Overview - Designed for Life | Berkeley Group courtyard below The Tower. 4 The ... Surrounded by...

2 | The Tower – Saffron Square | Overview Overview | The Tower – Saffron Square | 3

Overview Saffron Square is designed for urban living and

will create the benchmark in modern architecture

for Croydon. Built around a landscaped public

courtyard which will provide Saffron Square

residents with a coffee shop, Tesco Express,

a residents’ gym and 1st Avenue estate agent,

Saffron Square will be a vibrant, lively and

safe community.

Stunning water features provide a focal point

to the sensitive planting – an area that can

be enjoyed by all.

Landscaped courtyard below The Tower

4 | The Tower – Saffron Square | Overview Elevated Living | The Tower – Saffron Square | 5 The Tower

The TOwer: elevaTed living

“The Tower will provide a gateway

building to the centre of Croydon,

creating a strong identity and sense

of place through the architecture

and design of the public spaces.”

Martin Touška,

Rolfe-Judd Architecture

Co

mp

ute

r ge

ne

rate

d im

ag

e

6 | The Tower – Saffron Square | | The Tower – Saffron Square | 7

SaffrOn Square: The TOwer The centrepiece of the development

is the impressive 43-storey tower, which will

create a dominant focal point for the new

Croydon skyline. Surrounded by lower rise

buildings that comprise the remaining

development, The Tower consists of 414

private apartments that offer quintessential

modern living facilities.

Residents will benefit from floor-to-ceiling

glazing offering stunning views across

Croydon to Central London and beyond.

The interiors will feature high-specification,

contemporary fittings and will take

inspiration from six fashionable locations:

London, Paris, Milan, New York, Manhattan

and Knightsbridge. The Tower aims to offer

a superior standard of living never before

enjoyed in the area.

The Tower The Tower lobby entranceCo

mp

ute

r ge

ne

rate

d im

ag

e

Co

mp

ute

r ge

ne

rate

d im

ag

e

8 | The Tower – Saffron Square | Facilities | The Tower – Saffron Square | 9

faCiliTieS The Tower offers safe and luxurious living with its

welcoming and spacious five-star entrance lobby

and concierge. To enhance the excellent levels

of security and convenience, entry to all

apartments will be gained via an electronic

entry phone system. A concierge service is on

hand 24 hours a day; additionally, there is secure

underground parking available on a right-to-park

basis on selected units for added peace of mind

for residents.

For those who are not car owners, The Tower will

offer a car-sharing club which will enable residents

to take advantage of all the convenience of a car

without actually owning one. For those with two

wheels, bicycle storage is also available for each

apartment. Green vehicle electric charging points

are also provided, adding to the green credentials

of the development.

There is also a residents-only state-of-the-art

fitness suite and an airport-style residents’ lounge

area situated in The Tower. Over 17,000 sq ft

of mixed-use retail, leisure and commercial

space is also located at the foot of The Tower.

10 | The Tower – Saffron Square | Concierge Hall & Lobby | The Tower – Saffron Square | 11

The Lobby

COnCierge hall & lObbyArchitecturally inspired by the iconic great halls

and monuments of the 50’s and 60’s artscene,

the concierge lobby is at the heart of residents’

facilities. Taking reference from art galleries,

auditoriums and concert halls, the design is both

theatrical and serene.

Filled with poetry, art and elegance, an open

construction with seating areas and galleries

conveys a relaxed feeling of space. This principle

concept infuses throughout all communal areas.

The space is defined by its volume, a dramatic

dark painted ceiling, filled with textured,

handcrafted detail and customised furnishings.

Here the visual and tactile combinations

of polished concrete, patinated brass, and

sustainably sourced timber balance

to create a convincing and coherent whole.

Handmade glass pendants hang over custom

designed seating, while the artwork beyond detail

the space with a touch of personality. But perhaps

the statement pieces here are the monumental

bronze screened lightbox and huge cast concrete

poetry wall depicting words and phrases from

some of England’s greatest poets. Rossetti, Keats

and Tennyson.

Just beyond The Lobby Hall is an intimate and

inviting space celebrating art from the locality.

In stunning and dramatic contrast with the double

height hall, the gallery areas across two floors are

designed to combine a sense of exclusivity with

local culture and lifestyle.

Moving through the space the main lift lobbies

are designed in five star hotel-esque style, using

smooth polished concrete surfaces, warm bronze

tones and references to poetry and the arts.

Co

mp

ute

r ge

ne

rate

d im

ag

e

12 | The Tower – Saffron Square | The Arthouse Lounge & Library The Arthouse Lounge & Library | The Tower – Saffron Square | 13

The Arthouse Lounge & Library

The arThOuSe lOunge & library‘The Arthouse’ was created by the designers

to combine a congenial space furnished in

contemporary style, displaying artwork and

messages from local artists that are integral

to the ambiance. Essentially a business lounge,

the design offers much more. This is a space

to socialise, to hold meetings, business events

and to catch up with colleagues or friends.

The Arthouse Lounge encourages a sociable

atmosphere, with leather banquette seating and

stools, iconic relaxed lounge chairs, all set against

floor to ceiling windows overlooking a spectacular

panorama of London’s bustling social scene.

A careful choice of materials designed to evoke

the most subtle of tones of a members club, offer

a palette of smart dark grey, tans and blacks.

The blend is both elegantly contemporary,

and young in vibe.

The Arthouse Lounge is a live space, dedicated

to sociability, a sense of occasion and as with

the concierge and gallery spaces an ever

changing celebration of original works

of art in an atmospheric setting.

The Arthouse Library has been designed

for residents looking for a quiet place to work

or sit and browse. As part of ‘The Arthouse’

it shares the same rich palette of colours,

but the atmposhere is a little more serene.

With large comfortable seating and a work

bench, residents are encouraged to use

the space for quieter work activities or can

be closed off for private meeting facilities.

This space features ‘art and artefacts’ shelving,

displaying small artworks and objets d’art

and book swap opportunities, in a thought

provoking environment.

Co

mp

ute

r ge

ne

rate

d im

ag

e

14 | The Tower – Saffron Square | The Arthouse Lounge & Library The Fitness Suite | The Tower – Saffron Square | 15

The Fitness Suite

The fiTneSS SuiTe A combination of bleached blond timbers,

contrasted with ebony oak and polished concrete,

residents are able to work out or unwind in equally

well-designed spaces.

Reminiscent of a stunning spa, The Fitness Suite is

entered through a lobby space with comfortable

soft seating, locker facilities and refreshʼroom with

polished black concrete vanity basins and full

height mirrors.

Dark grey mirrored glass lines the internal walls

and a specifically definedʼflexi-space is available

for yoga, insanity workouts or sessions with a

private trainer.

Linked by a dramatic floating ceiling raft, the two

main areas work in unison. Both relaxation and

rejuvenation is offered in a sophisticated, elegant

but structured and facility driven space.

Co

mp

ute

r ge

ne

rate

d im

ag

e

16 | The Tower – Saffron Square | The Tower Specification The Tower Specification | The Tower – Saffron Square | 17

The TOwer SpeCifiCaTiOn

EXTERNAL FINISHES

External elevations feature a glazed cladding system

Sky lounges and paved terraces to penthouses

HEATING/HOT WATER

Underfloor heating with individual thermostatic temperature controls

Centrally provided heating and hot water, individually metered to each apartment

Chrome ladder-style heated towel rail with individual temperature control to bathrooms/shower rooms

SECURITY AND PEACE OF MIND

10-year warranty cover under NHBC Buildmark Scheme

Mains-powered smoke detectors with battery back-up

Heat detectors in or adjacent to kitchens

Multi-point-locking front entrance door including spy hole viewer to each apartment

Audio-link door-release entry system

COMMON AREAS

Hallways and staircases to all floors carpeted throughout

Lift access to all floors

Visitor access to common areas via audio door-entry system

Allocated post box for each apartment located either internally within ground-floor entrance lobby or through individual apartment doors

Refuse area provided at ground level

Secure bicycle store provided in secure underground car park

HOME ENTERTAINMENT & COMMUNICATIONS

Digitally-compatible communal TV aerial and communal satellite dish

Wired for Sky Plus High Definition and Multi-Room TV with points to living room and all bedrooms (subject to future connection by purchaser)

Broadband capability to all telephone points which are provided to living room and all bedrooms

18 | The Tower – Saffron Square | The Tower Specification The City Collection | The Tower – Saffron Square | 19

The CiTy COlleCTiOnIn addition to the public spaces, the

creative team at BOX66 have worked with

some of Europe’s most influencial hoteliers,

creating exclusive and luxurious residencies

and hotels in many major cities.

