Perception PR Portfolio

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Corporate Communication + Design Consultancy

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Recent works and projects from Perception Public Relations.

Transcript of Perception PR Portfolio

Page 1: Perception PR Portfolio

Corporate Communication + Design Consultancy

Page 2: Perception PR Portfolio

We’re a team and when we work with you, we become part of your team. From clear analysis and authoritative strategy to stunning creative concepts and proactive media relations and crisis management, we’re thorough and dedicated in the work we do for our clients.

Page 3: Perception PR Portfolio

We’re a team and when we work with you, we become part of your team. From clear analysis and authoritative strategy to stunning creative concepts and proactive media relations and crisis management, we’re thorough and dedicated in the work we do for our clients.

Page 4: Perception PR Portfolio

CLIENT: AlphaTykes

Devise and implement a campaign for the national expansion of AlpahTykes, a foreign language program for children. Provide ongoing publicity support for extension of the program to child care centres and after school programs.

34MAROOCHY JOURNAL, FRIDAY, AUGUST 26, 2011

www.questnews.com.au

Phone 5456 6555

Frenchfor littlelearners

FLASHCARDS: Alpha Tykes’ Christelle Swan takes Paisley Glibbery, of LittleMountain, for

French lessons, after Fruition TuitionMaroochydore teamedupwith the Brisbane-based outfit

to host French classes for children aged 18months and over.

Picture: BEN VOS

TO meet the growing de-

mand for toddlers’ language

lessons on the Sunshine

Coast, Fruition Tuition at

Maroochydore has teamed

up with Brisbane-based

business AlphaTykes to con-

duct bi-weekly French

lessons.The pair recently hosted an

open day to inform Coast

parents about the benefits of

introducing children to lang-

uage lessons at an early age.

Nambour mum Melissa

Dawes said it was great to be

able to take her son Walt, 2,

to his language classes on

the Coast instead of driving

to Brisbane as she had done

previously.‘‘We have always thought

that being bilingual and

multilingual offers you more

opportunities in life,’’ Ms

Dawes said.‘‘And French is a global

language – it is the official

language of the Olympic

Games and of the UN and the

Red Cross.‘‘As an adult, knowing an-

other language can offer so

many opportunities.

‘‘The brain is wired to

learn languages at this age

and Walt had a grasp of the

English language, so we

thought he’d be able to pick

up another language.’’

Melissa said it was also a

great family activity, even

though she and her husband

do not speak French.

‘‘The one thing that we

love is that they make the

lessons fun and we dance,

sing and play games,’’ she

said.‘‘I’m a stay-at-home mum

and my husband works, but

a lot of the things we do in

lessons we can bring home,

like CDs and books he can

share with his dad.’’

Fruition Tuition Maroo-

chydore owner Fiona Higgo

said she decided to start the

lessons after fielding inquir-

ies from parents and she

hoped to eventually host

Spanish and Italian lessons.

‘‘Several families were

travelling to Brisbane to at-

tend AlphaTykes classes as

there was nothing available

on the Sunshine Coast,’’ she

said.Formore, [email protected]

Small biz woesto get airing

SLIPPER

MEMBER for Fisher Peter

Slipper will host a small-

business forum this month,

with Shadow Small Business

Minister BruceB i l l s o n a s

special guest.B u s i n e s s

owners fromthe Sunshine

Coast are in-vited to share

their experi-ences and their

ideas on improving con-

ditions for businesses facing

economic challenges.

‘‘All business is doing it

tough at the moment, and it’s

particularly difficult for

small business, which is the

major employment sector in

Australia,’’ Mr Slipper said.

‘‘Mr Billson is committed to

small businesspeople, their

employees and their families;

he is determined to improve

the sector; he is compassion-

ate and is a great communi-

cator.’’The Small Business Forum is

at LakeKawana Community

Centre, August 30, 10am to

noon. RSVPs needed. Call

54444888

Incentive challenge to showcase region

THE finalists of Tourism

Queensland’s Million Dollar

Memo campaign will be on

the Coast today for an Incen-

tive Challenge, which began

on Wednesday.The Sunshine Coast has

been selected as one of the

destinations visited on the

Incentive Challenge and

Tourism Queensland execu-

tive director destinations

Leanne Coddington said it

was a great opportunity to

showcase the region to the

rest of the world.

‘‘We went into partnership

with the convention and in-

centive bureaus from Trop-

ical North Queensland, the

Whitsundays, the Sunshine

Coast and the Gold Coast,

which are the key areas,’’

she said.‘‘The Million Dollar Memo

is a different sort of campaign

because we are targeting the

incentive market where com-

panies reward staff for their

efforts with travel. We are a

fantastic leisure destination

but there is also great poten-

tial in this market.’’

The Sunshine Coast part of

the event will be hosted by

the Hyatt Coolum and Ms

Coddington said it would

showcase everything the

region had to offer.

‘‘We are going to throw in

some exciting challenges for

the finalists and they will also

be rewarded with things they

weren’t expecting,’’ she said.

‘‘And, from a Queensland

perspective, the Sunshine

Coast’s brand ‘naturally re-

freshing’ says it all,’’ she said.

‘‘We are looking at the beau-

tiful lifestyle, the amazing

cuisine and the healthy spa

attractions – they are the

things we will be focusing on

and making sure the partici-

pants get a taste of that.’’

While the Million Dollar

Memo started slowly, the

campaign has now attracted

780,000 visits with nearly

3,000,000 page views.

Sunshine Coast Destination

Limited CEO Steve Cooper

said the exposure generated

by the visit is a huge boost for

the tourism industry.

‘‘The finalists will be accom-

panied by a domestic and

international media contin-

gent who will cover the event

and broadcast images of our

Sunshine Coast region

around the world,’’ he said.

‘‘The Sunshine Coast region

has a wide range of activities

to support the demand for

incentive reward travel and

this campaign and challenge

will build awareness and

showcase our backyard as a

viable and attractive desti-

nation for incentive travel.’’

Tomonitor the campaign’s

progress visitmillion

dollarmemo.com

Resort a creditto the business

MAROOCHY River Resort

and Bungalows, a family-

owned holiday resort in

Maroochydore, is leading the

way in Queensland by becom-

ing one of the first accommo-

dation properties to gain

accreditation through the

Australian Tourism Accredi-

tation Program (ATAP).

ATAP was the first Accredi-

tation Program to be en-

dorsed under the Federal

Government’s new National

TourismAccredi ta t ion

F r a m e w o r k a n n o u n c e d

earlier this year by the Fed-

eral Minister for Tourism,

Martin Ferguson.

Australia’s high quality

tourism businesses will now

be recognisable by a national

trademark, known as the

TQUAL mark.This will be backed by the

Australian Government and

TourismAustralia’s global

marketing power, helping ac-

credited businesses stand out

in an increasingly crowded

market.Kim Morgan, managing di-

rector of Maroochy River Re-

sort and Bungalows said she

strongly encouraged other

businesses on the coast to

follow suit.‘‘It is vital to the industry

as tourists are more discern-

ing and are less tolerant of

bad service,’’ she said.

BUSINESS

questnews.com.auNEWS

questnews.com.au

NEWS

questnews.com.au

BUILDINGBRICKS: Trade Training Centre students Amber

Worthington andMilly Robertsonwithmanager TracieWarry.

Council targets mining in job hunt

MICHELLE FRENCH

[email protected] Sunshine Coast is gear-

ing up to become a training

ground for the mining indus-

try in an attempt to keep

residents and cash flow in

the region.Deputy Mayor Tim Dwyer

recently attended the State

Government’s Work for

Queensland summit to ad-

dress the Coast’s high level

of unemployment and meet

leaders of the mining sector.

Unemployment is at 6.2 per

cent, compared with the

state’s average of 5.5 per

cent, Cr Dwyer said.

He said fast-tracking and

training apprentices for the

mining industry was im-

perative for luring workers

back when construction for

major developments such as

Caloundra South began.

Cr Dwyer said council

needed to find ways to find

residents employment in the

mining industry and make it

easy for them to fly in and

out.‘‘That way they have a se-

cure income and that flows

through to the economy and

industries such as retail,

which accounts for 14 per

cent of jobs on the Sunshine

Coast,’’ he said.

‘‘We need a positive result

in regards to employment.

‘‘We just don’t want people

leaving.’’Caloundra-based Sunshine

Coast Technical Trade

Training Centre has already

started to prepare students

to get into the industry.

Strategic innovations man-

ager Tracie Warry said

students could study areas

including building and con-

struction, infrastructure,

electro-technology and land

management.‘‘They’re career paths for

key needs here and across

the state,’’ she said.

