paper bags to every household each month, marked with the symbols of the material types, where they can sort their packages and papers. The appealing bags encourage people to give recycling a place within their homes. The bags also work as a flyer with messages such as:

“Good work! 91% of all newspapers are born again through recycling. All thanks to you!”

“Only 26% of all plastic is recycled. The sub target is 30%. Remember to recycle your schampoo bottle as well!”

“Wow! You Stockholmers are the best recyclers of glass in the whole country! Keep going!”

The containers are triangular with openings in every direction and are marked with the same pattern, color and symbols as the bag. The triangular form makes the containers very adaptable to different station shapes and scales. The bags fit perfectly in the openings, which also are sloped, to enable pouring of the contents directly into the container without having to touch the material.

We added external can and bottle holders to the metal and plastic containers to remove the need for breaking in to reach the depositable packages.

The station has a tall lamp to welcome you in the evenings and dark winter days.

colored glass transparent glass paper packages newspapers soft and hard plasticsmetal

Recycling System and Station

After experimenting with different shapes of the containers, we chose the triangular because of it’s flexibility.

This is a project about putting value into an ignoble material.

I experimented with corrugated cardboard, stitched it, boiled it, sawed it, colored it and in the end, used it as a building ma-terial for a seat.

Material Study - Corrugated Cardboard Chair

This was my first course at Konstfack, about learning basic design methods and using the workshops for modelling in clay and foam. I’ve made this electric toothbrush to Johan. He likes watches, boxes, colors, hi-tech and smooth materials like corian. The toothbrush head is designed to fit perfectly in his small mouth, with a small head and a slightly bent neck. There is a tongue scrape on the back of the head. He can easily keep track of time by a simple glance on the clock on the outside of the case. The case also protects his glasses when he is taking his morning shower. In addition, he can use the case as a toiletry bag when he is on vacation. When he opens the case the toothbrush is automatically brought up by a magnet. The toothbrush has one push button which is smoothly hidden to make a continuous surface. The toothbrush vibrates after 2 minutes to inform him that he has brushed enough.

GenuineHitechFunctionalRoundedColorful

On/off- buttonVibrates after 2 min

Small headTounge scrape

Tip-up

Portable

clock

Electric Toothbrush

A triangular table made out of concrete.

The shape brings you closer to people across the table.

New Meetings - Triangular Table

Linnea VåglundBäckvägen 171SE-12933 HägerstenSwedenLinnea.vaglund@student.konstfack.se+46706629749www.cargocollective.com/linneav

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