Taking reference from these projects and

locations and led by Architectural Designer,

Fiona Ashford, The City Collection has

been created to bring together individually

designed interiors, establishing a new setting

for contemporary city living.

The overall concept ofʼpeople and placeʼ

embraces internationalism, a unity of

cultures and sensibilities and is a unique

microcosm of metropolitan life.

The concept behind The Collection offers

a series of cultural directions based on the

diversity of a worldwide style.

Choices are inspired by four international

fashion-led cities and invite us to identify

with and choose the city that most reflects

our taste and lifestyle, helping to create a

perfect home. With a strong fashion and

culturally led design we present to you

London, New York, Paris and Milan.

20 | The Tower – Saffron Square | The City Collection The City Collection | The Tower – Saffron Square | 21

lOndOn

CLASSIC. WARM TONES. CULTURAL. EARTHY. TIMbER.

The textures and tones of the London Collection creates a reassuringly warm and natural

appeal. Limestone effect textural walls, contrasting timber look panels, classic oak effect floor,

this collection has a natural softness for an otherwise contemporary scheme.

INTERIOR FINISHES

Grey oak veneer front entrance door and white internal doors

Chrome-finish internal door furniture throughout

White-emulsioned walls and smooth-finish ceilings throughout

Skirting and architrave to be finished in white

Sealed double-glazed thermally-broken windows

Carpets to bedrooms and natural oak-effect laminate to hall, living and kitchen

Fitted wardrobe to master bedroom

ELECTRICAL FITTINGS & PLUMbING

Recessed ceiling downlighters

Master light switch to hall

White switch plates and sockets throughout

White isolator switch plate to kitchen

Automatic lighting to storage cupboards

Designated space and services for washing machine in hall cupboard

KITCHENS

Individually designed handle-free dual-colour kitchen with a combination of Hacienda Black and Beige Sands units

Task lighting beneath wall units in kitchen

Composite stone worktop

Stainless-steel under-mounted sink with feature chrome mixer tap

Bosch stainless-steel fan-assisted single electric oven

Bosch frameless ceramic 4-ring hob with slimline concealed extractor

Fully integrated fridge/freezer or fridge with ice box where applicable

Fully integrated standard/slimline dishwasher where applicable

Bosch built-in microwave to 3-bed units

bATHROOMS

White Vitra wash-hand basin with wall-mounted Vado tap set

Wall-mounted WC with soft-close seat and concealed cistern

White steel Kaldewei bath with glass shower screen

Vado wall-mounted taps and thermostatically controlled bath/shower mixer with ceiling-mounted showerhead and handheld shower fitment

Vado square toilet roll holder

Timber-effect storage unit and vanity shelf with mirror over basin

Ladder-style chrome towel rail

Shaver socket

Fully tiled dual-colour contemporary tiling with a combination of dark semi-polished floor tiles with complementing natural limestone-effect wall tiles

SHOWER ROOM




Walk-in shower with frameless glass screen or pivotal door where applicable

Vado ceiling-mounted showerhead with thermostatically-controlled shower mixer and wall-mounted handset

Mirrored storage unit and vanity shelf


Shaver socket

Fully tiled dual-colour contemporary tiling with a combination of dark semi-polished floor tiles with complementing natural limestone-effect wall tiles

Co

mp

ute

r ge

ne

rate

d im

ag

e

Co

mp

ute

r ge

ne

rate

d im

ag

e


new yOrk

FRESH. WHITE. COOL. TRANqUIL. LOFT LIvING.

White, glossy, reflective surfaces, the New York Collection offers a simple, contemporary

backdrop and is the perfect choice for loft living style. Inject bold, vivid colour for an uplifting

look or opt for a cool, calm scheme to retain the airy, fresh and tranquil feel this choice brings.

INTERIOR FINISHES






Carpets to bedrooms and light grey oak-effect laminate to hall, living and kitchen









KITCHENS

Individually designed handle-free high-gloss white kitchen









bATHROOMS








Shaver socket

Fully tiled dual-colour contemporary tiling with a combination of polished ivory wall and floor tiles with a polished grey feature wall

SHOWER ROOM








Shaver socket

Fully tiled dual-colour contemporary tiling with a combination of polished ivory wall and floor tiles with a polished grey feature wall

Co

mp

ute

r ge

ne

rate

d im

ag

e

Co

mp

ute

r ge

ne

rate

d im

ag

e


pariS

ELEGANT. LIGHT. PARED DOWN. CONTOURS. TONE.

Pared back, understated elegance in soft warm grey tones, this collection offers a simple

yet desirable backdrop to any furniture choice. Teamed with dark, striking pieces for impact

or natural neutral tones the Paris Collection is the perfect compliment to many varied styles.

INTERIOR FINISHES






Carpets to bedrooms and light grey oak-effect laminate to hall, living and kitchen









KITCHENS

Individually designed handle-free kitchen with light grey satin finish units









bATHROOMS




Vado wall-mounted taps and thermostatically controlled bath/shower mixer with ceiling- mounted showerhead and handheld shower fitment




Shaver socket

Fully tiled dual-colour contemporary tiling with a combination of dark grey polished floor tiles with complementing polished ivory wall tiles

SHOWER ROOM





Vado ceiling-mounted showerhead with thermostatically controlled shower mixer and wall-mounted handset



Shaver socket

Fully tiled dual-colour contemporary tiling with a combination of dark grey polished floor tiles with complementing polished ivory wall tiles

Co

mp

ute

r ge

ne

rate

d im

ag

e

Co

mp

ute

r ge

ne

rate

d im

ag

e


Milan

COUTURE. bOLD. ATTITUDE. DARK. SHOCKING.

The striking design of the Milan Collection offers a bold, edgy highly sophisticated look to your

home which takes its references straight from the glossy fashion magazines. Offset against light,

reflective furniture this option is the ultimate experience in contemporary living.

INTERIOR FINISHES






Carpets to bedrooms and dark grey oak-effect laminate to hall, living and kitchen









KITCHENS

Individually designed handle-free kitchen with dark grey satin-finish units




Bosch stainless-steel fan assisted single electric oven





bATHROOMS








Shaver socket

Fully tiled dual-colour contemporary tiling with a combination of beige matt-finish wall and floor tiles with a dark grey matt-finish feature wall

SHOWER ROOM




Walk in shower with frameless glass screen or pivotal door where applicable




Shaver socket

Fully tiled dual-colour contemporary tiling with a combination of beige matt-finish wall and floor tiles with a dark grey matt-finish feature wall

Co

mp

ute

r ge

ne

rate

d im

ag

e

Co

mp

ute

r ge

ne

rate

d im

ag

e

Floorplans | The Tower – Saffron Square | 29

FLOORPLANS GROuNd FLOOR

STAFF ROOM

STORAGEMANAGEMENT

OFFICE

WC

RETAIL

STORE

REFUSE

LOBBY

LOBBY

RETAILENTRANCE DESIGN

IS SUBJECT TOCONFIRMATION

CONCIERGE

Apartment layouts provide approximate measurements only. Dimensions, which are taken from the indicated points of measurement are for guidance only and are not intended to be used for carpet sizes, appliance space or items of furniture. Apartment areas are provided as gross internal areas under the RICS measuring practice. All measurements and areas may vary within tolerance of 5%. Kitchen layouts are indicative only and are subject to change. All terrace / balcony dimensions and areas are approximate and may vary within a tolerance of 10% subject to detailed design. Window positions may vary from floor to floor.

