Pacific Northern Marketing Book 2015

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Transcript of Pacific Northern Marketing Book 2015

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Pacific Northern, Inc. provides comprehensive visual merchandising and manufacturing services to develop POP and fixture programs for retail and luxury brand environments. Our end goal is for our programs to fully express our client’s brand identity to help increase sales. From

conception to final delivery, we’re equipped to handle the majority of the design and manufacturing process in-house. We have

a proven record of customer service and product quality, which has allowed us to build

strong relationships with the world’s leading brands.

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This architecturally inspired TOC display creates a clean, contemporary presentation for eyewear.

White acrylic

Gloss-coated wood trim

Metallic 3D logo

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By using a small footprint and being accessible from all angles, this multi-functional fixture design offers the flexibility to show a variety of merchandise. Front seating allows a hands-on consumer experience.

High-polished stainless steel

High-gloss paint

White leatherette

Matching hardware

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LED-lit glass shelving

Mirrored edges

Brass accents

Drawers and cabinets

Fire and safety-compliant materials

The clean, modern lines and lit shelving on this fixture help the merchandise stand out in a busy environment.

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3D lettering

High-gloss paint in custom colors

Linen fabric

Silk-screened pattern border

Vibrant colors and materials create a fun, welcoming look that’s both classic and contemporary.

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The clean lines and vibrant colors of this tower contribute to a striking optical presentation. Intended for use on the matching tower, the eyewear display platforms can also function as a TOC presentation.

Platform:

Iridescent purple paper

Paper with brushed aluminum texture

Tape with chrome appearance

Tower:

Painted MDF

Stainless steel

Frosted acrylic

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“We’ve built our company on expertise and customer service. Our team members are unparalleled in the industry, and we’re committed to quality in everything we do, from our customer service to our manufacturing methods to our final delivery.”

- Mike Wharton, EVP & Chief Operating Officer

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The expertise of our Account Executives comes from years

of experience working for prominent retail and luxury brands.

They have a first-hand understanding of our clients’ needs as well as

a wealth of experience in project management. Combined with

our in-house management of manufacturing processes

and our skilled team behind the scenes, we’re

positioned to meet the demands of any

project and are always hoping

that our next project will

be more challenging

than the last.

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This unique table case presents luxury watch collections with sophistication.

LED lighting

Backlit logos

Drawers with hidden hardware

Brushed stainless steel legs

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Apparel can be folded as well as hung with this contemporary combination garment rack. The center shelving unit is equipped with LED lighting to highlight the merchandise and the back wall of the center unit can hold a graphic.

High-polished stainless steel

Clear & frosted acrylic

High gloss paint

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Inspired by and modeled after a bar of solid gold, this luxury packaging conveys the elegance and value of the timepiece it was designed to hold.

Gold leaf finish

Suede lining

Hot stamp logos

Silk-screened logos

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Hundreds of individually customized store fixtures were manufactured efficiently with an emphasis on quality and cost-control.

Solid brass

Greek marble

Starfire glass

MDF

Molded PVC

Custom fabric

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This sleek and modern version of a museum box offers a minimalist solution for a contemporary luxury store environment.

LED lighting

High-polished stainless steel

High gloss Paint

Matching hardware

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Creative DesignWe start the creative design process by

identifying the aesthetic and functional needs for the

project. Then, our designers create a visual outline from which to

draw inspiration for their design concepts. Even the tiniest detail

is designed to express an aspect of the brand’s DNA. In

the end, everything in the visual merchandising

program works together to tell the lifestyle

story behind the brand.

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“Ultimately, the creative

design process is about storytelling. Our goal for

every visual merchandising program is to tell our client’s

unique brand story to their customers.”

- Johnathan Sanders VP, Creative Design & Business

Development

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Natural materials fused with Bauhaus-inspired design create a calm, relaxing retail environment.

Clean lines

Natural wood

Distressed metal

Polished concrete

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Clean lines create a chic and refined aesthetic.

Ivory suede fabric

Black powder-coated metal

Brass hardware

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“The engineering process extends beyond prepping approved concepts for production. Our mechanical design experts constantly interact with sales and management to ensure that the final product fulfills all needs.”

