Pinkstar group credentials 2013 ppt

Pink star Ventures [P] Ltd. We are boutique experts in the people logistics of creating meaningful brand experiences in the field of experiential marketing .Invite us to participate in the planning, execution and marketing support for your next experiential and event marketing project. In short, ROI/Insight defined brand experience for our clients…

About Us

www.pinkstargroup.com

Assessing our client’s needs and then delivering beyond their expectations with Create exciting Business-to-Consumer and build valuable Business-to-Business relationships. Supporting our responsive, effective field executional capabilities, expertise and well on-time and on-budget approach

Vision


Event Management.

Sports Marketing.

Visual Merchandising.

Retail fixtures.


We are team of experts for:

Design/Execution.

Streamlined partnership.

Our Network.

Identifying & sourcing products and raw material.

Experienced, knowledgeable & committed team of professionals.

Understanding of our customers nuances.

Core Strength


Design/ Creatives

Stage Mall Marketing Canters/Bus Display Exhibition Visual

Merchandising

Product Launch Brand Activation

Our Services


Dealer Meets Sport Marketing Press Launch

Consumer Promos Mall Activity School & College

Promos Road Shows RWA Activity Flash Mobs

Permanent Spaces.

Shop in Shop.

Retails in shop Fixtures.

Our Services

Space Design Exhibition

Design

Fabrication

Execution


Major Industries we cater to


Consumer Durable

IT/Telecom

Automobiles

Food and Beverages

Hospitality and Tourism

FMCGSports/ ApprealsCement & SteelReal Estate

Events & DesignsEvents & Designs


Ambuja launched its Grahlaxmi June 2013 dealer meet this event was held in Redission Blu Amritsar. The show content included Stage, Dance performance by Asma, Laser show, Dealer meet and Live performance by Bollywood singer Tarun Sagar .


Ambuja Cements Dealer Meet AMRITSAR June 2013

Ambuja Cements Meet AMRITSAR June 2013

LG launched its new 2013 Refrigerators range this event was held in Jalandhar . The show content included stage, Product display zone Laser show, Dealer meet and entertainment event.


LG Refrigerator Launch April 2013

LG Refrigerator Launch April 2013 : Product Display zone

HUDCO had organized annual day meet & award ceremony to facilitate and congratulate their loyal employees. The show content included a stage, Lunch, Live song performance by Singer Tarun Sagar, different Indian dance form performances, Skit show by NSD Team and award distribution by Mr. Lalit Maken Union minister of India.


HUDCO Annual meet @ IHC Delhi April -2013

HUDCO Annual meet IHC Lodhi Road Delhi April -2013

Videocon DDB Product Launch March’ 2013

LG launched its new 2013 Refrigerator launch event was held in Gurgaon. The show content included stage, Product display zone Laser show, Dealer meet and entertainment event.



LG Refrigerator Launch April 2013 Display Zone

American Express launched its Platinum card & launch event was held in Gurgaon. The show content included a stage, Laser show and entertainment event.


American Express Card Launch- 2012

American Express Launch

LG – GSM Optimus Launch

LG – Optimus Launch – Product display zone

Ambuja Cements launched its Grahlaxmi may’2013 dealer meet this event was held in JayPee Hotels & Convention center AGRA. The show content included Stage, Dance performance by Asma, Laser show, Dealer meet and Live performance by Bollywood singer Tarun Sagar .


Ambuja Cements Dealer Meet AGRA May2013

AMBUJA CEMENTs Meet May 2013

Mall ActivationMall Activation


Mall Marketing

Mall Marketing - AUDI

Mall Marketing – Volkswogen & Chevrolet :

Mall Marketing

Exhibition & Design

We build stands in over 15 shows a year pan India

Exhibitions Stall : Voltas CII- Chandigarh-2013

Exhibitions & Design

Designs

Mobile Van ActivationMobile Van Activation


Van Activity


SOMANY: Car branding

Blackberry Q10 Knowledge bus

Unique MarketingUnique Marketing


iWalker – The Walking Billboard

Q: What is an iWalker? A: iWalker is a “Mobile Advertising” format which is effective for promotions of brands and Events when they are deployed in group at any location. Being an innovative marketing solution it helps in attracting and engaging target audiences. Technical Specification: - Best SMD illuminated, so does not cause climate heating. 5 hour battery backup- comes with charger and flash lights. Highly visible from distance.

Best quality print used for “Clear Visibility”. - Quality tested product and ready to use

Out of the box Promotions


Cut outs & I Walker – The Walking Billboard

Product Inflatable's

How does Magic mirror works? Usually magic mirror works as a Advertising board in which you may display any creative, and that glows all the times. But as soon as someone stands in front of this Display..it turns into a mirror.. and that’s MAGIC.. This has a excellent use in malls, showrooms and airports.

Magic Mirror Promotion

What is a Video Jacket (VJ) ? VJ is a unique Blend of Video + Audio Advertising. VJ is the first and only product that combines ATL & BTL together. Television commercial is considered to be the most effective form of advertisement carrying human emotions and adequate message. With VJ, TVC’s can be used in malls, markets & Airports, Brands can reach their customers outside their home and offices. It gives a combined effect of Audio + Video Advertising on the move.

Video Jacket.. Walk with TVC :

Objective

Create Standardized Retail Fixtures that enable easy changeover for all Key Campaigns and enhance store visibility.


POP/ Retail Fixture

Wall Unit - LED Clip On frame

These Metal clamps can be opened easily by the merchandiser & replace/insert the messaging medium.


Ultra slim frame with backlit (LED) Glow box with Tube lights Non Lit Frame

Retail Fixtures

Retail Fixtures - AC

Out of HomeOut of Home

On Road & BeyondOn Road & Beyond


Young hearted & curious unit exploring new possibilities.

Portfolio of leading Indian and Global brands.

Planning & Buying Media worth over Rs 200 million spanning over 50 markets.

Amongst the fastest growing OOH Media agency.

Exclusive Marketing Partners for McDonalds.

About Pinkstar OOH


Serv

ices

OOH Services


We are here

OOH Solutions


We focus on understanding our TG’s behaviour, their lifestyle and touch points. Planning Process

tools

Integrated Media Planning.

Our media buys deliver best ROI in the industry


Raw Data Competitive Report

We have subscribed to competitive data from various agencies which is validated by our monitoring team and is then comprehended by our core planning team.

Competitive Tracking


McDonalds: A Case Study

Campaign Objective: Introduction of the new range of McSpicy Burgers in major cities of India.

OOH Solution: High impact sites were used to target traffic in key arterial routes and a classy array of ambient media was used in high footfall areas like Metro Trains & Malls.

Result: We were able to create a high impact in the major markets, the campaign got a great response in terms of awareness. It was highly appreciated by the client as well.


Campaign Objective: Launch the slim collection while bringing alive the proposition in content as well as format.

OOH Solution: The campaign was rolled out at high streets and key congregation areas. The criteria for selecting sites was locations with high visibility areas with clear background. Cut Outs were used to highlight the slim look and to give a lively feel to the displays.

Result: With this campaign, Blackberrys entered not only in metros but has made its presence loud and clear in tier II and tier III cities as well.

Blackberrys: A Case Study


Our valued associations

Pinkstar group credentials 2013 ppt

Entertainment & Humor

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