Peugeot brand building

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PEUGEOTHistory

Peugeot is a major French car brand. Peugeot's roots go back to bicycle manufacturing at the end of the 19th century. Its headquarters are located in Paris, avenue de la Grande Armée.



HISTORY OF PEUGEOT

15th CenturyProof of the presence of the Peugeot family in the Montbéliard region in

Vandoncourt. Originally a farming family, the Peugeots also included

artisans, soldiers and cloth weavers in their midst. : Jehan

Pequignot, pronounced Peugeot.



HISTORY OF PEUGEOT

1734 - 1810

In 1734 marks the beginning of the family’s foray into industry with thebirth of Jean-Pierre Peugeot.

In 1810,. The family mill at Sous-Crates, owned by Jean-Frédéric,is converted to a steel foundry,.



HISTORY OF PEUGEOT

• Founded in 1810 as a coffee mill company

Before these French brothers started the famous car company, they were first into kitchen items of various kinds.



HISTORY OF PEUGEOT• They started manufacturing bicycles in year 1830



HISTORY OF PEUGEOT

Armand Peugeot (1849-1915) leads thecompany into motor car production.. His early meetings with Gottlieb Daimler and Émile Levassor date back to 1888.

From steam to petrol, from the crank to thesteering wheel, he has the ability to negotiateand steer Peugeot onto the road to success.



1890 Armand Peugeot quickly abandons steam for petrol and produces the first Peugeot petrol-powered four-wheel car, the Type 2, fitted with a Daimler engine, at the Valentigney factory

1891 The Peugeot company name is changed to Les fils de Peugeot frères..



1894 Armand Peugeot diversifies his range and, brings out the Type 5 (a two-seater), the Type 6 and 7 phaetons, the Type 8 Victoria, the Type 9 and the Type 10 estate

1892 Peugeot produces 29 cars and is the first company to fit rubber tyres to a petrol- engined four-wheel car. Peugeot's Type 4 is a unique model, ordered by the Bey of Tunis.



1895 The range is extended by the addition of the Type 11 (a two-seater) and the Type 12 (a closed estate).

1897 Armand builds a motor car factory (with a total floor area of 50,000 sq.meters, 4,000 of them covered) at Audincourt in the Doubs region and another one at Fives-Lille in the north of the country, all fitted with Peugeot



1900 Peugeot's car output reaches 500 units per year. But it also produces 20,000 bicycles..

1901 The Type 36, available as a 3-seater spider convertible or a 4-seater tonneau has a new single-cylinder vertical engine.

1898They started as a motorcycle manufacturingcompany



1904 From this year onwards, Armand updates his range every year and this trend continues almost up to the time of World War One.

The Lion Peugeot launched in 1905



1909 The Lion Peugeot small cars, still driven by the Lion-badged Peugeot team Giuppone again take the cup for small cars organized by Auto magazine.

1913 In May, Jules Goux wins the Indianapolis 500 in a Peugeot.

In July, Boillot wins the Amiens Grand Prix in a Peugeot L56. Output triples between 1911 and 1913., representing 50% of French production and 20% of the French market.



1919 In July, introduction of the new Peugeot 10 hp model (Type 163).

1929 The car known simply as the 201 makes its appearance at the Paris Show. It is the first car to have an 0 in the middle of its name .

A policy still followed today. Peugeot registers a trademark based on having 3 digits with a central zero.



1934 peugeot launched 601, a top of the range six cylinder model. Appearance of the first car to feature a folding roof.

1933 At the Paris Motor Show in October, launch of an aerodynamic shape for the full Peugeot range. It features shell headlights, a slightly inclined radiator grill and low-swooping wings.



1935 Introduction of the 402 at the Paris Show in October. It marks a turning-point in the history of the Peugeot brand, which is ahead of all its competitors in introducing an aerodynamic body as standard



1941 Introduction of the VLV, an electric car, to meet the fuel restrictions imposed by the occupying forces. It is manufactured close to Paris.

1943 During the night of 15 to 16 July, the factories are bombarded by RAF Lancaster planes

1945 The workshops have been destroyed, the factory has been looted and Sochaux now has only 9,400 workers. Restarting industrial operations proves difficult

1946 Production restarts with the 202, the basic model in the Peugeot range. 14,000 units are produced in Sochaux in this year.

1947 Establishment of Sedis, a company specialising in the manufacture of transmission systems.



1948 At the Paris Motor Show in October, Peugeot unveils the 203, its first totally new postwar car, and adopts a unique model policy.

1959 Peugeot launches its first standardised production diesel car, the 403 with an Indénor engine. Peugeot cars reach a major milestone, with two million cars built.



1960 In May, introduction of the 404.Two million are produced between 1960 and 1972.



1965 In April, in an unprecedented move, Peugeot introduces the 204, its first front-wheel drive vehiclea

1967 At the Paris Motor Show in October, Peugeot introduces the smallest diesel engine in the world, a 1200 cc model fitted to the 404 estate.



1969 Launch of the 304 and 504 coupé and convertible. Launch of the ZF automatic gearbox on the 504. Peugeot becomes the second largest French maker of private cars.

1970 Peugeot’s annual production exceeds 500,000 units.

1973 Automobiles Peugeot adopts the form of management and administration of a European public company, with a supervisory board and executive board. The total number of vehicles built by Peugeot over the years reaches the figure of 8 million.



1975 Peugeot unveils its top of the range 604 saloon at the Geneva Motor Show in March

1978 PSA Peugeot- Citroën buys the three European subsidiaries of Chrysler Corporation: Chrysler-France (Simca), Chrysler UK (Sunbeam-Rootes) and Chrysler España. At the same time as gaining a range of cars and brands , Peugeot acquires industrial sites at Poissy in France, Ryton in Great Britain and Villaverde in Spain.

1979 In February, Peugeot is the first company to offer a turbo diesel engine on the 604, the first car of this type to be marketed on the European market

1981Establishment of three new companies for subsidiaries specialising in tools : POE , Scival and SIFCO .

1982 Launch of the P4 military vehicle, designed for the French Army.



1985 Guangzhou agreement gives official approval to the establishment of a Peugeot plant in China.1986Stanley Works Inc acquires Societe Industrielle & Comm FR from PSA Peugeot Citroen

1986 Peugeot picks up its second World Rally Championship (WRC) win with Kankkunen and Piironen in the 205 Turbo 16

1990 Paris-Dakar Rally were won by peugeot



THE AGE OF CHAMPIONS

1985-1994



1995 Change of Formula 1 partnership with a move to Jordan and the new V10 3 litre engine. PSA unveils the Tulip concept car, a small city mini MPV1996 Production of the 306 at the Poissy factory reaches the one million

HEADING FOR THE 21ST CENTURY



1998 Agreement signed with the Rio de Janeiro authorities for the construction of an automobile factory in Porto Real, to be operational in 2001

2002PSA Peugeot-Citroën signs a partnership agreement with BMW Group to manufacture the new generation of small petrol engines.

2002It also initiates a joint venture with Renault-Nissan and Fordcovering automotive telematics



2003PSA Peugeot Citroen acquires Grupo Tradacete

2004Peugeot Japan acquires Nisho Iwai Jidosha Hanbai from Sojitz Corp



2009PSA Peugeot Citroen is rumored to be planning to acquire Renault SA



1858 1923 1925

1935

1960 1980

1948 1958

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2010

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Peugeot brand building

Automotive

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