錢櫃PARTY WORLD_錢進新世界行銷企劃
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錢櫃PARTY WORLD 錢進新世界行銷企劃 Sit Down Please 行銷企劃團隊隆重獻映 企四A 96153106 李 巖 企四B 96153208 葉國嫆 企四B 96153210 吳迎碩 企四B 96153218 劉詩敏 企四B 96153230 蔡正義 企四B 96153249 張皓為 企四C 96153326 吳岳融 企四C 96153354 吳允禎
Transcript of 錢櫃PARTY WORLD_錢進新世界行銷企劃
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PARTY WORLD
Sit Down Please
A 96153106
B 96153208 B 96153210 B 96153218
B 96153230 B 96153249 C 96153326 C 96153354
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[2008]
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KTV
[2008]
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KTV
Sit Down Please
[2008]
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Sit Down Please
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....
KTV
Sit Down Please
[2008]
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PARTY WORLD
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(strength) (weakness)
1.
KTV
2.
3.
4.
5.
6.
1.
2.
3.
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(Opportunity) (Threat)
P KTV
E 1.
2.
S
T 1.
2.
KTV
C 1.2.
1.KTV2.
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783 983
15 3
31.4% 11.4%
()()
1.KTV2.3.-
1.
2.
SOGO
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(16~30)
$500~$2,000
$1,000~$5,000
(30)
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1.
KTV
2.
$49/
$249/
$30/
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2011
GO
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10071930
95
2011
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1001011231
1.
2.
3.
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95
-++1,000
()party++2,500
party+++5,000
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GO
01/27~02/07
08/01~08/07
12/19~12/25
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GO
01/27~02/07
08/01~08/07
12/19~12/25
699
1.3
2.
3.100
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GO
01/27~02/07
08/01~08/07
12/19~12/25
100
1.
2.
3.
-
GO
01/27~02/07
08/01~08/07
12/19~12/25
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10031531
10031430
1.
2.
partyN
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1.
2.
3.55531
4. 1005030
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2011 350 135 47,250
350 40 14,000
3,000 15 45,000
2,500 3 7,500
5,000 1 5,000
go
5 4,500 22,500
1,800,000 1 1,800,000
200,000 1 200,000
2,141,500
6,500 1,450 9,425,000
5,000 15 75,000
100,000 15 1,500,000
13,500 15 202,500
1,500 15 22,500
11,225,000
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Facebook
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235262 285310
304307706
37
7,500/()
3,000~4,000/
120
20/
1,380,000
2,760,000
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281012
17/()
10/
680,000
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Facebook
3710
15~35()
26,400(880 USD)
$0.44 USD
6
2000/
792,000
2,376,000
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2011
GO
FB FB FB
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6,500 1,450 9,425,000
5,000 15 75,000
100,000 15 1,500,000
13,500 15 202,500
1,500 15 22,500
2,141,250
1,380,000 2 2,760,000
170,000 4 680,000
Facebook 792,000 3 2,376,000
19,182,250
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98 $2,709,151,000
1,450
$1,868,380
$5,119
$1,000
$529,250,000
$67,214,750
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$67,214,750
(19,182,250)
$48,032,500
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100
39.4%
38.3%
9.9%
12.4%
98
42.9%
31.4%
11.4%
14.3%
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Sit Down Please
$$$$
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