Personal Branding Tips from Think Like a Billionaire by Donald Trump

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Build Your Build Your IRRESISTIBLE IRRESISTIBLE BRAND!BRAND!

Copyright 2010 Lethia Owens International, Inc. :: www.IgniteYourPower.iGroops.com

From the book entitled…

Trump: Think Like a Billionaire

Author: Donald J. Trump & Meredith MclverPublisher: The Random House Publishing GroupYear: 2004Pages: 288


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Trump: Think Like a Billionaire by Donald Trump

Power Tip #1Power Tip #1

The world has 587 billionaires. You must think like them to become one.



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Cultivate a short attention span. You save time when you make others get to the point. To have a competitive edge, minimize downtime, vacations and sleep.



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Treat every decision as unique and critical. Your success is the sum of your decisions.



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Great promotion stems from success. Promotion is easy if you are the best

at something.



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To be a great investor, be a diligent student. Build a powerful financial IQ.



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In real estate, picking a great location depends on using your instincts and visualizing the site's potential. Fire any broker who isn't responsive and who doesn't listen.



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All mortgage brokers sell the same thing – money. Thus, mortgages should always be negotiated. Never accept the first offer.



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Always be tough with contractors or they won't respect you.



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Love your job. Support your friends. Trust your family. Prioritize loyalty.



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Money can't buy happiness, but it sure can buy a lot of other things.



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Why Not You?– To succeed, learn to think like a billionaire.



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“There’s no such thing as personal and work business; it’s simply your business, 24 hours per day. You are your own storefront, your own manager and your own brand, so don’t screw it up by making bad business decisions in life.” – Donald Trump



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Don’t take vacations – Enjoy your work so much that it doesn’t feel like work. Trump works nonstop and enjoys it. His kids are part of the family business.



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Have a short attention span – Most successful people share this trait. They know what other people are going to say, so they try to cut to the bottom line. This saves a lot of time.



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Don’t sleep any more than you have to – Trump goes to bed at 1 a.m., and rises at 5 a.m. Spending less time sleeping gives him a competitive edge. Always seize any advantage.



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Don’t depend on technology – Trump doesn’t use an intercom. He explains, “When I want someone in my office, I yell. It works a lot better than an intercom, and it’s much faster.” He doesn’t have a computer on his desk, either.



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Think of yourself as a one-man army – You’re a foot soldier, as well as a general. You have to plan and execute your strategy by yourself.



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It’s often to your advantage to be underestimated – Of course, you don’t want people to think you’re a pushover. However, it is often to your advantage if they don’t think you’re the smartest guy in the room.



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Success breeds success – To make an impact, you need to be successful or you need to create the impression that you are.



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Treat each decision like a lover – Sometimes you feel love at first sight: you decide right away. At other times, you take your time and invite others to share their opinions. That’s like a long engagement. As with love, respond on a deep level. Don’t over think things.



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“Vast fortunes are accumulated through dozens of decisions a day, thousands a month, and hundreds of thousands in a career.” - Donald Trump



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Be curious – Strive to understand your world. Try to understand how things really work.



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How to Pick a Location– When investing, consider buying property in a

marginal neighborhood. You’ll save on taxes and you’ll make money if the neighborhood improves.

– Study a property’s tax history, and look for indicators (such as a new school nearby) that taxes may be going up.



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“Real estate is at the core of almost every business, and it’s certainly at the core of most people’s wealth. In order to build your wealth and improve your business smarts, you need to know about real estate.” – Donald Trump



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How to Sell a House– Use a broker to sell your home. A good broker should be

responsive, and listen to your views and concerns. If your broker is constantly late or doesn’t return your calls promptly, just say, “You’re fired!”

– Find one who specializes in the type of property you’re interested in buying. Avoid brokers who are pushy; the best ones are usually sincere and caring. The fee you pay to an excellent broker could be one of your best investments.



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How to Get the Best Mortgage– Educate yourself before you visit your local banker.

– Buying property works best when you have multiple options, and the same is true of mortgages. Ask lots of questions, shop for the best rate and never hesitate to bargain.

– Never accept the first deal a mortgage loan officer submits; always negotiate. Look for hidden costs. All the sellers are selling the same product: money, so mortgages are made to be haggled over.



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How to Deal with Contractors– If you really want to find a great contractor, ask prospects

for the names of 10 jobs they’ve worked on in the past year or two, and don’t settle for fewer than 10.

– Always be tough on your contractors or they’ll think you’re weak. Be clear up front about the expected timing and your intention to keep to the budget. The more knowledgeable you are, the better the chances are that your contractor will respect you and work well on your behalf



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How to Know Whether Someone Is Loyal– Loyal people perceive the hard work that enabled

you to succeed. Surround yourself with people who would stand by you tomorrow if you went broke.



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How to be a good investor– Investing well requires a high financial IQ.

– To be a good investor, become a great student of investing.

– Look everywhere for the information you need to invest wisely. Strive to understand the deeper meaning behind market indicators.



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“If you want the best, you’d better be the best – in all aspects of business.”- Donald Trump



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How to promote yourself– Promotion comes from success, not the other way

around. Keep that sequence in mind. Part of having a sense of who you are depends on promoting the right image of yourself every day. You’ll never think like a billionaire until you have a sense of your own identity and purpose.



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How to make good friends– Take time to learn about the details that are

important to your friends. This is an important part of your bond. It helps to have friends with a similar level of confidence, so that envy and jealousy don’t get in the way.



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How to hire an attorney– Get a referral for a good attorney by calling the

relevant bar association. However, don’t rely on your mortgage broker to refer a real estate attorney to you. This would create an automatic conflict of interest; the lawyer could only recommend termination of your mortgage negotiations by working against the broker who referred him or her to you.



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How to get an appraisal and a building inspection

– Use an inspector if you’re taking out a mortgage on a property. The inspection should be thorough; if the inspector rushes, find another inspector.

– Don’t assume that a newly constructed project doesn’t need an inspection; new buildings often have the worst problems.



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“How to landscape”

– Hiring a reputable landscape firm and putting it to work can add tremendous value to any property.

– Ask your friends and neighbors to recommend a company with a good reputation.

– Visit previous job sites to see the landscaper’s work. Check how much maintenance will be required; installing a high-maintenance landscape can be counterproductive.



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How to decorate interiors– Look for an interior decorator who will help you

refine and express your own aesthetic sensibilities.

– Do check all the invoices and negotiate the commission downward. The best decorators combine business smarts with artistic abilities.



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How to say No– When reading a contract, distill the language into

plain information. Saying “no” is a lot easier when you can articulate your reasons.

– Accept it at face value when people are not nice or are unfriendly. Being tough with pleasant people is actually more difficult. You can control unpleasant people since saying “no” to them is easy.



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About the AuthorAbout the Author

Donald John Trump (born June 14, 1946 in Queens, New York, United States) is an American business executive, entrepreneur, television and radio personality and author.

He is the CEO of the Trump Organization, a US-based real-estate developer, and the founder of Trump Entertainment, which operates several casinos.

Personal Branding Tips from Think Like a Billionaire by Donald Trump

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