Portfolio-Linn Behrendt-Medtronic Driver

Portfolio-Linn Behrendt-Medtronic Driver
Portfolio-Linn Behrendt-Medtronic Driver
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    13-Jan-2017
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Transcript of Portfolio-Linn Behrendt-Medtronic Driver

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    Medtronic DriverCorporate Design | Awareness campaign | DMsMedtronics Driver stent was considered as the gold standard but needed a fresh image. The developed identity and campaign compares Driver to everyday objects such as a paperclip. Each object is simple yet powerful, each one a great masterpiece just like Driver.

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    Leporello fl yer 5 simple facts about a great masterpiece

    Just another winning design

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    How do you know you have a winning design?With nearly 2 000 000 drivers theres really no mystery, its all down to the modular design.

    Nearly2 000 000 driversand we keep on driving

    Just another winning design

    Just another winning design

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    MED28339_Driver_advert_A4.indd 1 19-11-2008 09:58:23

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    Just another winning design

    MED28339_bookmarker_WT2.indd 1 24-10-2008 09:38:42

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    Nearly2 000 000 driversand we keep on driving

    MED28339_bookmarker_WT2.indd 2 24-10-2008 09:39:00

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    Medtronic DriverCorporate Design | Awareness campaign | DMs