Planning your Multimedia Web Site

CS 3113 – Presentation Skills in I.T.

Introduction

Web site development is a project-based process

3 Parts to the project: Planning, Development, and Implementation

Planning phase is the most important phase in developing a multimedia website

Planning your Multimedia

Successful multimedia are built from a plan and they are successful because of the plan

It may save time, money, effort and lots of potential agony.

80% planning and 20% production It also provides a structure for other phases in the

project (Web Architecture) Serves as “blueprint” around which a consistent and

functional web site is developed.

Phases of Web-based Multimedia Development

Planning your Website Develop the Website Implement the Website

Planning the Website

Develop the design strategy State the purpose Identify the target audience Develop Specifications Create Wireframes and storyboards Determine the organizational structure Design the navigational structure and user

interface

Develop the Website

Develop the structure behind the site Create the multimedia elements Add the content Write additional scripts

Implement the Website

Post Website Test Website Make Adjustments Retest Register the Website with Search Engines

Understanding the Design Strategy

To ensure the success of your website, all the people involved in its creation should collectively develop a design strategy

It will help ensure that your website evolves into a product that effectively achieves its purpose for the intended audience

Purpose of your Website

Before building your website, the purpose must be clearly stated and pervade the planning documents

The purpose is defined further by the goals and objectives.

Goals and objectives will guide the development process

Sample Purpose Statement

“The Web site will give students access to all course requirements including a syllabus, list of assignments, due dates, and staff information. In addition, students will be able to communicate with one another via chat and e-mail as well as post messages to shared discussion board”

Target Audience

A website must always be designed with the target audience in mind.

If you do not consider your audience in planning, your presentation will flop.

It is more important to focus on the user and what the user wants that to focus on what you, the designer think is cool

The purpose and target audience largely determine the…

Tone (ex. Humorous, serious, light, formal) Approach Metaphor (Theme) Emphasis

Specifications of your Website

Playback system Multimedia Elements Functionality User Interface

Website Categories

Static Websites

They are often designed to promote or provide information

Dynamic Websites

Provides information and offer some form of interactivity such as e-mail, searches, questionnaire, and order processing