PERNOD RICARD EMPLOYER BRAND BOOK

PERNOD RICARD EMPLOYER BRAND BOOK

BUILDING THE PERNOD RICARD EMPLOYER BRAND WORLDWIDE

BUILDING THE PERNOD RICARDEMPLOYER BRAND WORLDWIDE:

A KEY STRATEGIC PRIORITY

People are at the core of Pernod Ricard success. Our future performance depends

on our ability to attract, retain and engagethe right talent.

To stand out in the war for talent we must build a strong Pernod Ricard Employer Brand, leveraging our unique strengths, defining a distinctive Employee Value

Proposition and communicating it consistently internally and externally

across the world.

WHAT’S AN EMPLOYEE VALUEPROPOSITION (EVP)?

Our Employee Value Proposition is what makes Pernod Ricard different – the kind of company you’d want to work for, while giving your best. The Employee Value Proposition

simply states why working for Pernod Ricard is a special and desirable experience.

It is our promise as an employer.

WHY AN EMPLOYER BRAND BOOK?

The Pernod Ricard Employer Brand Book has been designed as a practical guide to help you fine-tune your employer branding

local communication efforts with key messages and high quality visuals and tools.

We are all ambassadors of Pernod Ricard. By providing a shared content, look and feel, the Employer Brand Book will allow us to capitalize on the power of Pernod

Ricard network. Together we will build a powerful and consistent image of Pernod

Ricard as an employer of choice.

PERNOD RICARD EMPLOYER BRAND BOOK

PERNOD RICARD EVP

WE OFFER A UNIQUE COCKTAIL OF 5 INGREDIENTS:

•Successfulpremiumbrands •Peoplewhoaregenuine,convivial&passionate •Aspiritofentrepreneur •Localroots,globalreach •Agreatplacetogrow

WHAT IS SO SPECIAL ABOUT WORKING AT PERNOD RICARD?

BUT WE NEED A 6TH TO MAKE ITA PREMIUM BLEND: YOU!

Your vital ingredient. We need your personal touchand individual qualities that will add a specialsomething to make Pernod Ricard even better.

«TOGETHER WE MAKE THE PERFECT BLEND.»

PERNOD RICARD EMPLOYER BRAND BOOK

BRILLIANT, BELOVED BRANDS WORLDWIDEOur employees are proud to be ambassadors for our brands because, quite simply, they’re great products. With its unique and rich portfolio, Pernod Ricard is known worldwide as makers of some of the most iconic and exceptional spirits and wines in the market and our strategies of premium quality and positioning help maintain that image.

A HERITAGE TO BE PROUD OFThe success of our brands rests upon authentic production traditions that have been preserved and passed down for generations. Our products are made with passion and craft, and we protect the know-how that gives them their quality and their premium character. We’re proud to live by this heritage.

CREATING EXCITEMENTWe work in a cool, fun and trendy industry, where we have the opportunity to create and offer exciting experiences for our customers and consumers. That’s why creativity and inno-vationarevital.Andthat’swhyatPernodRicard,the accent is on experimentation in many areas – from advertising to events – so we can re-invent conviviality and offer new encounters for the world through our brands.

WE RE-INVENT CONVIVIALITY AND OFFER NEW ENCOUNTERS FOR THE WORLD THROUGH OUR BRANDS.

PERNOD RICARD EMPLOYER BRAND BOOK

GENUINE PEOPLEBe approachable, positive and confident without being arrogant! Pernod Ricard grows from day to day with the support of talented individuals, who, beyond their pro-fessional qualities, demonstrate a strong sense of ethics and are “real people”. There are no stereotypes or codes; what matters is what each of us brings, our own individual value.

TRUE RELATIONSHIPSAtPernodRicard,weaspiretore-lationships based on respect and mutual trust. We value the diff-erences and support diversity. It’s the natural result of a corporate culture that encourages openness, simplicity, collaboration and trans-parent communications. It all boils down to a work environment that’s friendly and fun, honest and filled with conviviality – a key factor in individual and collective commitment.

CONVIVIALITYWe live the Pernod Ricard spirit every day, in everything we do. Anditisalsomuchmorethanthat:Conviviality is our way of being. It is something unique you feel and experience when working at Pernod Ricard. It cements our corporate culture:it’seveninourtagline“Créateurs de Convivialité”. It makes for a warm, welcoming and supportive work environment for all 18,000 of our employees, in all their inter-actions, internally and externally.

PROUD TO BELONGOur people have an outstanding levelofengagement:94%areproudto be part of Pernod Ricard. They are also far more engaged overall than those in similar organiza-tions:62%ofrespondentsareeven“strongly committed” to the Group, foranaverageof39%inthefield.In short, our employees are passionate about their work, dedicated to our culture and values, and proud to sayso:87%wouldrecommend Pernod Ricard as a good place to work.(Source:“ISay”Survey2013)

THERE ARE NO STEREOTYPES OR CODES; WHAT MATTERS IS WHAT EACH OF US BRINGS, OUR OWN INDIVIDUAL VALUE.

