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Transcript of Popop public
We got this gig thanks to Poptop.fm!
p r e s e n t a t i o n
Problem/SolutionHow it works now
Event planner Intermediary (agency, consulting)
Artist
Extra fee for agency (intermediary), limited choice, you buy what agency has in the list, not the best choice
Our solution
Event planner poptop.fm Variety of artists
- Better and fair choice- Easy communication platform- Real feedbacks from real customers
1
We give you an artist or several that ˉW�\RXU�UHTXHVW
We allow you to compare artists by media content, price and description
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How the product works
2
Market (former CIS): $1.3 Billion
Weddings
7-10% from approved booking from artist’s fee.
Market and business model
3
Corporate
Other events
Birthdays
We plan to take from the market
Customer DFTXLVLWLRQ�FRVW 9,3$ 7$
2,1 3
21$ 33$
Average numberof bookingsgenerated by 1 customer
Average commission per booking
Now First quarter of 2014
Goals for third/forth quarter of 2014
Results for beta testing Financial assumptions
170 bookings generated by 80 customers
55 orders completed
Revenue generated: 1200$
More than 1100 artists in the catalogue
Achievements and plans
4
10
5 000
10 000
15 000
20 000
25 000
30 000
2 3 4 5 6 7 8 9 10 11 12
Raising 50 000$
revenue expenses
Break-even point
Team Mentors and advisors
5
Evgeniy Shestopal (CEO)
Event manager with 8 years of experience, managed more than 100 events
Andrii Bichkovskiy (COO)
One of the most prominent Ukrainian DJS, more than 1000 gigs done, founder of lentochka.ua
Ignat Tkhorovskiy (CTO)
Highly experienced Python developer, founder of meethemusic.com
Evgeniy Bazdyrev (DESIGNER)
8 years of experience in web design, founder of pioneers.com.ua
GEORGE ELFOND (Mentor)
CEO at Rallyware
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CTO at Zakaz.ua (GVMachines Inc.)
Andrii Goshva (Advisor)
Leading artist booking expert in Ukraine, Arena Entertainment Musical director
Peter Bondarevskiy (Mentor)
COO at Coppertino Inc., Co-founder at SupportYourApp
Starlight Media
Partners
6
partnership agreement helps managing artists from shows like “X-Factor”, “Tancuuyut Vsi” and “Ukraine's got talent”
Muztorg.uaKHOSV�ˉQGLQJ�QHZ�DUWLVWV�IRU�WKH�FDWDORJXH
Tavr Mediasupports contests for artists, helps generatebuzz around the product
Subscription, Advertising Commission
Partly
Commission(automated)
OnlineYes, by phone
Competitors
7
Competitive advantage:
Minimizing role of manager and increasing online part we guarantee quicker scaling to new markets, better feedbacks from customers and better customer service.
Partyinfo.ru(catalogue)
Treda.ru(consulting)
Direct to artistcommunication
Customerconsulting
Price information
Business model
Feedbacks fromclients
Build-in calendarand widgets
Timeline
8
FEBRUARY 2014
Start Marketing in Russia, 2000 artists
APRIL 2014
Implementation of bid system for event agencies and venues
MAY 2014
4000 artists in the base, 20 active venues and agencies in the system
AUGUST 2014
6000 artists, 80 active venues and agencies in the system, export to PDF feature for event agencies
DECEMBER 2014
9000 artists, 200 active venues and agencies
Evgeniy Shestopal (CEO)
[email protected]+380983621015