‘ ‘ W e ’ r e l o o k i n g a t

investigating our options at

connecting with the mines

and how we can promote

mining pathways for our

students.’’Ms Warry said her centre

promoted non-traditional

trades to women through

their creating constructive

young women program.

‘‘We have girls studying

construction and even civil

engineering,’’ she said.

‘‘It’s also about building

our own resources base.’’

BUSINESS

questnews.com.au

Gold Coast Bulletin

Friday 09 April 2010Page: 03

Early General News

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The Courier-Mail 22-23/09/2007

Page: 53 Focus

Page 1 of 4

Mosman Daily, April 15th 2010

http://digitaledition.mosmandaily.com.au/global/print.asp?pat...

1 of 1

15/04/2010 8:41 AM

PHOTO: CONTRIBUTED

PAGE 14 | Monday, October 3, 2011

sunshinecoastdaily.com.auDaily

PAGE 14 | Monday, October 3, 2011

sunshinecoastdaily.com.auDaily

YourLifeFOCUS ON THE FAMILY

TOMORROW

Seniors getphysicalYou’re never too old to reach yourfitness and sporting goals. YourLife

THErepercussion from thebreakdown of a long-termrelationship is felt foryears because the mean-

ing of life for the family unit isgone.When a couple sets up shop, it is

with the intention to spend theirlives together forever. A perma-nent separation breaks the nor-mal, or given, chain of life events.When stuck in a dysfunctional

relationship, the future seemsgrim but still we hang on in thehope something will change.If children are involved, we tend

to hang on for longer and can digthe hole deeper and deeper, look-ing for answers. We are not issuedwith a rule book or a map of direc-tions to guide us in our relation-ship. We willingly dive right on in,thinking ours will surely be theone (relationship) to survive.Statistics tell us the water can

become deep and murky.When all fails and the relation-

ship breaks, everyone is leftscarred in some way. Usual ce-lebrations of children’s birthdaysand Christmas arrive and what dowe do? We are not living as afamily unit so how do we arrangethese celebrations?From the children’s point of

view, they might prefer mum anddad to put their grievances asidefor the celebration, but sometimesone parent will refuse because ofthe pain they feel in the presenceof their former partner.Who wins in this situation?Nobody. It’s best to choose a

path where the outcome is a win-win situation, even though oneparent may have to give way.If that parent chooses to see this

as a win for the family rather thana loss for them, the outcome couldbe favourable.Then there is the financial and

property issue. Who gets what andhow is this made fair, given bothpeople’s individual opinion onwhat is, or is not, fair. Being civiland looking logically at the eq-uation is helpful but how would anestranged couple achieve thiswhen emotions are so frantic?

The breakdown of a marriagecalls for sound emotional intelli-gence. Many people practise help-ful emotional intelligence whileothers, without intention or know-ledge, let themselves down in thisarea. When an impasse occursbecause of heightened emotion,the best solution is to involve animpartial and qualified specialistas a sounding board.

■ Shirley Cornish Counselling,Relationship Specialist and HealthCoach. Phone 5443 7626, 0488 437626. www.shirleycornishcounsel-ling.com.au

Life goes on with emotional intelligenceLIFE SUPPORTShirley Cornish

PARLEZ-vous français?Sunshine Coast kids as

young as 18 months willsoon be able to reply “oui”

to this question.Brisbane-based language pro-

gram Alpha Tykes has teamed upwith Fruition Tuition to bringFrench language classes to Coastyoungsters.The classes are designed for

children from 18 months to 12years.The brain is an amazing organ

and during the childhood years,more is going on in a child’s brainthan is going to happen again.For this reason, the environ-

ment and stimulation childrenreceive in the first few years oftheir life are crucial and can havea huge impact on their learningcapacity, behaviour and futuresuccess.Numerous studies have proven

the benefits of children learning asecond language. It helps boostbrain development, confidenceand language capacity in thechild’s mother tongue.Fruition Tuition Maroochydore

owner Fiona Higgo said exposureto another language at a youngage was important for a child’sdevelopment.The actual choice of language,

whether it be French, Italian orSpanish, was less important.“The language itself is not so

important. There is plenty of evi-dence to support that the earlylearning experience expands thebrain’s language capability even intheir own mother tongue,” MsHiggo said.“Learning a foreign language

from a young age builds confi-dence and a love of learning andcan help children enhance theirvocabulary, literacy and reading

skills before they start school.”She said that allowing children

to learn by other means ratherthan simply language rules helpedto expand the brain’s learningcapabilities.The lessons run by Alpha Tykes

concentrate on teaching the chil-dren through a variety of fun andplay-like methods that includemusic, singing, storytelling andcreative and physical activities.They learn counting, colours,

family and animals in a way thatmimics the natural process a childexperiences when learning to talk.

Ms Higgo said this style oflearning helped children pick upand absorb a new language mucheasier than an adult.“Adults tend to be more hesitant

to learn a language as they learnby rules,” she said.“And this learning method can

be difficult to absorb.”Ms Higgo said it was never too

early to start teaching a child asecond language and 18 monthswas a good starting point as, atthat age, most children had agrasp on their own language andcould communicate verbally.

Ms Higgo said that once atschool, children would only in-crease their language skills furth-er if a different foreign languagewas offered to the one the childalready spoke.“In my experience, it doesn’t

confuse them,” she said.“It tends to work in their ad-

vantage and make them multi-lingual and they can easily switchbetween the languages.”The classes start today and will

be held in 10-week blocks, fourtimes a year.For more information or book-

ings, email [email protected] call 0438 580 061.

The French connection

NEVER TOO EARLY: Coast children can start their French lessons as young as 18 months.

ByMIRANDA CASHIN

SIMPLE ENGLISHTO FRENCH

■ Hello – Bonjour – bohn-jaw■ Dog – Chien – shyen■ Cat – Chat – sha■ Boy – Enfant – ahn-fahn■ Girl – Fille – fee-y■ Good night – bonsoir –bohn-swar

‘Adults tend to bemore hesitant tolearn a language asthey learn by rules.’

The Westside News

09 July 2008 Page: 61 Tuition

Ref: 00120890782

Copyright Agency Ltd (CAL) licenced copy

Herald Sun28/10/2011Page: 13By: Elissa DohertySection: General NewsRegion: Melbourne Circulation: 495000

Type: Capital City DailySize: 238.00 sq.cmsFrequency: MTWTFS-

Page 6: Perception PR Portfolio

CLIENT: The CEO Institute

Conceive and implement national rebranding of The CEO Institute. Devise a strategic recruitment and retention program on behalf of The CEO Institute in Queensland.

The CEO Syndicate Program

• The program is conducted in small peer group syndicates.

CEOs and senior executives from non-competing

organisations are matched according to the fit with the team

dynamic of each syndicate

• Members meet for a half-day each month in a confidential

environment to discuss, debate and workshop business and

personal issues and receive objective feedback and advice

• An independent, professional chairman guides each

syndicate and tailors meetings within a flexible program

framework, to meet members’ needs and address

contemporary business and leadership issues

The CEO Syndicate Distinction

• Access to the collective knowledge, experience, insight and

perspectives of senior business leaders across a diverse

range of business and industry sectors

• Reduced executive isolation from the shared experiences,

support and understanding of senior business leaders in

comparable positions

• Exposure to and support of independent syndicate chairmen

who are recognised leaders in their respective fields

Our Values

The CEO Institute’s values, in which integrity and social

responsibility are inherent components, represent the

qualities and behaviours expected of its members and

upheld for their ongoing development as business leaders

Growth

We believe in professional development and

personal growth

Trust

We provide absolute confidentiality

We communicate openly and directly

We share our experience and insight

Distinction

We challenge our peers and ourselves to

embrace excellence

We show leadership in our words and actions

Innovation

We embrace leading edge skills, knowledge

and competencies

THE CEO INSTITUTE

The CEO Institute is a network of Australasian business leaders

dedicated to connecting, sharing and developing the skills and

expertise of inspired leadership.

We develop the practical skills, strategic thinking and personal

aspirations of business leaders via experiential learning, mutual

mentoring, and accessing the diverse business and industry

perspectives of our members.

Membership is by invitation-only for eligible corporate CEOs or

equivalent senior executives, government department heads

and SME business owners.

Our Vision

Providing the pathways to excellence in business leadership

Our Purpose

To inspire business leaders to continuously improve their

professional and personal lives by creating environments that

enable them:

• to meet, communicate openly, share their insights and

challenge their peers and themselves; and

• to gain exclusive access to the broader business world and

its knowledge of leading and evolving business practices

A meeting of minds

Ray Weekes

Chairman:

Syndicate 34

Chairman since:

1998

Current Executive / Board positions:

Chairman of The CEO Institute in Queensland; CEO in Residence/

Adjunct Professor, Faculty of Business Queensland University of Technology; Member of Royal Children’s Hospital

Foundation Board; advisor to various companies.