- John Meadows, VP, Design, Engineering & Purchasing

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Central to the design and manufacturing process is the

concept of value engineering. We work with our customers to seek

out the most efficient way to build an item, from the functionality

inherent in the design to the materials and substrates used

to bring it to life. At its core, mechanical design and

manufacturing are about creative problem

solving, and we’re always up for

the challenge of a new and

different project.

Mechanical Design

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The city skyline inspired this contemporary watch display.

Interchangeable graphic light boxes

LED lighting

Frosted acrylic plinths

Wood veneer and Starfire glass

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Easily changeable pedestal and backdrop graphics allow this display to be modified for new products and promotions.

Dye sublimation printing on leatherette

Interchangeable graphics and sleeves

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Luminous fabric and angular design complement a special collection of diamond jewelry and loose stones.

3D transcript logo

Magnetic elements for product stability

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Manufacturing & Project Management

Effective overseas manufacturing requires a careful, experienced hand. Our

vertically integrated business model allows us to control key parts of the

process and enables us to be fully involved at all stages.

Over 25 years in the industry has proven that communication is the key. Our

team includes bilingual project managers on both sides of the ocean,

and we’ve developed strong communication standards to

identify and resolve potential challenges quickly.

Our high level of attention to detail and

ability to adapt quickly to changes

are vital for custom projects.

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“One of our

greatest strengths is that we own and manage our

own factory. We have complete control over verifying the quality of

materials, ensuring the most cost-effective manufacturing processes, and shifting

production to accommodate tight deadlines.”

- Brian Hahn, Director, Project Management & Product

Development

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WORLDWIDE SOURCINGOur sourcing and purchasing departments, located on three continents, have access to global trends, materials, and manufacturing techniques.

Real leather hides from Italy and Vietnam

Suede from the United States, Japan, and China

Faux leathers from the United States, China, Japan, and Switzerland

Veneers from the United States, China, and India

Laminates from the United States and China

Hardware from the United States, China, Germany, and Japan

Lighting from the United States, China, and Germany

Papers from the United States, Switzerland, and China

Paints from the United States, China, and Italy

Marble from Greece, Italy, and China

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Solar-powered LED lighting and rotation present diamonds in motion.

Battery or solar-powered

Matte black paint

Apricot suede fabric

Magnetic, acrylic sign

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Custom fabrics and materials in this accessory display were chosen to be cohesive with a full boutique program.

Beveled glass

Vacuum-plated bass

Linen fabric with silver accent

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The tower and a variety of TOC elements allow the program to suit each store’s individual needs.

Black lacquer-painted MDF

Hand-painted acrylic

Stainless steel offsets

Literature holder on tower

Mirror on TOC

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The fluorescent pink and bright white of this optical TOC display complement the bold eyewear it was designed to showcase.

Lacquer-painted MDF

Clear acrylic shelves

Metallic painted feet

Silk-screened logo

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Soft, feminine elements convey a sense of romance.

Metallic accent fabric with a linear pattern

Polished chrome accents

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“Our team members and core

competencies are unparalleled in this industry.”

- Mike Wharton, EVP & Chief Operating Officer

Eddie LeePresident & CEO

Johnathan SandersVP, Creative Design & Business Development

Carolyn BachmannAccount Executive

John MeadowsVP, Design, Engineering & Purchasing

Beth PetersonAccount Executive

Brian HahnDirector, Project Management & Product Development

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Shawn CarrAccount Executive

Debbie MyresAccount Executive

Shamous EllinwoodAccount Executive

Andy SmithAccount Executive

Karen HerlemanAccount Executive

Kelly Jandrucko Account Executive

Cindy CliffordAccount Executive

Greg Brevik Account Executive

Amanda HammondAccount Manager

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Providing Solutionsto the World’s Leading Brands

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PN EuropeVillantipolis Villa 5RDC 473 Route des Dolines

06560 Sophia Antipolis, France

Tel. + [email protected]

PN USA3116 Belmeade Dr

Carrollton, TX 75006

Toll Free 888.888.5868 [email protected]

PN DallasPrivately Owned Corporate Headquarters & Distribution Center

PN Northern EuropeSales & Marketing Office

PN ChinaPrivately Owned Manufacturing Campuses

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