Parkside Hotels & Resorts - Brand

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Detailed information on becoming a member of Parkside Hotels.

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  • BY PARKSIDE HOTELS ________________________________________________________________________ P.O BOX 10028, ANAHEIM, CA 92812 USA * 714-442-9620 * (FAX) 714-276-1386 26 YORK STREET, LONDON W1U 6PZ ENGLAND, UNITED KINGDOM E-Mail: info@parksidehotels.com Website: www.parksidehotels.com www.parksidehotelgroup.com UNITED STATES UNITED KINGDOM PHILLIPINES QATAR INDIA - U.A.E ( UNITED ARAB EMIRATES ) PARKSIDE HOTELS & RESORTS PARKSIDE BRANDPARKSIDE EGI HOTEL & RESORT PARKSIDE ALTA HOTEL PARKSIDE IMPERIAL HOTEL HUELAPU LAPU, CEBU, PHILIPPINES PRAGUE, CZECH REPUBLIC HUE, VIETNAM PARKSIDE INN PARKSIDE HOTEL PARKSIDE RESORT PARKSIDE SUITES PARKSIDE COLLECTION THISISPARKSIDE.COM COMFORT * VALUE * CONVENIENCE * HOSPITALITY * SERVICE PARKSIDE HOTEL LOGO IS A REGISTERED TRADEMARK OF PARKSIDE HOTELS & RESORTS PARKSIDE IS A REGISTERED TRADEMARK OF PARKSIDE HOTELS & RESORTS A PARKSIDE COMPANY
  • PARKSIDE HOTELS & RESORTSPARKSIDE HOTELS & RESORTS PROGRAM PARKSIDE HOTELS & RESORTS INDEX P A GEYOUR CONSORTIUM FOR THE FUTURE TODAY 3PARKSIDE BRANDS 4PARKSIDE BUSINESS SERVICES 5PARKSIDE RESERVATION SYSTEM 6-7PARKSIDE GLOBAL DISTRIBUTION SYSTEM 8 - 10PARKSIDE FEES / TERMS 11QUALITY ASSURANCE 12SIGNAGE / WEBSITES 13THE WORLD IS COMING TO PARKSIDE 14ADVANTAGES OF JOINING PARKSIDE 15PARKSIDE HOTELS & RESORTS GDS / IDS PROGRAM 16SUMMARY OF THE LICENCE AGREEMENT 17 COMFORT * VALUE * CONVENIENCE * HOSPITALITY * SERVICE PARKSIDE IS A REGISTERED TRADEMARK OF PARKSIDE HOTELS & RESORTS A PARKSIDE COMPANY 2
  • YOUR CONSORTIUM FOR THE FUTURE TODAYWHO IS PARKSIDE HOTELS & RESORTSParkside Hotels & Resorts division of Parkside Hotel Group started back in 1975 in London,England. After many years later and changes, Parkside has evolved into the fastest growingfranchise program in the world. Parkside is dedicated to expanding the franchise programworldwide. Parkside Hotels & Resorts short and long-term goal is to expand the franchise andfocusing on the business needs of the Parkside members. Parkside is made of four sections:Parkside Inn, Parkside Hotel, Parkside Resort, and Parkside Suites.Parkside committed to: 1. Providing the reservations, marketing, management and member services necessary to make Parkside the best price/value membership in the lodging industry. 2. Expanding the Parkside brand nationally and worldwideOUTSTANDING BENEFITS OF PARKSIDE HOTELS Reservation referral between hotels An efficient toll free numbers service available throughout the United States and Canada A professional sales staff in major markets, calling on travel agents and business sources A professional convention and conference sales department Inclusion in PARKSIDE FASTLINK Parksides fully automated reservation system which requires no equipment purchase or lease on the hotel part Use of an industry and consumer trademark recognized for quality In house advertising agency to develop cost effective joint advertising campaigns, package or custom promotions aimed to build occupancy during off season periods Advertising discounts on major travel publications Connected to Parkside Central Reservation service and affiliates worldwide Advisory and consultation services for our hotels Hotel will be listed on the website www.parksidehotels.com for online real-time distribution networkWHO OPERATES PARKSIDE HOTELS & RESORTSThe Chief Executive, Brad L. Johnson, directs a highly motivated professional team. Mr. Johnsonwas formerly with Europe Hotels as General Manager/Vice President before joining Parkside Hotels& Resorts. He also has been involved with International sales and marketing activities. The ChiefExecutive is responsible for all policy with Parkside Hotels & Resorts. 3