Memberships:

Fellow of The Australian Institute of Company Directors; Member of The

Institute of Chartered Accountants in Australia; Fellow of the Australian

Institute of Management.

Achievements:

Ray has been involved in senior positions with major fast moving branded consumer products for

over twenty years. His previous roles include Chief Executive of the major

multi national company Rothmans Holdings Limited and Managing

Director of the globally recognised Castlemaine Perkins (makers of XXXX

Beer). As Chief Executive of Rothmans Holdings he was responsible for the performance of Group Operations in Australia, New Zealand, South East

Asia and the South Pacific.

Chairman Profile

“The CEO Institute reduces executive isolation by allowing CEOs to get together to explore business and related personal

development issues openly, frankly and confidentially.”

“It’s a bit like having your own non-executive directors in the room.”

Best advice ever received:

“Surround yourself with the best people, make your expectations clear and constantly demonstrate your trust and confidence in their capacity to deliver.”

Essential quality of business leadership:

“Effective corporate leadership is where moral courage and good business sense meet. An effective leader must have the courage and integrity to heed their deeply held personal principles, and to hold onto these in the face of personal risks. The great leaders are the ones who are prepared to change and in pursuing their vision and strategy take calculated risks.”

Challenge for business over the next decade:

“The big challenge will be to capitalise on the phenomenal growth of China and India. Australia’s South East Asian position and good relationships with both countries provide an opportunity for growth in services, tourism and commodities.”

“Adapting to the post baby boomer era is another challenge. Understanding the different generational values, attitudes and trends and how these will affect leadership, HR practices and corporate culture. This understanding will also affect brand management. Consumers no longer differentiate between the brand and the company. Companies must understand their practices will impact their financial fortunes and brand equity for them to prosper into the future.”

In his own words:

“Some would say that a CEO’s role is wonderful moments strung together between hours of terror!” said Ray. After twelve years as the managing director or chief executive of large public companies, it’s a situation Ray’s familiar with.

“As a CEO you are not part of a management team, rather you are a channel between management and the board. Most CEOs, despite their varying challenges and experiences, will admit that this makes it a very solitary position at times. There are always going to be some issues where a CEO can’t necessarily get the counsel they need from anyone in the organisation.”

He said The CEO Institute was now the fastest growing network of senior business people in Australia because “it creates a truly distinctive ‘space’ in which CEOs can benefit from the shared experiences, support and understanding of senior business leaders in comparable positions.”

“Our CEO Syndicate model is one that I passionately believe in. I know of no other business forum that provides the secure and confidential environment that our small sixteen member syndicates offer.

“We work very hard to match members to syndicates according to their fit with the group dynamic to quickly create a ‘space’ in which peers open up, share their insights and learn from their collective knowledge.”

“No one is competing with anyone else in the room and we have never had an instance where there has been a breach of confidence. We are used to hearing from our members that our syndicate meetings are one of the best things they do each month.”

Ray said The CEO Institute was underpinned by the core values of Growth, Trust, Distinction; values upheld for members’ ongoing development as business leaders.

“We set a standard as an example to the corporate world – a well expressed code of conduct needs to permeate all organisational behaviours and language so that the ethics of real people can flourish.”

www.ceo.com.au

Growth

Trust

Distinction

A meeting of minds

Brian Finn

Chairman:

Syndicate 36

Chairman since:

2006

Current Executive / Board positions:

Chairman of Fone Zone Limited; Adjunct Professor, Griffith University

School of Management; Adjunct Professor and Fellow, University of

Technology Sydney.

Memberships:

Fellow of Institution of Engineers Australia; Academy of Technological

Sciences and Engineering; Australian Computer Society; Australian Institute

of Company Directors; Australian Institute of Management.

Achievements:

Brian worked with IBM for 35 years in marketing, software development and general management roles in Europe,

the United States and in Asia. He was CEO of IBM Australia 1980 – 93

and Chairman until 1998.

Brian was made an Officer in the Order of Australia in 1990 and was

awarded the Centenary Medal in 2003. He holds Honorary Doctorates

from the University of Western Sydney, Griffith University and the

University of Wollongong.

A meeting of minds

Chairman Profile

“For many CEOs it can be difficult to get dispassionate advice or viewpoints when they’re seeking them.

“The CEO Institute is a forum for doing just that , bringing together capable leaders who face similar issues, in a

supportive and non-partisan setting.”

Best advice ever received:

“Most problems have multiple solutions; go with the one you’re most confident of making work – and trust your instincts”

Essential quality of business leadership:

Integrity

Challenge for business over the next decade:

“The quality of the people available to business organisations; selecting the best, and then developing and retaining them to grow a successful business in the short and the long term.”

In his own words:

For the past 25 years Brian has been a firm believer in getting business to take a more active interest in education and the quality of the people the Australian system produces.

“I subscribe to the view too many of our young people aren’t attaining the literacy and numeracy standards we need – and these are the building blocks for most other aspects of learning,” Brian said.

“Increasingly, Australia’s opportunities are in knowledge-based activities. We need the very best people to compete successfully on the world scene and I would like to see closer business involvement with educators across the board to enhance our ability to get them.

“I’d like to see business leaders give more attention to how and why their companies select people and having hired them; how they motivate and develop their capabilities and help them meet the rapidly changing needs of most companies today. More than ever before, business success depends on the quality of the people in the organisation and in my opinion, nothing is more important on the CEO’s agenda.”

Brian said his role as Chairman of Syndicate 36 provides him with an opportunity to share valuable experience with CEOs who may be facing the same challenges and disappointments.

“Over the years, I’ve been fortunate enough to live and work in a number of countries, and here in Australia, across a range of different industries – public, private, government and also family-owned.

“I feel that I’ve learned some lessons that are relevant today and I’d like to share them with others who might be facing similar situations.

“It’s a fact of life that business is changing more rapidly than in the past and the pace is picking up to the extent that it’s far from easy to keep abreast.

“The CEO Institute is a structured and supportive vehicle for CEOs to meet and exchange views with like-minded people facing similar issues. Getting outside one’s own organisation and interacting with others should be a stimulating and worthwhile experience.

“I’m sure that I’ll learn a great deal from the accomplished people in Syndicate 36 and from others in The CEO Institute at large.”

A meeting of minds

Chairman Profile

John Reynolds

Chairman:

Syndicate 32

Chairman since:

2003

Current Executive / Board positions:

Chairman of Queensland Cotton Holdings Limited; Chairman of

Swannbank Paper; Non-Executive Chairman of CH4 Gas Limited;

Non-Executive Director of Bank of Queensland Limited, Non-Executive Director of Brisbane Institute; Non-Executive Director of Mater Health

Services; Non-Executive Director of Brisbane Powerhouse Proprietary Limited; Strategic Advisor for the

University of Southern Queensland; visiting Fellow at QUT; Adjunct

Professor at Bond University; Advisor to several Brisbane SMEs.

Memberships:

Advisor and Fellow of the Australian Institute of Management.

Achievements:

John has over thirty years business and corporate experience in Australia and internationally. He was previously

Chief Executive Officer of West Australian Newspapers Limited, APN

News & Media Limited and David Syme & Co Limited. He also held

senior corporate roles in Normandy Mining Limited and Santos Limited.

“The CEO Institute is special because it creates the ‘space’ in which one can examine our deepest aspirations – both

professionally and personally.”

Best advice ever received:

“Dare to dream and have the capacity to make it happen.”

Essential quality of business leadership:

“Clarity of direction and excellence in execution. One must have a clear picture of where they are going, the ability to make it happen and a plan of action.”

Challenge for business over the next decade:

• Attract and retain talents • Execution capability

• Drive revenue • Manage business growth

• Customer service

In his own words:

Described as an innovator, communicator and transition manager, John has a passion for the art of ‘making things happen’, be it creating new and better ways of doing things, inspiring and encouraging others or bringing energy and life to companies, teams and individuals.

“I am very fortunate to derive enormous pleasure and purpose from what I do,” he said. “My current roles embrace a rich and diverse portfolio, from the non-executive director of six companies and an advisor to SMEs; to appointments which allow me to pursue my interest in universities and the not-for-profit sector.

“My purpose is to be a positive catalyst in the lives of other people and I feel very privileged to chair a CEO Syndicate. One must always recognise what a privilege it is to lead people.

