PEOPLE-CENTERED DESIGN RESEARCH Tools for innovating ...€¦ · “People are not passive...

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Tools for innovating design education curriculum PEOPLE-CENTERED DESIGN RESEARCH Terri Wada Indiana University Herron School of Art & Design President & Cofounder Collabo Creative LLC Pamela Napier Indiana University Herron School of Art & Design VP of Operations & Cofounder Collabo Creative LLC Brian Crain Partner & Design Strategist Collabo Creative LLC

Transcript of PEOPLE-CENTERED DESIGN RESEARCH Tools for innovating ...€¦ · “People are not passive...

Page 1: PEOPLE-CENTERED DESIGN RESEARCH Tools for innovating ...€¦ · “People are not passive consumers of design, they are active designers of their own world—and always have been.”

Tools for innovating design education curriculum

P E O P L E - C E N T E R E D D E S I G N R E S E A R C H

Terri Wada Indiana University

Herron School of Art & Design

President & Cofounder

Collabo Creative LLC

Pamela Napier Indiana University

Herron School of Art & Design

VP of Operations & Cofounder

Collabo Creative LLC

Brian Crain Partner & Design Strategist

Collabo Creative LLC

Page 2: PEOPLE-CENTERED DESIGN RESEARCH Tools for innovating ...€¦ · “People are not passive consumers of design, they are active designers of their own world—and always have been.”

“People are not passive consumers of design, they are active designers of their

own world—and always have been.”JANE FULTON SURI—IDEO

AIGA Design Conference | Oct. 17-19, 2016 | Las Vegas, Nevada | J. Brian Crain, Pamela Napier & Terri Wada | “People-Centered Design Research: Tools for Innovating Design Education Curriculum” | www.collabocreative.com | [email protected]

Page 3: PEOPLE-CENTERED DESIGN RESEARCH Tools for innovating ...€¦ · “People are not passive consumers of design, they are active designers of their own world—and always have been.”

AIGA Design Conference | Oct. 17-19, 2016 | Las Vegas, Nevada | J. Brian Crain, Pamela Napier & Terri Wada | “People-Centered Design Research: Tools for Innovating Design Education Curriculum” | www.collabocreative.com | [email protected]

Inclusive Mindset

Design Thinking

Participatory Design Research

What is people-centered design?People-Centered Design is an approach to designing that enables and empowers people to design

Communicatetheir experience

Createmeaningful impact

Frame root/core problems

Page 4: PEOPLE-CENTERED DESIGN RESEARCH Tools for innovating ...€¦ · “People are not passive consumers of design, they are active designers of their own world—and always have been.”

AIGA Design Conference | Oct. 17-19, 2016 | Las Vegas, Nevada | J. Brian Crain, Pamela Napier & Terri Wada | “People-Centered Design Research: Tools for Innovating Design Education Curriculum” | www.collabocreative.com | [email protected]

Sensecurrent conditions

Understandbehaviors & experiences

Frameinsights & challenges

Ideatepossible solutions

Iteratetest & refine

Implementfinal production

Page 5: PEOPLE-CENTERED DESIGN RESEARCH Tools for innovating ...€¦ · “People are not passive consumers of design, they are active designers of their own world—and always have been.”

AIGA Design Conference | Oct. 17-19, 2016 | Las Vegas, Nevada | J. Brian Crain, Pamela Napier & Terri Wada | “People-Centered Design Research: Tools for Innovating Design Education Curriculum” | www.collabocreative.com | [email protected]

Say? Do?

Make?MODE OF INQUIRY

MODE OF ENGAGEMENT

Participatory Design Research empowers people to externalize and express information about their pains, desires, and experiences.

Page 6: PEOPLE-CENTERED DESIGN RESEARCH Tools for innovating ...€¦ · “People are not passive consumers of design, they are active designers of their own world—and always have been.”

AIGA Design Conference | Oct. 17-19, 2016 | Las Vegas, Nevada | J. Brian Crain, Pamela Napier & Terri Wada | “People-Centered Design Research: Tools for Innovating Design Education Curriculum” | www.collabocreative.com | [email protected]

divergent thinking

Exploratorywhat exists

Evaluativeshaping decisions

Envisioningwhat could be

convergent thinking

Ethnographic Observation, Interviews, Participatory Session + Cultural Probes

Brainstorming, Group Sketching, Today/

Tomorrow Diagrams, Rapid Prototyping

Voting, Criteria Matrix, Think Aloud Testing,

Critiques

Sensemakingshaping understanding

MODE OF INQUIRY

Affinity Diagramming, Flow Analysis, Insight Sorting,

Context Mapping

Page 7: PEOPLE-CENTERED DESIGN RESEARCH Tools for innovating ...€¦ · “People are not passive consumers of design, they are active designers of their own world—and always have been.”

