PIONEERS OF THE COFFEE CULTURE IN INDIA · • Co˚fee consump˜ion in developed countries is ~8 kg...

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PIONEERS OF THE COFFEE CULTURE IN INDIA

Transcript of PIONEERS OF THE COFFEE CULTURE IN INDIA · • Co˚fee consump˜ion in developed countries is ~8 kg...

Page 1: PIONEERS OF THE COFFEE CULTURE IN INDIA · • Co˚fee consump˜ion in developed countries is ~8 kg a year ... franchise.support@barista.co.in Rajiv Khurana : 9899303032 Prateek Kapoor

PIONEERSOF THECOFFEECULTUREIN INDIA

Page 2: PIONEERS OF THE COFFEE CULTURE IN INDIA · • Co˚fee consump˜ion in developed countries is ~8 kg a year ... franchise.support@barista.co.in Rajiv Khurana : 9899303032 Prateek Kapoor

OUR PHILOSOPHY

DRIVE THE CHANNELBUSINESS OF GROWTHWHERE OUR PARTNERSCO-EXIST & PROSPER.

OUR PHILOSOPHY

DRIVE THE CHANNELBUSINESS OF GROWTHWHERE OUR PARTNERSCO-EXIST & PROSPER.

Page 3: PIONEERS OF THE COFFEE CULTURE IN INDIA · • Co˚fee consump˜ion in developed countries is ~8 kg a year ... franchise.support@barista.co.in Rajiv Khurana : 9899303032 Prateek Kapoor

DEMAND FACTORS

FACTORS FOR THE GROWTHOF THE INDUSTRY

Large shareof youngpopulation Higher levels

of disposableincome

Increasingpopulation of urbanworking professionals

Changingconsumerlifestyle

1

2

3

4

DEMAND FACTORS

FACTORS FOR THE GROWTHOF THE INDUSTRY

Large shareof youngpopulation Higher levels

of disposableincome

Increasingpopulation of urbanworking professionals

Changingconsumerlifestyle

1

2

3

4

Page 4: PIONEERS OF THE COFFEE CULTURE IN INDIA · • Co˚fee consump˜ion in developed countries is ~8 kg a year ... franchise.support@barista.co.in Rajiv Khurana : 9899303032 Prateek Kapoor

PG02 PG02

• 30% growth in per capita coffee consumption, from 85g per year to 110g per year.

• Huge opportunity to grow considering the consumption in the developed countries.

INDIA AS AN OPPORTUNITY

India

Developedcountries

110g per year

PER CAPITA COFFEE CONSUMPTION(GRAMS PER YEAR)

1000 2000 3000 4000 5000 6000 7000 8000 9000

8000g per year

• Domestic coffee consumption growing at 6% CAGR is impressive considering India is primarily a tea drinking nation.

• Only Barista offers an option to partner with in the coffee segment to encash these exciting trends.

DOMESTIC COFFEE CONSUMPTION(000MT)

60

64

68

70

75

80 85

90

95

102 10

8 115 12

2 129 13

7

200

0

2001

2002

2003

200

4

2005

200

6

2007

200

8

200

9

2010

2011

2012

2013

2014

145 15

3 165

2015

2016

2017

P

• 30% growth in per capita coffee consumption, from 85g per year to 110g per year.

• Huge opportunity to grow considering the consumption in the developed countries.

INDIA AS AN OPPORTUNITY

India

Developedcountries

110g per year

PER CAPITA COFFEE CONSUMPTION(GRAMS PER YEAR)

1000 2000 3000 4000 5000 6000 7000 8000 9000

8000g per year

• Domestic coffee consumption growing at 6% CAGR is impressive considering India is primarily a tea drinking nation.

• Only Barista offers an option to partner with in the coffee segment to encash these exciting trends.

DOMESTIC COFFEE CONSUMPTION(000MT)

60

64

68

70

75

80 85

90

95

102 10

8 115 12

2 129 13

7

200

0

2001

2002

2003

200

4

2005

200

6

2007

200

8

200

9

2010

2011

2012

2013

2014

145 15

3 165

2015

2016

2017

P

Page 5: PIONEERS OF THE COFFEE CULTURE IN INDIA · • Co˚fee consump˜ion in developed countries is ~8 kg a year ... franchise.support@barista.co.in Rajiv Khurana : 9899303032 Prateek Kapoor

PG11 PG11

VALUES WE SWEAR BY

1 LEADERSHIP

2 INTEGRITY

3 RESPONSIVENESS

4 RESPONSIBILITY

Lead with ideas. Constantly.

Be transparent. No exceptions.

Listen. Listen. Listen.

Own things up. Always.

VALUES WE SWEAR BY

1 LEADERSHIP

2 INTEGRITY

3 RESPONSIVENESS

4 RESPONSIBILITY

Lead with ideas. Constantly.

Be transparent. No exceptions.

Listen. Listen. Listen.

Own things up. Always.

