Paul Darby - CV & Portfolio 2016

[email protected] 07825128867

Paul DarbyGraphic Designer


Highly Creative, driven and flexible graphic designer with extensive experience working on projects from inception through to production and final delivery in multimedia, marketing and print design. Always ensuring that all work is effective, appropriate and delivered within agreed timescales. Able to work as part of a team with printers, photographers, other designers, web developers and marketing specialists.

Location

Leamington SpaWarwickshire

InDesign

Photoshop

Illustrator

Dream Weaver

Final Cut Pro

Acrobat Professional

QuarkXPress

Proficient ExpertSoftware Knowledge:

Communication

Multitasking

Organisation

Professionalism

Team Work

Adaptability

Confidence

Assertiveness

Enthusiasm

Collaboration

Good ExcellentPersonal Skills:

Skills

Personal Statement

A - Brochure DesignB - BrandingC - POS DesignD - Print

ManagementE - Packaging

DesignF - Work-flow

ManagementG - Logo Design

H - MarketingI - Color TheoryJ - Brief

InterpretationK - Project

ManagementL - Event

ManagementM - Photography

A

B

C D E

F

GH J

K L M

I

Interests

1997 1998 1999 2000 2001 2002 2003 2004 2005 2006

High Storrs School 11 GCSEs Grade B - C

(inc. Maths and English)

High Storrs Sixth Form B Art & Design

C Product Design D Biology

Chesterfield College

Merit Art & Design Foundation

Course

University of Derby 2:2 Graphic Design

BA (hons)

Education

QDrumming

Q

Homesteading

Q

Martial Arts

Q

Vinyl Records

Q

Henderson’s Relish

QTypography

QMusic

QFashion

dotMailer

Microsoft Works

A truly exceptional designer& a lovely young man.

“ ”My Mum

Current Line Manager

“ ”Creative, inspiring & personable always someone to rely on.


Work ExperienceOctober 2012 - Present Senior Graphic Designer CPL Industries

Consulted on and responsible for all of the company’s branding, printed and graphical web-based marketing material solutions, from inception through to production and final delivery.

Key Achievements and Skills Developed • Played a pivotal role in redesigning and implementing

a new corporate Identity and associated brand guidelines

• Oversaw the design, production, delivery, testing and implementation of the companies largest nationwide promotion campaign

• Took sole ownership of packaging design for the full range of company products, both own-branded and for use by leading supermarket chains

• Completed a full re-design of the commercial sales brochure which was received exceptionally positively and is now being developed into a retail website

• Designed a new brand identity for an emerging business unit in a new market. This included all relevant literature; distribution vehicles; merchant yards; promotional campaigns and much more

• Led the design and implementation of a new product launch campaign which included targeted marketing across a number of channels

• Worked with the companies web developer to improve user journeys and experiences across all of the companies sites

• Helped to coordinate large and small scale events around the UK including GLEE & SOLEX

May 2012 - October 2015 Graphic Designer/Marketing Assistant CPL Industries

Responsible for assisting in updating the company’s literature and graphical web-based marketing materials.

Key Achievements and Skills Developed • Developed further knowledge and understanding of marketing

principles and the application of them within advertising and packaging design for both business and consumer audiences

• Broadened my experience of stakeholder management, liaising with internal and external clients on a daily basis e.g. printers; supply chain; sales team; retail, commercial and wholesale clients

• Re-designed and updated the CPL Industries brochure

• Created and implemented a consistent style for all web banners used across the companies sites

March 2008 - September 2011 Inhouse Graphic Designer and Marketing Service Assistant Record Power

Key Achievements and Skills Developed • Led the transformation of all small packaging from plain boxes

to branded point of sale marketing materials

• Created the companies’ flagship product catalogue from initial designs to finished product

• Developed more contemporary, easier-to-follow instruction manuals across all product lines

• Created direct marketing campaigns, focusing on the most effective way to communicate in multiple channels

• Directed freelance photographers during product photo-shoots and manipulated, reformatted and collated those photos