“I am grateful for the opportunity to chair a senior group of people and to assist them to grow both in a professional and personal sense. I particularly enjoy the frank and open discussions and the pursuit of what we like to call ‘one’s private space’. This is perhaps the greatest benefit of the CEO syndicate concept, which is possible only in a highly confidential, supportive, motivating environment.

“My syndicate members comment that the CEO meetings are a highlight of their month and contribute to them being competitive in management, informed of the context in which they operate and most importantly, pursuing their personal agenda in a safe and supportive environment.

“While it is my role as Chairman to challenge syndicate members, offer wisdom and facilitate discussions, I find that I invariably learn far more than I give. It has opened me up to great ideas, great people and valuable resource material.”

John said he was passionate about Queensland’s future and the leadership role The CEO Institute can play in helping the Smart State reach its full potential.

“The CEO Institute can help senior, like-minded individuals in Queensland achieve full development of self as professionals and human beings.

“I’d like to see The CEO Institute become a recognised driving force such that the Smart State achieves its full leadership potential in Australia.”

Page 7: Perception PR Portfolio

Queensland Business Acumen August 2007

Page: 14 News

Courier Mail 01/09/2006Page: 36 PerspectivesCOLOUR ORIGINAL

Business Acumen

October 2006Page: 70

Ref: 30951322

Copyright Agency Limited (CAL) licensed copy

City News01/11/2007Page: 3General NewsRegion: Brisbane Circulation: 38801

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Page 8: Perception PR Portfolio

CLIENT: Grainco Australia

Devised and implemented a comprehensive communications and advertising campaign conducted across regional Qld and NSW to elicit shareholder support for the $105 million merger of Grainco Australia and GrainCorp Limited. The campaign achieved a 97 per cent “yes” vote.

GRAINCO AUSTRALIA SHAREHOLDERS.On 15 August 2003 commencing at 10.00am, a series of

Grainco Australia shareholders’ meetings will be convened at the

Lords Function Centre, Toowoomba, to consider a proposal for a

merger with GrainCorp Limited.

Details of the meetings are contained in the Notices of Meeting

Booklet that has been posted to you, together with the Information

Memorandum detailing GrainCorp’s offer.

EXERCISE YOU RIGHT TO VOTE

Your Directors believe the merger is important for Grainco

Australia shareholders and encourage you to vote on the proposal

by attending the shareholders’ meetings in person, or by completing

and returning ALL THREE proxy forms sent to you with the Notices

of Meeting Booklet by 13 August, 2003.

Your Directors believe the merger is in the best interests

of Grainco Australia shareholders and unanimously

recommend you vote “for” each of the resolutions to be

considered at the shareholders’ meetings.

For more information call the

Grainco Australia Customer Service

Centre on 1300 665 315 or visit our

website at www.grainco.com.au

GRA 5419/03/QCL O2DDB

WHY GRAINCORP’S OFFERIS THE RIGHT FIT WITH GRAINCO

AUSTRALIA SHAREHOLDERS.

WHAT IS GRAINCORP’S OFFER?

Grainco Australia shareholders will receive

$105 million ($1.39 per Grainco Australia share),

with the choice of receiving either cash and/or

GrainCorp Reset Preference Shares for the

cancellation of their Grainco Australia shares.

IS THE $105 MILLION OFFER A FAIR PRICE?

The Independent Expert appointed by Grainco

Australia to assess the merits of the proposed merger,

has determined the offer to be fair and reasonable

and the merger to be in the best interests of Grainco

Australia shareholders.

WHAT WILL BE THE BENEFITS

OF THE MERGER?

Growers will reap the benefi ts of a competitive,

grower-focused organisation with the fi nancial

strength and industry expertise to enhance grower

services and facilitate the future needs of the

Queensland grains industry.

WILL SERVICES FOR QUEENSLAND GRAIN

GROWERS BE MAINTAINED?

GrainCorp intends to enhance service levels for

Queensland growers. Toowoomba will remain a key

divisional offi ce maintaining Queensland control of

grain storage and port operations.

GrainCorp is committed to increasing receivals

and outloading elevator speeds and improving bunker

effi ciencies at major Grainco Australia depots.

All future capital investments will be site based to

ensure equal commercial standards are applied.

WILL THERE BE QUEENSLAND REPRESENTATION ON THE MERGED COMPANY’S BOARD?

A Grainco Australia Director on the board of the merged company will provide Queensland representation.

All Grainco Australia shareholders will also receive free membership on application to the Grain Growers Association (GGA), which elects six members to GrainCorp’s board.

WHAT IS THE BOARD’S RECOMMENDATION?The board of Grainco Australia unanimously

recommends that all shareholders vote “for” a merger with GrainCorp.

If you have any questions please call the Grainco Australia Customer Service Centre 1300 655 315 (available between 8am to 5pm Monday to Friday).

GR

A 5

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Grainco Australia Limited Annual Report 2002ACN 070 878 241

“TOGETHER WE ARE COMMITTED TO IMPROVING SERVICE

TO QUEENSLAND GROWERS.”

Don Taylor (left), Executive Chairman, Grainco Australia with Ron Greentree, Chairman, GrainCorp.

GR

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On 17 June 2003 Grainco Australia and GrainCorp announced the intention to merge our respective companies.

THE OFFERUnder the proposed merger, Grainco Australia

shareholders will receive around $105 million ($1.39 per Grainco Australia share), with the choice of receiving cash and/or GrainCorp Reset Preference Shares for their Grainco Australia shares.

THE BENEFITSGrowers will reap the benefi ts of a competitive, grower-

focused organisation with the fi nancial strength and industry expertise to improve service levels and facilitate the future needs of the Queensland grains industry.

Toowoomba will remain a key divisional offi ce maintaining Queensland operational control, while a Grainco Australia nominee on the Board of the merged company will provide Queensland representation.

THE RECOMMENDATIONThe Board of Grainco Australia unanimously

recommends that all shareholders vote “for” a

merger with GrainCorp. Details of how shareholders can vote will be included in the Notice of Meeting Booklet to be posted in mid July with the Information Memorandum.

In the meantime, if you have any questions please call the Grainco Australia Customer Service Centre on 1300 655 315 (8am to 5pm Monday to Friday).

Don TaylorExecutive Chairman, Grainco Australia

Ron GreentreeChairman, GrainCorp

Page 9: Perception PR Portfolio

“WHY GRAINCORP’S OFFER

IS THE RIGHT FIT FOR GRAINCO

AUSTRALIA SHAREHOLDERS.”

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“When I fi rst heard about the merger proposal,

I wanted to make sure that I heard it straight.

After talking with the Directors I am satisfi ed they have

looked carefully at all the possibilities for the company

moving forward. I have faith that their recommendation

is in the best interests of shareholders when compared

to the other options.GrainCorp are not all that different to Grainco

Australia - they are in the business of grain storage and

handling, they understand our business and they have

a good track record.

A merger with GrainCorp will result in a larger

company with fi nancial clout and a good geographical

spread. It will still be able to make money but also

remain competitive despite the relative lack of

production in Queensland. It means also they’ll have

the money to invest in the Queensland system.

I am happy with the reasons for the merger. I think

GrainCorp is the right partner for Grainco Australia and

I think $1.39 per share is a realistic offer. I will be voting

“for” the merger. It is the right way to go.”

Phil Egan is a Grainco Australia shareholder

and grain grower of 35 years from Moonie in the

southwest region.

THE BOARD OF GRAINCO AUSTRALIA

UNANIMOUSLY RECOMMENDS THAT ALL

SHAREHOLDERS VOTE “FOR” A MERGER

WITH GRAINCORP.

If you have any questions please call the Grainco

Australia Customer Service Centre on 1300 655 315

(8am to 5pm Monday to Friday).

MAKE YOUR VOTE COUNT:

Return all three Proxy Forms

by 13 August.

Phil Egan “Traighli”

GRAINCO AUSTRALIA SHAREHOLDERS.Your board unanimously recommends that all shareholders

vote “for” a merger with GrainCorp Limited.

Details of GrainCorp’s offer and how you can vote will be

posted to you in mid July. In addition, a series of regional

briefings have been organised to allow you the opportunity to

meet with both Grainco Australia and GrainCorp representatives and

gain a better understanding of the benefits of the proposed merger.

Light refreshments will be served.