PERNOD RICARD EMPLOYER BRAND BOOK

ENTREPRENEURSHIP: OUR DNA & HISTORYEntrepreneurship has been anintegralpartofourDNAeversincefounders and pioneers JeanHémard and Paul Ricard began their visionary start-up. The culture of entrepreneurship has permeated the way the Group operates and manages its business.AtPernodRicard,allemployeesare“entrepreneurs”. You can sense that spirit in everything we do.

FOSTERING INNOVATIONInnovation is at the core of ourbusiness strategy and success.We know innovation is key to creating and maintaining the brands that people have come to expect. That’s why we encourage creativity, personal initiative, boldness and risk-taking – making a culture of inventive lead- ership.Anditworks:accordingtoForbes, Pernod Ricard is ranked as one of the top innovative companies.

LOCAL AUTONOMY& EMPOWERMENTPernod Ricard’s flexible,decentralized organization, unique in its industry, has proven its ability to boost performance and individual motivation. That’s because it puts the power where it counts. Thanks to a wholly owned distribution network, decision-making happens close to our customers and consumers atthe local level, making ouremployees’ work more meaningful.

ACTINGRESPONSIBLYCorporateSocialResponsibility(CSR)hasalwaysbeenaseriouscommitment at Pernod Ricard. We believe there is no sustainable economic performance without socialresponsibility.OurCSRmodelisbasedon5engagements:Empowerour employees, promote responsible drinking, protect our planet, develop our communities and engage our partners. We expect all our employees worldwide to respect and promote them, as well as act responsibly.

IN PERNOD RICARD, ALL EMPLOYEES ARE “ENTREPRENEURS”.YOU CAN SENSE THAT SPIRIT IN EVERYTHING WE DO.

PERNOD RICARD EMPLOYER BRAND BOOK

GLOBAL PRESENCEGlobalco-leaderintheWines&Spiritssector,PernodRicardisextremely well-established, with a balanced presence around the world.We have over 18,000 employees in 80 countries that range from emerging economies to mature markets. This gives us a competitive edge for future growth in a variety of regions.

LOCAL ANCHORSPernod Ricard is strong worldwide because we’re strong at our local roots. The local dimension is at the heart of Pernod Ricard’s organiza-tion. We are just like one big family, firmly attached to its origins.We strongly respect resident cultures andcommunities.Also,atour96production sites around the globe, we take actions to preserve native traditions, know-how and cultural heritages.

INTERNATIONALOPPORTUNITIESOne of the perks of working at Pernod Ricard is the feeling of belonging to a worldwide work community. Employees benefit from international exposure and have the opportunity to grow in a multicultu-ral working environment. Global career opportunities are vast and various, and publicly advertised toeveryoneintheGroup.Andwehelp you grow with world-class programs offered through Pernod Ricard University.

ALL CONNECTED

Everyone’s connected at Pernod Ricard! With digital tools like Pernod Ricard Chatter, our corporate social network, all employees can interact no matter where they are in the wor-ld.Andstayingconnectediseveneasier with our original ways of wor-king:functionalandregionalmee-tings, global and transversal projects, and international training, to name a few.

THE FEELING OF BELONGING TO A WORLDWIDE WORK COMMUNITY.

PERNOD RICARD EMPLOYER BRAND BOOK

EMPOWERMENTPeople are at the heart of our business. Pernod Ricard’s decentralized structure creates jobs with real meaning and real responsibility, and an inspiring, motivating environment. We put the power in our employees’ hands and ask them to innovate, take risks, deliver results and be trustworthy. Anditworks:accordingtoourinternal“ISay”survey,77%feelencouraged to go that extra mile.

OPPORTUNITIES TO MOVEWe believe you are the driver of your career. Want to move up laterally, locally or out of the country? We’ll help you. We always encourage mobility in all its forms, with publicly-advertised jobs that give first priority to employees, and with dedicated HR teams, as well as solid, transparent HR processes and competitive expatriation conditions to support career advancement and talent management.

LEARNING & DEVELOPMENT

We want our people to develop their talents and become tomorrow’s leaders. That’s why we have in place proactive HR policies for supporting professional growth for our employees. In this way, they can take advantage of many opportunities, from regional, local development initiatives to training programs, through best practices sharing and participation in cross functional projects, to develop their careers and keep on growing within Pernod Ricard.

PERSONAL GROWTH& SATISFACTIONWe want every employee at Pernod Ricard to have room to grow, personally and professionally.We want to maintain an open-minded and respectful atmosphere so everyone feels free to speak up, interact, network and share.Our people are very special to us, and we want to instill in them the desire to act as ambassadors for the Group and its brands.

WE WANT OUR PEOPLE TO DEVELOP THEIR TALENTS AND BECOME TOMORROW’S LEADERS.

PERNOD RICARD EMPLOYER BRAND BOOK

And the 6THINGREDIENT FOR THIS UNIQUE BLEND

THE "VITAL INGREDIENT" IS WHAT YOU PUT IN,IT’S YOUR PERSONAL TOUCH AND INDIVIDUAL QUALITIES THAT WILL ADD

A SPECIAL SOMETHING TO MAKE PERNOD RICARD EVEN BETTER.

ALL AMBASSADORS OF PERNOD RICARD