Paramount Web Solutions (P) Ltd

Web 2.0 – The Internet revolution

Web 2.0 is a Combination of online social networks, social indexing, web content and content reusability

Web 2.0 is the collective term for the evolution of the web from simple websites to interactive and innovative web applications. It is the 2nd generation of services available on the World Wide Web.

Web 1.0 is nothing but static HTML pages without the collaboration features.Web 1.0 is a concept used to create non-interactive web sites and is client server based

Web 2.0 is different; its very base is interaction, collaboration and communication.Web 2.0 is a concept used to create interactive web sites, social networks and is peer to peer

Difference Between Web 1.0 and Web 2.0

Organizations do not have to spend much on obtaining the User (who can be a prospective/existing customer) Generated Content, but the ROI is tremendous.

In customer support, the use of blogs and wiki's for self help creates a whole new support experience

In marketing, the opportunity is to provide rich, interactive media and close customer interactivity through wiki's and blogs, which provides new ways of contacting and engaging with potential customers.

In sales, few advantages include Customer participation in improving the services, real time uploading of any promotional programs/ schemes

Use of new form factor devices such as mobile phones and pod casts to interact with the customer throughout the sales process is another area of development.

Advantages of web 2.0

conversations, not clickspeople, not commerceread-write, not read-onlywisdom of the crowds, not experts

evolution of the web to interactive, innovative and social web applications.

interaction, collaboration and communication.

combining online social networks, social indexing, with user-generated content and reusability

leveraging the web/ internet as a platform

What is Web 2.0 About ???

93% of websites

will turn web 2.0

in the next

12months

50% of websites

will turn web 2.0

in the next

6months

Facts on Web 2.0 Functionality

Results extracted from The Scene7 Web 2.0 Experience 2008 and Beyond Survey conducted in Dec

2008 by Adobe Systems Inc.

Web 2.0 is Happening !!!

Attributes Solution

User Experience Search Engine OptimizationAJAX Div’s and continous layout

Information availability & Navigation

SearchTag cloudsVisual Navigation

User Generated Content Social book markingCollaboration features - Wiki's, blogs, forums, comments

Scalability Grid Computing a reality - Amazon S3, EC2

Web 2.0 Components

Rich user experience

The Web as a platform

Data as the next Intel inside

End of the software release cycle

Harnessing collective intelligence

Lightweight programming models

Software above the level of a single device

Characteristics of Web 2.0

Tools Used in Web 2.0

In technology, a mashup is a web application that combines data from more than one source into a single integrated tool

An example is the use of cartographic data from Google Maps to add location information to real-estate data from Craigslist, thereby creating a new and distinct web service that was not originally provided by either source.

Mash Ups

Example of Mash Ups

A few best examples of extremely successful Web 2.0 business model websites are Digg, Del.icio.us, Flicker, Netvibes, Myspace, Gmail, etc

Popular Web 2.0 Based Projects

Our Web 2.0 Offerings

blogwikipodcastrss newsfeedse-newslettermedia streamingfolksonomy (tags, clouds)instant messaging, voip, sms (mobile)discussion forumvirtual worldscontent management system (cms

Our Web 2.0 Tool Box

In summary, the Web 2.0 areas of rich content and community are being used successfully by organizations today, both internally for knowledge capture and reuse, and externally to create communities of customers.

Overall, the use of Web 2.0 techniques in the enterprise promises to have profound and far reaching effect on how organizations work both internally and externally, creating completely new and powerful ways of reaching, selling and supporting customers as communities.

Conclusion

Thanks For your Time

-sales@paramountws.com

-www.paramountws.com