Pizza Hut – DeliveriesPizza Hut – Deliveries “In 1958, Frank and Dan Carney had an idea for a...

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If you would like further information regarding this or any other project we have undertaken, or simply have an enquiry please contact us. 0845 180 1430 www.megaflatables.com info@megaflatables.com Pizza Hut – Deliveries “In 1958, Frank and Dan Carney had an idea for a great local pizza restaurant in Wichita Kansas. The small 25 seat restaurant only had room for 9 letters on the sign… the building looked like a hut… so ‘Pizza Hut’ was born!” Fifty four years later, Megaflatables and Pizza Hut started to work on a new way of promoting, the brand, the product and the promotion of the day. Like Frank and Dan the challenge we faced was how to use the space available to get the clearest message of promotion available. The Megaflatables team worked closely with one of the largest Franchised Delivery businesses in the UK, to create a clear and concise promotion, with 3 key points, “brand awareness”, “product promotion” and to create “a great return on investment”. The Pizza Hut Megaflatables Guy was born. Standing 20 feet high, with inter changeable messages to promote each days promotion, we felt we hit all 3 key points. “This simply put is a ticket 7 product. The Megaflatable works really well. I have it outside 6 stores and every time we use it, it creates 7 new tickets, which represents a 15-20% growth” Akin Hunter – Pizza Hut Delivery Franchise Owner CASE STUDY

Transcript of Pizza Hut – DeliveriesPizza Hut – Deliveries “In 1958, Frank and Dan Carney had an idea for a...

Page 1: Pizza Hut – DeliveriesPizza Hut – Deliveries “In 1958, Frank and Dan Carney had an idea for a great local pizza restaurant in Wichita Kansas. The small 25 seat restaurant only

If you would like further information regarding this or any other project we have undertaken, or simply have an enquiry please contact us.

0845 180 1430www.megaflatables.com [email protected]

Pizza Hut – Deliveries“In 1958, Frank and Dan Carney had an idea for a great local pizza restaurant in Wichita Kansas. The small 25 seat restaurant only had room for 9 letters on the sign… the building looked like a hut… so ‘Pizza Hut’ was born!” Fifty four years later, Megaflatables and Pizza Hut started to work on a new way of promoting, the brand, the product and the promotion of the day. Like Frank and Dan the challenge we faced was how to use the space available to get the clearest message of promotion available. The Megaflatables team worked closely with one of the largest Franchised Delivery businesses in the UK, to create a clear and concise promotion, with 3 key points, “brand awareness”, “product promotion” and to create “a great return on investment”. The Pizza Hut Megaflatables Guy was born. Standing 20 feet high, with inter changeable messages to promote each days promotion, we felt we hit all 3 key points.

“This simply put is a ticket 7 product. The Megaflatable works really well. I have it outside 6 stores and every time we use it, it creates 7 new tickets, which represents a 15-20% growth”Akin Hunter – Pizza Hut Delivery Franchise Owner

CASE STUDY