For more information call

the Grainco Australia Customer

Service Centre on 1300 665 315

or visit our website at

www.grainco.com.au

Dates and venues as follows:• Monday 28 July 2003, 8.30am at Jondaryan Hall.• Monday 28 July 2003, 11.30am at Brookstead Hall. • Monday 28 July 2003, 3.00pm at Yelarbon Oasis Hotel. • Monday 28 July 2003, 7.00pm at Billa Billa Sports & Recreation Club. • Tuesday 29 July 2003, 8.30am at Toobeah Coronation Hotel.• Tuesday 29 July 2003, 11.00am at Talwood Community Hall. • Tuesday 29 July 2003, 2.30pm at Thallon Hall.• Wednesday 30 July 2003, 8.30am at Surat Bowls Club.• Wednesday 30 July 2003, 11.30am at Meandarra Bowls Club. • Wednesday 30 July 2003, at 2.30pm at Moonie Sports Club. • Wednesday 30 July 2003, 7.00pm at Dalby RSL Memorial Club. • Thursday 31 July 2003, 8.30am at Warra CWA Hall.• Thursday 31 July 2003, 11.30am at Miles RSL Memorial Club. • Thursday 31 July 2003, 2.30pm at Wondoan Cultural Centre. • Friday 1 August 2003, 8.30am at Roma Maranoa Club. • Friday 1 August 2003, 11.00am at Wallumbilla CWA Hall.

GRA 5459/03/QCL O2DDB

For consideration by shareholders of GRAINCO AUSTRALIA

LIMITED ABN 50 070 878 241 involving shareholder approvals required

under the terms of a Merger Implementation Agreement entered

into with GRAINCORP LIMITED ABN 60 057 186 035

The Directors of Grainco Australia Ltd unanimously recommend that you vote in favour

of all resolutions proposed which will support implementation of the Merger.

The Independent Expert has concluded that the Merger is in the best interests of Grainco

Australia Shareholders.

This is an important document and requires your immediate attention. It should be read in its

entirety and in conjunction with the Notice of Meeting Booklet. If you are in doubt as to what

you should do, you should consult your investment or other professional adviser.

There are Shareholders’ Meetings to be held on 15 August 2003 which need your

support for the Merger to proceed.

Page 10: Perception PR Portfolio

CLIENT: Water By Design

Provide strategic advice for the Flood of Ideas project, develop a communication strategy to help set objectives, develop and prioritise messages, manage risks, assist with engagement with key stakeholders (government, industry, the public) and maintain the project’s focus.

taking a walk with your four-legged friend.

A HEALTHIER QUEENSLAND IS

Advertisement

To fi nd your 30 minutes of exercise every day, try doing it throughout the whole day as part of your normal routine. It could be as easy as taking the stairs instead of the elevator, getting off the bus a stop early, or walking the dog every day. It’ll make a real difference to the way you feel.

For more tips on fi nding your 30 minutes, visit healthier.qld.gov.au

Authorised by the Queensland Government, George St, Brisbane

BQ

HE

0005

_QU

_30D

12 CITY SOUTH NEWS, Thursday, May 19, 2011 Classifieds: 138822 Online: www.questnews.com.au

12

NEW

S IDEAS FESTIVALDo you have any brightideas? Then South Brisbaneis the place for you thisweekend.

A FROCK AFFAIRFind vintage labels and quality accessories atA Frock Affair, Brisbane’s favourite pre-lovedfashion market. The market will be held atselected dates throughout May and June atSouths Leagues Club, Montague Road, WestEnd. Visit www.afrockaffair.com

SISTER CITYBrisbane’s sister city Shenzhen has donatedmore than $15,000 to the Lord Mayor’sCommunity Disaster Relief Appeal Fund. LordMayor Graham Quirk said he was grateful fortheir contribution. ‘‘We thank our sister cityvery much indeed for that great contribution.’’

Happinessmakes talk

Paul Frijters

HERE’S ani d e a f o rthose seek-ing happi-ness; findo u t w h a tmakes youu n h a p p yand avoidit.

Sounds simple enough butif it really was this easy thenProfessor of Health Econ-omics at the University ofQueensland Paul Frijterswould have had no need tospend the majority of hisadult life researching theperplexing state of being.

‘‘I’ve been a happiness re-searcher for 15 years nowafter starting my PhD onwelfare and wellbeing. NowI’ve branched out to look atmaterial wellbeing and hap-piness,’’ Prof Frijters said.

He will explore his findingsto date on happiness duringa 40 minute presentation onSaturday as one of 50 freesessions during the IdeasFestival at the State Libraryuntil Sunday.

Visitwww.ideasfestival.com.au

Festival taps into flood ideas

WASHUP: Landscape architecture student AndrewKyriacouworks on the display for the Flood of Ideas festival. Picture: PAUL GUY

FOR MORE EVENTS, GO TO QUESTNEWS.COM.AU

Another Quest sponsored event

SOUTH Brisbane will bealive with great ideas whenthe Flood of Ideas Festival isheld this weekend.

The festival, an initiativeof Healthy Waterways, willbe held at the State Library.

‘‘Flood of Ideas came aboutout of a desire to collect anddocument all the ideasthat dominated conver-sations and media coveragefollowing the floods of lateDecember 2010 and earlyJanuary 2011,’’ Alan Hobanof Healthy Waterways said

‘‘The exhibition will be achance to celebrate the com-munity’s creativity and in-genuity and we encourageeveryone to contribute theirideas and comment onwhat’s already been putforward.’’

Visitwww.floodofideas.org.au

Ref: 102414441Copyright Agency Limited (CAL) licenced copy

City South NewsThursday 19/05/2011Page: 12Section: General NewsRegion: Brisbane, AUCirculation: 29993Type: SuburbanSize: 279.11 sq.cms.

AUS: 1300 1 SLICE NZ: 0800 1 SLICE [email protected]

press clip

1

A community response to floods & natural disasters

Page 11: Perception PR Portfolio

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Courier MailFriday 20/05/2011

Page: 6

Section: General News

Region: Brisbane, AU

Circulation: 201687

Type: Capital City Daily

Size: 418.86 sq.cms.

AUS: 1300 1 SLICE NZ: 0800 1 SLICE [email protected]

press clip

With the support of a network of partners, many late nights and a handful of seed ideas, floodofideas.org.au was launched on the 1 March 2011.

How do we capture the spirit of crisis-born creativity in the twenty-first century? Through a chance meeting between four individuals, a plan was formed for an online platform to capture and preserve this creative knowledge for future generations.

In September 2011 with over 600 ideas gathered, an expert review panel met to review and synthesise the ideas and develop key recommendations.

Flood of Ideas continues to provide a democratic voice for creativity in crisis. The project is an ongoing forum for debate and discussion, and a showcase of ideas for how we as a community might better be prepared for floods and natural disasters in the future.

3 months later, with a groundswell of public contribution, interest and support, focus shifted toward the community. Queenslanders of all ages were engaged through education, exhibition, research and communication.

In moments of crisis, amid destruction and despair, a shift takes place in the way we see our everyday lives. Hope emerges with a desire to create positive change.

Page 12: Perception PR Portfolio

CLIENT: Queensland Cotton

Devised and implemented communications strategy for Queensland Cotton’s acquisition of the ginning assets of Colly Twynam.

For further information, please visit our website www.cotton.com.au or contact us on 1800 254 944 Monday to Friday 8.00am - 5.00pm Saturday 9.00am - 5.00pm

our futureLet’s secure

Why Namoi Cotton and Queensland Cotton is the best combination for the industry...

>> Wednesday 20/7/05 Gunnedah

Gunnedah Services & Bowling Club

313 Conadilly Street 10.00am

>> Wednesday 20/7/05 Boggabri

The Boggabri RSL Club

cnr Reece Avenue & Laidlaw Street 2.00pm

>> Wednesday 20/7/05 Narrabri

The Crossing Theatre

Tibbereena Street 5.30pm

>> Thursday 21/7/05 Mallawa

Mallawa Hall

Mallawa 9.00am

>> Thursday 21/7/05 Wee Waa

Wee Waa & District Bowling Club

Alma Street 4.00pm

>> Friday 22/7/05 Mungindi

The Mungindi RSL Club

St George Street 10.00am

>> Friday 22/7/05 Moree

The New Max Centre

Cnr Heber & Balo Streets 4.00pm

>> Monday 25/7/05 Goondiwindi

Goondiwindi Training Centre

15-21 Russel Street 4.00pm

Attention: Namoi Cotton Growers,

By combining the strengths of Namoi Cotton and Queensland Cotton, we can create a great Australian company with the presence and global reach to become the world’s leading supplier of premium cotton, increasing returns to growers and the industry.

As a grower member of Namoi Cotton, it is your decision whether Queensland Cotton’s proposal proceeds. Your opinion counts to us.

You are encouraged to attend information sessions regarding the proposal to learn more about it and the implications for you and your business.

The information sessions are to be held at the following locations:

> Who is Queensland Cotton?Queensland Cotton is Australia’s largest cotton company and ranks as one of the world’s top 10 companies focused on ginning, marketing and distribution of cotton. Listed on the ASX, Queensland Cotton has a market capitalisation of around $105 million.