Concierge

Commercial

Management Area

WELLESLEY ROAD

BED

FOR

D P

AR

K

KEATS

RO

SS

ETTI

WA

TER

HO

US

E

TENNYSON

THE TOWERRUSKIN


FLOORPLANS FLOOR 1

ApArtment 01 / 1 bed 54.10 sq m 582 sq ft

Living Room 5.72m x 3.59m 18' 9" x 11' 9"Kitchen 2.69m x 2.10m 8' 9" x 6' 10"Bedroom 2.80m x 4.30m 9' 2" x 14' 1"



ApArtment 03 / SUIte 30.50 sq m 328 sq ft

Living Room 3.55m x 3.69m 11' 7" x 12' 1"Kitchen 1.85m x 3.08m 6' 0" x 10' 1"




Living Room 3.56m x 5.03m 11' 8" x 16' 6"Kitchen 2.70m x 2.41m 8' 10" x 7' 10"Master Bedroom 2.80m x 5.04m 9' 2" x 16' 6"Bedroom 2 2.60m x 3.64m 8' 6" x 11' 11"

MASTERBEDROOM

BEDROOM 2 BEDROOM

ENSUITE

BATHROOM

KITCHEN

COATS

BATHROOMKITCHEN

BEDROOM

BATHROOM

BATHROOM

BATHROOMSTORE

BEDROOM

STORE

STORE

STORE

STORE

LIVING ROOMLIVING ROOM

LIVING ROOM

LIVING ROOM

LIVING ROOM

KITCHEN

KITCHEN

KITCHEN

RESIDENTS' LOUNGE DESIGNIS SUBJECT TO

CONFIRMATION

RESIDENTS' LOUNGERESIDENTS' GYM DESIGN

IS SUBJECT TOCONFIRMATION

RESIDENTS' GYMRESIDENTS' LIBRARY

05 04 03 0201


Residents' Lounge

Residents' Gym

Suite

1 Bedroom

2 Bedroom

WELLESLEY ROAD

BED

FOR

D P

AR

K

KEATS

RO

SS

ETTI

WA

TER

HO

US

E

TENNYSON

THE TOWERRUSKIN


FLOORPLANS FLOOR 2
























Living Room 2.65m x 4.25m 8' 8" x 13' 11"Kitchen 2.61m x 1.60m 8' 6" x 5' 2"Dining Room 2.96m x 3.42m 9' 8" x 11' 2"

DINING ROOM

BEDROOM

BEDROOM 2

BEDROOM BEDROOM

BEDROOM

BEDROOM BEDROOMMASTERBEDROOM

BEDROOM

BATHROOM

COATS

LIVING ROOM

LIVING ROOM

LIVING ROOM

LIVING ROOM

KITCHEN

KITCHEN KITCHEN

KITCHEN

KITCHEN

KITCHEN

KITCHEN

KITCHENKITCHENKITCHENKITCHEN

KITCHEN

ENSUITE

BATHROOMBATHROOM

BATHROOM

BATHROOMBATHROOM

BATHROOM BATHROOM

BATHROOM

BATHROOM

BATHROOMBATHROOM

STORE STORE STORE STORE

STORE

STORE

STORE

STORE

STORESTORE

STORE

STORE

LIVING ROOM

LIVING ROOM

LIVING ROOMLIVING ROOM LIVING ROOM

LIVING ROOM LIVING ROOM LIVING ROOM

01 02 03 04 05 0609 08 07101112


Suite

1 Bedroom

2 Bedroom

WELLESLEY ROAD

BED

FOR

D P

AR

K

KEATS

RO

SS

ETTI

WA

TER

HO

US

E

TENNYSON

THE TOWERRUSKIN


FLOORPLANS FLOORS 3-7

























DINING ROOM

BEDROOM

BEDROOM 2

BEDROOM BEDROOM

BEDROOM


BEDROOM

BATHROOM

COATS

LIVING ROOM

LIVING ROOM

LIVING ROOM

LIVING ROOM

KITCHEN

KITCHEN KITCHEN

KITCHEN

KITCHEN

KITCHEN

KITCHEN


KITCHEN

ENSUITE

BATHROOMBATHROOM

BATHROOM

BATHROOMBATHROOM

BATHROOM BATHROOM

BATHROOM

BATHROOM

BATHROOMBATHROOM


STORE

STORE

STORE

STORE

STORESTORE

STORE

STORE

LIVING ROOM

LIVING ROOM

LIVING ROOMLIVING ROOM LIVING ROOM


01 02 03 04 05 0609 08 07101112


Suite

1 Bedroom

2 Bedroom

WELLESLEY ROAD

BED

FOR

D P

AR

K

KEATS

RO

SS

ETTI

WA

TER

HO

US

E

TENNYSON

THE TOWERRUSKIN


FLOORPLANS FLOOR 8








Living Room 3.05m x 5.27m 10' 0" x 17' 3"Kitchen 2.50m x 2.250 8' 2" x 7' 4"Bedroom 2.70m x 4.07m 8' 10" x 13' 4"


Apartment Area 87.00 sq m 936 sq ft

Exterior Area 18.10 sq m 194 sq ftLiving Room 3.64m x 5.63m 11' 11" x 18' 5"Kitchen 2.75m x 2.47m 9' 0" x 8' 1"Master Bedroom 2.81m x 3.38m 9' 2" x 11' 1"Bedroom 2 3.59m x 2.95m 11' 9" x 9' 8"Bedroom 3 2.60m x 3.38m 8' 6" x 11' 1"Terrace 2.64m x 6.92m 8' 7" x 22' 8"

Apartment 06 / 2 bed 103.7 sq m 1115 sq ft

Apartment Area 86.10 sq m 926 sq ftExterior Area 17.60 sq m 187 sq ftLiving Room 5.04m x 5.33m 16' 6" x 17' 6"Kitchen 2.97m x 2.34m 9' 9" x 7' 8"Master Bedroom 3.05m x 4.18m 10' 0" x 13' 8"Bedroom 2 2.75m x 3.88m 9' 0" x 12' 8"Terrace 2.64m x 6.84m 8' 7" x 22' 5"









BEDROOM 2

BEDROOM BEDROOM BEDROOMMASTERBEDROOM

BATHROOM

COATS

LIVING ROOM

LIVING ROOM

KITCHENKITCHENKITCHEN

KITCHEN

ENSUITE

BATHROOMBATHROOM BATHROOM

STORE STORE STORE

STORE

LIVING ROOM LIVING ROOM

MASTERBEDROOM

BEDROOM 3 BEDROOM 2

COATS LIVING ROOMSTORE

KITCHENBATHROOMENSUITE

PRIVATE TERRACE

TO COMMUNAL R

OOF TERRACE

DINING ROOM

BEDROOMBEDROOM

LIVING ROOM

KITCHEN

KITCHEN KITCHEN

KITCHEN

BATHROOM

BATHROOMBATHROOM

BATHROOM

STORE

STORESTORE

STORE

LIVING ROOM


MASTERBEDROOM BEDROOM 2

COATS

STORE

KITCHENBATHROOM

ENSUITE

PRIVATE TERRACE

LIVING ROOM

01 02 03 04 0507 06080910


Suite

1 Bedroom

2 Bedroom

3 Bedroom

WELLESLEY ROAD

BED

FOR

D P

AR

K

KEATS

RO

SS

ETTI

WA

TER

HO

US

E

TENNYSON

THE TOWERRUSKIN


FLOORPLANS FLOORS 9-21






Living Room 2.95m x 5.27m 9' 8" x 17' 3"Kitchen 2.50m x 2.25m 8' 2" x 7' 4"Bedroom 2.80m x 4.025 9' 2" x 13' 2"

















