Persona l B rand ing +

Sarah Miller, M.A.Nonprofit Professional

My name is Sarah Miller.

What’s my brand?

Writer

Editor

Information Designer

Nonprofit Professional

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I’m a Public Ally.

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...serving with a bunch of other Allies.

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That’s me.

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This is also Sarah Miller.

This is also Sarah Miller.

Why is a brand important?• Pittsburgh is a small town.• Young professionals have a lot of

expectations placed on them.• Nonprofits want to know how you fit

in with their goals, work, and culture.• We can all recall at least one bad

résumé, cover letter, or business card….

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How do I make myself stand out?

• I can create an online portfolio.• I can link together all of my

professional online profiles / social media presence.

• I can get the look of a tech-savvy communications and outreach specialist…

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Published in The Journal of College Counseling (2013)

First-generation college student

Went to a performing arts high school in Baltimore, MD

Fun Facts

Grants•2014 Love Your Block Grant from the City of Pittsburgh Mayor’s Office, Awarded to YMCA of Homewood-Brushton & Public Allies Pittsburgh, $2000

•2014 Spark Event Funding from the Sprout Fund, Awarded to the Ready Freddy: Pathways to Kindergarten Success Project of the University of Pittsburgh Office of Child Development, $1000

•2012 McDaniel College Conference Funding Grant, $100

•2012, 2009 McDaniel College Research & Creativity Grants, Psychology Department, $100 each

Skill LevelBeginnerIntermediateAdvancedExpert

TutoringVisual

Design & Rhetoric

Writing &

Editing

Layout

Info Design

Google Apps,

AdWords, Analytics

Word, Excel, PowerPoint

Project Manageme

ntVideo

Editing

CMS Manageme

nt

Statistics &

Quantitative Research

Organization

Sarah Miller, M.A.Nonprofit Professional

Skills

EducationMaster of Arts in RhetoricCarnegie Mellon University, 2013

Bachelor of Arts in English, Psychology Minors in Writing & Women’s StudiesMcDaniel College, 2012Cum Laude & College Scholar

Attendance Coordinator & Public Ally

Ready Freddy, University of PittsburghOffice of Child Development & Public Allies Pittsburgh

Sept 2013 (current)

Writing Tutor Global Communication Center, Carnegie Mellon University

Aug 2012 – May 2013

Teaching Assistant Julia Deems, Tepper School of Business, Carnegie Mellon University

Jan - Mar 2013

Teaching AssistantDr. David Kaufer, English Department, Carnegie Mellon University

Aug - Dec 2012

Graduate Assistant

Media Technology Services, Carnegie Mellon University

Aug - Dec 2012

Intern Center for Community Outreach and Service (CCOS), McDaniel College

Jan - May 2012

Content & Social Media Intern TheCelebrityCafe.com May - Sept

2011Academic Tutor Student Academic Support Services,

McDaniel College2011 – 2012

Experience

Skill UsedTeachingInterpersonalWritingTechnology

Sarah loves business cards.

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And people love to look at the back of them!

?

Traditional card backs include...• Logo or slogan• Additional contact info• “Thank-you”• Room for taking notes• Appointment card• Calendar

What if you can make your business card work more for you?• Photo preview of your portfolio• Compostable card• Unusual shapes and materials• QR codes

What’s a QR code?An easy way to create interactive smart-phone content!

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So you scan the QR...

…

...and go to your brand!

Here are some free resources!Visual Branding

• LinkedIn• WordPress• Prezi• Vizualize.me• About.me

Design Ideas

• VistaPrint• MOO.com• Visual.ly• Mashable• Pinterest• Twitter

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Don ’ t f o rge t to check ou t my webs i te !

srslysarahmiller.com