With this recent acquisition of the Colly Twynam gins, Queensland Cotton will operate 11 gins throughout Queensland and New South Wales, and an additional 17 gins across Arizona and California in the United States. The company also has marketing and/or representative interests throughout Australia, North America, South America and China.

In Australia, Queensland Cotton ginned approximately 650,000 bales of the 2005 crop with a similar level of bales purchased by our marketing operations.

Queensland Cotton’s focus is to become the preferred supplier of premium quality cotton to the global textile markets. Our acquisition of the Mungindi, Collymongle and Warren gins will enhance our ability to consistently supply quality product to international milling customers all year round and to secure markets for Australia’s premium cotton. This will help to maintain the premium that Australian growers currently receive for their cotton.

Your Questions Answered

>NSW Growers

Further information can be obtained from our Integration Manager, Damien Houlahan, on 0417 714 994 or calling our New South Wales regional office at Wee Waa on (02) 6795 3422.

Investing in cotton’s future

> Where can I get further information?

> What are the details of the improvement programs at each gin site?Our immediate focus is on ensuring all three gins are operational for a good start to the 2006 ginning season. The gins will be appropriately staffed with experienced personnel and implementation of a comprehensive capital and maintenance expenditure program.

Numerous improvement activities are being undertaken for this season and planned for coming seasons, including:

Warren• Construction of a purpose-built press room• Install building insulation• New lint cleaner saws• Replace oil pump, air compressor and gin stand safety interlocks• Refurbish the trash system• Jenglo rework• Bale handling upgrades• Rework platforms• Integrated bale tracking system

Collymongle• Substantial electrical upgrade• New lint cleaner saws• Refurbish mote system• Overhaul press hydraulics• Mote system electric controls upgrade• Upgrade trash hopper• Relocation of press hydraulic power unit• Integrated bale tracking system• Gas burner upgrade• Trash master upgrade• Strain rod integrity upgrade to press

Mungindi• Substantial electrical upgrade• New lint cleaner saws• New module feeder system including mole replacement• Mote system rework• Trash system upgrade• Rework platforms• Replace gin stand and feeder safety interlocks• Cyclone repairs• Hydraulic press rework• Integrated bale tracking system• Electrical upgrades to PLC and SCADA system• Lint cleaner motion sensors and lint slide sensor

Page 13: Perception PR Portfolio

> Who is Queensland Cotton?Queensland Cotton is Australia’s largest cotton company and ranks as one of the world’s top 10 companies focused on ginning, marketing and distribution of cotton. Listed on the ASX, Queensland Cotton has a market capitalisation of around $105 million.

With this recent acquisition of the Colly Twynam gins, Queensland Cotton will operate 11 gins throughout Queensland and New South Wales, and an additional 17 gins across Arizona and California in the United States. The company also has marketing and/or representative interests throughout Australia, North America, South America and China.

In Australia, Queensland Cotton ginned approximately 650,000 bales of the 2005 crop with a similar level of bales purchased by our marketing operations.

Queensland Cotton’s focus is to become the preferred supplier of premium quality cotton to the global textile markets. Our acquisition of the Mungindi, Collymongle and Warren gins will enhance our ability to consistently supply quality product to international milling customers all year round and to secure markets for Australia’s premium cotton. This will help to maintain the premium that Australian growers currently receive for their cotton.

Your Questions Answered

>NSW Growers

Further information can be obtained from our Integration Manager, Damien Houlahan, on 0417 714 994 or calling our New South Wales regional office at Wee Waa on (02) 6795 3422.

Investing in cotton’s future

> Where can I get further information?

> What are the details of the improvement programs at each gin site?Our immediate focus is on ensuring all three gins are operational for a good start to the 2006 ginning season. The gins will be appropriately staffed with experienced personnel and implementation of a comprehensive capital and maintenance expenditure program.

Numerous improvement activities are being undertaken for this season and planned for coming seasons, including:

Warren• Construction of a purpose-built press room• Install building insulation• New lint cleaner saws• Replace oil pump, air compressor and gin stand safety interlocks• Refurbish the trash system• Jenglo rework• Bale handling upgrades• Rework platforms• Integrated bale tracking system

Collymongle• Substantial electrical upgrade• New lint cleaner saws• Refurbish mote system• Overhaul press hydraulics• Mote system electric controls upgrade• Upgrade trash hopper• Relocation of press hydraulic power unit• Integrated bale tracking system• Gas burner upgrade• Trash master upgrade• Strain rod integrity upgrade to press

Mungindi• Substantial electrical upgrade• New lint cleaner saws• New module feeder system including mole replacement• Mote system rework• Trash system upgrade• Rework platforms• Replace gin stand and feeder safety interlocks• Cyclone repairs• Hydraulic press rework• Integrated bale tracking system• Electrical upgrades to PLC and SCADA system• Lint cleaner motion sensors and lint slide sensor

Page 14: Perception PR Portfolio

CLIENT: SEQ Catchments Ltd

Perception has been engaged by SEQ Catchments, the designated regional body for natural resource management in south east Queensland, since its inception in 2006. www.seqcatchments.com.au

Ref: 21075283

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Together we can make a difference

Linking business with the environment

Together we can make a difference

SEQ CATCHMENTS LTD CONCISE ANNUAL REPORT 2011

meeting the challenge

Our RegionSEQ Catchments Ltd is a

community-based not for profit

business with a single vision: to

deliver a sustainable future for our

community.

We take a lead role in the strategic

direction of natural resouce

management (NRM) planning,

we develop partnerships, secure

funding and deliver outcomes that

help maintain and restore South

East Queensland’s natural resources

for the benefit of future generations.

We promote and facilitate learning

and information sharing by

engaging with others from both

within and beyond our region and

by supporting innovative research

into NRM issues.

Our financial, operational and

technical standards are rigorously

pursued to ensure investment

programs deliver sustainability

and value for money, and meet

community expectations.

SEQ Catchments is taking

collective control of our future by

doing what we can together with

the community, Local, State and

Federal governments, and business,

to forge a new relationship to

mitigate risks and promote

sustainable growth opportunities for

the future.

A B O U T S E Q C AT C h M E N T S

The Region

The SEQ region covers an area of

approximately 23,000 km2 and

incorporates the Noosa, Maroochy/

Mooloolah, Pumicestone, Pine Rivers,

Moreton Bay and Islands, Redlands,

Logan/Albert, Gold Coast, Bremer,

Lockyer, Stanley, and the Upper,

Mid and Lower Brisbane River

catchment areas.

The region is the fastest growing

metropolitan area in Australia and

supports a population of around

2.6 million people (65 percent of

Queensland’s population). This is

expected to grow to 3.5 million

people by 2021.

The region’s population is

concentrated along the coast

between Noosa and Coolangatta with

around 90 per cent residing in the

metropolitan areas of Brisbane and

the Gold and Sunshine Coasts.

SEQ has a diverse economic

base and generates 62 percent of

Queensland’s Gross State Product,

70 percent of Queensland’s

employment and manufacturing

turnover, and 9 percent of the Gross

National Product.

A B O U T T H E S E Q R E G I O N

Who put it together?

The South East Queensland Natural Resource Management Plan 2009 –

2031 (SEQ NRM Plan) is the key non-statutory environment and natural

resource management plan for the region. It provides measurable targets for

the condition and extent of the South East Queensland environment and its

natural resources; and is aligned with desired outcomes and policies in the

South East Queensland Regional Plan 2009 – 2031 (SEQ Regional Plan).

The SEQ NRM Plan is not a traditional natural resource management plan.

Rather, it is designed to guide existing and future plans, strategies and actions

to coordinate the management and use of natural resources to enhance

community, economic and environmental values.

The SEQ region has a long history of community, Traditional Owner, scientific

and government involvement in research, policy making, planning and on-

ground activities that seek to rehabilitate, conserve and manage the region’s

natural resources. The SEQ NRM Plan builds on this existing work by

establishing an agreed set of regional targets.

South East Queensland has the fastest urban growth rate in Australia. By

2031, the population is expected to grow from three million to around four

million - that is nearly one thousand people moving to the region per week

over the next two decades.

Balancing population growth with economic development and efforts to

preserve our natural resources is a major challenge facing our region’s

environment and natural resources over the coming years. The SEQ NRM

Plan was developed to address this challenge.

The South East Queensland Natural Resource

Management Plan 2009 - 2031

The SEQ Regional Coordination Group, of which SEQ Catchments is a member,

developed the SEQ NRM Plan through a collaborative approach where all

stakeholders were given an opportunity to contribute.