AIGA Design Conference | Oct. 17-19, 2016 | Las Vegas, Nevada | J. Brian Crain, Pamela Napier & Terri Wada | “People-Centered Design Research: Tools for Innovating Design Education Curriculum” | www.collabocreative.com | [email protected]

MODE OF ENGAGEMENT

User as

Participant

Researcher

Not PresentResearcher

Present

User as

Subject

Page 8: PEOPLE-CENTERED DESIGN RESEARCH Tools for innovating ...€¦ · “People are not passive consumers of design, they are active designers of their own world—and always have been.”

“We are on a journey toward a future being made from the dreams of

everyday people.”ELIZABETH SANDERS — GENERATIVE TOOLS FOR CODESIGNING

AIGA Design Conference | Oct. 17-19, 2016 | Las Vegas, Nevada | J. Brian Crain, Pamela Napier & Terri Wada | “People-Centered Design Research: Tools for Innovating Design Education Curriculum” | www.collabocreative.com | [email protected]

Page 9: PEOPLE-CENTERED DESIGN RESEARCH Tools for innovating ...€¦ · “People are not passive consumers of design, they are active designers of their own world—and always have been.”

AIGA Design Conference | Oct. 17-19, 2016 | Las Vegas, Nevada | J. Brian Crain, Pamela Napier & Terri Wada | “People-Centered Design Research: Tools for Innovating Design Education Curriculum” | www.collabocreative.com | [email protected]

Inclusive Mindsetan established set of attitudes or values

Traits & Skillsspecific characteristics &

technical abilities

Research Methodslogic or procedure for

collecting data

How we teach Participatory Design Research

Page 10: PEOPLE-CENTERED DESIGN RESEARCH Tools for innovating ...€¦ · “People are not passive consumers of design, they are active designers of their own world—and always have been.”

AIGA Design Conference | Oct. 17-19, 2016 | Las Vegas, Nevada | J. Brian Crain, Pamela Napier & Terri Wada | “People-Centered Design Research: Tools for Innovating Design Education Curriculum” | www.collabocreative.com | [email protected]

Inclusive Mindset

People are experts of their own experiences

All people have the ability to design

Design with people not for people

CORE BELIEFS

Page 11: PEOPLE-CENTERED DESIGN RESEARCH Tools for innovating ...€¦ · “People are not passive consumers of design, they are active designers of their own world—and always have been.”

AIGA Design Conference | Oct. 17-19, 2016 | Las Vegas, Nevada | J. Brian Crain, Pamela Napier & Terri Wada | “People-Centered Design Research: Tools for Innovating Design Education Curriculum” | www.collabocreative.com | [email protected]

Traits & Skills

TRAITS

SKILLS

CreativeCuriosity

?

Empathy Facilitation Communication

Page 12: PEOPLE-CENTERED DESIGN RESEARCH Tools for innovating ...€¦ · “People are not passive consumers of design, they are active designers of their own world—and always have been.”

AIGA Design Conference | Oct. 17-19, 2016 | Las Vegas, Nevada | J. Brian Crain, Pamela Napier & Terri Wada | “People-Centered Design Research: Tools for Innovating Design Education Curriculum” | www.collabocreative.com | [email protected]

Crash Course in People-Centered Design (adapted from Stanford d.school)

Course Activities

Page 13: PEOPLE-CENTERED DESIGN RESEARCH Tools for innovating ...€¦ · “People are not passive consumers of design, they are active designers of their own world—and always have been.”

AIGA Design Conference | Oct. 17-19, 2016 | Las Vegas, Nevada | J. Brian Crain, Pamela Napier & Terri Wada | “People-Centered Design Research: Tools for Innovating Design Education Curriculum” | www.collabocreative.com | [email protected]

Readings & Visual Reflection (read & experience, reflect & visualize)

Course Activities

Page 14: PEOPLE-CENTERED DESIGN RESEARCH Tools for innovating ...€¦ · “People are not passive consumers of design, they are active designers of their own world—and always have been.”

AIGA Design Conference | Oct. 17-19, 2016 | Las Vegas, Nevada | J. Brian Crain, Pamela Napier & Terri Wada | “People-Centered Design Research: Tools for Innovating Design Education Curriculum” | www.collabocreative.com | [email protected]

Course ActivitiesMethods Practice(exploratory, envisioning, sensemaking, evaluative)

Brainstorm Session Solution Modeling Affinity Diagramming

Page 15: PEOPLE-CENTERED DESIGN RESEARCH Tools for innovating ...€¦ · “People are not passive consumers of design, they are active designers of their own world—and always have been.”

