Layout Design

Text is centred and bold in the advert – to be most prominent and obvious to viewer

The killers whole face takes the screen – whereby his eyes are strong, as they are the window to a persons soul

Content

Text to inform the date, time and series to be on channel 5

The background is of the killers whole face to emphases the cold/evil feeling his face enforces

As on all, Advertises the channel website

Style of Font

Colours are white and red conventional to channel 5 so its recognisable and it’s the colour of their logo

Font is in capitals and bold – conventional of Channel 5 so its recognisableTo grab attention and evident to viewers

Same font used to advertise website on bottom

Style of Graphics

From this point,The screen does a ‘twirl’ like graphic which all channel 5 adverts have

Then transforms into a channel 5 logo –This programme doesn’t have a tailored logo because it’s a one-off documentary

Photo Manipulation

The eye has a lot of contrast as it symbolises the window to his evil soul

Edged are black to keep his face concentrated

There is a sepia-like colour on the picture with screen blemishes to enforce its part of history and dead colours

Organisation of Information

Information is always the same

on Channel 5 adverts

#1 – Time & Date#2 – Title#3 – What it is

The Channel website always shows on the

bottom left of the screen

Layout Design

Text is centred and bold in the advert – to be most prominent and obvious to viewer

The pregnancy text is centred in the screen, slightly slanted to make it more visually pleasing – linking to baby fever

Content

Text to inform the date, time and series to be on channel 5

Blurred background of pregnancy text to enforce excitement of royal baby

As on all, Advertises the channel website

Style of Font

Colours are white and red conventional to channel 5 so its recognisable and it’s the colour of their logo

Font is in capitals and bold – conventional of Channel 5 so its recognisableTo grab attention and evident to viewers

Same font used to advertise website on bottom

Style of Graphics

From this point,The screen does a ‘twirl’ like graphic which all channel 5 adverts have

Then transforms into a channel 5 logo –Although this is a one-off documentary it has a crown on the logo because the royals is a significant and popular culture in Britain

Photo Manipulation

The background is blurred as it doesn't really hold much significance to a royal baby – dose not need huge focus

Background of royal red links to the royal and also holds great symbolism with pregnancy

Organisation of Information

Information is always the same

on Channel 5 adverts

#1 – Time & Date#2 – Title#3 – What it is

The Channel website always shows on the

bottom left of the screen

Stage Two: Research and analysis of effective channel adverts

Chosen channel: ITV

Background of a wall, dark and dreary reflecting on the tv show

Main actor’s name included to create a buzz as he is well known

Metaphoric description of the show to catch reader’s attention

Cycle of the mind set of a World Cup Winner

Black and gold colour scheme – winning medals

Content: ITV promotion for rugby world cup showing

Layout: ruby player on the left with his mental qualities around his head, small caption with show information on the right

Layout Design

• The text the name of the show and the time is in the bottom right hand corner.

• This third of the layout is dominated by the Channel 4 logo, thus making it stand out.

• By not having the text in the centre of the layout, the design appears more interesting and appealing.

Content

• The recognisable logo indicates what channel the show will be on.

• The background image of a neighbourhood implies it is set in the suburbs.

• Each individuals costumes has connotations about their character.

E.g. ‘Edie Britt’ is dressed in skimpy clothing which suggests ideas about her promiscuous behaviour.

• Text reveals the name of the programme and what day of the week it will be on.

Style of font

• Standard white coloured font is used to display information.

• The white is typical of channel 4 adverts.

• The text is surrounded by a pink box which matches the colour of the logo.

• The font is not chunky or bold, but still eye-catching because of the contrast of pink and white with the background.

Graphics & Photo manipulation

• The colour of the image has been manipulated to appear brighter to make it more eye-catching for the audience.

Organisation of information

• The first piece of information that is most visible is the image, which informs the audience of the show because they recognise the famous characters.

• The second piece of information visible is the channel 4 logo, which indicates the channel the show will be on.

• The third piece of information most visible is the text bow informing the audience of the name of the programme and the date it will be shown.

Layout Design

• This third of the layout is dominated by the Channel 4 logo, thus making it stand out.

• The text the name of the show and the time is in the bottom right hand corner.

• The main focus of the image is her face which is on the far right hand side of the layout, thus making it look interesting and intriguing.

Content

• The recognisable logo indicates what channel the show will be on.

• Text reveals the name of the programme and what day of the week and time it will be on.

• The characters humours facial expression indicates the programme will be a comedy.

Style of font

• Standard black coloured font is used to display information.

• The font is not chunky or bold, but still eye-catching because of the contrast of yellow and black with the background.

• The text is surrounded by a pink box which matches the colour of the logo.

Graphics & Photo manipulation

• Light is brighter on her face to imply she is holding the camera.

• The background in the image has been blurred to make the character stand out to the audience because she is the main focus of the show.

Organisation of information

• The second piece of information visible is the channel 4 logo, which indicates the channel the show will be on.

• The first piece of information that is most visible is the image, which informs the audience of the ‘comedy’ genre because of her facial expression and costume.

• The third piece of information most visible is the text bow informing the audience of the name of the programme and the date & time it will be shown.