The SEQ Regional Coordination Group consulted with a wide range of its

members including:• local government officers

• community members

• landowners

• traditional owners

• scientists

• planners

• State government

Page 15: Perception PR Portfolio

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Region: Caboolture QLD Circulation: 32468

Type: RegionalSize: 125.93 sq.cms.

Published: --W----

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Sunshine Coast Daily

17/03/2006

Page: 12

Section: General News

Region: Maroochydore QLD Circulation: 23682

Type: Regional

Size: 169.28 sq.cms.

Published: MTWTFS-

Ref: 103631128

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Queensland Times

30-May-2011

Page: 12General News

By: Melanie Maseele

Market: Ipswich QLD

Circulation: 10498

Type: Regional

Size: 347.67 sq.cms

Frequency: MTWTFS-

Ref: 127827269

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Queensland Times(Ipswich)Tuesday 27/12/2011

Page:1Section:

General NewsRegion:

Ipswich QLD, AU

Circulation: 10529Type:

RegionalSize:

648.25 sq.cms.

Page 1 of 2

AUS: 1300 1 SLICE NZ: 0800 1 SLICE [email protected]

press clip

2011 QLD Landcare Awards - Australian Government Natural Resource Management (NRM) Awards

SEQ Catchments | page 1

2011 QLD Landcare Awards - Australian Government Natural Resource Management (NRM) Awards

SEQ Catchments | page 1

2011 QLD LANDCARE AWARDS

JULY 2011

Australian Government Natural Resource

Management (NRM) Award

SEQ Catchments Ltd

Page 16: Perception PR Portfolio

CLIENT: Practical Engineering

Devising and implementing a branding strategy and copywriting and project management for a new look Practical Engineering website, corporate profile documents and quarterly newsletters. www.praceng.com.au

In conjunction with STA Communication

Creative thinking. Practical solutions.

Page 17: Perception PR Portfolio

www.praceng.com.au

E [email protected]

T +61(0)738752133

F +61(0)738752177

Creative thinking. Practical solutions.

Address1 Colebard Street East

Acacia Ridge Qld 4110

AUSTRALIA

PostalPO Box 61

Corinda QLD 4075

AUSTRALIA

OIL & GASAND GENERAL PROCESS EQUIPMENT

Practical Engineering developed

the new system from concept to

site installation and provides

ongoing support.

Services and outcomes delivered:

} Piping System Design

} Piping Lagging Design

} Pumping System Design

} Oil Tank Design

} Processing & Instrumentation

Diagram (P&ID) Development

} Heat Trace Systems

} Rapid Shutdown Installation

This required Practical Engineering to

redesign Bandag’s oil reticulation and

dosing systems. We designed a heat

traced and lagged ring main system to

allow recirculation of heated process

oils, as well as batch weigh vessels to

allow batch weighing and delivery to

their mix system.

BANDAG AUSTRALIA

OIL RETICULATION PIPING

Bandag Australia approached

Practical Engineering to

provide a technical solution

for the changeover to higher

viscosity processing oils used

to manufacture the company’s

Cold Process Retreads for the

transport industry.

Page 18: Perception PR Portfolio

CLIENT: Acute Laser

Developing a differentiated positioning statement and supporting key messages for use throughout corporate marketing literature, copy writing and project management for a new website, production of a corporate profile document. www.acutelaser.com.au

In conjunction with STA Communication

Fits right, first time, everytime.

Page 19: Perception PR Portfolio

The Accute Laser Difference

Our Capacity

Design and Value Added Services

Laser Cutting

Metal Folding

ContactUs

Acute Laser is a Brisbane business specialising in the design, laser cutting and folding of metal products for medium to large-scale metal fabricators and manufacturers servicing the mining, transport, rail and construction industries.

Whether you require aluminium, mild steels, stainless steels, bisalloy or zinc coated parts or products, our DHM (Design Harmonisation Methodology) ensures that it ‘fits right, first time, every time’.

Fits right, first time, everytime.

Acute Laser 112 Mica Street Carol Park Qld.P 07 3271 5540 F 07 3271 2354 E [email protected]

Page 20: Perception PR Portfolio

CLIENT: Prepared Foods Australia

Rapidly build brand awareness and reposition PFA in the food service industry following its acquisition by the Austral Food Group. The acquisition announcement was quickly followed by the national launch of Clever and Health Cuisine and announcement of the Bidvest alliance. www.preparedfoods.com.au

Page 21: Perception PR Portfolio
Page 22: Perception PR Portfolio

CLIENT: Boppin’ Babies

Devise and implement a campaign for the Brisbane launch and expansion of Boppin’ Babies, a music therapy program for babies, toddlers and their parents. Copywriting and project management for production of promotional collateral and website. www.boppinbabies.com.au

HERE

Music Groups

ENROL NOW! Call 0430 591 532 or visit www.boppinbabies.com.au

www.boppinbabies.com.au

Groups are conducted throughout

Brisbane. For locations please visit

our website. All equipment and

insurance is included in the price.

All music is played live and is

child-centred.

Bop along to live music that’s designed

especially for you and your baby or toddler!

Learn fun and stimulating ways to use music in the home

on Boppin’ Babies, visit our website

at www.boppinbabies.com.au

or email [email protected]

To book a place email

[email protected]

or phone 0430 591 532

For more information

www.boppinbabies.com.au

Groups are conducted throughout

Brisbane. For locations please visit

our website. All equipment and

insurance is included in the price.

All music is played live and is

child-centred.

Bop along to live music that’s designed

especially for you and your baby or toddler!

Learn fun and

stimulating

ways to use music in the home

on Boppin

’ Babies, v

isit our websit

e

at www.boppinbab

ies.com.au

or email in

fo@boppinbab

ies.com.au

To book a

place email

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or phone 0

430 591 53

2

For more i

nformation

Page 23: Perception PR Portfolio

Online: www.questnews.com.au Classifieds: 138822

CITY SOUTH NEWS, Thursday, January 13, 2011 11

Bubs bop along for charityGENEROUS BEAT: MUSIC MORNINGS FOR THE UNDER-FOURSWILL HELP ORPHANAGESWORDS: KAREN [email protected]

TOTS at Tarragindi’s Boppin’ Babieswill dance to the beat of a charitydrum this month.Boppin’ Babies music group isoffering school holiday classes toraise funds for Sunrise Children’sVillages in Cambodia.Director Kate Williams said Boppin’Babies school holiday program

would celebrate the role of parentsand carers while helping to raisefunds for two orphanages in SiemReap and Phnom Penh.‘‘Australian children and familiesare very fortunate to have access tomusic programs like ours,’’ she said.‘‘There are children in Cambodiawho don’t have parents, let aloneaccess to music in the homeenvironment.’’The 30-minute sessions for

children under four include singing,moving to music, playinginstruments and musical play onJanuary 13, 18 and 20.The sessions will run at 9.30amand 10.15am. Phone Kate Williamson 0411 833 407 or [email protected] or visitwww.boppinbabies.com.auThe session at the Uniting ChurchHall, 24 Pope St, Tarragindi, cost $10per family, payable on the day

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Call Classifieds on 138822www.questnews.com.au

NORTHSIDE CHRONICLE, WEDNESDAY, JANUARY 13, 2010 5

NEWS >>

northsidechronicle.com.au

briefly

Busway beefsPUBLIC submissions can still

be made on the Northern

Busway project. Northsiders

can email team@northern

busway.qld. gov.au or call

1800 289 210.

RAAF meetsTHESandgate Branch of the

RAAF Association will meet at

10.30am at the RSLMemorial

Club, Keogh St. Phone

3265 4799 or 3261 4788.

Building callPEOPLEwith concerns about

dealing with the Building

Services Authority (BSA) are

invited to attend a public

meeting on Saturday at 3pm at

Aspley. Email bldgproblems

@yahoo.com.au for

information.

Tick warningTHEAustralian Veterinary

Association has warned dog

and cat owners to check their

pets for ticks over summer,

especially those animals

playing in grassy areas near

the coast.

Blood thirstTHEAustralian Red Cross

Blood Service reported a need

for 5878 extra donations last

week. The service needed

3294 extra whole blood

donations, 1240 extra plasma

donations and 221 extra

platelet donations.

Choir tuningTHEBayside Divas will hold

auditions for their women’s

choir on Saturday, January 23

at 10am at St Margaret’s

Anglican Church at Sandgate.

Phone 3263 8525 or email

[email protected].

Loppers alertSANDGATEMPVicky Darling

has warned about people

offering to lop trees in Bracken

Ridge. She said men ‘‘of

Islander appearance’’

reportedly said they would cut

large trees for up to $1000

cash, but they did not have

insurance. Anyone with

concerns should visit

www.fairtrading.qld.gov.au or

phone 131 304.