  • PARKSIDE BRANDSPARKSIDE INNThese establishments appeal to the traveler seeking more than the basicaccommodations. There are modest enhancements to the overall physical attributes,design elements, and amenities of the facility typically at a moderate price. Theseestablishments typically appeal to the budget-minded traveler. They provideessential, no-frills accommodations. They meet the basic requirements pertaining tocomfort, cleanliness, and hospitality.PARKSIDE HOTELThese establishments appeal to the traveler with comprehensive needs. Propertiesare multifaceted with a distinguished style, including marked upgrades in the qualityof physical attributes, amenities, and level of comfort provided.PARKSIDE SUITESThese establishments are upscale in all areas. Accommodations are progressivelymore refined and stylish. The physical attributes reflect an obvious enhanced level ofquality throughout. The fundamental hallmarks at this level include an extensivearray of amenities combined with a high degree of hospitality, service, and attentionto detail.PARKSIDE RESORTThese establishments reflect the characteristics of the ultimate in luxury andsophistication. Accommodations are first class. The physical attributes areextraordinary in every manner. The fundamental hallmarks at this level are tometiculously serve and exceed all guest expectations while maintaining animpeccable standard of excellence. Many personalized services and amenitiesenhance an unmatched level of comfort.PARKSIDE COLLECTIONThese luxury properties are members of an elite group of hotels that exhibit anexceptionally high degree of service and hospitality. These properties display anoriginal design, elegant room decor, exceptional dining, and meticulous grounds. Theflawless execution of guest services is the staffs prevailing concern. These superiorproperties distinguish themselves with a high level of service and hospitality, as wellas a wide variety of amenities and upscale facilities. A well-integrated design,stylized room dcor, excellent restaurant facilities, and landscaped grounds are allpresent. The comfort and convenience of the guest is the staffs prevailing concern. 4
  • PARKSIDE BUSINESS SERVICESPRESS AND PUBLIC RELATIONSInfluential exposure in trade, business and public media. We have a professional marketingdepartment and you will be given opportunities and ideas to gain exposure for your hotel throughParksides Public Relations activities.STAYPASSStaypass is a sales program to individual users of hotel accommodations in large and smallbusinesses and an increasing number of national corporate members companies. Reservations willbe made direct or via Parkside Central Reservation System. Individuals will present their card atthe hotel upon check-in. All Parkside Hotels offer a minimum10% discount off published rate forholders of the Staypass Card holders.BROCHURE FULFILLMENT SERVICESParkside maintains a supply of your brochure, and are mailed to travelers requested informationthrough our toll-free reservation center and requesting information from our website atwww.parksidehotels.com Tour brochures are also available to our other offices.CONSORTIUM BUYING PROGRAM (CBP)Parkside Consortium Buying Program (CBP) is in constant contact with supplies of goods andservices to the hotel industry. Role is to save members time by relieving them of the timeconsuming hob of negotiation and price and service comparisons, and to use Parkside combinedpurchasing power to obtain the most favorable terms possible.TRAVEL GUIDETravel guides are published, featuring descriptions of each Parkside property. Each property willbenefit from the display of your property in all Parkside Worldwide. Only Parkside members can belisted in the Travel Guide, and additional advertising space may be available to enhance yourextensive listing.CO-OPERATIVE REGIONAL AND NATIONAL ADVERTISING CAMPAIGNSHotels may, on an elective basis, participate in advertising programs, through the ParksideAdvertising Program to increase impact and reduce costs. Parkside Getaway Program whichParkside printed and distributed over 1.8 million flyers to AAA Offices, Travel Agents, Group TourOperators, Parkside International Sales Offices and major business corporate offices.PARKSIDE TECHNICAL SERVICESParkside will assist owner and its interior designer in developing a general decorating concept andtheme for the Hotel and its guest rooms, meeting, conferencing and banqueting facilities; lobbyand other public areas; restaurants and bars and offices. This assistance will include the review ofpreliminary plans, the development of functional layouts; review and approval of final plans;designs, color and lighting schemes; specification and selection of carpeting, wall and floorcoverings; specifications and selection of light