ApArtment 12 / SUIte 36.70 sq m 395 sq ftLiving Room 2.86m x 4.25m 9' 4" x 13' 11"Kitchen 2.61m x 1.60m 8' 6" x 5' 2"Dining Room 2.87m x 3.42m 9' 4" x 11' 2"

DINING ROOM

BEDROOM 2

BEDROOM BEDROOM

BEDROOM


BEDROOM

BATHROOM

COATS

LIVING ROOM

LIVING ROOM

LIVING ROOM

KITCHEN

KITCHEN KITCHEN


KITCHEN

ENSUITE

BATHROOMBATHROOM

BATHROOM

BATHROOMBATHROOM

BATHROOMBATHROOM


STORESTORE

STORE

STORE

LIVING ROOM

LIVING ROOM


KITCHEN

BATHROOM

STORE

LIVING ROOM

BEDROOM

BEDROOM

LIVING ROOM

LIVING ROOMKITCHEN

KITCHEN

KITCHEN

BATHROOM

BATHROOM

BATHROOM

STORE

STORE

STORE

LIVING ROOM

01 02 03 04 05 06

0807

09101112


Suite

1 Bedroom

2 Bedroom

WELLESLEY ROAD

BED

FOR

D P

AR

K

KEATS

RO

SS

ETTI

WA

TER

HO

US

E

TENNYSON

THE TOWERRUSKIN


FLOORPLANS FLOOR 22

DINING ROOM

BEDROOM 2BEDROOM BEDROOM

BEDROOM

PLANT ROOM

BEDROOM BEDROOMMASTER

BEDROOM

BEDROOM

BATHROOM

COATS

LIVING ROOM

LIVING ROOM

LIVING ROOM

KITCHEN

KITCHEN KITCHEN


KITCHEN

ENSUITE

BATHROOMBATHROOM

BATHROOM

BATHROOM BATHROOM

BATHROOMBATHROOM

STORE STORESTORE STORE

STORESTORE

STORE

STORE

LIVING ROOM

LIVING ROOM


BEDROOM

BEDROOM

LIVING ROOM

LIVING ROOMKITCHEN

KITCHEN

KITCHEN

BATHROOM

BATHROOM

BATHROOM

STORE

STORE

STORE

LIVING ROOM

01 02 03 04 05 06

0807

091011
























Suite

1 Bedroom

2 Bedroom

WELLESLEY ROAD

BED

FOR

D P

AR

K KEATS

RO

SS

ETTI

WA

TER

HO

US

E

TENNYSON

THE TOWERRUSKIN


FLOORPLANS FLOORS 23 - 24

BEDROOM 2BEDROOM BEDROOMBEDROOM BEDROOM

MASTERBEDROOM

BATHROOM

COATS

LIVING ROOM

LIVING ROOM


KITCHEN

ENSUITE

BATHROOMBATHROOM BATHROOMBATHROOM

STORE STORESTORE STORE

STORE


BEDROOM

BEDROOM

LIVING ROOM

LIVING ROOMKITCHEN

KITCHEN

KITCHEN

BATHROOM

BATHROOM

BATHROOM

STORE

STORE

STORE

LIVING ROOM

BEDROOM 2MASTER

BEDROOM

MASTERBEDROOM

BEDROOM 2

COATSCOATS

LIVING ROOM

LIVING ROOM

KITCHEN

KITCHENBATHROOM

BATHROOMENSUITE

ENSUITESTORE

STORE

01 02 03 04 05 06

0807

0910






















Suite

1 Bedroom

2 Bedroom

WELLESLEY ROAD

BED

FOR

D P

AR

K

KEATS

RO

SS

ETTI

WA

TER

HO

US

E

TENNYSON

THE TOWERRUSKIN



BEDROOM 2

MASTERBEDROOM

BATHROOM

COATS

LIVING ROOM

KITCHEN

ENSUITE

STORE

BEDROOM 2MASTER

BEDROOM

MASTERBEDROOM

BEDROOM 2

COATSCOATS

LIVING ROOM

LIVING ROOM

KITCHEN

KITCHENBATHROOM

BATHROOMENSUITE

ENSUITESTORE

STORE

BEDROOM

KITCHENBATHROOM

STORE

LIVING ROOM

BEDROOM 2

MASTERBEDROOM

BEDROOM 2 BEDROOM 2 MASTERBEDROOM

BEDROOM 2

MASTERBEDROOM

COATS COATS

COATS

LIVING ROOM

LIVING ROOM

LIVING ROOM

KITCHEN

KITCHEN

KITCHENKITCHEN

BATHROOM

BATHROOM

BATHROOMBATHROOM

ENSUITE

ENSUITEENSUITESTORE STORE

STORE

STORE

MASTERBEDROOM

LIVING ROOM

01 02 03 04 05060708
















Living Room 4.96m x 4.47m 16' 3" x 14' 8"Kitchen 4.09m x 1.85m 13' 5" x 6' 0" Master Bedroom 3.22m x 4.18m 10' 6" x 13' 8"Bedroom 2 2.60m x 3.33m 8' 6" x 10' 11"


1 Bedroom

2 Bedroom

WELLESLEY ROAD

BED

FOR

D P

AR

K

KEATS

RO

SS

ETTI

WA

TER

HO

US

E

TENNYSON

THE TOWERRUSKIN










Living Room 4.65m x 5.24m 15' 3" x 17' 2"Kitchen 2.50m x 2.60m 8' 2" x 8' 6"Master Bedroom 3.00m x 3.27m 9' 10" x 10' 8"Bedroom 2 3.76m x 2.36m 12' 4" x 7' 8"Bedroom 3 2.75m x 3.27m 9' 0" x 10' 8"

ApArtment 05 / 3 bed 97.80 sq m 1052 sqft



Living Room 4.66 x 5.43m 15' 3" x 17' 9"Kitchen 3.64 x 2.24m 11' 11" x 7' 4"Master Bedroom 2.85 x 5.24m 9' 4" x 17' 2"Bedroom 2 2.90 x 3.82m 9' 6" x 12' 6"

Apartment 07 / 2 bed 81.40 sq m 876 sq ft


BEDROOM 2

MASTERBEDROOM

BATHROOM

COATS

LIVING ROOM

KITCHEN

ENSUITE

STORE

BEDROOM 2MASTER

BEDROOM

MASTERBEDROOM

BEDROOM 2

COATSCOATS

LIVING ROOM

LIVING ROOM

KITCHEN

KITCHENBATHROOM

BATHROOMENSUITE

ENSUITESTORE

STORE

MASTERBEDROOM

BEDROOM 2 BEDROOM 2 MASTERBEDROOM

COATS COATS

LIVING ROOM

KITCHENKITCHEN BATHROOMBATHROOMENSUITEENSUITE

STORE STORE

LIVING ROOM

MASTERBEDROOM

BEDROOM 2BEDROOM 3

BEDROOM 2BEDROOM 3

MASTERBEDROOM

COATS

COATS

LIVING ROOM

LIVING ROOM

STORESTORE

STORE

ENSUITE

ENSUITE

BATHROOM

BATHROOM

KITCHEN

KITCHEN

01 02 03 04 050607


2 Bedroom

3 Bedroom

WELLESLEY ROAD

BED

FOR

D P

AR

K

KEATS

RO

SS

ETTI

WA

TER

HO

US

E

TENNYSON

THE TOWERRUSKIN


FLOORPLANS FLOOR 42




Living Room 3.55m x 5.54m 11' 7" x 18' 2"Kitchen 4.06m x 2.13m 13' 3" x 7' 0"Master Bedroom 2.70m x 5.87m 8' 10" x 19' 3"Bedroom 2 2.60m x 4.24m 8' 6" x 13' 10"Bedroom 3 2.60 x 4.24m 8' 6" x 13' 10"