• Managed day-to-day administration of all the company websites

July 2007 - March 2008 Pre-Press Operative Johnston Press (Sheffield Star)

Key Achievements and Skills Developed • Managed a team responsible for all advertising design in The

Matlock Mercury & Retford Trader

• Designed adverts that were used in multiple newspapers throughout Yorkshire and Derbyshire

• Ensured that multiple deadlines were consistently met, both personally and by my team

• Trained the entire design department on how to use a new work flow management system which significantly improved efficiency

• Collaborated with the sales department to ensure design briefs were met effectively

Sept 06 - July 07 In-house Graphic Designer Get Sorted Academy of Music

Key Achievements and Skills Developed • Designed and implemented consistent brand identity for all

internal and external materials including a wayfinding system; posters; letters; website; leaflets; press releases

• Designed the Academy’s first prospectus

• Re-designed the companies website

• Created lesson planning forms for both student and teachers


Product BrandingThe ProjectPersonal project: To come up with a fun and playful brand for the eggs my chickens produce, when selling them to friends and family.

Mother Cluckin' EggsHappy, healthy chickens, producing tasty free-range eggs

www.mother-cluckin-eggs.co.uk(+44) 0114 251 43 43

[email protected]

Packaging Design

Vehicle Branding

Business Cards

Multi Platform Website


CataloguesThe ProjectCommercial catalogue, supporting price list and introductory letter.


Promotional Campaign - Direct MailThe Project Two gate-fold leaflets, sent to over 64,000 customers, designed to highlite the summer promotion, inform customers which products were on offer and how much they could save, ending with a call to action.


The ProjectLarge national marketing campaign across all retail sites; including the creation of multiple landing pages and category banners, supported by targeted emails to drive user traffic.

Promotional Campaign - Online


Vehicle BrandingThe ProjectDesign of branded livery for 20 nation wide fleet of vehicles.


Instruction ManualsThe ProjectIt was decided that the instruction manual templates were to be redesigned, as the existing manuals felt dated and crowded.A cleaner, minimal design was opted for instead, giving the user greater clarity and legibility.

By putting less on the page it allowed the information to become more comprehensible and easier to focus on small sections at a time.

Tools Required:

10mm wrench

Pliers

Slotted Screwdriver

Phillips Screwdriver

Parts List:

Part no Description Q'ty1 Grill Lid 12 Grill 13 Charcoal tray 24 Grate 15 Ash catcher 16 Bowl 17 Main part 18 Vent 19 Screw 1

10 Nut 111 Grill Lid Handle 112 Thermometer 113 Hook 114 Washers for handle 215 Screw 216 T-handle 117 Oblong washer 118 Screw 219 Nuts 2

Pre-assembly Checklist:

• Check that all parts on the Parts list are present.

• Have the appropriate tools to hand before you begin.

Tools Required:

10mm wrench

Pliers

Slotted Screwdriver

Phillips Screwdriver

Parts List:

Part no Description Q'ty1 Grill Lid 12 Grill 13 Charcoal tray 24 Grate 15 Ash catcher 16 Bowl 17 Main part 18 Vent 19 Screw 1

10 Nut 111 Grill Lid Handle 112 Thermometer 113 Hook 114 Washers for handle 215 Screw 216 T-handle 117 Oblong washer 118 Screw 219 Nuts 2

Pre-assembly Checklist:

• Check that all parts on the Parts list are present.

• Have the appropriate tools to hand before you begin.


PackagingThe ProjectTotal re-brand and update of all manufactured fuel packaging; using specific briquette shape as the main concept running throughout.


AdvertisingThe ProjectAdverts designed to be used in commercial trade magazines and national newspapers.


www.honeybeehealthcoalition.org#withoutbees

Ca age

Over 1/3 of all world foods rely on bee pollination.

