Pasta Scelta Bertha Chen, Jeff Hennessy, John Heywood, & Even Ferrer

Agenda Concept Mission Statement Target Market Core Competencies & Processes SuppliersDemand Management Quality Strategy Menu and Prices

Concept Very much like a Chipotle or Sweet Green Build-Your-Own Dish

1. Pick your Pasta2. Pick your Sauce3. Pick your Protein 4. Pick you Topping and Garnishes 5. Pick a Cheese 6. Voila!

Simple Fast Convenient Delicious!

Mission Statement

We aim to provide a simple, yet enjoyable dining experience that delivers value to our customers by

combining personal preferences at a great price. Only using natural ingredients sourced from local suppliers, we promise

to provide the finest pasta dishes around.

Target Market

College Students

Young Working Professionals

Mainline Families

Either looking for a quick, healthy meal, or a cheap, delicious option!

Core Competencies & Processes Core Competencies Modern establishment built on:

Convenience and Comfort Incredible customer care Assembly line efficiency Quality AND Low- Cost

Core Processes

Quality and Process ManagementHuman Resource Management Customer Strategy and Relationship

Management

Suppliers

Demand Management Forecasting methods

Initial Forecasts Customers per day of week Products sold per day of week Inputs required per day of week Peak hours Queue length, time

Judgmental Forecast Gather Data Quantitative

Forecast

Selecting forecast methodLimited to Judgmental Forecasting

Sales force estimates Market Research

Gather data Customers per day of week Input usage Spoilage Waste Order production time Queue size, timing

Quantitative Forecast

Time-series forecastMoving AveragesWeighted Moving AveragesTrend Projection with RegressionExponential Smoothing “A statistical approach that

relies on historical demand data to project the future size of demand and recognize trends

and seasonal patterns”

Forecasted Customers per day of week

Forecasted Product SalesSimple initial assumption:

1 Pasta Dish per customer

Product demand per customer

Input unit amount units per person* Order quantity per person

Pasta 4 ounce 1 4 ounces

Sauce 2 ounce 1 2 ounces

Protein 4 ounce 0.75 3 ounces

Vegetables 1/4 cup 2 0.5 cupsCheese 1/4 cup 0.5 0.125 cups

Inputs Forecast

Review SystemPeriod Inventory Review SystemEvery Monday night, staff performs inventory

Expired items thrown out Each input is counted Amount of input in inventory compared with target

inventory level Target level calculated using:

Customer Service Level 95% Lead Time: 1 day

Re-order to achieve target inventory level

Quality Strategy and ControlSix Sigma Approach

Define

Measure

Analyze

Improve

Control

Fixed and Variable Costs

Building Expenses

Opening Expenses

Marketing and Advertising Expenses

Wages and Salaries Expenses

Equipment Costs

Variable Costs- Inventory

Menu

Pasta

•Spaghetti•Lingquine•Fettuccine•Penne•Angel Hair•Tortellini•Raviolis

Sauce

•Marinara•Alfredo•Vodka•Carbonara •Pesto •Garlic Olive Oil•Bolognese

Protein

•Grilled Chicken •Chicken Parmesan•Beef Meatballs•Turkey Meatballs•Italian Sausage•Shrimp

Toppings

•Chopped Onions•Zucchini•Broccoli•Mushrooms•Fresh Spinach•Roasted Tomatoes•Olives

Cheese

•Fresh Mozzarella •Grated Parmesan •Sharp Cheddar

Prices Recommended Pasta Dish Menu:

Spaghetti, Marinara, Beef Meatballs, Parmesan Cheese --- $8.95 Fettuccine, Alfredo, Grilled Chicken, Broccoli --- $8.95 Penne, Bolognese, Mushrooms, Parmesan --- $7.95 Raviolis, Vodka, Zucchini, Mozzarella --- $7.95 Linguine, Pesto, Turkey Meatballs, Broccoli --- $9.50 Angel Hair, Garlic Olive Oil, Shrimp, Olives -- $9.50

Make-your-own menu:

Pasta --- Standard Price of $2.00 Sauce --- Standard Price of $2.00 Meat

o Beef Meatballs --- $3.00o Grilled Chicken and Chicken Parmesan -- $3.00o Italian Sausage --- $3.00o Turkey Meatballs --$ 3.50o Shrimp --- $3.50

Vegetables--- Each Topping is $0.75 Cheese --- Each Cheese is $1.00

Thank you!