Podcasting Kit for SharePoint Social Media Accelerator
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Transcript of Podcasting Kit for SharePoint Social Media Accelerator
Luke HamiltonSeries Manager, Academy MobileResolute Solutions Corporation
Podcasting Kit for SharePointSocial Media Accelerator
OverviewWhy Microsoft created PKS (AcademyMobile@Microsoft)
The ProblemThe Solution
PKS Demo/Features (AcademyMobile)Microsoft’s PKS (AcademyMobile)
PKS WorkflowHow we did it
Where we stand nowAwards and Adoption
Getting StartedConclusion
The problem
1. Processes & Platforms for the Microsoft Field organizations to share best practices, provide feedback on governed content and break down the traditional communication barriers.
2. Ability to deliver media (podcasts & vidcasts) across multiple devices, browsers, Smartphone's and Zune's.
The Solution:Podcasting Kit for SharePoint (PKS) (aka "AcademyMobile" inside Microsoft – Think YouTube for Business)
It’s FREE, delivered as-is with the sourcecode available on
www.codeplex.com/pksBuilt On:• Microsoft® Office SharePoint® Server
2007• SQL Server 2008• Server 2008 • Silverlight 2• Expressions Media Encoder 2
Extends Experience With:• Zune• Windows Mobile• Other podcast Capable Devices
PKS Demo/Features •Listen and watch audio/video podcasts, anywhere on your PC or mobile device (Zune, SmartPhone, or any podcasting device) •Share content by producing your own audio/video podcasts and publish them on PKS on your own. •Connect and engage with podcasters via your integrated instant messaging program •Find the most relevant content using the five star rating system, tag cloud, search engine and provide your feedback via comments. •Get automatic podcast updates by subscribing to RSS feeds fully compatible with Zune and other podcasting devices • Simple RSS feed based on a defined podcast series • Simple RSS feed based on a person • Dynamic RSS feed based on search results (will be implemented later
in 2009)•Play podcasts in real-time using Microsoft® Silverlight™ and progressive playback •Retrieve instant ROI and metrics with the ability to track the number of podcasts downloaded and/or viewed, instant feedback via rating system and comments, and subscribers via the RSS feed •Access the richness of SharePoint to extend the solution: workflows, community sub-sites, access rights, editorial and more •Customize your own PKS User Experience
PKS Demo/Features
PKS: Home Page
Podcast selection
Editorial
NavigationSearch
PKS: Podcast Page
Podcasterdetails
Ratings,Comments,Tags,Collateral files
Streaming Silverlight player
PKS: Podcaster Page
Podcasterdetails
Filteredpodcastsview
PKS: Series
Filteredpodcastsview
Customized editorial
PKS Features additionalExpanded Media Encoding
Low / High Bandwidth Scenarios H.264 (mp4) support
Increased Security ConfigurabilitySub sites, Channels, Content
Optimized PlaybackSilverlight Optimized Streaming
Instant PlayExpanded Community Context
Channel (series) & Podcasting Ratings
PKS: WorkflowCreate Edit| Publish| Consume|
How we did it. Voices from the Field
Create Interest, Drive Awareness
Create a culture of contributionAcademyMobile Podcasters booth at internal Microsoft events. At a recent field event we had over 100 new podcasters contribute their first content to the platform.
Podcasts to GoWe distributed over 7K SD cards for mobile devices pre loaded with content.
Internal Marketing Using roaming crews and studio staff we aim to provide coverage at all field internal events.
Creativity at work
Academy Mobile Music Video
CartoonsCrossword Puzzle
Creativity at work: Michael Gannotti on SharePoint
Inspire & Recognize Enagement Podcast in a Box ProgramWe provide loaner equipment with a minimum contribution commitment Academy Rewards The frequent flyer program of podcasting
Execs and viral marketing
Role of the CIO
Editorial support
Where we stand now with our Microsoft deployment
Metrics Results Total Podcasts Uploaded since July ‘07 7907Downloads FY09 180,000 Reach FY09 21K Unique Users (23% all MS
FTEs)Number of teams engaging their own series Over 60 Virtual Event adoption (New in last six months)
Over 7 unique events
PKS ROI - DriveTime Case Study (A series on AcademyMobile)
Yoshiki Sato, senior product technology specialist with the Client Platform Group, took advantage of DriveTime interviews to land a multimillion-dollar sale.
Podcasting Kit for SharePoint AwardsAward e-Learning Solution of the Year Accenture’s implementation at British
Telecom – “Dare2Share”Creating an Agile Organization with Learning 2.0
"One solution that brings together a number of Learning 2.0 principles is the Microsoft Mobile Academy that uses the company’s new Podcasting Kit for SharePoint"
2008 Learning in Practice Award The Leadership Award: Division 2
TIA Knowledge Management Project of the Year: Microsoft
Judges Comments " The technology's rating system brings the best stuff to the top."
“Tactical Transparency and Organized Authenticity” – Building Trust with Transparency
" From a ROI standpoint, an empowerment standpoint, a time management standpoint, a product supply chain standpoint, it was brilliant. That's what led to SharePoint, going from B2B to B2C, because they proved this could bring such value."
Some companies and institutions who have deployed and/or are trying out PKS
3SharpAccentureAir Products and Chemicals, IncBoston UniversityBowie State UniversityBritish TelecomCherokee County School DistrictCognizant Technology SolutionsKentucky Community Technical College System
Lowe’s CompaniesOdeoPICA GmbHPolk County School DistrictNaperville Community Unit School District Regione del VenetoSolanite Consulting IncToronto Catholic School District BoardToronto District School Board
Get StartedPodcasting Kit for SharePoint (PKS) is a freely available solution accelerator delivered as shared source on CodePlexOver 20,000 downloads to date from CodePlex.PKS is not a supported product, and is offered as is, as a starting point to customers & partners to aide in the implementation of their custom solutions. PKS Partner Network.
http://www.codeplex.com/pks
Conclusion
• Recipe for successful implementation• Pinpoint enterprise needs• Share the PKS solution and implement• Buy off / communication from executive• Operations teams in place to support• Educational tools for Do-It-Yourself podcasters• Initial content for launch• Positive first user experience• Provide Editorial and Marketing support• Engage the PKS Partner network to drive ROI
… and a lot of passion!
Q&A
Thank You!