Page 6: PIONEERS OF THE COFFEE CULTURE IN INDIA · • Co˚fee consump˜ion in developed countries is ~8 kg a year ... franchise.support@barista.co.in Rajiv Khurana : 9899303032 Prateek Kapoor

PG10 PG10

WHY SHOULD YOU INVEST

• Easy launch and sustenance• Active tactical support• P&L optimization support

• Food industry is growing @ CAGR of 10-12% YOY• Coffee consumption is growing @14-15% in urban areas

• Investment starting at 15 Lacs• Quick payback

• Coffee chain appeals to audience of all type

BEST INVESTMENTOPPORTUNITY

• Ease of store development• Expansion to multiple stores

• E-Commerce & delivery

SCALABILITY

• Pioneer of the coffee culture in India• 18 glorified years of success

BRAND LINEAGE

EASE OF OPERATIONS

WHY SHOULD YOU INVEST

• Easy launch and sustenance• Active tactical support• P&L optimization support

• Food industry is growing @ CAGR of 10-12% YOY• Coffee consumption is growing @14-15% in urban areas

• Investment starting at 15 Lacs• Quick payback

• Coffee chain appeals to audience of all type

BEST INVESTMENTOPPORTUNITY

• Ease of store development• Expansion to multiple stores

• E-Commerce & delivery

SCALABILITY

• Pioneer of the coffee culture in India• 18 glorified years of success

BRAND LINEAGE

EASE OF OPERATIONS

Page 7: PIONEERS OF THE COFFEE CULTURE IN INDIA · • Co˚fee consump˜ion in developed countries is ~8 kg a year ... franchise.support@barista.co.in Rajiv Khurana : 9899303032 Prateek Kapoor

PG03 PG03

• Coffee consumption in developed countries is ~8 kg a yearwhile in India it is ~110 gm a year.

• Size of the café chain market is estimated at INR 1895 Crores in 2017,expected to grow at a CAGR of ~10%, to reach INR 2,905 Crores by 2021.

SEGMENT SPLIT - INDUSTRY

FOOD SERVICE MARKET

172,

685

UNORGANISEDMARKET

ORGANISEDSTANDALONE

CHAINMARKET

RESTAURANTS IN HOTELS

207,

635

293,

950

55,2

10

72,2

55 139,

660

12,7

85

20,4

00

50,9

50

7,0

00

8,8

20

13,5

70

YR 2013

YR 2016

YR 2021 (P)

1,520

CAFE QSR PCDR ACDR

1,80

5

2,90

5 5,50

0 9,12

5

24,6

65

1,610

4,53

0

3,95

0

5,11

0

12,7

15

FDR PBCL FROZENDESSERT

500

530

515

540

1,065 2,

88

0

775

1155 2,

640

YR 2013

YR 2016

YR 2021 (P)

CHAIN (FOOD SERVICE) MARKET

• Coffee consumption in developed countries is ~8 kg a yearwhile in India it is ~110 gm a year.

• Size of the café chain market is estimated at INR 1895 Crores in 2017,expected to grow at a CAGR of ~10%, to reach INR 2,905 Crores by 2021.

SEGMENT SPLIT - INDUSTRY

FOOD SERVICE MARKET

172,

685

UNORGANISEDMARKET

ORGANISEDSTANDALONE

CHAINMARKET

RESTAURANTS IN HOTELS

207,

635

293,

950

55,2

10

72,2

55 139,

660

12,7

85

20,4

00

50,9

50

7,0

00

8,8

20

13,5

70

YR 2013

YR 2016

YR 2021 (P)

1,520

CAFE QSR PCDR ACDR

1,80

5

2,90

5 5,50

0 9,12

5

24,6

65

1,610

4,53

0

3,95

0

5,11

0

12,7

15

FDR PBCL FROZENDESSERT

500

530

515

540

1,065 2,

88

0

775

1155 2,

640

YR 2013

YR 2016

YR 2021 (P)

CHAIN (FOOD SERVICE) MARKET

Page 8: PIONEERS OF THE COFFEE CULTURE IN INDIA · • Co˚fee consump˜ion in developed countries is ~8 kg a year ... franchise.support@barista.co.in Rajiv Khurana : 9899303032 Prateek Kapoor

PG04

Food technology & software support

OPERATIONS & SUPPORT

• Dedicated teams• Forward planning

Products, NPD & quality support

Marketing & loyalty support

Business planning & operations

HR & training support

Supply chain support

Food technology & software support

OPERATIONS & SUPPORT

• Dedicated teams• Forward planning

Products, NPD & quality support

Marketing & loyalty support

Business planning & operations

HR & training support

Supply chain support

PG04

Page 9: PIONEERS OF THE COFFEE CULTURE IN INDIA · • Co˚fee consump˜ion in developed countries is ~8 kg a year ... franchise.support@barista.co.in Rajiv Khurana : 9899303032 Prateek Kapoor

PG09

OUR PRODUCTSOUR PRODUCTS

PG09

Page 10: PIONEERS OF THE COFFEE CULTURE IN INDIA · • Co˚fee consump˜ion in developed countries is ~8 kg a year ... franchise.support@barista.co.in Rajiv Khurana : 9899303032 Prateek Kapoor

PG08 PG08

GEOGRAPHICAL FOOTPRINT

Stores*

*Including the stores under development

200+

International stores

Domestic International

20

Franchise stores 60

N67

S31

E37W45

GEOGRAPHICAL FOOTPRINT

Stores*

*Including the stores under development

200+

International stores

Domestic International

20

Franchise stores 60

N67

S31

E37W45

Page 11: PIONEERS OF THE COFFEE CULTURE IN INDIA · • Co˚fee consump˜ion in developed countries is ~8 kg a year ... franchise.support@barista.co.in Rajiv Khurana : 9899303032 Prateek Kapoor

PG05 PG05

OUR STORE FORMATS

KIOSK

CAFÉ

EXPRESS

OUR STORE FORMATS

KIOSK

CAFÉ

EXPRESS

Page 12: PIONEERS OF THE COFFEE CULTURE IN INDIA · • Co˚fee consump˜ion in developed countries is ~8 kg a year ... franchise.support@barista.co.in Rajiv Khurana : 9899303032 Prateek Kapoor

WHENYOU SHARESUCCESS,IT GROWS.

GET IN TOUCH WITH US :

[email protected] www.barista.co.in Rajiv Khurana : 9899303032Prateek Kapoor : 8860084667

- Hamdi Ulukaya