P2P Market Conference March 2009 Mitchell Edwards CFO & GC BitTorrent, Inc.
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Transcript of P2P Market Conference March 2009 Mitchell Edwards CFO & GC BitTorrent, Inc.
P2P Market ConferenceMarch 2009
Mitchell EdwardsCFO & GCBitTorrent, Inc.
Down
But
Not
Out
Down but not out
© 2001-2008 BitTorrent,Inc. All rights reserved. 7
Consumer Freeware
Incredibly popular Software (up to
50% of all Internet traffic)
Embedded SDK
Software (SDK) taking P2P beyond the PC to
Devices
SaaS Platform
Premium Services “farm” value of the
client network
Core technology that organizes user-contributed bandwidth
into a viable resource for content publishers
We organize the world’s Internet bandwidth
© 2001-2008 BitTorrent,Inc. All rights reserved. 8
Market Coverage – BitTorrent
Market Saturation
Low High
© 2001-2008 BitTorrent,Inc. All rights reserved. 9
Content Delivery – Past• Content delivered directly from
company server
• Delivery time slow, often interrupted and expensive
CDNs – Present• CDNs provide global network of
servers delivering files from the edge of the network
• Faster, more reliable delivery times; still significant costs
– Future• BitTorrent seamlessly complements
existing download delivery solutions with a managed peer delivery network
• Leads to even faster delivery times, higher-quality downloads and much lower costs
Evolution in Content Delivery
Company Server
Past
User
P2P
UsersFuture
User
Present
User
CDN Sites
Thank You