Solving performance problems is hard.

We don’t think it needs to be.

Executive summary

• We solve a big, old problem with enterprise software

environments that nobody thought can be solved

• A new approach: a BigData & SAAS solution

• We detect performance glitches in advance and tell you

how to avoid them

• We have paying customers

• We have a framework that allows product to grow and

creates patentable IP every year

The Market • There are millions of servers that would benefit from

automated performance improvement hints

• The value that our customers get from Plumbr exceeds $1000/server/year

• For comparison, our potential customers currently pay $2b+ to see how their software performs. They still have to solve the glitches manually

• Actively developed applications have 1-2 serious

defects per developer every year.

• Resolving each of these takes on average 3 weeks

• ... which holds up nearly 10% of development

resources

• 80% of that time is spent on troubleshooting

• Communication

• Data analysis

• Finger pointing

The Problem

Our solution

3. Resolution

instructions

2. Detailed description

of problem

1. Impact on

application quality

Summary

How does Plumbr do it?

• Understands how software is meant to work

• Detects anomalies

• Detects sources of problems

• Finds the right solution from our knowledge base

Knowledge base automatically grows as adoption

spreads

Gather data Launch/improve

detection algorithm

Crowd source

solutions

Instructions in

“plain English”

How we train Plumbr

The Vision

We will add new types of issues, expand to other technologies

and improve quality of suggestions

• Low direct competition

• New valuable IP constantly created

Plumbr will grow into an environment that takes care of your

application’s health – a JVM that solves problems or helps you

solve them in real-time

Why we will pull this off

Priit Potter

Founder I CEO

Vladimir Šor

Founder I CTO

Ivo Mägi

Founder I Marketroid

Nikita Salnikov

Founder I Lead Developer

Built and led a

team of 70

Member of first board

of ZeroTurnaround

Invented Plumbr

while researching

for his PhD

Among TOP invited

speakers to biggest

Java conference

Forums, social media, link aggregators

Plumbr web

Registration, download

Activation

Report

Sales

Our Sales Funnel

“The information from the first leak report already proves that

this software is definitely worth it.”

Clients about us

“Our developers now have one major concern less to worry about.”

“Tracking down memory leaks used to involve a lot of expensive

finger pointing in our multi-vendor environment. Not any more.”

Roadmap

Detection Beta

Data Beta Detection Instructions

Instructions

Data Beta Detection

Data Data Beta

Manual Onboarding Lead generation Sales team

HTML file Portal 1.0 Real time Full stack

Web PAAS #1 PAAS #2

JMX Log APM #1-3 Gather insight

PROBLEM #1

PROBLEM #2

PROBLEM #3,4

PROBLEM #5,6

ONBOARDING & SALES

USER EXPERIENCE

DISTRIBUTION

INTEGRATION

2012 I 2012 II 2013 I 2013 II 2014 I

Today

Milestones for investment round

1. Build a scalable sales organization

2. Release detection of problems #3-6

3. Integrate distribution with 3 important PAAS providers

Solving performance problems is hard. We don’t think it needs to be.