Without bees, you wouldn’t have these


Straw erry razil Nut eetrootCa age roccoli

russels SproutsCucum er ell Pepper

utternut Squash




russels Sprouts




eetroot




lack Currents



D&AD BriefThe ProjectTake a cause you believe in and use the power of type to make a difference. Design with typography to agitate, educate, and organise, the world and your audience. Use typography to help people believe in your cause and its purpose; to motivate and inspire people, in a relevant way, to your cause; and above all,

to make an impact. Typography is the soapbox for your rallying cry. Used at its best, it can empower your words, evoke meaning, set tone, and inspire ideas. Without it, your message could be drowned out.


User JourneysThe ProjectAssessment of user journey through a companies ecommerce site and simplification of route to purchase removing or combining several of the steps.

Strength Through Heritage

Alvecote Depot - Cart

Depots | Contact | About | Cart | Checkout |

Corralls Coal15 Dec @Corralls Coal

Corralls Coal3 Nov @Corralls Coal

Another@CharnwoodStoves cove 1 with store stand, @DochertyGroup chimney system and slate hearthin Ryde pic.twitter.com/CYKYza9R4L

Tweets

Tweet to @CorrallsCoal

Delivery Info

Depot Contact Info

• Minimum order value £60• Minimum delivery 150kgs• Prepacked fuels are in multiples of 2 bags• 25Kgs price includes surcharge for plastic• All fuels are offered subject to availability.

Other fuels may be available on request• Descriptions of fuels are for guidance only• All prices include delivery

Robeys Lane, Alvecote, Tamworth, Staffordshire, B78 1AS01827 [email protected]

Approved

COAL Merchant

Tamworth Castle - Staffordshire

Copyright (c) 2015 Corralls Coal Limited. All rights reserved. Terms & Conditions

Description Quantity Price Cost Remove

Traditional (Medium) - 50kg bag £17.60 £211.20

Doubles (Small) - 25kg bag £8.65 £173.00

CPL Handy Kiln Dried Logs - Bag (approx 0.08 cu.m) £12.00 £120.00

Anthracite Stovesse - 50kg bag £21.80 £218.00

Taybrite - 25kg bag £10.85 £455.70

TOTAL £1,177.90

12

20

10

10

42

Update RetrieveSave Continue Buy


Alvecote Depot - Fuel For Open Fires





Tweets


Delivery Info

Depot Contact Info




Approved

COAL Merchant



SOLID FUEL For Open Fires

Not authorised for smoke control areas

Traditional (Medium) - 50kgNatural Open Fire Housecoal


Delivered: Open Sack - Tipped into coal bunker Size: 2”- 4” Across

Delivered: Prepacked - 2 bag multiples only Size: 2”- 4” Across

Quantity: 1 Add to Cart Quantity: 2 Add to Cart

Including delivery & 5% VAT£18.60

1 to 4 Bags

£18.10

5 to 9 Bags

£17.60

10 to 19 Bags

£16.60

20+ Bags


1 to 9 Bags

£9.55

10 to 19 Bags

£9.30

20 to 39 Bags

£8.80

40+ Bags

Doubles (Small) - 50kgSmall Natural Open Fire Housecoal






1 to 4 Bags

£16.80

5 to 9 Bags

£16.30

10 to 19 Bags

£15.30

20+ Bags


1 to 9 Bags

£8.90

10 to 19 Bags

£8.65

20 to 39 Bags

£8.15

40+ Bags

More Info

More Info

More Info

More Info


Alvecote Depot - Fuel For Open Fires





Tweets


Delivery Info

Depot Contact Info




Approved

COAL Merchant



SOLID FUEL For Open Fires

Not authorised for smoke control areas







1 to 4 Bags

£18.10

5 to 9 Bags

£17.60

10 to 19 Bags

£16.60

20+ Bags


1 to 9 Bags

£9.55

10 to 19 Bags

£9.30

20 to 39 Bags

£8.80

40+ Bags







1 to 4 Bags

£16.80

5 to 9 Bags

£16.30

10 to 19 Bags

£15.30

20+ Bags


1 to 9 Bags

£8.90

10 to 19 Bags

£8.65

20 to 39 Bags

£8.15

40+ Bags

More Info

More Info

More Info

More Info


Traditional House Coal is a popular coal for use on open fires, and some coal burning appliances. Traditional house coal is easy to light, burns with a long and strong flame, and has a low ash content, making it relatively easy to clean up after. This coal burns with a long and natural flame.