BEDROOM 2MASTER

BEDROOM

MASTERBEDROOM

BEDROOM 2

COATSCOATS

LIVING ROOM

LIVING ROOM

KITCHEN

KITCHENBATHROOM

BATHROOMENSUITE

ENSUITESTORE

STORE

MASTERBEDROOM

BEDROOM 2BEDROOM 3

COATS

LIVING ROOM

STORESTORE

ENSUITE

BATHROOM

KITCHEN

BEDROOM 2 MASTERBEDROOM MASTER

BEDROOM

BEDROOM 2 BEDROOM 3BEDROOM 3BEDROOM 2

BEDROOM 3MASTER

BEDROOM

COATS

COATS COATSENSUITE ENSUITE


LIVING ROOM

KITCHENKITCHENKITCHEN

BATHROOMBATHROOMBATHROOM ENSUITE

STORESTORE UTILITY

01 02 03 040506


2 Bedroom

3 Bedroom

WELLESLEY ROAD

BED

FOR

D P

AR

K

KEATS

RO

SS

ETTI

WA

TER

HO

US

E

TENNYSON

THE TOWERRUSKIN

Penthouse Specifications | The Tower – Saffron Square | 51

penThOuSe SpeCifiCaTiOnS

INTERIOR FINISHES

Wood-engineered flooring to living areas and hallway

Fumed oak front door with multi point locking system and spy hole

Stained or fumed internal doors

Skirting painted in matt eggshell to match walls

Smooth painted ceilings

Internal spiral staircases in a combination of glass and steel

Sliding doors onto terraces

Stainless-steel door furniture throughout

ELECTRICAL FITTINGS/PLUMbING

Energy-efficient LED downlights with feature coffer lighting to master bedrooms

Feature under-cabinet lighting to wall units in kitchen

Master light switch to hallway

Chrome socket outlets at worktop height in kitchen

Isolator grid switch to kitchen appliances

White switches and sockets to all other locations

Washer/dryer installed to hall cupboard


Shaver sockets to bathrooms/shower rooms

Sonos sound system to living areas and master bedroom

KITCHEN

Reconstituted stone worktops

Timber-effect panelling with feature shelving

Individually designed contemporary handle-less kitchen

Under-cabinet feature lighting

Siemens 4-ring touch control induction hob

Concealed extractor hood

Siemens stainless-steel single oven

Siemens stainless-steel integrated combination microwave oven

Siemens integrated fridge freezer

Siemens integrated dishwasher

Siemens stainless-steel integrated coffee machine

Wine cooler

1 ½ bowl undermounted sink

Compartmental recycling bins under sink

bEDROOMS

Fitted carpets

Fitted wardrobes with lacquered doors and internal timber-effect shelf to master bedroom and bedroom 2 in 3-bed apartments

Pocket doors to ensuites where applicable

Walk-in dressing areas where applicable

SHOWER ROOMS/ENSUITES

Large-format porcelain floor and wall tiles

Feature wall with a tile or mosaic finish

Reconstituted stone vanity top with under counter hand basin with chrome taps

Wall-mounted white WC with soft-close seat and concealed dual flush

Mirrored storage cupboard with LED external feature lighting with internal shelves and shaver socket

Walk-in shower with frameless Majestic fixed clear glass screen

Adjustable thermostatic wall-mounted chrome shower

Polished chrome heated towel rail

Polished chrome robe hooks, towel rail, toilet roll holder and toilet brush holder

bATHROOMS

Large format porcelain floor and wall tiles

Feature wall with a tile or mosaic finish

Bespoke timber-effect panelling below vanity shelf

Reconstituted stone vanity top with under counter hand basin and chrome taps

Wall-mounted white WC with soft-close seat and concealed dual flush

Mirrored storage cupboard with LED external feature lighting with internal shelves and shaver socket

Kaldewei steel bath with timber-effect bath panel and chrome wall-mounted thermostatic bath/shower mixer

Adjustable wall-mounted chrome shower-head over bath

Majestic clear glass bath screen

Polished chrome heated towel rail

Polished chrome robe hooks, towel rail, toilet roll holder and toilet brush holder

Image representative of finished interior specification only

52 | The Tower – Saffron Square | Penthouse Specifications Penthouse Specifications | The Tower – Saffron Square | 53 Co

mp

ute

r ge

ne

rate

d im

ag

e

Penthouse Sky Lounge & Terrace

54 | The Tower – Saffron Square | Penthouse Specifications Penthouse Specifications | The Tower – Saffron Square | 55

knighTSbridge

INTERIOR FINISHES

Fumed oak-effect engineered flooring to living areas and hallway

Dark taupe carpet to bedrooms

Off-white walls throughout

KITCHEN

White matt lacquer handle-less units

Oxide grey reconstituted stone worktop and upstand

SHOWER ROOM

Slate grey large-format porcelain tiles with stone-effect patterning

Mosaic tiles to walk-in shower and around cabinet

Gravel grey quartz vanity top

bATHROOM

Slate grey large-format porcelain tiles with stone-effect patterning

Timber-effect vanity unit and bath panel to complement floors

Mosaic tiles to wall behind vanity

Gravel grey quartz vanity top

Co

mp

ute

r ge

ne

rate

d im

ag

e

Co

mp

ute

r ge

ne

rate

d im

ag

e

56 | The Tower – Saffron Square | Penthouse Specifications Penthouse Specifications | The Tower – Saffron Square | 57

ManhaTTan

INTERIOR FINISHES

White-washed oak engineered flooring to living areas and hallway

Pale taupe carpet to all bedrooms

Off white walls throughout

KITCHEN

White matt lacquer handle-less units

Sandstone-coloured reconstituted stone worktop and upstand

SHOWER ROOM

Pale grey large-format porcelain tiles with stone-effect patterning

Mosaic tiles to walk-in shower and around cabinet

Polished concrete grey quartz vanity top

bATHROOM

Pale grey large-format porcelain tiles with stone-effect patterning

Timber effect vanity unit and bath panel to complement floors

Mosaic tiles to wall behind vanity

Polished concrete grey quartz vanity top

Co

mp

ute

r ge

ne

rate

d im

ag

e

Co

mp

ute

r ge

ne

rate

d im

ag

e


FLOORPLANS PENTHOUSE LEVEL

pentHOUSe 01 / 3 bed 163.70 sq m 1761 sq ft

Apartment Area 146.70 sq m 1579 sq ftExterior Area 17.00 sq m 182 sq ftDining Room 4.96m x 5.17m 16' 3" x 16' 11"Living Room 7.42m x 6.16m 24' 4" x 20' 2"Kitchen 3.85m x 2.50m 12' 7" x 8' 2"Master Bedroom 2.72m x 5.82m 8' 11" x 19' 1"Bedroom 2 3.30m x 3.27m 10' 9" x 10' 8"Bedroom 3 2.68m x 3.97m 8' 9" x 13' 0"Terrace 2.86m x 6.27m 9' 4" x 20' 7"


Apartment Area 127.30 sq m 1370 sq ftExterior Area 32.30 sq m 347 sq ftDining Room 5.07m x 5.27m 16' 7" x 17' 3"Living Room 5.98m x 6.16m 19' 7" x 20' 2"Kitchen 2.64m x 2.40m 8' 7" x 7' 10"Master Bedroom 3.10m x 5.57m 10' 2" x 18' 3"Bedroom 2 3.37m x 4.02m 11' 0" x 13' 2"Terrace 1 2.53m x 6.17m 8' 3" x 20' 2"Terrace 2 2.71m x 6.17m 8' 10" x 20' 2"


Apartment Area 113.80 sq m 1224 sq ftExterior Area 31.80 sq m 342 sq ft

Dining Room 4.46m x 5.47m 14' 7" x 17' 11"Living Room 5.98m x 5.89m 19' 7" x 19' 4"Kitchen 3.44m x 2.20m 11' 3" x 7' 2"Master Bedroom 2.90m x 5.31m 9' 6" x 17' 5"Bedroom 2 2.90m x 4.07m 9' 6" x 13' 4"Terrace 1 2.69m x 5.90m 8' 10" x 19' 4"Terrace 2 2.71m x 5.90m 8' 10" x 19' 4"


