Park in : Business plan
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Transcript of Park in : Business plan
PARK IN
Park and Forget it!!
Parking Management Application
An ultimate parking solution application through which a parking slot can be booked online easily at feasible prices. Along which various services like car washing ,navigation facility ,various subscription plans will given to customer. The application will be known as PARK IN .
Problems we are trying to solve :
Parking congestion
Delays, which results in personal losses
Lack of structured parking
Wastage of fuel and time
Value proposition
Online booking of parking slot
Park and forget !!
Navigation facility , subscription plans
PARK IN
Existing parking areas
Every car owner
Size of the market :
In India market of parking is estimates to be around $300 million and growing rapidly. Of this more than 90% is unorganized and is in hands of local contractors. Its means this is a significant opportunity for us with the right systems and technology in place
CUSTOMER SEGMENT
COMPETITIVE BENCHMARKING
Parameters PARK IN Competitors (CPS , TAL)
SERVICEProvide online booking and payment of parking slot and other facilitiesThey dont have such facilities
SERVICE DRIVERSWill navigate you to nearest parking zoneIn this case you need to drive to CPS or TAL
MEASURES Less consumption of fuel and saves your timeMore time taking
CURRENT SITUATIONProvides online application for booking parking slotThey dont have such applications
VALUE ADDED SERVICESCAR WASH ,CAR SERVICE ,etc..They dont have such services
We will provide solution to parking problem by creating a website for internet users and android app for mobile users. These website and app would be having features to find a nearest parking area , book a parking slot with ensures availability and customer can avail some additional facilities like washing , teflon coating ,valet parking and more.Supply chain / key partners and tie ups :
Website developer
Tie ups with existing parking areas
Customer acquisition strategy :
SEO-search engine optimization
Newsletter
Advertisements
Social media marketing(whatsapp, facebook ,linked in, etc..)
OPERATIONAL PLAN
REVENUE MODEL
Thank YouPresented by:Akhlez Alam AnsariGargy SharmaMeet SinghRituraj Singh NarukaSurbhi MathurVijay Pal SinghR.A.Podar Institute of ManagementJaipur ,Rajasthan
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Series 1Series 2Series 3
EXPENSES210000180000100000
INVESTMENT210000190000150000
MONTHLY EXPENSES250002000030000
TOTAL ESTIMATED PROFIT1500001800005