All of our coal products have been washed for your safety and convenience.

Traditional House Coal is not suitable for burning in smoke control areas.


Close Window


1 to 4 Bags

£18.10

5 to 9 Bags

£17.60

10 to 19 Bags

£16.60

20+ Bags


Terms & ConditionsMaking A PurchasePlease note our minimum order value is £60 and minimum delivery weight is 150kgs. Making a purchase could not be easier. Just browse our store, and add any items that you wish to buy into the shopping cart. After you have finished your selection, click on ‘Checkout’ and you will be asked for a few details that we need to be able to complete the order.

When confirmation of order is received, this is to indicate that we have received your order. It does not indicate that a contract exists between us. We will indicate acceptance of your order, and hence a contract between us, when we send you an invoice. We have included this term to protect us in the case that a mistake has been made in pricing, we have inadvertently under-priced goods, or we are no longer able to supply a particular product for some reason. In the case of a change of price, we will always contact you first to ensure that the price is acceptable.

We Accept Visa or Mastercard credit card and debit card payments. You may send your credit card information via phone, post or over the Internet.

CancellationYou can cancel an order prior to the loading of your order onto our delivery vehicle and obtain a full refund of any pre-payment. Our terms and conditions do not affect your statutory rights.

Shipping And Handling Orders will only be supplied within our depot areas in the UK.

Delivery Schedule We normally deliver your order to you within 4 to 7 business days. Deliveries will only be made within the area shown in the depot map on our website.

Back Orders Not applicable

Tax Charges For orders made from the UK 5% VAT is included in the price.

Credit Card Security When your order is placed at our website, you will be diverted to the secure ACTINIC website our payment provider before your credit card details are taken.

Guarantee Our commitment is to provide a dedicated personal service to our customers.

Privacy Policy Corralls Coal Ltd do not disclose buyers’ information to third parties other than when order details are processed as part of the order fulfilment. In this case, the third party will not disclose any of the details to any other third party.

CookiesCookies are used on this shopping site to keep track of the contents of your shopping cart, to store delivery addresses if the address book is used and to store your details if you select the ‘Remember Me’ Option. They are also used after you have logged on as part of that process. You can turn off cookies within your browser by going to ‘Tools | Internet Options | Privacy’ and selecting to block cookies. If you turn off cookies, you will be unable to place orders or benefit from the other features that use cookies.Data collected by this site is used to:a. Take and fulfill customer ordersb. Administer and enhance the site and servicec. Only disclose information to third-parties for goods delivery purposes

Returns Policy Please check the goods on delivery and ensure that they are supplied correctly. If any of the goods differ from the goods ordered by you, contact the depot at which you placed the order within 7 days. If we have delivered different goods to those on your order, we will exchange them at no additional cost to yourself.

ContactCorralls Coal Ltd are completely dedicated to your total satisfaction. If you have any suggestions or comments please contact us:

By Email By [email protected] 01827 899441

By PostCorralls Coal Ltd,Hove Goods Yard,Sackville Road,Hove, East SussexBN3 7AN

VAT Reg No: 682 4310 43

Your rights to return goods are protected under the EU Distance Selling Directive which can be found at: http://www.hmso.gov.uk/si/si2000/20002334.htm




Corralls Depots Order Fuel NowCorralls offer free domestic delivery service carried out by our own staff on our own vehicles (except for white area of map) and are proud to be Diploma Members of the Approved Coal Merchants Scheme, offering service in excess of the ACMS requirements.

