Planning your ad
9
Brief • Create a 30 second TV advert for a new brand of washing powder aimed at either…. • Female professional aged 28-35 • Students aged 18-25 • Male aged 26-32 • Female, mother, aged 35-45
description
Transcript of Planning your ad
Brief
• Create a 30 second TV advert for a new brand of washing powder aimed at either….
• Female professional aged 28-35• Students aged 18-25• Male aged 26-32• Female, mother, aged 35-45
Creating a blog
• Demonstrate your research and planning• Show your creativity• Use our blog:• Mind Maps• Mood Boards• Notes in bullet point form• Sketches of packaging
MOOD BOARD EXAMPLES
MIND MAP EXAMPLES
How will you research your target audience’s response?
• Show your packaging to target audience?• Videos embedded in blog?• Questionnaires?
