Outdoor Alabama MAGAZINE. Increasing Circulation Direct Mail Advantages: proven method; trackable...

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Outdoor Alabama MAGAZINE

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Transcript of Outdoor Alabama MAGAZINE. Increasing Circulation Direct Mail Advantages: proven method; trackable...

Page 1: Outdoor Alabama MAGAZINE. Increasing Circulation Direct Mail Advantages: proven method; trackable results Disadvantages: postal expense; must have.

Outdoor Alabama

MAGAZINE

Page 2: Outdoor Alabama MAGAZINE. Increasing Circulation Direct Mail Advantages: proven method; trackable results Disadvantages: postal expense; must have.

Increasing Circulation Direct Mail

Advantages: proven method; trackable results Disadvantages: postal expense; must have lists to work from

POS & Advertising License sales tie-in Advertisements in other departmental publications

Promotions Do anything you can to get publicity for your publication Tie-in with other divisions in your agency

Departmental Outdoor Alabama EXPO (Using Magazine as Branding) State Fair Trade Shows

Page 3: Outdoor Alabama MAGAZINE. Increasing Circulation Direct Mail Advantages: proven method; trackable results Disadvantages: postal expense; must have.
Page 4: Outdoor Alabama MAGAZINE. Increasing Circulation Direct Mail Advantages: proven method; trackable results Disadvantages: postal expense; must have.

Increasing Circulation Direct Mail

Advantages: proven method; trackable results Disadvantages: postal expense; must have lists to work from

POS & Advertising License sales tie-in Advertisements in other departmental publications

Promotions Do anything you can to get publicity for your publication Tie-in with other divisions in your agency

Departmental Outdoor Alabama EXPO (Using Magazine as Branding) State Fair Trade Shows

Page 5: Outdoor Alabama MAGAZINE. Increasing Circulation Direct Mail Advantages: proven method; trackable results Disadvantages: postal expense; must have.

Younger Audience Incorporating trendier design elements Use up-to-date photography style

and techniques Using Illustration to show subject in depth Multimedia add-ons to stories

Providing links to our website for additional audio and video files that relate to stories.

Working in Social Media Facebook and You Tube

Page 6: Outdoor Alabama MAGAZINE. Increasing Circulation Direct Mail Advantages: proven method; trackable results Disadvantages: postal expense; must have.

Design

Page 7: Outdoor Alabama MAGAZINE. Increasing Circulation Direct Mail Advantages: proven method; trackable results Disadvantages: postal expense; must have.

Design

Page 8: Outdoor Alabama MAGAZINE. Increasing Circulation Direct Mail Advantages: proven method; trackable results Disadvantages: postal expense; must have.

Younger Audience Incorporating trendier design elements Use up-to-date photography style

and techniques Using Illustration to show subject in depth Multimedia add-ons to stories

Providing links to our website for additional audio and video files that relate to stories.

Working in Social Media Facebook and You Tube

Page 9: Outdoor Alabama MAGAZINE. Increasing Circulation Direct Mail Advantages: proven method; trackable results Disadvantages: postal expense; must have.

Photography

Page 10: Outdoor Alabama MAGAZINE. Increasing Circulation Direct Mail Advantages: proven method; trackable results Disadvantages: postal expense; must have.

Photography

Page 11: Outdoor Alabama MAGAZINE. Increasing Circulation Direct Mail Advantages: proven method; trackable results Disadvantages: postal expense; must have.

Younger Audience Incorporating trendier design elements Use up-to-date photography style

and techniques Using Illustration to show subject in depth Multimedia add-ons to stories

Providing links to our website for additional audio and video files that relate to stories.

Working in Social Media Facebook and You Tube

Page 12: Outdoor Alabama MAGAZINE. Increasing Circulation Direct Mail Advantages: proven method; trackable results Disadvantages: postal expense; must have.

Illustration

Page 13: Outdoor Alabama MAGAZINE. Increasing Circulation Direct Mail Advantages: proven method; trackable results Disadvantages: postal expense; must have.

Illustration

Page 14: Outdoor Alabama MAGAZINE. Increasing Circulation Direct Mail Advantages: proven method; trackable results Disadvantages: postal expense; must have.

Room for Improvement Better layout to copy ratio Shorter stories More quizzes, Top 10’s and

short how-to sidebars

Tie stories to online content, social media


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Expense Tracker - OrangeHRM€¦ · Expense Tracker OrangeHRM Expense Tracker OrangeHRM’s web-based expense tracker lets you manage all employee expenses through your mobile phone

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MINI PRACTICE SET - Novellanovella.mhhe.com/.../1068863/Mini_Practice_Set_4.pdf · 605 Advertising Expense 610 Bankcard Fees Expense 615 Miscellaneous Expense 620 Payroll Tax Expense

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