Apartment Area 121.00 sq m 1302 sq ftExterior Area 18.80 sq m 202 sq ftDining Room 3.70m x 6.77m 12' 1" x 22' 2"Living Room 5.51m x 6.95m 18' 1" x 22' 9"Kitchen 3.78m x 2.50m 12' 4" x 8' 2"Master Bedroom 2.96m x 5.08m 9' 8" x 16' 8"Bedroom 2 2.70m x 3.53m 8' 10" x 11' 6"Terrace 2.71m x 6.96m 8' 10" x 22' 10"



pentHOUSe 04 / 3 bed 175 sq m 1883 sq ft


DINING ROOM

COATS

COATS

COATS

COATS

COATS

BEDROOM 2MASTER

BEDROOMBEDROOM 2 MASTER

BEDROOMBEDROOM 3

BEDROOM 2

MASTERBEDROOM

BEDROOM 3BEDROOM 2MASTERBEDROOMMASTER

BEDROOMBEDROOM 2

MASTERBEDROOM

BEDROOM 3BEDROOM 2

STORE

KITCHEN

KITCHEN

KITCHEN

KITCHEN

ENSUITE

ENSUITE

ENSUITE

ENSUITEENSUITE BATHROOM

BATHROOMENSUITEBATHROOM

BATHROOMENSUITE

BATHROOMENSUITE

BATHROOM

STORE

KITCHEN

KITCHENSTORE

STORE

STORE

STORE

STORE

STORESTORE

DINING ROOM

DININGROOM

DINING ROOM

DININGROOM

DINING ROOM

01 02 03 040506


WELLESLEY ROAD

BED

FOR

D P

AR

K

2 Bedroom Penthouse

3 Bedroom Penthouse

KEATS

RO

SS

ETTI

WA

TER

HO

US

E

TENNYSON

THE TOWERRUSKIN


FLOORPLANS PENTHOUSE SKY LOUNGES & TERRACES

LIVING ROOM

LIVINGROOM

PRIVATEROOF

TERRACE

LIFTMOTORROOM

PRIVATEROOF

TERRACE

LIVINGROOM

PRIVATEROOF

TERRACEPRIVATEROOF

TERRACE

OPENPLANTAREA

LIVINGROOM

LIVINGROOM

PRIVATEROOF

TERRACE

PRIVATEROOF

TERRACELIVINGROOM

PRIVATEROOF

TERRACE

PRIVATEROOF

TERRACE

01 02 02 03

0405

06


2 Bedroom Penthouse

3 Bedroom Penthouse

WELLESLEY ROAD

BED

FOR

D P

AR

K

KEATS

RO

SS

ETTI

WA

TER

HO

US

E

TENNYSON

THE TOWERRUSKIN

62 | The Tower – Saffron Square | Introducing Croydon | The Tower – Saffron Square | 63

inTrOduCing The lOndOn bOrOugh Of CrOydOn A dynamic business hub bordering the green

belt, Croydon offers a desirable cost-effective

alternative to the existing commercial centres of

the City of London, Barbican and Canary Wharf.

Croydon can already rival many of the larger cities

in the UK for facilities and transport connections.

Saffron Square is uniquely located for those

wanting to work in this burgeoning business

environment with its wealth of opportunities and

widening range of entertainment and shopping

facilities.

The Croydon Clocktower

Connections | The Tower – Saffron Square | 65

COnneCTiOnS Saffron Square is perfectly placed to take

advantage of the transport links that both East

and West Croydon stations offer. East Croydon

benefits from the fast train from Brighton to London

Bridge via Gatwick Airport, as well as six trains

per hour to Victoria station.

There is also the fast London Overground

connection to the City, Canary Wharf and the

London Underground network from West

Croydon station, and a reliable tram network

throughout Croydon that conveniently links

The Tower to Wimbledon and Beckenham

Junction. Well-planned bus routes are also

available from a central bus station.

5mins

10mins

15mins

20mins

25mins

30mins

35mins

40mins

CLAPHAM JUNCTION9 MINUTES

LONDON BRIDGE 13 MINUTES

VICTORIA16 MINUTES

M2515 MINUTES

GATWICK AIRPORT14 MINUTES

FARRINGDON26 MINUTES

CANARY WHARF29 MINUTES SHEPHERD’S BUSH

(WESTFIELD)

28 MINUTES **BANK

27 MINUTES *

STRATFORD(LONDON 2012 OLYMPIC VILLAGE)

34 MINUTES

WATERLOO EAST27 MINUTES

ST. PANCRAS INTERNATIONAL(KING’S CROSS)

30 MINUTES

WIMBLEDON 24 MINUTES

BRIGHTON 35 MINUTES

* Change at London Bridge** Change at Clapham Junction

*** Change at Victoria and Green Park

All journey times are approximate. Times are calculated from East and West Croydon Stations and include walking/transfer times between interchange stations. Source: www.t�.gov.uk

Croydon Regeneration | The Tower – Saffron Square | 67

WELLESLEY RO

AD

MITCHAM

ROAD

ROMAN WAY

OLD

TOW

N

DUP

PAS H

ILL ROAD (A232) DAVENANT ROAD

THE C

ROYDON FLYOVER

ROM

AN

WAY

SUMMER

ROAD

LON

DO

N RO

AD

BARCLAY ROADFAIRFIELD ROAD (A232)

CHERRY O

RCHARD ROAD

ST JAMES’S ROAD (A222)

BEDFORD PARK

(A235) DERBY ROAD

TRAMLINE

OVERGROUND

RAIL

Croydon regenerationA five-part masterplan for regeneration has

been planned for the next seven years by the

London Borough of Croydon, in partnership

with private enterprise. Croydon already has

the largest amount of office space in the

South East, excluding Central London, and

with billions of pounds promised by both

government and the private sector, Croydon

will become a beacon for opportunity in

business, leisure and the property sectors.

The MasTerplan

The regeneration programme includes

a strategy to transform the Croydon

Metropolitan Centre into a world-class

sustainable city centre. The project will

increase the wealth of sports, entertainment

and leisure facilities, as well as new homes

and a host of new business premises, all

integrated by excellent transport links. The

masterplan will reunite the eastern and

western sides of the Metropolitan Centre,

currently divided by the dual carriageway,

into a consolidated, thriving hub of activity.

Wellesley road

This part of the masterplan seeks to

transform Wellesley Road into a world-class

urban space. Saffron Square is an integral

part of the Wellesley Road masterplan and

has been identified as an ‘urban room’

within the enhanced public realm.

WesT Croydon sTaTion

The West Croydon masterplan focuses on

West Croydon station and its surrounding

area. It will deliver a new station and

a transport interchange, including

a transformed and well-connected

public zone.

easT Croydon sTaTion

Due to its excellent rail links with Gatwick

Airport, London Victoria and London Bridge,

East Croydon station is one of the busiest

stations in Britain outside Central London.

The East Croydon masterplan will

consolidate development proposals in the

vicinity of the station to deliver an improved

transport interchange and station building,

enhanced public amenities and a new

pedestrian footbridge.

Mid Croydon

This part of the masterplan covers

eight hectares in the heart of Croydon.

Regeneration proposes to incorporate new

council offices and significant public realm

improvements to enhance the setting of the

existing heritage assets.

College green

Finally, the vision for the masterplan

at College Green is to develop a learning

and cultural quarter, including a mixture

of residential, retail and leisure uses.

The aim is to create a vibrant, sustainable

environment that establishes College Green

as the destination for entertainment

and creativity.

68 | The Tower – Saffron Square | Westfield Croydon Westfield Croydon | The Tower – Saffron Square | 69

weSTfield CrOydOn A new £1 billion regeneration scheme has

been announced in partnership with Westfield

to redevelop and combine both Centrale

and Whitgift shopping centres. Construction

is anticipated to commence in 2015 encompassing

retail, leisure and residential elements, creating a

premier retail destination for south London right on

your doorstep.