AIGA Design Conference | Oct. 17-19, 2016 | Las Vegas, Nevada | J. Brian Crain, Pamela Napier & Terri Wada | “People-Centered Design Research: Tools for Innovating Design Education Curriculum” | www.collabocreative.com | [email protected]

Course ActivitiesGroup Project(process phase deliverables)

Context MapFinal Solution & Case Study

Experience Map

Challenge Map &

Findings Presentation

Solution Model

Solution Prototype

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IMPL

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IDEATE FRAM

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UNDERSTAND

SENSE

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METHOD PLANNING TEMPLATE

METHOD SHEET © 2016 Collabo Creative

Supplies

(to take)Tools

(to make)Activities/Prompts

MODE OF ENGAGEMENT

Student Name: © 2015 Collabo Creative LLC. All rights reserved

SESSION

OBJECTIVE(S)

METHOD(S)

TIME PEOPLEENVIRONMENT

SUPPLIES(to take)

TOOLS(to make)

(method name / mode of inquiry / mode of engagement / activity)

METHOD PLANNING TEMPLATE

mode of inquiry

Objective

People Time Environment

Exploratory | Envisioning | Sensemaking | Evaluative

Method Name:

METHOD SHEET © 2016 Collabo Creative

Supplies

(to take)Tools

(to make)Activities/Prompts

MODE OF ENGAGEMENT

Student Name:

AIGA Design Conference | Oct. 17-19, 2016 | Las Vegas, Nevada | J. Brian Crain, Pamela Napier & Terri Wada | “People-Centered Design Research: Tools for Innovating Design Education Curriculum” | www.collabocreative.com | [email protected]

Course ToolsPlanning Templates(Method Planning & Facilitation Planning)

Page 17: PEOPLE-CENTERED DESIGN RESEARCH Tools for innovating ...€¦ · “People are not passive consumers of design, they are active designers of their own world—and always have been.”

AIGA Design Conference | Oct. 17-19, 2016 | Las Vegas, Nevada | J. Brian Crain, Pamela Napier & Terri Wada | “People-Centered Design Research: Tools for Innovating Design Education Curriculum” | www.collabocreative.com | [email protected]

Course ToolsIn-action Reflection Templates(Blog & Boxnote)

Page 18: PEOPLE-CENTERED DESIGN RESEARCH Tools for innovating ...€¦ · “People are not passive consumers of design, they are active designers of their own world—and always have been.”

AIGA Design Conference | Oct. 17-19, 2016 | Las Vegas, Nevada | J. Brian Crain, Pamela Napier & Terri Wada | “People-Centered Design Research: Tools for Innovating Design Education Curriculum” | www.collabocreative.com | [email protected]

Research Facilitation

UNDERGRADUATE GRADUATE

Research Method Execution

Research Methodology Development

Design Facilitation

A proposal for structuring a People-Centered Design program

Page 19: PEOPLE-CENTERED DESIGN RESEARCH Tools for innovating ...€¦ · “People are not passive consumers of design, they are active designers of their own world—and always have been.”

AIGA Design Conference | Oct. 17-19, 2016 | Las Vegas, Nevada | J. Brian Crain, Pamela Napier & Terri Wada | “People-Centered Design Research: Tools for Innovating Design Education Curriculum” | www.collabocreative.com | [email protected]

2016 AIGA Design Faculty Research GrantDesigning a Theoretical Foundation for People-Centered Design Research

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DISSEMINATEFINDINGS

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DEPLOY REVISED CURRICULUM TOOLS (V.2)

EXTERNAL TESTING (V.2 ALPHA) EXTERNAL TESTING (V.2 BETA)

*

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AIGA Design Conference | Oct. 17-19, 2016 | Las Vegas, Nevada | J. Brian Crain, Pamela Napier & Terri Wada | “People-Centered Design Research: Tools for Innovating Design Education Curriculum” | www.collabocreative.com | [email protected]

Want to get in on the action? Be a Design Educator Participant in our research! Would you like to try out our curriculum materials for integrating people-centered design and participatory design research into your next visual design course?

GRAB A POST-IT

FIND BRIAN

WORK WITH US GET PAID

Page 21: PEOPLE-CENTERED DESIGN RESEARCH Tools for innovating ...€¦ · “People are not passive consumers of design, they are active designers of their own world—and always have been.”

Thank you!