Babies get hoppin’ and boppin’ to the beat

JW183832

WE’RE WITH THE BAND: Julian and Mae Podmore of Alderley, Tracy with Jack and Jessica Dalton of Stafford Heights and Vin Jang and Chahn Blair of Wavell

Heights are all fans of the Boppin’ Babies music program.

Picture: Josh Woning

NUNDAH music group

Boppin’ Babies is getting

toddlers and babies moving

and shaking over the school

holidays.The Boppin’ Babies hol-

iday program involves a

weekly 45-minute music

session of singing, dancing

and playing percussion for

both children and their

parents to enjoy.Organiser and music

therapist Claire Weller said

the program aimed to en-

courage bonding between

child and parent and en-

hance child development.

‘‘It’s been fantastic so far

and is a great opportunity

for children and mothers to

meet,’’ she said.Ms Weller said some of the

tunes played were impro-

vised or composed es-

pecially for children, while

some were well-known.

Instruments used included

shakers, drums, chimes and

bells and no prior musical

ability was required to take

part.Ms Weller said some pro-

ceeds from the program

would go towards an or-

phanage in Mexico.

‘‘I’m looking to raise

around $8000 in total for the

orphanage,’’ she said.

Sessions will be held to-

morrow and on January 21

at the Nundah Anglican

Church Hall, corner Imbros

and Olive streets.

Sessions cost $10 per fam-

ily and bookings are essen-

tial.Phone Claire Weller on

0427 625 138 or visi t

www.boppinbabies.com.au.

Our rail crime spotsBy DENNIS CLOUGH Banyo tops assault ratesHIGHER ticket prices

earned passengers the right

to feel safe when catching

the train, RAIL Back on

Track spokesman Robert

Dow says.Mr Dow’s comments fol-

low the release of figures

late last month showing

stations at Toombul, Banyo,

Northgate and Virginia had

the highest incidence of as-

sault outside the inner-city.

The figures showed there

were nine reported assaults

at Toombul and Banyo

stations, eight at Northgate

and seven at Virginia in the

2008-09 financial year.

Mr Dow said he under-

stood funding from higher

ticket prices would go to

more transport services, but

action was needed to im-

prove passenger safety.

‘‘We know that the crime

rate on the train network is

lower than in the general

community but if people are

being asked to pay higher

ticket prices they have an

expectation for those ser-

vices to be safe,’’ Mr Dow

said.Mr Dow said there was a

perception the Citytrain

network was not as safe as

it should be and security

patrols needed to be in-

creased.Queensland Rail passen-

ger executive general man-

ager Paul Scurrah said the

overall figures showed a

12 per cent drop in crime

across the network.

But Mr Scurrah said new

recording equipment would

be installed at Deagon,

Virginia and Zillmere

stations during the next

year to improve safety

levels across those lines.

Stations along the Cabool-

ture and Shorncliffe lines

were part of the After Dark

program, which provided

additional evening staff at

rail stations.These lines included

stations at Zillmere, Boon-

dall, Banyo, Carseldine and

Toombul.

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Online: www.questnews.com.au Classifieds: 138822 NORTHSIDE CHRONICLE, Wednesday, January 19, 2011 29

BABES IN TUNE: VickyAbadwith charitymusic-makersMillieSanfilippo,2, Ryder Delaney, 10months, ArwenAbad, 4, andMillie Sanfilippo, 2.

Music to the earsCHILDREN and parentshave the chance to spendsome quality time togetherwhile raising money for agood cause these schoolholidays.

Boppin’ Babies musicgroups for babies and tod-dlers is offering school hol-iday programs at Chermsideto raise funds for SunriseChildren’s Villages inCambodia.

The classes will runtomorrowwith classes cost-ing $10 per family for child-ren aged under four, theirsiblings and carers.

Boppin’ Babies directorVicky Abad said the 30 min-ute sessions would includesinging, moving to music,playing instruments andmusical play.

Mrs Abad said proceedsfrom the classes would sup-port two orphanages in SiemReap and Phnom Penh inCambodia.

‘‘There are children inCambodia who don’t haveparents, let alone access tomusic in the home environ-ment,’’ Mrs Abad said.

‘‘Our Christmas school hol-

iday program will celebratethe role of parents and carerswhile helping to raise fundsfor two orphanages in SiemReap and Phnom Penhwhich support hundreds oforphaned and disadvantagedCambodian children.’’

The classeswill be held atthe River of Life ChurchHall, 240Hamilton Rd,Chermside. Phone 0430591 532, email [email protected] orvisitwww.boppinbabies.com.au

EVENTS

29abw

GALLERY SHUTThe Gallery of Modern Art willremain closed until at leastJanuary 26. The gallery wasamong the worst affected byflooding. The Kids SummerFestival has been postponed.

QPAC CLOSEDThe Queensland PerformingArts Complex is closed due toflooding. Productions includingWicked and Alice inWonderlandand a performance by TheWhitlams have been affected.

Quest Community eNewspapers - Northside Chronicle - 18 Jan 2012 - ... http://quest.newspaperdirect.com/epaper/services/OnlinePrintHandler.a...

1 of 1 18/01/2012 8:14 AM

Page 24: Perception PR Portfolio

Show your support and Go Blue for Autism in April!

www.autismqld.com.au

For more information, please contact Autism Queensland on (07) 3273 0000 or [email protected]

Remember to ‘Like’ our “Go Blue for Autism in April” facebook page, share with your friends and send us your photos!

We will be:

Dressing in blue Decorating our class, office, workplace, club in blue

Baking blue cupcakes Other

April isAutism Awareness Month

We’re hosting a Go Blue for Autism dayOn at Remember to give a gold coin donation if you’re going blue!

in April

in April

April isAutism

Awareness Month

Remember to ‘Like’ our “Go Blue for

Autism in April” facebook page, share with

your friends and send us your photos!

Register at www.autismqld.com.au

www.autismqld.com.au

Why? On World Autism Awareness Day, Monday 2 April 2012, iconic

buildings across Australia a

nd the world will turn their lights blue

for the entire month of April to promote Autism awareness.

Autism Queensland supports this global initiative, so we’re

asking our supporters to Go Blue for Autism in April.

When? On your chosen day.

Where? Your school / business / workplace /

home / community group.

What? Dress in blue on your chosen day and

collect a gold coin donation from

each participant.

Go Blue for Autism in April to

help raise awareness and funds to support

people living with Autism and their families.

CLIENT: Autism Queensland

Developing and implementing the Go Blue for Autism campaign over February/March/April 2012.

Page 25: Perception PR Portfolio
Page 26: Perception PR Portfolio

“I have worked with many public relations and media consultants, and Jose is the best. He has taken the time to understand our business and the strategic outcomes we want, and he is creative at finding newsworthy angles to get us strong publicity, including TV, radio and print coverage. His professionalism and high standards of excellence mean that he is also a pleasure to do business with.”

Leann Webb, Managing Director, Childhood Australia

“Jose is highly professional, competent and reliable. Jose commits to his clients, learns their business and engages strategically and effectively with media to deliver outcomes to the client. I highly recommend Jose to my colleagues. Autism Queensland continues to benefit from this business relationship.

Penny Beeston, CEO, Autism Queensland

“Jose provides an important input to our business and I have found him especially useful at providing advice and support at a strategic level. He is one of those people who gets in and gets things done and when the heat is on you are glad he is by your side.”

Simon Warner, CEO, SEQ Catchments

“Jose grasps the essence of a brief very quickly, is diligent in clarifying scope and clients’ needs, has a prolific work rate, and delivers the goods. For me Jose acted as an extra set of eyes and ears on the projects and was always vigilant for opportunities and risks. I’d highly recommend Jose for PR and communications work.”

Alan Hoban, formerly Executive Manager - Water by Design (currently Principal Environmental Engineer at Bligh Tanner)

“I have worked with Dieter on many design projects since 2005. I have always found him easy to work with, creative, knowledgeable and highly professional. I have no hesitation in recommending his graphic design skills.”

Tony Butcher, Manager Communication & Innovation at RACQ

“During his time at Plum Design I found Dieter to be professional, approachable and timely in his response to new requests. Most importantly, Dieter is very creative and flexible in his design work.”

Melanie Cooke, Marketing and Communications Advisor at Brisbane Airport Corporation

Testimonials

Page 27: Perception PR Portfolio
Page 28: Perception PR Portfolio

For further information please contact:

José Abad Director

Perception Corporate Communication

T (07) 3314 7400 F (07) 3260 7724 M 0403 930 380

[email protected]

PO Box 452 Nundah Qld 4012

www.iaap.com.au