You can order your coal and smokeless fuel on this website:

Step 1Click on an area from the list to be directed to the appropriate depot

Step 2Select the fuel you need then click ORDER FUEL button (All prices include delivery)


Area Phone Number Home Delivery Cash & Carry

Alton 01420 588670

Alvecote 01827 899441

Andover 01264 352688

Ashford 01233 625086

Basingstoke 01256 322328

Bristol 0117 982 8777

Bournemouth 01202 523702

Burgess Hill 01444 232265

Bungay 01986 892639

Canterbury 01227 730012

Camelford 01840 261316

Chichester 01243 552251

Dover 01304 830055

Earsham 01986 892639

Eastbourne 01323 840051

East Grinstead 01342 323056

Farnham 01252 716195

Fordingbridge 01425 653075

Great Yarmouth 01493 740203

Hailsham 01323 840051

Horsham 01403 265408

Hove 01273 728161

Isle of Man 01624 823333

Isle of Wight 01983 522273

Lewes 01273 728161

Maidstone 01622 752520

Petersfield 01730264144

Poole 01202 523702

Portsmouth 023 8069 6193

Ramsgate 01304 830055

Redruth 01209 213365

Ringwood 01425 653075

Rye 01797 223117

Sittingbourne 01795 472908

Southampton 023 8069 6193

Tamworth 01827 899441

Tunbridge Wells 01892 529800

Winchester 01962 866482

Worthing 01903 235148

White Area 01273 201295



AboutCorralls Coal was formed over 170 years ago in 1843 by James Corrall of Brighton and is one of the largest and oldest retail coal companies in the country. Corralls operate across the South & South East of England, East Anglia, East Midlands and the Isle of Man (trading as Castletown Fuels), being the market leader in the areas covered, not only for retail coal, but also for wholesale to other coal merchants, shops and garages.

Corralls employ over 100 staff with average service and experience of more than 20 years, from ten depots each with their own sales offices. This enables customers to speak directly to the depot which will handle their specific delivery requirements.



For expert advice on all matters concerning the use of solid fuel, both for domestic consumers and professionals (i.e. heating installers and architects), contact the Solid Fuel Association which is funded by solid fuel producers and distributors and was established to encourage greater awareness of the benefits of domestic solid fuel heating among the general public visit SFA website here

Head Office: Corralls, Hove Goods Yard, Sackville Road, Hove, East Sussex, BN3 7AN

Registered Office: Corralls Coal Limited, Westthorpe Fields Road, Killamarsh, Sheffield S21 1TZ

Registered Number: 3516795 England

Select delivery area on the map

Select ‘Terms & Conditions’

from the footer

Select ‘Depots’ or ‘Click here to Buy’ from the mega menu

Select ‘About’ from the mega menu

Select your local depot from the list

Select the ‘More Info’ button for a specific

product

Select a catagory banner

• Change Quantities• Remove Products

• Select ‘Buy’

PURCHASE PRODUCTS

Enter quantity and select ‘Add to Cart’

Go ‘back’ to catagory page

Select ‘Continue’

SocialMedia

Solid Fuel Association Website

Select ‘Cart’

Select ‘Depot’ or ‘Order Fuel’

Select delivery area on the map or depot from the list

Select ‘Order Fuel’ Select ‘View Cart’

Select ‘Checkout’

Select a catagory banner

Enter quantity and select ‘Add to Cart’

Select ‘Next’

PURCHASE PRODUCTS

Select the ‘More Info’ button for a specific

product

Select ‘up a level’

Select ‘Terms & Conditions’

Select ‘Store topl’

Before Assessment After Assessment


LogosThe ProjectFreelance projects to redesign or create logos for a variety of different customers with specific needs.

KYUSHOwww.kyusho.co.uk

KYUSHOwww.kyusho.co.uk

Classic rock covers from the last four decades

Hed

gehog & Biscuit

Original Logo

www.airshipcreations.co.uk

Cam

er

on & Wheatley


Product BrandingThe ProjectRe-brand of a South Yorkshire progressive rock band for the launch of their debut EP; including website, logo and EP design.

Created Logo & Website

CD featuring new logo & EP artwork


PostersThe ProjectPersonal Project: 1930’s inspired minimal movie posters using a limited pallet and minimal design.


Solar System Fact SheetsThe ProjectInformation cards for each of the plannets in our solar system.


Thank you for your time

Paul Darby - CV & Portfolio 2016

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Transcript of Paul Darby - CV & Portfolio 2016