2011 – 2012 NATIONAL PRESIDENT’S MID YEAR REPORT

MEET THE TEAM

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Goal #1 CUSTOMER SERVICE

To be responsive to the needs of our students, advisers, and business

customers!

CUSTOMER SERVICE

Quality in a service or product is not what you put into it.

It is what the client or customer gets out of it.- Peter Drucker

4.8% [11,201 Members]

Retain 85%[408 Chapters]

500[Active Chapters ]

INCREASE AND RETAIN MEMBERS

CUSTOMER SERVICE

Quality in a service or product is not what you put into it.

It is what the client or customer gets out of it.- Peter Drucker

Actual - as of 1/4, up 5 schools (316), up 2.31%, 22-21 in states55 new/reactivated as of 1/4

New Chapter Start Up Kit (sent in Oct. 2 President's Blast)

"PBL Request for Info." (sent in first TBL) – over 300 entries

INCREASE AND RETAIN MEMBERS

Established five Regional Action Councils

Set up Treasurer’s & Secretary’s Action Councils

ACTION COUNCILS

SAMPLE PRESIDENT’S BLAST

NEW CHAPTER START UP KIT

http://go.fbla.org/PBLNewChapterPacket

CUSTOMER SERVICENFLC

[more pbl attendees]

[greater overall attendance]

PBL 2010: 601PBL 2011: 705Increase of 104

Total 2010: 5,244Total 2011: 5,282Increase of 38

Quality in a service or product is not what you put into it.

It is what the client or customer gets out of it.- Peter Drucker

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Goal #2RELATIONSHIPS

To have the mosteffective partnershipsof any career student

organization!

RELATIONSHIPS

An organization is a set of relationshipsthat are persistent over time.

- Kevin Kelly

PBL National President article in each of the TBL issues

Gave a speech at the 2011 FBLA NLC and received over 100 names at the PBL booth

Set up similar booth at each of the NFLCs

Taylor & Jake attended NBC’s Education Nation Summit

[FBLA]

RELATIONSHIPS Over 15 applicants thus far (FBLA, ML, & PBL)

Rewarding all those who complete at NLC

ADOPT-A-CHAPTER

http://go.fbla.org/adopt-a-chapter

RELATIONSHIPS

An organization is a set of relationshipsthat are persistent over time.

- Kevin Kelly

GOAL[ $38,131.5

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10%[ increase ]

Promoted the Mini Grant in President’s Blast and had four PBL winners

University of South Carolina

University of South Florida

Herzing UniversityUniversity of Miami

Raised over $4,900 at Blue Jeans for Babies dances at NFLCs 

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Goal #3RESOURCES

To focus on obtainingbusiness and corporate

sponsorships for ourcompetitive events,

membership, and scholarship programs.

Establish a Treasurer's Action Council (eight members in 3 regions)

Actively search for a scholarship sponsor and auction items (goal of 100%)

Target sponsors located around the location of the NLC

RESOURCES COMPETITIVE EVENT SPONSORSHIP

I have no money, no resources, no hopes I am the happiest man alive.

- Henry Miller

STATE OFFICER BOARDROOMSent out generic login information to State Officers

Promoted in two President’s Blasts

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Goal #4IMAGE & AWARENESS

To be the best knowncareer student

organization in thecountry!

IMAGE & AWARENESS

A strong, positive self-image is the best possible preparation for success.

- Joyce Brothers

INVOLVEMENTIN NATIONAL PROGRAMS

host…[ NFLC workshop ]

IMAGE & AWARENESSSOCIAL

MEDIAupdate…[ monthly blogs ]

[ accounts ]

[ podcasts ]

[ website]

Generic Twitter accounts (e.g. NatPBLPres)

Changed blog name and have contributed various articles

Hosted webinars (Second Semester Recruitment & Retention)

Constant Facebook page update (1268 members) as well as other chapter pages

Use of MailChimp to send out Bi-Monthly President’s Blasts

SOCIAL MEDIA EXAMPLESGeneric Twitter Accounts

PBL Promotional Video & National Officer Bios

PROMOTIONAL VIDEOS

PBL SLC Welcome

Dress Code Video

Miami Dade Officer Training Welcome

PBL Promotional Video & National Officer Bios

THANK YOUANY QUESTIONS