Westfield shopping centre is anticipated to open

in 2017 - 2018 creating 5,000 jobs, and will offer

1.5 million sq ft of retail space, a multi-screen

cinema, bowling alley and a multitude of

restaurants.

Co

mp

ute

r ge

ne

rate

d im

ag

e

Co

mp

ute

r ge

ne

rate

d im

ag

e

70 | The Tower – Saffron Square | Westfield Croydon Shopping | The Tower – Saffron Square | 71

lOCal ShOpping Croydon is London’s fourth largest retail centre,

with almost 2.5 million sq ft of retail space attracting

£1 billion in revenue every year.

Within a short walk of Saffron Square are two

shopping centres: the Whitgift Centre, with over

140 shops including Marks & Spencer, and Centrale,

which has a flagship House of Fraser store and

a cosmopolitan food hall.

A short distance from Saffron Square is Purley Way

Retail Park, providing shops such as IKEA, Next, Snow

& Rock and a John Lewis Home store, among others.

lOndOn ShOpping London’s shopping offers the best in high

fashion, jewellery, furniture and gifts. Bond Street,

Knightsbridge, Kensington and the West End

are famous for designer boutiques and brands,

and in shops such as Harvey Nichols, Harrods,

Selfridges and Fenwick you can easily find

the latest season’s looks and styles.

There are many quirky, independent shops dotted

throughout London’s districts, all with their own

unique designs. The city retains many exclusive

and historic shopping enclaves such as Burlington

Arcade and Leadenhall Market. There is also a

variety of outdoor and indoor markets in almost

every borough, including the world famous Borough

Market located in London Bridge (13 mins).

72 | The Tower – Saffron Square | Shopping Dining | The Tower – Saffron Square | 73

lOCal dining Croydon offers rich cultural diversity, which has

produced a superb range of restaurants within easy

reach of Saffron Square. Among these is the Michelin

Guides – recommended Alberts Table. Newer and

more upmarket eateries include the award-winning

Banana Leaf and trendy gastro pubs such as

The Tree House.

Croydon’s south end offers a choice of cuisine from

South Africa and Argentina to the Far East and India.

Whether you’re looking for a quiet romantic spot or an

exciting night out, Croydon offers a wealth of choice.

lOndOn dining World-class restaurants, famous bars and the haute

cuisine of London’s West End all lie within 30 minutes

of Saffron Square.

Among its many gastro pubs and food chains, London

now has almost 60 Michelin-starred restaurants as

well as some exciting pop-up eateries run by gifted

amateur chefs. Sushi Samba, Rhodes 24, Club Gascon

and Galvin La Chapelle in the east of the city offer a

buzzing atmosphere, while Mayfair, Marylebone and

Soho have established names such as Nobu

and L’Autre Pied.

There are also numerous restaurants overlooking

the River Thames, such as Hutong at the Shard, Oblix,

Le Pont de la Tour, Skylon and Blueprint Café just

to name a few.

74 | The Tower – Saffron Square | Local Lifestyle Local Lifestyle | The Tower – Saffron Square | 75

lOCal lifeSTyle Croydon is London’s greenest borough, with 32%

of it being open or green space. It has seven

Green Flag parks and was the 2009 silver-class

winner of the prestigious RHS Britain in Bloom

award. Several areas around and within Croydon

are recognised nature walks and eco parks.

Within a short bus ride of Croydon’s centre is the

beautiful Carshalton Ponds, and further west,

the acres of green space on Banstead Common.

Sporting facilities in the area include swimming

baths, cricket and football pitches and clubs,

and five nearby golf courses.

Within a five-minute walk of Saffron Square is

Croydon Clocktower, an arts and cultural venue

with a library and cinema. Seating up to 1,800

people, Fairfield Halls in East Croydon has been

a major concert hall and comedy venue since

the 1960s, with many famous acts gracing the

stage, including The Beatles, Tom Jones, Simply

Red, and more recently, Omid Djalili and Coolio!

Croydon’s most famous venue also has an art

gallery and is home to the Ashcroft Theatre

and the London Mozart Players.

76 | The Tower – Saffron Square | Business Epicentre London Shopping | The Tower – Saffron Square | 77

buSineSS epiCenTre The City of London’s financial centre (27 mins)

is of worldwide commercial importance, with the

Bank of England sited amidst every major bank

and financial institution.

Further east is Canary Wharf (29 mins), London’s

main business and banking district, home to

European and World headquarters of numerous

professional services firms, media organisations

and banks including Barclays, Citigroup,

J.P. Morgan and KPMG.

These areas are well served by bars, shops and

restaurants. The Old Street area in East London

(32 mins), along with Croydon, are fast becoming

known for internet and e-commerce start-up

companies, with a new ‘Silicone Valley’ feel

emerging at both locations.

All journey times are approximate. Times are calculated from East and West Croydon stations and include walking/transfer times between interchange stations. Source: www.tfl.gov.uk

78 | The Tower – Saffron Square | Education

UNIvERSITIES

Saffron Square provides easy access to London’s top universities.

1 Kings’ College London – 32 mins drive/25 mins by train

2 London South Bank University – 31 mins drive/27 mins by train

3 London School of Economics – 39 mins drive/34 mins by train

4 University of Westminster – 39 mins drive/38 mins by train

5 City University London – 41 mins drive/33 mins by train

6 Imperial College London – 35 mins drive/32 mins by train

7 University of East London – 48 mins drive/44 mins by train

8 Queen Mary University – 46 mins drive/37 mins by train

9 London Metropolitan – 48 mins drive/47 mins by train

10 University College London – 38 mins drive/32 mins by train

eduCaTiOnCroydon is well served for educational

establishments with 95 schools, 21 secondary

schools and 4 colleges. The performance

at GCSE level is above the national average.

PRIMARY SCHOOLS

Elmwood Junior School 0.7 miles from Saffron Square

Ofsted – Outstanding (2012)

Kingsley Primary School1.5 miles from Saffron

Ofsted – Good (2012)

Howard Primary School 2 miles from Saffron Square

Exceeds national average in attainment levels (95% v 82%).

SECONDARY SCHOOLS

The BRIT School for Performing

Arts & Technology1 mile from Saffron Square

The BRIT School is a free Performing Arts and Technology School. It is an independent, state funded City College for the Technology of the Arts, dedicated to education and vocational training for the performing arts, media, art and design and the technologies that make performance possible.

Ofsted – Outstanding (2008)

Whitgift School1.9 miles from Saffron Square

Whitgift is an independent day school offering all-round education of the highest quality for 1,300 boys aged 10-18. Situated in South Croydon, it enjoys a beautiful 45-acre parkland site, some of the finest facilities available nationally and a record of outstanding achievement in academic work, music, games and co-curricular activities.

Coloma Convent Girls School3.3 miles from Saffron Square

A comprehensive school for girls aged 11-18, the school has been granted national excellence awards and received ‘Outstanding’ judgements in all its Ofsted reports. This has meant, and continues to mean, that every member of the school community is motivated to see that they can make a positive difference through commitment and service.

Ofsted: Outstanding (2009)

13

4

6

7

510

9

8

2CITY AIRPORT

GREENWICH

WESTMINSTER

KINGSTONUPON THAMES WIMBLEDON

CANARYWHARF

CROYDON

CATERHAM

M25

A3

A40

A2

A13

A12

A10A1

A23

A24

A236A215

A212

A232

Map for illustrative purposes only.

All journey times are approximate. Times are calculated from East and West Croydon Stations and include walking/transfer times between interchange stations. Source: www.tfl.gov.uk

80 | The Tower – Saffron Square | Education Sustainability | The Tower – Saffron Square | 81

SuSTainabiliTy aT SaffrOn Square

DESIGNED TO HIGH SUSTAINAbILITY STANDARDS

All the apartments within the Saffron Square

tower will be constructed to the EcoHomes

‘Very Good’ standard. EcoHomes is a

Government scheme which seeks to

improve the sustainability of new homes,

focusing on design and construction to

improve the environmental impact of each

home. To achieve the EcoHomes ‘Very

Good’ standard, a home must perform

better than the average existing home.

