PETER Tours - Licensing programme outline 2015
description
Transcript of PETER Tours - Licensing programme outline 2015
www.peterdiving.com | [email protected]
“PETER Diving System will open the doors of the submarine realm to many persons by offering an excellent customer service”
OUR VISION
www.peterdiving.com | [email protected]
“We offer an encounter with marine life for the entire family in a safe and direct experience that will be not forgotten” By using the new internationally patented system that makes diving accessible to everyone: PETER Diving System
OUR MISSION
www.peterdiving.com | [email protected]
DIVING is considered:
THE CHALLENGE
Risky Difficult
NOT ACCESSIBLE
Time-consuming Expensive Uncomfortable
www.peterdiving.com | [email protected]
PETER DIVING SYSTEM
• INTERNATIONAL PATENT & TRADEMARK • AUTHORISED BY MARINA MERCANTE • TESTED BY SEGURIDAD Y SALVAMENTO MARÍTIMO • CERTIFIED BY BUREAU VERITAS • DESIGNED BY BOTIN & PARTNERS
www.peterdiving.com | [email protected]
THE SOLUTION
Diving with PETER is SAFE:
• The yellow float and Alfa flag indicates position of divers
• The float can be used as life raft
www.peterdiving.com | [email protected]
THE SOLUTION
• Air tubes serve as depth limiters (max. 6m – no decompression sickness*)
• They can be used to ascend or descend
• Anti-tangling system *Van Liew & Flynn, 2005
Diving with PETER is SAFE:
www.peterdiving.com | [email protected]
THE SOLUTION
• Exclusive weight belt with quick-release system
• Diver can get rid of the weight without loosing air supply
Diving with PETER is SAFE:
www.peterdiving.com | [email protected]
THE SOLUTION
Diving with PETER is SAFE:
• Reduced groups always supervised by certified PETER Guide (max 3 persons)
• Automatic alarm indicates end of dive to instructor and participants
www.peterdiving.com | [email protected]
THE SOLUTION
Diving with PETER is COMFORTABLE:
• Diver does not carry weight / volume of air tank
• Easily adjustable to every body size and shape
www.peterdiving.com | [email protected]
THE SOLUTION
• As easy as swimming /snorkeling
• After a short 20 min. briefing everyone is ready to encounter marine life
Diving with PETER is EASY and DIRECT:
www.peterdiving.com | [email protected]
THE SOLUTION
• Multi-user system reducing costs of equipment materials, maintenance and air fills
Diving with PETER is EFFICIENT:
www.peterdiving.com | [email protected]
THE SOLUTION
Diving with PETER is: Safe Easy
ACCESSIBLE
Direct Affordable Comfortable
www.peterdiving.com | [email protected]
THE SOLUTION
THE MISSING LINK
Discover Scuba Diving
Open Water Diver
Snorkeling Swimming
www.peterdiving.com | [email protected]
THE SOLUTION
EVENTS & INCENTIVES • The best way to offer
diving activities to large groups of persons with no previous experience or certification
• Possibility of organizing
underwater activities (team-building)
www.peterdiving.com | [email protected]
• Territory non-exclusive
• Renting of PETER Diving System units
• Dive instructors must be certified PETER Guides
• All materials must be supplied only by PETER Diving International
• Represent brand values and fulfill standards
LICENSING PROGRAMME OUTLINE
www.peterdiving.com | [email protected]
• Every client must be provided with: – Liability release contract – PETER Diving insurance – PETER Pack: • Multi-language user manual (ES, EN, DE, FR, RU) • Illustrated guide with local marine species • Sticker
– PETER Card (diving certificate)
CLIENT MATERIALS
www.peterdiving.com | [email protected]
• Online marketing: positioning, referral and sales
• Promotion in dive shows
• Local actions for publicity
• International enhancement of visibility for the PETER Community
PETER PUBLICITY
www.peterdiving.com | [email protected]
ONLINE SALES
www.peterdiving.com | [email protected]
ONLINE REPUTATION
www.peterdiving.com | [email protected]
MARINE CONSERVATION • Licensee must undertake a
yearly action for marine conservation
• PETER will provide 10 PETER
Packs to facilitate this action to the Licensee
• Textual and graphic report should be forwarded to licensor
BRAND VALUES
www.peterdiving.com | [email protected]
SOCIAL COMPROMISE
• Licensee must undertake at lease one yearly social action
• PETER will provide 10 PETER Packs to facilitate this action to the Licensee
• Textual and graphic report
should be forwarded to licensor
BRAND VALUES
www.peterdiving.com | [email protected]
ADDITIONAL INFORMATION
• In order to receive the full licensing agreement you may contact us
• The full licensing agreement will be forwarded to you only after signing a mutual confidentiality agreement
• We will ask you to forward us specific information about your company
www.peterdiving.com | [email protected]
“PETER, your diving buddy” José Escaño Roepstorff
CEO - PETER Diving International
THANK YOU