ENERGY EFFICIENCY

The homes at Saffron Square are designed

to be very efficient in their use of energy.

Energy-saving features include: low-energy

lighting throughout the development

including energy-efficient ceiling

downlighters; energy-efficient A+ rated

integrated fridge freezers and A rated

dishwashers; and extract ventilation systems

with heat recovery. In addition, high levels

of thermal insulation and an energy-efficient

building fabric will reduce heat loss from

all the properties. The energy efficiency of

the homes will help to lower fuel bills and

reduce the overall contribution to climate

change, through lower energy consumption

and lower carbon dioxide emissions.

LOW CARbON / RENEWAbLE ENERGY

Heating and hot water is supplied to all

apartments through an efficient communal

heating system. A combined heat and

power generation plant is provided on

site. This will be sufficient to reduce carbon

dioxide emissions by more than 30%.

REDUCING WATER USE

The water-consuming fixtures and fittings

in the homes are selected to make sure

that they use less water than the average

household in the UK. This includes water-

efficient taps, showers and toilets with

dual flush mechanisms.

ENHANCING ECOLOGY

Saffron Square residents have the use

of pleasant shared spaces where plants

and wildlife are encouraged to flourish.

This includes the landscaped area already

constructed as part of the first phase of

homes, which has been designed to create

an attractive new habitat for many species

of birds and plants. In addition, many of

the buildings at Saffron Square have roofs

that provide terraces and gardens. Saffron

Square will be managed with sustainability

and ecological responsibility as a key focus

at every stage.

SUSTAINAbLE TRAvEL

The development is 0.6 miles from East

Croydon station, one of London’s best

connected public transport hubs, with

mainline rail links from the South Coast

and Gatwick Airport to London Bridge

and Central London in less than 20 minutes*.

It is also 0.2 miles from West Croydon station,

which has fast and convenient London

Overground connections to the City, Canary

Wharf and the London Underground

network from West Croydon. Secure cycle

storage for each property is provided

in the basement of the development to

encourage cycling. In addition there are

five charging points for electric vehicles.

REDUCING WASTE

All homes within The Tower are fitted with

space-saving recycling bins to make it

easier to segregate and recycle waste.

COMMUNITY FACILITIES

Saffron Square has a gym and a concierge

service for residents. Shops and a café

called Coffee Village form part of the

development, in addition to a Tesco Express

and a letting agent called 1st Avenue. Two

of the UK’s largest shopping centres, Whitgift

and Centrale, are within five minutes’ walk

of Saffron Square.

*Times given are approximate and are calculated from East and West Croydon stations. Source: www.tfl.gov.uk

Landscaped roof terrace at Saffron Square

82 | The Tower – Saffron Square | Designed for Life Designed for Life | The Tower – Saffron Square | 83

deSigned fOr life

Buying a home is one of the most important

decisions you will ever make. The qualities

that make Berkeley different mean that

you can choose a new home from us with

complete confidence.

AWARD-WINNING AND ROYALLY RECOGNISED

In addition to receiving numerous awards

for quality, design and customer service,

the Berkeley Group was granted the 2008

Queen’s Award for Enterprise in Sustainable

Development. These prestigious awards

recognise and reward outstanding

achievements in business performance.

CUSTOMER SERvICE IS OUR PRIORITY

We place the highest priority on customer

service. Our Customer Care Team will

contact you shortly after you complete,

to ensure that everything in your new home

is absolutely to your liking. Our homes also

benefit from a ten-year warranty, the first

two years of which are covered by Berkeley.

GREEN LIvING AND SUSTAINAbLE DEvELOPMENT IS TOP OF OUR AGENDA

As a company, we are committed

to reducing energy, water and waste

on our construction sites, in our offices

and in the homes that we build. Almost all

of our developments are built on brownfield

land and we always take care to protect

and enhance biodiversity and natural

habitats. Our homes include features

to encourage sustainable living such

as dual-flush WCs, recycling bins and

energy-efficient white goods.

qUALITY IS AT THE HEART OF EvERYTHING WE DO

At Berkeley, quality takes precedence,

from choosing the right location and style

of home, to the construction processes

we practise, the materials we use and

the specifications we put into our homes.

For extra peace of mind, in addition to the

10-year warranty all new homes receive,

Berkeley operates a 2-year policy with

dedicated Customer Service teams on

hand 24 hours a day to deal with enquires

quickly and effectively.

UNPARALLELED CHOICE OF HOMES IN THE MOST SOUGHT-AFTER LOCATIONS

As one of the UK’s leading house builders,

we are able to offer our customers an

unrivalled choice of property location,

size and type. From city penthouses to

country retreats, modern suite apartments

to traditional family homes, you will find the

perfect home to match your requirements.

Our homes are also built in some of Britain’s

most desirable locations, from market towns

and rural villages to major towns and cities,

and countryside to the coast – we build in

the locations you want to live.

A COMMITMENT TO CREATING SUSTAINAbLE COMMUNITIES

Berkeley’s homes and developments are

not built for today. They are designed to

enhance the neighbourhoods in which they

are located permanently.

We achieve this through our commitment to

excellence in design, sensitive landscaping

and sustainability. We aim to address the

needs not only of our customers but their

neighbours and the broader community of

which they are a part. It is a long-term view;

we want to create exceptional places for

people to live, work and relax in, and build

communities that will thrive today and for

years to come.

WELLESLEY RO

AD

MITCHAM

ROAD

ROMAN WAY

OLD

TOW

N

DUP

PAS H

ILL ROAD (A232) DAVENANT ROAD

THE C

ROYDON FLYOVER

ROM

AN

WAY

SUMMER

ROAD

LON

DO

N RO

AD

BARCLAY ROADFAIRFIELD ROAD (A232)

CHERRY O

RCHARD ROAD

ST JAMES’S ROAD (A222)

BEDFORD PARK

(A235) DERBY ROAD

TRAMLINE

OVERGROUND

RAIL

DIRECTIONS

Driving From the M25, take Junction 7 for the M23.

As the M23 merges into the A23 follow signs

for Purley & Croydon. Take the A232 to your

right at Purley Cross. Turn left at the Fairfield

Hall roundabout onto the A212 Wellesley

Road. Saffron Square is located on the right-

hand side, a short distance past the Whitgift

shopping centre.

Walking from West Croydon Turn left out of West Croydon Station, then

take the first road on your left, Station Road.

Walk to the end of Station Road and turn right

onto Wellesley Rd. Saffron Square is located

on the left hand side, on the opposite side of

the road.

Walking from East Croydon Turn right out of the station and walk down

George Street. Turn right into Dingwall Rd.

When you reach the roundabout, take the 1st

exit down Landsdowne Road. At the end of

the road turn right onto Wellesley Road. Walk

for 250m and Saffron Square will be located

on the right hand side.

Maps not drawn to scale.

The information in this document is indicative and is intended to act as

a guide only as to the finished product. Accordingly, due to Berkeley’s

policy of continuous improvement, the finished product may vary from

the information provided. These particulars should not be relied upon

as accurately describing any of the specific matters described by any

order under the Property Misdescriptions Act 1991. This information

does not constitute a contract, or warranty. The dimensions given on

plans are subject to minor variations and are not intended to be used

for carpet sizes, appliance sizes or items of furniture. Saffron Square is

a marketing name and will not necessarily form part of the approved

postal address. Applicants are advised to contact Berkeley to ascertain

the availability of any particular property.

CONTACT

Sales and Marketing Suite

Saffron Square, Wellesley Road, Croydon, CR9 2BY

Sat Nav postcode: CR0 2FT

+44 (0)208 774 9888

[email protected]

www.saffronsquare.co.uk

Our visionfor your future

saffronsquare.co.uk

Overview - Designed for Life | Berkeley Group courtyard below The Tower. 4 The ... Surrounded by...

Documents

Transcript of Overview - Designed for Life | Berkeley Group courtyard below The Tower. 4 The ... Surrounded by...